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All Journal JURNAL SAINS PEMASARAN INDONESIA Journal of Business Management Education (JBME) Syntax Literate: Jurnal Ilmiah Indonesia JURNAL MANAJEMEN BISNIS Majalah Ilmiah Bijak Community Engagement and Emergence Journal (CEEJ) Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) Jurnal Dharma Bhakti Ekuitas Devotion: Journal of Research and Community Service International Journal of Social Service and Research Indo-MathEdu Intellectuals Journal International Journal of Science and Society (IJSOC) Indonesian Journal of Multidisciplinary Science Jurnal Locus Penelitian dan Pengabdian Return : Study of Management, Economic and Bussines Jurnal Sosial dan Sains INJURITY: Journal of Interdisciplinary Studies Journal Research of Social Science, Economics, and Management Cerdika: Jurnal Ilmiah Indonesia Eduvest - Journal of Universal Studies Enrichment: Journal of Multidisciplinary Research and Development Journal of Management, Economic, and Accounting Maneggio
Laura Lahindah, Laura
Unknown Affiliation
Aerospace Engineering Humanities Astronomy Automotive Engineering Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Neuroscience Physics Public Health Social Sciences Other

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The Impact of ISO 27001 Implementation, Leasing Adoption, and Customer Trust on Data Center Leasing Decisions Permadi, Aditya Dyan; Lahindah, Laura
Eduvest - Journal of Universal Studies Vol. 5 No. 1 (2025): Journal Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i1.50182

Abstract

This study aims to evaluate the impact of ISO 27001 implementation, risk management, and customer trust on data center leasing decisions. In an increasingly digital era, information security has become a critical factor in maintaining customer trust and satisfaction. This study uses a quantitative approach with a survey method through questionnaires distributed to data center customers. The results of the study show that the implementation of ISO 27001 significantly affects data center leasing decisions. Good risk management also has a positive impact on leasing decisions, while customer trust plays an important role in retaining and attracting new customers. These findings affirm that data center companies need to continuously strengthen their information security management systems to enhance customer trust and loyalty. This study provides practical contributions to data center companies in implementing and improving information security standards as well as providing academic insights into the literature on information security.
The Influence of Pricing, Cancellation Policy, Location and Facilities on The Performance of 3-Star Hotels in Indonesia Satrya, Wahyu Fadli; Lahindah, Laura
Eduvest - Journal of Universal Studies Vol. 5 No. 1 (2025): Journal Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i1.50229

Abstract

This study aims to show the factors that influence the performance of 3-star hotels in Indonesia. This study uses a quantitative approach to analyze the influence of pricing, cancellation policies, location, and facilities on hotel performance. Data are generated from booking.com, which is the largest online travel application in the world. In addition, interviews with informants were also conducted to enrich the discussion of this study. Statistical analysis was carried out using Structural Equation Modeling (SEM) using SmartPLS. The results of the statistical analysis show that price and facilities have a significant influence on the performance of 3-star hotels in Indonesia, with t-values of 6,387 and 5,679 (p-value <0.05). On the other hand, cancellation policies and location do not show a significant influence on hotel performance with t values of 1,655 and 1,348 (p-value> 0.05).
Preliminary study to consider the preparation of a business strategy for The Regional Public Service Agency (BLUD) in the water tourism area of Gita Nada and Gili Sulat Lawang Lombok, NTB Province Hidayati, Baiq Yuliani; Lahindah, Laura
Indonesian Journal of Multidisciplinary Science Vol. 3 No. 10 (2024): Indonesian Journal of Multidisciplinary Science
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/ijoms.v3i10.930

