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All Journal Kompak : Jurnal Ilmiah Komputerisasi Akuntansi E-Bisnis : Jurnal Ilmiah Ekonomi dan Bisnis EKSYA: Jurnal Ekonomi Syariah Jurnal Ilmiah Manajemen, Ekonomi dan Akuntansi Dinamika Islamic Economics and Finance Journal CEMERLANG :Jurnal Manajemen dan Ekonomi Bisnis Journal of Student Research Jurnal Manajemen Dan Bisnis Ekonomi Jurnal Riset Ekonomi dan Akuntansi Jurnal Kajian Dan Penalaran Ilmu Manajemen Al Itmamiy : Jurnal Hukum Ekonomi Syariah Lokawati: Jurnal Penelitian Manajemen dan Inovasi Riset Jurnal Ilmiah Ekonomi dan Manajemen Akuntansi: Jurnal Riset Ilmu Akuntansi Maslahah: Jurnal Manajemen dan Ekonomi Syariah Ebisnis Manajemen Santri : Jurnal Ekonomi dan Keuangan Islam Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Jurnal Inovasi Ekonomi Syariah dan Akuntansi International Journal of Business and Quality Research Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis
Anzu Elvia Zahara
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Public Health Social Sciences Other

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Pengaruh Digital Service dan Tingkat Kemudahan Terhadap Minat Bertransaksi Nasabah di Pegadaian UPC Buluran Kenali Tri Nabila; Novi Mubyarto; Anzu Elvia Zahara
Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Vol. 6 No. 1 (2026): Maret : Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jaemb.v6i1.8243

Abstract

The purpose of this study is to examine the influence of digital services and the level of convenience on customer transaction interest at the Buluran Kenali UPC pawnshop. This quantitative study utilized a total sampling method with 77 respondents from customers at the Buluran Kenali UPC pawnshop. This research provides a practical contribution to Pegadaian management in improving digital services with the G-5Star Generation strategy, enabling the pawnshop to transform the company into a financial company. With the launch of the Pegadaian Digital Service (PDS) application, the company aims to expand its target market to the millennial generation. In the inferential statistical analysis stage, data analysis was assisted by statistical programs using SEM, specifically the Smart-PLS analysis computer program. The data collection method used a questionnaire. The results of this study are: 1) there is a significant and positive effect of digital services on customer transaction interest at the Buluran Kenali UPC pawnshop. 2) there is no significant effect of the level of convenience on customer transaction interest at the Buluran Kenali UPC pawnshop.
Pengaruh Pengetahuan, Kualitas Produk, Promosi, dan Kualitas Pelayanan Terhadap Keputusan Nasabah Menabung di Bank 9 Jambi Syariah Kota Jambi Utami Ria Rahayu; Usdeldi Usdeldi; Anzu Elvia Zahara
Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Vol. 6 No. 1 (2026): Maret : Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jaemb.v6i1.8360

Abstract

The background of this research is to examine the services at Bank 9 Jambi Syariah, Jambi City to support good service with the variables taken by the author. The purpose of this study is to examine the influence of knowledge, product quality, promotion, and service quality on saving decisions at Bank 9 Jambi Syariah, Jambi City. This is a quantitative study that utilizes the Total Sampling method of 100 respondents among customers at Bank 9 Jambi Syariah, Jambi City. At the inferential statistical analysis stage, data analysis is assisted by a statistical program using SEM analysis, namely the Smart-PLS analysis computer program. The data collection technique uses a questionnaire distribution method. The results of this study are: 1) there is a significant and positive influence of knowledge on customer saving decisions at Bank 9 Jambi Syariah. 2) there is a significant and positive influence of Product Quality on customer saving decisions at Bank 9 Jambi Syariah. 3) there is a significant and positive influence of promotion on customer saving decisions at Bank 9 Jambi Syariah. 4) there is a significant and positive influence of service quality on customer saving decisions at Bank 9 Jambi Syariah.
Co-Authors Addiarrahman Agustian Rosa Fajri Ahmad Muhzazin Ahsan Putra Hafidz Alim Erdiansah Alliful Bastomi Amelia Putri Zalika Arsa Arsa Arsa Asrial As’ad Isma Bella Hermanika Putri Devi Rahmawati Dwi Lestari Dwi Nurul Fatwa Eka Restu Fitri Elvi Khairani Sofyan Frissia Friszki Melati G.W.I Awal Habibah Hanifa Al Izati Hanifah Anisya Yualita Hatta Hatta Havifa Havifa Jevi Saputra Laily Ifazah M. Ali Muhamad Subhan Muhammad Avisena Mosani Muhammad Ismail Muhammad Novaldi MUHAMMAD SUBHAN Muthmainnah Muthmainnah Naufal Afif Putra Nisa Gistia Ningsih Nisya Adella Jaya Novi Mubyarto Nur Ihsan Nurfitri Martaliah Nurul Ma’rifah Engget Oni Novela Puteri Anggi Lubis PUTRI OKTAVIANI Rambe Roisuddin Ery Rizky Maharani Rohama Ubainahum Roy Hambali Saijun Saijun Sarita Isniarti Simah Anjali Sissah Sissah Sri Rahma Suci Ramadani Harahap Sulhi Sumarni Sumarni Tiara Damayanti Tri Nabila Usdeldi, Usdeldi Utami Ria Rahayu Victor Diwantara Whilma Lindary yanda_febriansyah YANDA Zul Febri