Article Per Year (5 Year)
p-Index From 2020 - 2025
2.332
P-Index
This Author published in this journals
All Journal Jurnal technoscientia Jurnal Geosaintek Sinkron : Jurnal dan Penelitian Teknik Informatika Jurnal Teknologi Sistem Informasi dan Aplikasi Aquacultura Indonesiana SPIRIT MONSU'ANI TANO Jurnal Pengabdian Masyarakat JURNAL TEKNOLOGI TECHNOSCIENTIA Teknika Jurnal Informatika Teknologi dan Sains (Jinteks) Knowbase : International Journal of Knowledge in Database Journal of Artificial Intelligence and Digital Business Jurnal Geosaintek
Pamudi Pamudi, Pamudi
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Industrial & Manufacturing Engineering Materials Science & Nanotechnology Mechanical Engineering Physics Social Sciences

Published : 16 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Knowbase : International Journal of Knowledge in Database

 1 
Design and Development of an Online Analytical Processing (OLAP) Application for Customer Profiling Analysis of Insurance "X" Kesuma Wardanie, Debleng Puja; Kacung, Slamet; Fauzi, Chamdan; Pamudi, Pamudi
Knowbase : International Journal of Knowledge in Database Vol. 4 No. 2 (2024): December 2024
Publisher : Universitas Islam Negeri Sjech M. Djamil Djambek Bukittinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30983/knowbase.v4i2.8799

Abstract

The system's slow and inflexible response time is a characteristic of analytical processes based on transactional databases (OLTP), as experienced by PT Asuransi "X." This limitation arises because transactional databases are not designed for OLAP, which can provide various functions to perform synthesis and analysis that improve response time. This study aims to design and develop an Online Analytical Processing (OLAP) application to be used for customer profiling analysis at insurance company "X." In the insurance industry, effective and efficient data analysis is essential to understand customer behavior, perform segmentation, and make more informed decisions in marketing insurance products. The OLAP application developed in this study integrates various customer data dimensions, such as demographics, claim history, and owned products, facilitating multidimensional analysis for its users. The application design process includes system design, data collection, OLAP technology implementation, and application testing. The study results indicate that the application reveals that the majority of customers are male (56%), aged between 30 and 45 years (45%), and employed in the private sector. Additionally, in the city of Surabaya, there is a higher tendency to purchase the Mitra Sakinah life insurance policy. This information enables the company to better understand customer demographic characteristics and tailor its marketing strategies accordingly.
Co-Authors Achmad Muzakki Aditya Kusuma Wijiono Alda Raharja Aminulloh Achri Biyanda, Margi Anastasia Lidya Maukar Anastasia Lidya Maukar Anik Vega Vitianingsih Anik Vega Vitianingsih Anik Vega Vitianingsih Arif Nur Hasan Asif Faroqi Didik Trisbiantoro Edi Prihartono Erma Suryani Fauzi, Chamdan Firmansyah, Verdi Tri Fitri Ana Wati, Seftin Gilang Rusrita Aida Han, H Hengki Suhartoyo Immink, Anton Kesuma Wardanie, Debleng Puja KRISTIAWAN KRISTIAWAN Lambang Trijono Litafira Syahadiyanti Mochammad Syaiful Riza Moh. Saiful Rohman Morales, Ernesto J Pramono, Sapto Prasetya, Dani Dwi Indra Prawiradiredja, Sanhari Putra, Rosuli Pratama Rhochmad Wahyu Illahi Roekminiati, Sri Rosidah Wahyu Ningtyas Sapto Pramono Sayyidatul Khoiridah Sayyidatul Khoiridah Slamet Kacung Slamet Kacung Slamet Kacung, Slamet Sri Oetami Madyowati Sri Roekminiati Sunhari Prawiradiredja Syahadianti, Litafira Thanh, Linh Nguyen Vega Vitianingsih, Anik Yayan Bayu Setiyawan Zulfikar, Akhmad Yanuardi