Articles
Pengaruh Kualitas Layanan, Persepsi Nilai dan Kepuasan Nasabah terhadap Loyalitas Nasabah Bank
Setiawan, Heri
MOTIVASI Vol 2, No 2 (2017): MOTIVASI Jurnal Manajemen dan Bisnis
Publisher : Universitas Muhammadiyah Palembang
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DOI: 10.32502/mti.v2i2.1960
Purpose - This study aims to examine the effect of service quality,perceived value and customer satisfaction on customer loyalty ofbank service in Palembang City.Design/methodology - Data collected by questionnaire with thenumber of respondents is 184 respondents and the approach ofsampling technique used is purposive sampling.Findings – The result of the research explain that service qualityhave positive and significant effect on customer loyalty. Perceivedvalue have a positive and significant effect on consumer loyalty.Consumer satisfaction have a positive and significant effect onconsumer loyalty. Then, service quality, perceived value andconsumer satisfaction have a positive and significant effect onconsumer loyalty. The results showed that the convenienceprovided by banking favored by consumers. Therefore, banksshould look for alternative strategies designed to improve services,and interaction between bank employees and consumers.
Pelatihan Dan Pendampingan Pembuatan Proposal Pengajuan Kredit Bank Bagi Para Pedagang Pasar Tradisonal Sukawinatan Palembang
Jusmawi Bustan;
Divianto Divianto;
Heri Setiawan
COMVICE: Journal Of Community Service Vol. 1 No. 1 (2017): Mei (2017) - Oktober (2017)
Publisher : STIE PGRI Dewantara Jombang
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DOI: 10.26533/comvice.v1i1.146
Tujuan dari kegiatan pengabdian kepada masyarakat ini adalah untuk memberikanpelatihandan pendampingan pembuatan proposal pengajuan kredit bank kepada para pedagang UMKM di Pasar Tradisonal Suwawinatan. Permasalahan mitra yang diidentifikasi adalah banyak pedagang atau pelaku UMKM tersebut yang mengeluhkan mengenai ketidaktahuan atau ketidakpahaman mereka tentang proposal pengajuan kredit mikro ke bank. Mereka juga kurang tahu bagaimana pengembangan usaha dan manajemen permodalan yang baik. Hal ini dikarenakan latar belakang pendidikan dan kurangnya informasi yang mereka terima. Prioritas permasalahan yang akan dipecahkan solusinya adalah melalui metode pelatihan dan pendampingan pembuatan proposal pengajuan kredit bank. Disamping itu, memberikan penyuluhan mengenai pengembangan usaha dan manajemen permodalan. Kegiatan pelatihan dan pendampingan pembuatan proposal pengajuan kredit bank bagi para pedagang yang juga sekaligus pelaku atau pemilik UMKM Pasar Tradisional Sukawinatan dilaksanakan sesuai dengan apa yang diharapkan. Walaupun hasil tingkat pemahaman dan praktik dari 16 peserta aktif masih dalam skala 71%-80,99%, maka kegiatan pengabdian masyarakat ini dinyatakan “cukup baik” dan tersedia 4 proposal pengajuan kredit bank dari hasil kegiatan pendampingan.
PENGARUH KUALITAS LAYANAN, PERSEPSI NILAI DAN KEPERCAYAAN TERHADAP KEPUASAN DAN LOYALITAS PENGGUNA LAYANAN MOBILE BANKING
Heri Setiawan
Jurnal Keuangan dan Perbankan Vol 20, No 3 (2016): September 2016
Publisher : University of Merdeka Malang
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DOI: 10.26905/jkdp.v20i3.269
This study aims to determine the determinant of customer satisfaction and loyalty implications for users of mobile banking. This study used Structural Equation Modeling (SEM) to test the hypotheses of the study and use the software AMOS 5.0 and SPSS 20.0. The population in this study are the mobile banking users in seven banks in Palembang City; Bank Mandiri, Bank BNI, Bank BRI, Bank Danamon, BCA, and Bank Permata. The research sample consist of 250 respondents to the provisions of the election to the mobile banking users. The results showed that the service quality, perceived value, trust and customer satisfaction has a strong effect on customer loyalty. Service quality have significant effect on consumer satisfaction. Perceived of value have significant effect on customer satisfaction. Trust have significant effect on consumer satisfaction. Service quality have significant effect on customer loyalty. Trust have significant effect on customer loyalty. Customer satisfaction have significant effect on customer loyalty. Banks should build strong relationships with customers and provide better service quality to reduce the behavior of customers to switch to another bank service.