Abstract

This study aims to obtain fundamental information that will be used as a reference in formulating business strategies for Regional Business Services Agencies (BLUD) in the Gita Nada and Gili Sulat Lawang marine tourism areas in NTB Province. This conservation area has huge tourism potential with an estimated economic value of tourism resources based on Willingness To Pay (WTP) reaches more than 17 billion rupiah per year. However, the use of this tourist destination is still not optimal. This study uses a survey method through interviews with the management, local communities, and related company partners. The survey results show that BLUD business development in this region faces several challenges, among which the most impactful are budget problems and limited human resources. Based on these findings, this study proposes an effective business strategy to optimize the potential of the tourist area. The proposed strategy is expected to increase the income and welfare of tourism industry players in the region, as well as make a positive contribution to the local economy. With the implementation of this strategy, it is hoped that this aquatic tourism area can develop sustainably and provide maximum benefits for all parties involved.
Factors Affecting the Level of Satisfaction of Doctors Using the YesDok Telemedicine Information System Handoko, Marshell Timotius; Lahindah, Laura
International Journal of Science and Society Vol 6 No 1 (2024): International Journal of Science and Society (IJSOC)
Publisher : GoAcademica Research & Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54783/ijsoc.v6i1.1025

Abstract

Healthcare is one of the most important things in today's society, especially with technology. Indonesia has the fewest doctors in Southeast Asia, at 0.4 doctors per thousand population. This innovation in medical services can help patients and medical personnel to be more efficient and effective. Telemedicine as the practice of using technology to deliver health services remotely. In virtual situations, trust becomes very important in online services. Doctors are the main important part of YesDok telemedicine services and the importance of doctor satisfaction as users of telemedicine information systems is the main target. Quantitative research was conducted on a sample of all YesDok in-house doctors, the data was analyzed with SPSS 25. The results showed a significant effect on the level of satisfaction of doctors using the telemedicine system on the information quality factor and the level of reliability. Showing the main important factors needed by doctors as users of the telemedicine system.
Formulation of the Marketing Strategy for Viriya Crispy Fish SMEs Using the STP and 4P Approaches within the Indonesian National Police (Polri) Environment Wiriyani, Kadek; Lahindah, Laura
Journal Research of Social Science, Economics, and Management Vol. 4 No. 5 (2024): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v4i5.753

Abstract

This study aims to analyze the application of the STP and 4P marketing strategies in the context of MSMEs, focusing on Viriya Crispy Fish, a snack made from anchovies that is primarily targeted at members of the Indonesian National Police (Polri). This product is tailored to meet the needs of Polri personnel who require convenient and nutritious snacks, especially those working in the field. The study employs a qualitative approach, analyzing both the enabling and constraining factors involved in the implementation of Viriya Crispy Fish's marketing strategy. Data is gathered through interviews and a review of relevant literature on MSME marketing. The results indicate that Polri's support, which includes entrepreneurial training, business legality assistance, and facilitation of access to financing, significantly enhances MSME competitiveness. However, challenges remain, particularly regarding the adoption of digital marketing technology and the optimization of distribution channels. This study provides strategic recommendations to improve the marketing effectiveness of MSME products, especially through the enhancement of STP and 4P strategies. By implementing the appropriate marketing approaches, Viriya Crispy Fish is expected to become more competitive, increase market penetration, and achieve sustainable growth. Additionally, this study offers insights into how Polri can continue to act as a facilitator for MSME development through more focused and innovative programs.
Pengaruh Kompetensi Kedisiplinan dan Kualitas Pelayanan Terhadap Kinerja Organisasi Tipagau, Yoseph; Lahindah, Laura
Cerdika: Jurnal Ilmiah Indonesia Vol. 5 No. 9 (2025): Cerdika: Jurnal Ilmiah Indonesia
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/cerdika.v5i9.2741

