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All Journal Ultima Management : Jurnal Ilmu Manajemen Abdi Laksana : Jurnal Pengabdian Kepada Masyarakat ESOCHUM: Economics, Social and Humanities Journal Jurnal REKOMEN (Riset Ekonomi Manajemen) DFAME Digital Financial Accounting Management Economics Journal ADIMA Perwira Journal of Economics and Business (PJEB) Perwira Journal of Community Development (PJCD) International Journal of Technology and Education Research Jurnal Bisnis dan Kewirausahaan Asmara Dimas Canthing
Juli Handayani
Universitas Perwira Purbalingga
Religion Agriculture, Biological Sciences & Forestry Humanities Automotive Engineering Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Journal : DFAME Digital Financial Accounting Management Economics Journal

 1 
ANALISIS PENGARUH KREATIVITAS PRODUK DAN PERSEPSI KONSUMEN TERHADAP PERTUMBUHAN PENJUALAN PADA UMKM BATIK DI KABUPATEN PURBALINGGA Handayani, Juli
DFAME Digital Financial Accounting Management Economics Journal Vol 2 No 1 (2024): FEBRUARI
Publisher : Awatara Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61434/dfame.v2i1.146

Abstract

Product creativity and consumer perception are two very relevant aspects to analyze, because both have a significant impact on sales growth. Product creativity creates uniqueness and appeal for consumers, while consumer perception plays an important role in forming a positive image of the product. The aim of this research is to examine the relationship between product creativity and the sales growth of Batik MSMEs in Purbalingga Regency and to examine the relationship between consumer perceptions and the sales growth of Batik MSMEs in Purbalingga Regency. Using multiple regression analysis, 97 respondents were tested using a questionnaire instrument. The results of this research are that product creativity has a positive effect on the sales growth of Batik MSMEs in Purbalingga Regency and consumer perception has a positive effect on the sales growth of Batik MSMEs in Purbalingga Regency. 
Kepribadian Proaktif, Keterampilan Kerja, dan Kinerja Usaha pada Badan Usaha Milik Desa Handayani, Juli; Indra Surya Permana; Reza Rahmadi Hasibuan
DFAME Digital Financial Accounting Management Economics Journal Vol 2 No 2 (2024): MEI
Publisher : Awatara Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61434/dfame.v2i2.179

Abstract

This study aims to examine the impact of proactive personality on business performance and assess the role of job crafting as a mediating factor in the connection between proactive personality and business performance. The research will utilize a quantitative methodology and encompass the entire population of 53 business from BUMDes in Sokaraja District as the research sample. The sampling approach use saturated samples when the whole population is utilized as a research sample. The data was analyzed using SmartPLS. The data analysis revealed the following findings: 1) Proactive personality has a positive effect on business performance, 2) Job crafting influences business performance, 3) Proactive personality has a positive effect on job crafting, and 4) Job crafting as a mediator between proactive personality and business performance. Implications that can be inferred from the conclusions above are that BUMDes parties are anticipated to adopt a more inclusive approach, rather than only employing a hierarchical structure in BUMDes management, to provide business with greater autonomy to engage in job crafting.
Co-Authors Anggarkusuma Arofah, Anastasia Barima, Hima Budi Wirawan, Nugroho Devi Yuliana Sari Dewi Puspasari Hana Afifah Hana Afifah, Hana Hartoyo Hartoyo Hasibuan, Reza Rahmadi Hasirun, Hasirun Indra Surya Permana Karunia Zuraidaning Tyas Lingga Arti Saputra, Lingga Arti Masrokhah, Siti MELIA DWI RENOVRISKA Nurwisda, Delaga Pupu Sriwulan Sumaya Purnamasari, Melan Susanty Purnamasari, Melan Susanty Purnamasari Putranto, Afif Hendri Putranto Selamet Selamet Setiawan, Muhammad Reza Setiawan Suprapto Suprapto Supriatin, Dyah Syafi'ah Syafi'ah, Syafi'ah Syaiful Anwar, Agus Setiadi, Suwali, Titi Safitri Maharani Werdiasih, Rustina Dewi Zuraidaning Tyas, Karunia