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All Journal Ethical Lingua: Journal of Language Teaching and Literature YUME : Journal of Management Jurnal Informasi dan Teknologi Community Development Journal: Jurnal Pengabdian Masyarakat International Journal of Humanities and Innovation (IJHI) Nobel Management Review Jurnal Kolaboratif Sains Golden Ratio of Community Services and Dedication Lamahu: Jurnal Pengabdian Masyarakat Terintegrasi Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Nobel Community Services Journal Jurnal Abdimas Multidisiplin
Andi Ummul Khair
Institut Teknologi Dan Bisnis Nobel Indonesia
Religion Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Nursing Public Health Social Sciences Other

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Strategi Pengembangan UMKM Berbasis Potensi Lokal Melalui Penerapan Digitalisasi Kewirausahaan Ahmad, Nur Fahmi; Syahidah, Muthi; Khair, Andi Ummul; Mustamin, Mustamin; Astutik, Widi; Zulkarnaen, Achmad
Lamahu: Jurnal Pengabdian Masyarakat Terintegrasi Vol 5, No 1: February 2026
Publisher : Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37905/ljpmt.v5i1.36675

Abstract

The low use of digital technology by Micro, Small, and Medium Enterprises (MSMEs) based on local potential is still an obstacle in increasing competitiveness and business sustainability in the midst of digital economy transformation. This condition is also experienced by MSMEs in Cimpiga Village, Camba District, Maros Regency, most of which are still managed conventionally with limited market reach. This Community Service activity aims to increase digital literacy and entrepreneurial capacity of MSMEs through the implementation of entrepreneurial digitalization. A participatory approach is used to encourage active involvement of partners in the learning process and application of digital technology. The results of the activity showed an increase in the understanding, digital skills, and marketing capabilities of MSMEs, followed by a change in business patterns towards a more adaptive use of digital media. These findings show that entrepreneurship digitalization is effective as a strategy for empowering MSMEs based on local potential and contributes to increasing competitiveness and readiness of business actors in facing the dynamics of the digital economy in a sustainable manner.
Inovasi Camilan Sehat Ikan Bandeng Tingkatkan Gizi Remaja Putri Pangkajene Awaluddin, Sri Prilmayanti; Rustam, Rustam; Khair, Andi ummul; Azis, Indrawan; Nurani, Nurani; Muntasir, Muntasir
Jurnal Abdimas Multidisiplin Vol 4 No 1 (2025): Oktober
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/jamu.v4i1.5269

Abstract

Purpose: This service aims to increase the knowledge and skills of young women in processing milkfish into healthy snacks that are appealing, thus promoting better nutritional intake and economic opportunities in Bonto Langkasa, Minasa Te’ne District, Pangkajene and Islands Regency. Methodology/approach: This activity was carried out in Bonto Langkasa with participating adolescent girls as the main target. The project adopted a participatory approach, including nutritional counseling, hands-on training using simple, locally sourced tools, and digital marketing workshops. Materials used were fresh milkfish, healthy additives, and packaging sourced from local markets. Pre- and post-tests, as well as follow-up surveys, were conducted to measure changes in knowledge, skills, and snack production rates. Results/findings: The program successfully increased participants’ knowledge about nutrition and practical skills in producing healthy milkfish-based snacks. Several participants started small-scale production, selling snacks in their communities. The project also improved participants' digital marketing competencies. Conclusion: Community service that focuses on innovative, healthy snacks using local resources, such as milkfish, can bridge nutritional knowledge-practice gaps, contribute to adolescent health, and foster economic opportunities for young women. This model is sustainable and replicable in other fishing communities. Limitations: Milkfish snack innovation is limited by simple technology, cultural preferences, basic nutritional focus, limited digital marketing, and narrow youth coverage, requiring further studies in other regions. Contribution: The contribution of this community service is to enhance nutritional knowledge, and develop healthy snack production skills, empower young women economically, optimize local milkfish production, and expand marketing through digital means.
The Impact of Financial Literacy and Digital Finance Applications on Household Consumption Patterns in the Digital Age: Evidence from Makassar Awaluddin, Sri Prilmayanti; Andi Ummul Khair; Eka Wijaya Paula; Faisal Rizal Zainal; Deni Anggreani Sutomo
Jurnal Informasi dan Teknologi 2025, Vol. 7, No. 2
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jidt.vi0.647

Abstract

This study aims to examine the influence of financial literacy and digital financial applications on household consumption patterns in the digital era, with a case study conducted in Tamalanrea District, Makassar City. The research uses a quantitative associative approach with a multiple linear regression method. Data were collected from 100 household respondents selected through purposive sampling, based on their active use of digital financial services such as e-wallets, mobile banking, and paylater features. The primary variables studied include financial literacy (X₁), digital financial application usage (X₂), and household consumption patterns (Y). The results show that both financial literacy and digital financial application usage significantly affect household consumption patterns, both partially and simultaneously. Financial literacy positively influences rational financial behavior, including budgeting, prioritizing needs over wants, and managing spending. Meanwhile, the use of digital financial applications also positively affects consumption patterns by increasing access and ease of transactions, although it may also trigger impulsive behavior when not controlled by financial awareness. The F-test result shows that the model is statistically significant, with an R² value of 0.627, indicating that 62.7% of the variation in household consumption patterns can be explained by the two independent variables. This study highlights the importance of strengthening digital financial literacy and developing public policies to regulate fintech platforms. Efforts should be directed at building a healthy consumption ecosystem in the digital economy through collaborative efforts between the government, education institutions, and financial technology providers.
Co-Authors - Indrawan Azis, - - Sri Prilmayanti Awaluddin, - Adijah S, Andi Adijah S Ahmad Firman Asri Asri Asri Asri Deni Anggreani Sutomo Faisal Rizal Zainal Haeranah Haeranah, Haeranah M. Iqbal Suhaeb Mirwan, Sri Handila Muhammad Natsir Muhammad Natsir Muntasir, Muntasir Murtiadi Awaluddin Mustamin Mustamin Najmuddin M. Rasul Nur Fahmi Akhmad Nurani Nurani Nurkhalik Wahdanial Asbara Paula Eka Wijaya Putri Andini Qurniadi Rasul, Najmuddin M. Rustam Rustam Syahidah, Muthi Tamriesfatno, Sigrid Un Dini Imran Widi Astutik Zulkarnaen, Achmad