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All Journal WIDYA LAKSANA Safari : Jurnal Pengabdian Masyarakat Indonesia Bulletin of Network Engineer and Informatics (BUFNETS) EMAS: Jurnal Ekonomi, Manajemen dan Bisnis JIS Siwirabuda (Jurnal Ilmiah Sains Sosial, Kewirausahaan dan Kebudayaan)
I Dewa Gede Aristana
Institut Bisnis Dan Teknologi Indonesia
Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Library & Information Science Public Health Social Sciences Other

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ANALISIS FAKTOR – FAKTOR YANG MEMPENGARUHI KEMISKINAN DI KABUPATEN TABANAN Prayana, I Kadek Wira Dharma; I Dewa Gede Aristana; Agus Putra Mardika
Jurnal Ilmiah Sains Sosial, Kewirausahaan dan Kebudayaan Vol. 1 No. 2 (2023): JIS SIWIRABUDA September 2023
Publisher : Universitas Tabanan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58878/jissiwirabuda.v1i2.230

Abstract

Poverty is a highly complex social issue influenced by various interconnected factors, including Minimum Wage, Gross Regional Domestic Product, and Population Size. The hypotheses are as follows: (1) Minimum Wage has a negative and significant partial effect on poverty in Tabanan Regency, (2) Gross Regional Domestic Product has a negative and significant partial effect on poverty in Tabanan Regency, (3) Population Size has a positive and significant partial effect on poverty in Tabanan Regency, (4) Minimum Wage, Gross Regional Domestic Product, and Population Size have a significant partial and simultaneous effect on poverty in Tabanan Regency. Minimum Wage (X1) has a negative and significant impact on Poverty (Y) in Tabanan Regency. The lower the minimum wage received by the community, the higher the poverty rate. Gross Regional Domestic Product (X2) has a negative and significant impact on Poverty (Y) in Tabanan Regency. The lower the GRDP received by the community, the higher the poverty rate. Population Size (X3) has a positive and significant impact on Poverty (Y) in Tabanan Regency. The higher the population size in Tabanan Regency, the higher the poverty rate. Minimum Wage, Gross Regional Domestic Product, and Population Size have a simultaneous impact on Poverty.
Pelatihan Manajemen Media Sosial untuk Membangun Personal Branding Siswa SMK Negeri 1 Dendang Ayu Gede Willdahlia; I Dewa Gede Aristana; I Dewa Putu Gede Wiyata; Ni Kade Ayu Nirwana; Ni Made Sudianti; I Kadek Krisna Dwipayana Putra; I Gusti Ngurah Agung Prama Daniswara Puta Kusuma
SAFARI :Jurnal Pengabdian Masyarakat Indonesia Vol. 5 No. 3 (2025): Juli : SAFARI :Jurnal Pengabdian Masyarakat Indonesia
Publisher : BADAN PENERBIT STIEPARI PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/safari.v5i3.2878

Abstract

Social Media Management Training to Improve Student Branding at SMK Negeri 1 Dendang aims to equip students with the skills and knowledge necessary to build a strong personal brand through social media platforms. In today's digital era, effective use of social media is essential not only for communication but also for career development, entrepreneurship, and professional networking. This initiative was born from the observed need to improve students' digital presence, self-promotion abilities, and readiness to face the competitive job market, especially since many vocational students are highly skilled in their technical domains but lack the ability to present themselves effectively in the digital space. The implementation process includes a series of workshops, hands-on content creation activities, peer reviews, and mentorship sessions. Students are taught to manage their personal profiles, curate content that aligns with their career goals, and analyze engagement metrics to refine their approach. Teachers are also involved to ensure continued guidance after the program concludes. The outcomes of this program include increased student awareness of personal branding, improved digital communication skills, and greater confidence in leveraging social media as a professional tool. Furthermore, the initiative contributes to the school's broader objective of preparing graduates who are not only technically competent but also digitally savvy and market-ready.
Pemberdayaan Masyarakat dalam Mitigasi Bencana Tanah Longsor dan Budi Daya Pertanian Hortikultural Berteknologi Iot di Kawasan Geopark I Gede Adnyana; Ni Ketut Utami Nilawati; I Dewa Gede Aristana; Ida Bagus Putu Mardana; Gede Widayana; Nia Erlina; Gede Arya Amerta
JURNAL WIDYA LAKSANA Vol 14 No 2 (2025): Agustus
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jwl.v14i2.103423

Abstract

Desa Terunyan merupakan desa Bali Aga di kawasan Geowisata Gunung Batur yang menghadapi permasalahan kekeringan dan kerentanan longsor. Program Kosabangsa 2024 diterapkan dengan pendekatan Participatory Action Learning System (PALS) melalui dua mitra utama: Kelompok Tani “Taru Menyan” pada bidang pertanian dan Sekaha Teruna-Teruni “Yowana Kerti” pada mitigasi bencana. Metode pendekatan pelaksanaan yang digunakan bagi kelompok mitra pertama yaitu PALS (Participatory Action Learning System) berdasarkan teori Mayoux disajikan. Tahapan kegiatan meliputi sosialisasi, pelatihan, penerapan teknologi, pendampingan, dan penguatan kelembagaan, dengan indikator keberhasilan setiap tahap terukur. Inovasi yang diterapkan meliputi pompa air 25 HP, sistem irigasi IoT, early warning system longsor, dan pengembangan wisata geopark. Hasilnya menunjukkan peningkatan produktivitas pertanian 25%, efisiensi air 35%, serta peningkatan kesiapsiagaan bencana. Program ini membentuk model smart eco-geopark village berbasis teknologi hijau dan kearifan lokal yang dapat direplikasi di desa rawan bencana lainnya. Implikasinya memperkuat arah riset dalam bidang pembangunan desa berbasis teknologi hijau (green technology) dan ketahanan iklim (climate resilience).
ANALISIS MEDIASI PELATIHAN KERJA PADA PENGARUH DISIPLIN KERJA TERHADAP KINERJA KARYAWAN Putu Ari Pertiwi Sanjiwani; I Komang Suryadnya Diputra; I Dewa Gede Aristana
EMAS: Jurnal Ekonomi, Manajemen dan Bisnis Vol. 6 No. 7 (2025): EMAS
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Mahasaraswati Denpasar.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36733/emas.v6i7.11937

