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Pengembangan Life Skill Siswa Berkebutuhan Khusus Special Harmony School melalui Pelatihan Fotografi dan Komunikasi Publik Berbasis Storytelling Clara, Yesica Yuliani; Surianto, Surianto; Subandi, Zera Edenzwo
Publikasi Pendidikan Vol 15, No 3 (2025)
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70713/publikan.v15i3.76230

Abstract

Anak Berkebutuhan Khusus (ABK) di Indonesia masih menghadapi berbagai hambatan dalam mengakses pendidikan inklusif akibat keterbatasan sumber daya, sarana, dan pemahaman masyarakat. Yayasan Lentera Cita Karya hadir untuk memberikan layanan pendidikan khusus sekaligus mendorong terciptanya lingkungan yang inklusif. Kegiatan Pengabdian kepada Masyarakat ini bertujuan membekali ABK dengan keterampilan hidup melalui pelatihan fotografi dasar dan public speaking berbasis storytelling. Fotografi mendorong kreativitas dan komunikasi visual, sementara storytelling meningkatkan kepercayaan diri dan kemampuan berbicara di depan umum. Program ini melibatkan civitas akademika Universitas Bunda Mulia dan diikuti oleh delapan peserta didik dari Special Harmony School. Hasil evaluasi menunjukkan program dinilai sangat edukatif, objektif, akuntabel, dan transparan. Selain pengembangan keterampilan, kegiatan ini juga berkontribusi dalam membangun kesadaran masyarakat terhadap potensi ABK sebagai bagian dari gerakan inklusi sosial.Children with Special Needs (CSN) in Indonesia still face major challenges in accessing inclusive education, due to limited human resources, infrastructure, and public awareness. Yayasan Lentera Cita Karya addresses these gaps by providing specialized education and promoting inclusive values within the community. This community engagement program aimed to equip CSN students with essential life skills through basic photography and public speaking training using storytelling methods. Photography was used to foster creativity and visual communication, while storytelling enhanced confidence and public speaking abilities. The program was implemented collaboratively by Universitas Bunda Mulia’s academic community and attended by eight CSN students from Special Harmony School. Evaluation results showed high satisfaction from teachers and facilitators in terms of educational value, objectivity, accountability, and transparency. Beyond skill development, this initiative contributed to shifting societal perceptions and advancing inclusive practices for marginalized groups.
The Influence of Exo as Brand Ambassador and Scarlett's Brand Image on Scarlett Brand Purchasing Decisions Surianto Surianto; Gracia Johana
Journal of Social Science Vol. 5 No. 4 (2024): Journal of Social Science
Publisher : Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jss.v5i4.862

Abstract

Technological developments have had a significant impact on various sectors, including economics, politics and business competition in this era of globalization. The internet, as an example of rapid technological development, is a major driver of progress in various aspects of human life. Competition in the business environment is increasing along with developments in technology and knowledge, so entrepreneurs need to continue to design effective marketing strategies. One of the key aspects of marketing strategy is the ability to understand and adapt to constantly changing market trends. In the context of social media marketing, the use of Brand Ambassadors is a tactic often used by e-commerce to increase the popularity of their platforms. This research aims to evaluate the influence of EXO as a Brand Ambassador and the Scarlett brand image on consumer purchasing decisions. The research method used is quantitative with survey techniques using questionnaires. The research results show that both EXO as a Brand Ambassador and the Scarlett brand image have a significant positive influence on consumer purchasing decisions.
Sanctum Rasa: Sebuah Risalah tentang Perjalanan Gastronomi dan Hakikat Identitas Kho, Gerson Ralph Manuel; Zera Edenzwo Subandi; Surianto; Steven Theodore Alexander
Jurnal Spektrum Komunikasi Vol 13 No 4 (2025): Jurnal Spektrum Komunikasi : December 2025
Publisher : LPPM Stikosa - AWS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37826/spektrum.v13i4.1058

Abstract

Sudirman Street in Bandung has become a unique phenomenon in the urban landscape of Indonesia. As a popular culinary district, it draws attention due to the presence of non-halal food amidst a predominantly Muslim population. This condition raises questions about how cultural tolerance, religious identity, and economic dynamics interact in public spaces. This study employs the social-identity theory and the concept of a gastronomic city, using direct observation and literature review methods to analyze the cultural negotiation processes that occur. Observation was conducted to understand the social dynamics of the area, while the literature review was used to strengthen the theoretical analysis. The findings reveal that tolerance in this area is pragmatic, managed through space segmentation between halal and non-halal dining areas, as well as social norms emphasizing respect for individual beliefs. Furthermore, this area functions as a representation of a gastronomic city, where cross-cultural experiences are presented through culinary exploration. This study contributes to academic discourse on the formation of tolerance spaces in urban contexts, particularly in areas with cultural and religious pluralism. Thus, Sudirman Street is not merely a culinary hub but also a social negotiation space that reflects the flexibility of identity and urban societal harmony