Claim Missing Document
Check
Articles

Found 23 Documents
Search

Analisis Komunikasi Interpersonal Anies Baswedan dalam Menggalang Loyalitas Relawan Komunitas Humanies Project Yelin Annisa Fadilah; Hadiati Hadiati; Yunita Sari; Rahma Dwi Mutia
ANTHOR: Education and Learning Journal Vol 5 No 4 (2026): Anthor 2026
Publisher : Institut Teknologi Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/anthor.v5i4.1114

Abstract

Penelitian ini di latar belakangi oleh pilpres 2024 dalam mendukung Anies Baswedan hingga pasca pilpres hingga kini. Tujuan penelitian adalah untuk menganalisis komunikasi interpersonal Anies Baswedan dalam menggalang loyalitas relawan komunitas Humanies Project. Penelitian ini menggunakan pendekatan kualitatif. Teori dan konsep yang digunakan adalah grand theory social penetration theory, middle theory attribution theory, dan applied theory interpersonal trust building framework. Metodologi penelitian menggunakan paradigma konstruktivisme dengan pendekatan fenomenologi. Teknik pengumpulan data dilakukan melalui observasi dan wawancara mendalam. Hasil penelitian menunjukkan bahwa komunikasi interpersonal Anies Baswedan berlangsung secara terbuka, empati, dukungan, sikap positif, dan kesetaraan. Proses komunikasi tersebut berkembang secara bertahap dari hubungan kognitif menuju keterikatan emosional dan komitmen berkelanjutan.
PERAN HUMAS KPU SUMENEP DALAM MEMBANGUN KEPERCAYAAN PUBLIK MELALUI KIRAB MASKOT PILKADA 2024 Dian Asmita Aisyah; Hadiati Hadiati; Yunita Sari
GOVERNANCE: Jurnal Ilmiah Kajian Politik Lokal dan Pembangunan Vol. 13 No. 9 (2026): 2026 September
Publisher : Lembaga Kajian Ilmu Sosial dan Politik (LKISPOL)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56015/gjikplp.v13i9.1281

Abstract

Abstrak: Penelitian ini bertujuan untuk menganalisis peran Humas Komisi Pemilihan Umum (KPU) Kabupaten Sumenep dalam membangun kepercayaan publik melalui kegiatan Kirab Maskot Pemilihan Kepala Daerah (Pilkada) Serentak Tahun 2024. Penelitian menggunakan pendekatan kualitatif dengan paradigma konstruktivis. Data diperoleh melalui wawancara mendalam, observasi, dan analisis dokumen yang berkaitan dengan pelaksanaan Kirab Maskot Pilkada 2024 di Kabupaten Sumenep. Validitas data diperkuat melalui triangulasi sumber, data, teori, dan metode. Penelitian ini menggunakan Teori Konstruksi Sosial sebagai grand theory, Excellence Theory sebagai middle theory, serta Situational Crisis Communication Theory sebagai applied theory. Hasil penelitian menunjukkan bahwa Humas KPU Kabupaten Sumenep berperan aktif dalam menyampaikan informasi, membangun komunikasi dua arah, serta meningkatkan keterlibatan masyarakat melalui kegiatan Kirab Maskot Pilkada 2024. Kegiatan tersebut berhasil meningkatkan antusiasme, partisipasi simbolik, dan kepercayaan publik terhadap penyelenggaraan Pilkada. Namun demikian, tingkat partisipasi pemilih pada Pilkada 2024 hanya mencapai 74,80% dan belum memenuhi target sebesar 80%. Penelitian ini menyimpulkan bahwa Kirab Maskot Pilkada 2024 efektif sebagai sarana komunikasi publik untuk membangun kepercayaan masyarakat terhadap KPU Kabupaten Sumenep, meskipun belum sepenuhnya mampu meningkatkan partisipasi elektoral sesuai target yang ditetapkan. Kata Kunci: Humas KPU Kabupaten Sumenep, Kepercayaan Publik, Komunikasi Publik, Partisipasi Pemilih, Kirab Maskot Pilkada 2024. Abstract: This study aims to analyze the role of the Public Relations Division of the General Election Commission (KPU) of Sumenep Regency in building public trust through the 2024 Simultaneous Regional Election (Pilkada) Mascot Parade. This research employed a qualitative approach within a constructivist paradigm. Data were collected through in-depth interviews, observations, and document analysis related to the implementation of the 2024 Pilkada Mascot Parade in Sumenep Regency. Data validity was strengthened through source, data, theory, and method triangulation. The study applied Social Construction Theory as the grand theory, Excellence Theory as the middle-range theory, and Situational Crisis Communication Theory as the applied theory. The findings reveal that the KPU Public Relations Division played an active role in disseminating information, establishing two-way communication, and encouraging community engagement through the Mascot Parade. The activity successfully increased public enthusiasm, symbolic participation, and trust in the electoral process. However, voter turnout in the 2024 Pilkada reached only 74.80%, falling short of the targeted 80%. The study concludes that the 2024 Pilkada Mascot Parade was effective as a public communication strategy for strengthening public trust in the KPU of Sumenep Regency, although it was not fully successful in increasing electoral participation to the expected level. Keywords: Public Relations, KPU Sumenep, Public Trust, Voter Participation, 2024 Pilkada Mascot Parade.
STRATEGI KOMUNIKASI KAMPANYE PERLINDUNGAN DATA PRIBADI DI MEDIA SOSIAL (STUDI KASUS KAMPANYE INSTAGRAM DAN YOUTUBE BADAN SIBER DAN SANDI NEGARA #JAGARUANGSIBER) Meyta Ariane; Yunita Sari; Hendri Prasetya
GOVERNANCE: Jurnal Ilmiah Kajian Politik Lokal dan Pembangunan Vol. 13 No. 9 (2026): 2026 September
Publisher : Lembaga Kajian Ilmu Sosial dan Politik (LKISPOL)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56015/gjikplp.v13i9.1300

Abstract

Mitigation of information security and personal data leaks must be considered. Communication strategy implemented by BSSN in planning, designing, packaging, and delivering messages in the #JagaRuangSiber campaign. The success of the campaign is greatly influenced by the communication strategy implemented, from the planning process that refers to research, starting from macro to micro-condition such as audience research, message packaging, channel/media selection, to concrete realization. In accordance with the New Media Theory in the presentation of Power and Littlejohn. New Media explained by Martin Lister as reported by Denis McQuail, Graphic calibration with varied models is able to provide creative freedom for users in the context of interactive communication. The urgency of delivering informational messages, literacy to the public, the author found The National Cyber Security Agency (BSSN) plays a crucial role in the community's #JagaRuangSiber (JagaRuangSiber) campaign, in cybersecurity literacy. Communication from the social mechanism landscape, the occurrence of changes in the social system The Case Study Method in Descriptive Qualitative research in finding or exploring detailed and comprehensive phenomena and contexts. The 7 C communication model theory stated by Cutlip and Broom as a strategy that includes the goal of optimal exposure of the campaign on social media that is quality and effective Personal Data Protection Law in 11 points of provisions on implementation to the public. New media, with its large capacity for User-Generated Content (UGC), is a short-format algorithm media platform that accelerates the spread of the campaign, often overlooked by its audience.