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh kompetensi, kedisiplinan, dan kualitas pelayanan terhadap kinerja organisasi pada Puskesmas Sugapa, Kabupaten Intan Jaya, Provinsi Papua Tengah. Latar belakang penelitian ini didasarkan pada tantangan nyata dalam penyelenggaraan pelayanan kesehatan di wilayah terpencil, seperti keterbatasan tenaga medis, sarana prasarana, dan kondisi geografis yang sulit dijangkau. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei, melalui penyebaran kuesioner kepada 190 responden yang merupakan pasien Puskesmas Sugapa, Namun pada saat melakukan pengambilan sample hanya 119 Responden yang bisa dilakukan olah data. Teknik analisis data menggunakan regresi linear berganda. Hasil penelitian menunjukkan bahwa secara simultan, kompetensi, kedisiplinan, dan kualitas pelayanan berpengaruh signifikan terhadap kinerja organisasi. Namun secara parsial, hanya kualitas pelayanan yang memiliki pengaruh positif dan signifikan terhadap kinerja organisasi. Adapun variabel kompetensi dan kedisiplinan tidak menunjukkan pengaruh signifikan secara individu. Temuan ini mengindikasikan bahwa upaya peningkatan kualitas pelayanan seperti keandalan, daya tanggap, jaminan, empati, dan bukti fisik memiliki peran krusial dalam mendorong kinerja organisasi di Puskesmas. Penelitian ini merekomendasikan agar Puskesmas Sugapa dan instansi terkait fokus pada penguatan aspek pelayanan serta pembenahan sarana dan prasarana, tanpa mengabaikan pengembangan kompetensi dan kedisiplinan tenaga kesehatan.
Pengaruh Reward dan Punishment Terhadap Kinerja Pegawai di Pemerintah Kabupaten Mahakam Ulu Aprilia, Kori; Lahindah, Laura
Cerdika: Jurnal Ilmiah Indonesia Vol. 5 No. 9 (2025): Cerdika: Jurnal Ilmiah Indonesia
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/cerdika.v5i9.2747

Abstract

The Golden Indonesia Vision 2045 demands to improve the quality of human resources in local governments. The performance of the Mahakam Ulu Regency Government shows a decline in 2024, indicating the issue of employee performance, even though rewards and punishments have been implemented. This quantitative research aims to analyze the partial and simultaneous influence of rewards and punishments on employee performance. A sample of 100 employee respondents in several OPDs in Mahakam Ulu Regency was taken by simple random sampling, with data collected through questionnaires and analyzed using multiple linear regression, preceded by a classical assumption test (normality, multicollinearity, heteroscedasticity). The results of the study show that the partial implementation of Reward and Punishment has a positive and significant effect on Employee Performance, respectively. Furthermore, simultaneously, Reward and Punishment also have a positive and significant effect on Employee Performance, able to explain 69.5% of performance variations. This research is expected to provide understanding and strategic recommendations to improve employee performance in a sustainable manner, supporting regional and national visions.
Strategi Pemasaran Digital dalam Meningkatkan Daya Saing UMKM Queta Foods Liswan, Erna; Lahindah, Laura
Cerdika: Jurnal Ilmiah Indonesia Vol. 5 No. 9 (2025): Cerdika: Jurnal Ilmiah Indonesia
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/cerdika.v5i9.2748

Abstract

Micro, Small, and Medium Enterprises (MSMEs) have a strategic role in the Indonesian economy with a contribution of 60% to the Gross Domestic Product and absorb 97% of the workforce. This research aims to analyze effective digital marketing strategies to increase the competitiveness of Queta Foods MSMEs in Padang City. The research method uses a descriptive qualitative approach with data collection techniques through in-depth interviews, observations, and documentation of nine informants consisting of business owners, employees, consumers, digital marketing experts, and government representatives. Data analysis uses the Miles and Huberman model with source triangulation to ensure the validity of the data. The results show that the most effective digital marketing strategy is a combination of a multichannel approach through Instagram, TikTok, and WhatsApp Business with authentic content that highlights Minang cultural values. The main obstacles faced include limited digital literacy, human resources, time, and content production equipment internally, as well as technical disruptions and fierce competition externally. Information technology acts as a digital infrastructure that enables efficient communication, transactions, and data-driven decision-making. This research recommends the formation of an internal digital team, investment in content support equipment, and the use of training programs from the government to increase the digital capacity of MSMEs.
Pengaruh Situational Leadership dan Corporate Culture Terhadap Kinerja Karyawan Dengan Employee Engagement Sebagai Variabel Mediasi Kristianto, Muhammad Ari Fahlul; Lahindah, Laura
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/syntax-literate.v10i8.61198