ANALISIS HUBUNGAN KAUSALITAS ANTARA COMPUTER ANXIETY, PENGALAMAN KOMPUTER (COMPUTER EXPERIENCE) DAN KEMAHIRAN KOMPUTER (Studi pada Mahasiswa Politeknik Negeri Sriwijaya)
Heri Setiawan
Orasi Bisnis : Jurnal Ilmiah Administrasi Niaga Vol. 7 No. 1 (2012): Orasi Bisinis Edisi VII Mei 2012
Publisher : Politeknik Negeri Sriwijaya
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This research was done at Polytechnic State of Sriwijaya and aimed at understanding the Influences of computer anxiety and computer experience on computer self-efficacy.. This study uses data collected by a survey on active student at Polytechnic State of Sriwijaya, using simple random sampling method with amount of sample 100 respondent. The data analysis using SPSS software and AMOS. The independent variables are computer anxiety and computer experience. Dependent variable is computer self-efficacy. The study results indicate that computer anxiety had significant and negative influence on computer self-efficacy. Then, computer experience had significant and positive influence on computer self-efficacy.
PENGARUH ORIENTASI PASAR, ORIENTASI TEKNOLOGI DAN INOVASI PRODUK TERHADAP KEUNGGULAN BERSAING USAHA SONGKET SKALA KECIL DI KOTA PALEMBANG
Heri Setiawan
Orasi Bisnis : Jurnal Ilmiah Administrasi Niaga Vol. 8 No. 2 (2012): Orasi Bisinis Edisi VIII November 2012
Publisher : Politeknik Negeri Sriwijaya
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This research aims to analyze effect of market orientation, technology orientation and product innovation on Competitive Advantage of Songket industry specially Small Enterprises in Palembang City. This study uses data collected by a survey on Small Enterprises of Songket Company using simple random sampling method. The sample of this research consist of 91 Small Enterprises of Songket. The data analysis using SPSS software with Linear Regression Analysis. Independent variables in this research are market orientation, technology orientation and product innovation, and dependent variable is Competitive Advantage. The result shows that simultaneously market orientation, technology orientation and product innovation have significant influence on Competitive Advantage. The result shows that partially market orientation have significant influence on Competitive Advantage. Technology orientation did not have significant influence on Competitive Advantage. Product innovation has significant influence on Competitive Advantage.
IMPLEMENTASI TECHNOLOGY ACCEPTANCE MODEL UNTUK MENGUKUR PENGGUNAAN SISTEM INFORMASI AKADEMIK KAMPUS (SISFOKAMPUS)
Heri Setiawan
Orasi Bisnis : Jurnal Ilmiah Administrasi Niaga Vol. 10 No. 5 (2013): Orasi Bisnis
Publisher : Politeknik Negeri Sriwijaya
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This study aimed to measure use of the campus academic information system (Sisfokampus) with implementation of Technology Acceptance Model. This study uses data collected through a survey of lecturers and employees State Polytechnic Sriwijaya. Sampling method in this study using Simple Random Sampling with a sample of 88 respondents. Data analysis using SPSS for Windows version 19.00 with Path Analysis method. The independent variables were perceived usefulness, ease of use and the attitude of use. While the dependent variable is the behavioral intention and actual use. The results showed that perceptions of usefulness, ease of use simultaneously a significant effect on the attitude of the use of the system. Perception usefulness no significant effect on the attitude of the use of the system. Perceived ease of use significantly influence the attitude of the use of the system. Then, perceived usefulness, ease of use and the attitude of use simultaneously significant effect on system usage intentions. Perception usefulness significantly influence system usage intentions. Ease of use was not a significant effect on system usage intentions. Attitude use significant effect on system usage intentions. Perceptions of usefulness, ease of use, attitudes and intentions use the simultaneous use significant effect on actual usage. The perception usefulness and ease of use in partial no significant effect on actual use. The attitude of use and intention using system partially significant effect on actual usage.
Pengaruh Faktor Intrinsik Dan Ekstrinsik Terhadap Motivasi Belajar Mahasiswa (Studi Pada Mahasiswa Jurusan Administrasi Niaga Politeknik Negeri Sriwijaya)
Heri Setiawan
MANAJEMEN INFORMATIKA Vol. 2 No. 1 (2010): Manajemen Informatika
Publisher : MANAJEMEN INFORMATIKA
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This research done in Business Administration Department Polytechnic State of Sriwijaya and aimed at: finding the influence of intrinsic factors and extrinsic factors on student motivation to study. This research used data that collected by survey with student as respondent. One Hundred respondents were choosing as the samples by Simple Random Sampling Method. Multiple Linear Regression techniques were used to analyze data with use SPSS version 16.00 for windows. Intrinsic factors and extrinsic factors as the independent variables (X), and student motivation to study as the dependent variables (Y). The results revealed that Intrinsic factors partially has a significant effect on student motivation to study. Extrinsic factors partially has a significant effect on student motivation to study. Intrinsic factors, extrinsic factors and gender simultaneously have significant effect on student motivation to study.