Abstract

Penelitian ini menyelidiki pengaruh disiplin kerja dan pelatihan kerja terhadap kinerja karyawan pada Money Changer X di Gianyar, Bali. Menggunakan pendekatan kuantitatif eksplanatori dengan metode survei, data dikumpulkan dari karyawan melalui kuesioner terstruktur dan dianalisis dengan Partial Least Squares Structural Equation Modeling (PLS-SEM). Hasil analisis mengungkapkan bahwa disiplin kerja memiliki pengaruh positif dan signifikan terhadap peningkatan kinerja karyawan, Temuan ini juga menunjukkan bahwa disiplin kerja secara efektif dapat meningkatkan partisipasi dan serapan materi dalam pelatihan kerja. Namun, hasil yang kontradiktif terungkap ketika pelatihan kerja ternyata tidak menunjukkan pengaruh signifikan terhadap kinerja karyawan di Money Changer X. Analisis mediasi lebih lanjut membuktikan bahwa pelatihan kerja gagal berfungsi sebagai mediator yang efektif antara disiplin kerja dan kinerja. Kondisi ini mengindikasikan beberapa kemungkinan, termasuk ketidaksesuaian materi pelatihan dengan kebutuhan pekerjaan, metode penyampaian yang kurang efektif, atau tidak adanya follow-up pasca pelatihan. Implikasi praktis dari penelitian ini menekankan pentingnya pendekatan dua arah: memperkuat budaya disiplin kerja melalui sistem reward yang tepat, sekaligus melakukan revitalisasi menyeluruh terhadap program pelatihan dengan menyesuaikan konten, metode, dan evaluasi dampaknya. Temuan ini memberikan kontribusi penting bagi literatur manajemen sumber daya manusia dengan mengkonfirmasi dominasi pengaruh langsung disiplin kerja dalam konteks bisnis jasa keuangan di Bali, serta menantang asumsi umum tentang peran mediasi pelatihan kerja. Penelitian ini juga membuka ruang untuk studi lanjutan tentang faktor-faktor yang mempengaruhi efektivitas pelatihan di industri jasa keuangan.
Customer Segmentation Using LRFM Model with Self-Organizing Maps and Customer Lifetime Value Analysis I Dewa Gede Aristana; Kadek Alviona Pradnyantari; Ida Bagus Gede Anandita; Gede Rudiharta Pratama Giri; I Made Dwi Putra Asana
Bulletin of Network Engineer and Informatics Vol. 4 No. 2 (2026): BUFNETS (Bulletin of Network Engineer and Informatics) October 2026
Publisher : PT. GWEX NET PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59688/sphte743

Abstract

Customer segmentation is an essential strategy for understanding customer behavior and supporting effective customer relationship management. However, many customer segmentation studies focus primarily on grouping customers based on behavioral characteristics without considering the economic value of each customer segment. This study proposes a customer segmentation framework that integrates the Length, Recency, Frequency, and Monetary (LRFM) model, Self-Organizing Maps (SOM), and Customer Lifetime Value (CLV) analysis to provide a more comprehensive understanding of customer behavior and value. The study utilized customer transaction data from PT XYZ consisting of 11,233 transaction records involving 7,937 customers during the 2024 observation period. Customer transaction data were transformed into LRFM attributes, normalized using Min-Max Normalization, and clustered using the SOM algorithm. The clustering quality was evaluated using Silhouette Score and Davies-Bouldin Index (DBI), while CLV analysis was employed to assess the economic contribution of each customer segment. The results indicate that the optimal SOM configuration successfully generated three customer segments with a Silhouette Score of 0.6026 and a DBI value of 0.5644. Based on CLV analysis, the identified segments were classified as Core Customers, New Customers, and Lost Customers. The findings demonstrate that each segment exhibits distinct behavioral and economic characteristics, enabling more targeted customer management strategies. The integration of LRFM, SOM, and CLV provides a comprehensive customer segmentation framework that supports customer prioritization, customer relationship management, and data-driven marketing decision-making.
Co-Authors Agus Putra Mardika Asana, I Made Dwi Putra Gede Arya Amerta Gede Rudiharta Pratama Giri Gede Widayana I Dewa Putu Gede Wiyata I Gede Adnyana I Gusti Ngurah Agung Prama Daniswara Puta Kusuma I Kadek Krisna Dwipayana Putra I Komang Suryadnya Diputra Ida Bagus Gede Anandita Ida Bagus Putu Mardana Kadek Alviona Pradnyantari Ni Kade Ayu Nirwana Ni Ketut Utami Nilawati Ni Made Sudianti Nia Erlina Prayana, I Kadek Wira Dharma Putu Ari Pertiwi Sanjiwani Willdahlia, Ayu Gede