Abstract

This study aims to analyze the influence of situational leadership and corporate culture on employee performance with employee engagement as a mediating variable in PT. PLN (Persero) Project Management Center. The research uses a quantitative approach with a survey design. The research population is all employees of PT. PLN (Persero) Pusmanpro totaled 310 people with a sample of 175 respondents who were selected using the purposive sampling technique. The research instrument was in the form of a questionnaire with a 5-point Likert scale. Data analysis used Structural Equation Modeling (SEM) based on Partial Least Squares (PLS) with SmartPLS 3.0 software. The results showed that situational leadership had a significant negative effect on employee performance (β = -0.259, p < 0.002) and employee engagement (β = -0.443, p < 0.000). Corporate culture has a significant positive effect on employee performance (β = 1.011, p < 0.000) and employee engagement (β = 0.777, p < 0.000). Employee engagement had a significant positive effect on employee performance (β = 0.278, p < 0.000). Employee engagement mediated the influence of situational leadership on employee performance negatively (β = -0.671, p < 0.000) and mediated the influence of corporate culture on employee performance positively (β = 0.331, p < 0.000). Corporate culture is the dominant factor that affects employee performance, while inconsistent situational leadership can actually reduce engagement and performance. Employee engagement has proven to be an important mediator in the relationship between corporate culture and employee performance.
Hubungan Personal Branding Musisi Nasional Mario G. Klau Sebagai Founder Terhadap Brand Image Production House Dari Rumah Tua Creative di Nusa Tenggara Timur Tanjung, Putri Un; Lahindah, Laura
Cerdika: Jurnal Ilmiah Indonesia Vol. 5 No. 11 (2025): Cerdika: Jurnal Ilmiah Indonesia
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/cerdika.v5i11.2759

Abstract

This study aims to analyze the relationship between the personal branding of national musician Mario G Klau as founder and the brand image of Production House Dari Rumah Tua Creative in East Nusa Tenggara. The research method uses a descriptive quantitative approach with survey techniques through questionnaires to 100 respondents domiciled in East Nusa Tenggara and knowledgeable about Mario G Klau. The independent variable is Mario G Klau’s personal branding which includes dimensions of popularity, credibility, attractiveness, and professionalism, while the dependent variable is Rumah Tua Creative’s brand image which includes dimensions of quality perception, value, reputation, and emotional image. Data analysis uses validity tests, reliability, classical assumptions, and multiple linear regression. The results show that there is a positive and significant relationship between Mario G Klau’s personal branding and Rumah Tua Creative’s brand image with a significance value of 0.00 (p<0.05) and a coefficient of determination (R²) of 0.676 or 67.6%. This indicates that the higher Mario G Klau’s personal branding, the higher Rumah Tua Creative’s brand image. Personal branding formed through reputation, musical expertise, and local cultural background has been proven to increase public trust in the Production House.
Co-Authors Abdul Azis Adil Harefa, Jaya Antoni Purba, Sahala Apriawan, Andry Aprilia, Kori Berutu, Kristiyanto Caroline Caroline Colly, Yoan David David Eka, Muhammad Fadlan, Muhammad Farikhin, Akhmad Handoko, Marshell Timotius Hendi Prastiyo, Rama Herywanto Hidayati, Baiq Yuliani Johan, Rully Kahananto, Kahananto Kismo, Heri Kristianto, Muhammad Ari Fahlul Liswan, Erna Marianggodo, Wahyu Dodi Tri Patrick, Sean Permadi, Aditya Dyan Ramadhan, Deri Ramdhan, Sahid Mohamad Sari, Julia Permata Satrya, Wahyu Fadli Sauki, Mohammad Irfan Sebayang, Adry Van Mellyas Setiawaty, Susanti Sinaga, Elfarida Sinaga, Erik Samola Syafriya, Indra Tanjung, Putri Un Theodorus, Defranky Tipagau, Yoseph Tito, Anita Chrishanti Puteri Tjeme, Bertholomeus Baghi Usadani , Sih Ramping Widiyanto, Bambang Wijaya, Adrian Benedict Wiriyani, Kadek Wuryanto Wuryanto Yulia, Risa Setiani