FAKTOR INDIVIDU, ORGANISASI, DAN SISTEM TERHADAP SIKAP PENGGUNA E-BANKING
Heri Setiawan
Jurnal Keuangan dan Perbankan Vol 17, No 1 (2013): January 2013
Publisher : University of Merdeka Malang
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DOI: 10.26905/jkdp.v17i1.734
The study investigated the influence of individual, organizational and system factors on attitude amongelectronic banking users in Palembang, Sumatera Selatan. The five constructs were system and service quality,perceived risk, organizational reputation, perceived ease of use and perceived usefulness on attitude whichwere used to determine users to use e-banking. Survey research design was adopted. Seven hundred and fiftysix e-banking users in four banks were selected using Stratified Random Sampling. Data were collected usinga structured questionnaire. Frequency and percentage distributions and multiple regressions were measuredusing analytical techniques. The research hypotheses were tested at 0.05% level of significance. Findingsrevealed that the constructs system and service quality, perceived risk, organizational reputation, perceivedease of use and perceived usefulness had a significant influence on the attitude of e-banking users. It wasconcluded that individual, organizational and systems factors influenced attitude toward use of e-banking.Banks should have made the interface of e-banking systems as friendly as possible and adopted the latesttechnologies that were standardized for effective and efficient e-banking transactions.
PENGGUNAAN TECHNOLOGY ACCEPTANCE MODEL UNTUK MENGUKUR PENERIMAAN LAYANAN MOBILE THIRD GENERATION (3G) DI KOTA PALEMBANG
HERI SETIAWAN
JURNAL MANAJEMEN DAN BISNIS SRIWIJAYA Vol 13, No 2 (2015): Jurnal Manajemen dan Bisnis Sriwijaya
Publisher : Program Studi Magister Manajemen FE Unsri
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DOI: 10.29259/jmbs.v13i2.3353
This study aimed to measuring the third generation mobile services (3G) receive using the Technology Acceptance Model. This study uses data collected through a survey of user mobile services provider of Telkomsel, Indosat and XL in Palembang. Sampling method in this study using Purposive Sampling with a sample of 180 respondents. Data analysis using SPSS for Windows version 20.00 with Linear Regression Analysis method. The independent variables were perceived usefulness, ease of use, perceived enjoyment, attitude of use and the dependent variable is the behavioral intention. The results showed that perceived usefulness, ease of use, perceived enjoyment, attitude of use simultaneously have a significant effect on behavioral intention. Perceived usefulness have significant effect on behavioral intention. Perceived ease of use significantly influence on behavioral intention. Perceived enjoyment have significantly effect on behavioral intention. Attitude have significant effect on behavioral intention. Consideration of the factors identified should lead to more successful adoption of 3G. The study implies that the 3G mobile telecommunication companies need to lift consumers’ intention to adopt 3G mobile services. Users’ of 3G mobile services need to be provided with more diverse and entertaining ways of communicating, which are at the same time easily accessible and convenient to use. The paper enhance understanding of user acceptance of 3G mobile communication services.
Determinan Kepuasan Kerja dan Implikasinya Terhadap Komitmen Organisasi (Studi Pada Karyawan Biro Perjalanan Wisata di Kota Palembang)
Rini .;
Heri Setiawan
JURNAL MANAJEMEN DAN BISNIS SRIWIJAYA Vol 14, No 2 (2016): Jurnal Manajemen dan Bisnis Sriwijaya
Publisher : Program Studi Magister Manajemen FE Unsri
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DOI: 10.29259/jmbs.v14i2.4000
This study aims to determine the effect of leadership, motivation and organizational climate on job satisfaction and employee commitment. Sampling was done by proportionate random sampling. The sample in this study were employees of a travel agency as a member ASITA in South Sumatra consist of 185 people. The data were analyzed using multiple regression analysis using SPSS software for Windows version 19. The results showed that the leadership, motivation, organizational climate have significant effect on job satisfaction. There is no significant effect leadership on job satisfaction. There is no significant effect work motivation on job satisfaction. There is significant effect organizational climate on job satisfaction. There is significant effect leadership, motivation, organizational climate, job satisfaction on organizational commitment. There is significant effect leadership on organizational commitment. There is significant effect work motivation on organizational commitment. There is no significant effect organizational climate on organizational commitment. Based on the results of the study manager of a travel agent should be increase level of employee satisfaction by providing better motivation, attention to the working environment more comfortable and conducive and awards both financially and non-financially so that employees are more committed to the company