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All Journal JURNAL MANAJEMEN MOTIVASI Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (JASMIEN) Ndrumi : Jurnal Ilmu Pendidikan dan Humaniora Journal Innovation In Education Journal of Humanities, Community Service, and Empowerment
Muh. Riswandi Palawa
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Agriculture, Biological Sciences & Forestry Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Mathematics Other

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Analisis Strategi Digital Branding Dalam Konten Media Sosial Terhadap Peningkatan Dampak Dan Jangkauan Pada Badan Pusat Statistik Kota Palu Fajar Surya Alamsyah; Maskuri Sutomo; Zakiyah Zahara; Muh. Riswandi Palawa
Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (Jasmien) Vol. 4 No. 04 (2024): Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (Jasmien)
Publisher : Cattleya Darmaya Fortuna

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54209/jasmien.v4i04.680

Abstract

This research aims to analyze digital branding strategies in the social media content of the Palu City Central Statistics Agency (BPS) and its impact on increasing public reach and interaction. The research method used is qualitative with a descriptive approach with data collection techniques through observation, in-depth interviews, and analysis of BPS Palu City social media content. Apart from using the method above, the researcher used library research and field research to complete this paper, so that it can be justified theoretically. There were 5 informants for this research. The research results show that an effective digital branding strategy includes the use of attractive visuals, consistency in message delivery, and active engagement with the audience. The increase in public reach and interaction can be seen from the increasing number of followers, likes, comments and shares on BPS Palu City social media content. This research concludes that a planned and targeted digital branding strategy can increase public awareness of the statistical information provided by BPS, as well as expand the reach of this information to the wider community.
Analisis Dampak Perilaku Bulliying Terhadap Prestasi Belajar Siswa Nursalsabila Muhazzab; Bakri Hasanuddin; Muh. Riswandi Palawa
Journal Innovation In Education Vol. 2 No. 1 (2024): Maret : Journal Innovation in Education (INOVED)
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/inoved.v2i1.897

Abstract

This research aims to: 1) determine the effect of bullying behavior on student learning achievement; 2) Analyze the impact of bullying behavior apart from its impact on learning achievement. This type of research includes ex post facto research which is carried out on the basis of events or phenomena that occur to find bullying behavior on student learning achievement. The approach taken is a descriptive quantitative approach and a literature review method. This method is used to collect, identify, evaluate and interpret articles that focus on describing the impact of bullying behavior in elementary schools. The research results show that bullying behavior has an impact on students' learning achievement. shows that 15.4% of students' learning achievement in elementary schools is influenced by bullying behavior and the remaining 84.6% is influenced by other causes. Through the literature review method, it was found that bullying behavior can have an impact on poor socialization, low self-confidence, decreased self-esteem in the future, low social skills of students, inability to communicate with other people, experiencing depression, anxiety, and the possibility of hurting themselves.
STRATEGI PEMASARAN PADA UMKM (STUDI PADA TOKO BUKET RAN FLOW PALU) Andi Indriani Ibrahim; Muh. Riswandi Palawa; Azzahra Annisa Putri; Ni Luh Sulastri; Ni Gusti Ayu KD Surya Wardani
Ndrumi : Jurnal Ilmu Pendidikan dan Humaniora Vol 8 No 2 (2025): Ndrumi : Jurnal Ilmu Pendidikan dan Humaniora
Publisher : LPPM Universitas Nias Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57094/ndrumi.v8i2.3106

Abstract

This study aims to analyze the marketing strategies implemented by the Ran Flow Palu MSME to attract consumer interest and their impact on the sustainability of the business. The study used a descriptive method with a qualitative approach and was conducted at Ran Flow Palu. Data collection techniques included observation, interviews, and documentation with the business owner as the primary informant. The results indicate that Ran Flow Palu implements a marketing strategy through segmentation, targeting, positioning, and the marketing mix (4Ps): product, price, place, and promotion. This strategy has proven effective in building the image of an aesthetic, varied, and affordable bouquet shop, especially for the student and school market segment. Factors such as product quality, more affordable prices, a strategic location, and the use of social media also contribute to the success of this business.
PENGABDIAN PADA UMKM PURA AGUNG WANAKERTHA JAGADNATHA PALU MELALUI EDUKASI PENGELOLAAN MODAL USAHA YANG EFISIEN DAN BERKELANJUTAN Andi Indriani Ibrahim; Muh. Riswandi Palawa; Desak Gayatri Virgina Dewi; Niluh Diva Meiriani; Ifana Valerina Sampeako
Ndrumi : Jurnal Ilmu Pendidikan dan Humaniora Vol 8 No 2 (2025): Ndrumi : Jurnal Ilmu Pendidikan dan Humaniora
Publisher : LPPM Universitas Nias Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57094/ndrumi.v8i2.3107

Abstract

Pengabdian ini bertujuan untuk memberdayakan pelaku UMKM di Pura Agung Wanakertha Jagadnatha Palu melalui edukasi pengelolaan modal usaha yang efisien dan berkelanjutan. Kegiatan pengabdian ini dilakukan secara langsung dengan melakukan edukasi sebagai pendekatan utama, yang meliputi penyampaian materi secara langsung dan interaktif kepada pelaku UMKM mengenai teknik pengelolaan modal, perencanaan keuangan, serta strategi pengembangan usaha yang mendukung keberlangsungan bisnis. Edukasi ini dirancang untuk meningkatkan pemahaman dan kesadaran pelaku UMKM dalam mengoptimalkan penggunaan modal agar usaha dapat berjalan lebih efektif dan tahan terhadap tantangan ekonomi. Hasil kegiatan menunjukkan adanya peningkatan kemampuan pengelolaan modal yang lebih efisien serta kesadaran akan pentingnya keberlanjutan usaha di kalangan pelaku UMKM. Dengan demikian, program ini diharapkan dapat mendorong pertumbuhan UMKM yang lebih stabil dan mandiri di wilayah Pura Agung Wanakertha Jagadnatha Palu.
Empowering MSMEs in Makmur Village: Assistance in Making Business Identification Numbers (NIB) to Improve the Community's Economy Nurwahyudi Mampi; Bakri Hasanuddin; Ni Luh Putu Evvy Rossanty; Muh. Riswandi Palawa
Journal of Humanities, Community Service, and Empowerment Vol. 1 No. 3 (2024)
Publisher : PT. Global World Scientific

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58857/JHCSE.2024.v01.i03.p01

Abstract

This study aims to analyze the impact of empowerment and assistance in making a Business Identification Number (NIB) for Micro, Small, and Medium Enterprises (MSMEs) in Makmur Village, Palolo District, Sigi Regency. This program was implemented in collaboration between Tadulako University, the Sigi Regency Cooperative and MSME Service, and the Makmur Village Government to provide an understanding to MSMEs regarding the importance of business legality. In this process, many MSMEs, especially the elderly, had difficulty understanding the digital system used for NIB registration. However, with assistance, MSMEs managed to understand and obtain NIBs that provide legal protection and access to various government facilities. The results of the study showed that the mentoring program succeeded in increasing the understanding of MSME actors about the benefits of having a NIB and the importance of business legality. In addition, this empowerment also includes training in financial management, digital marketing, and business development. MSME actors involved in this program become more confident in running their businesses legally and in an organized manner. This program has the potential to strengthen the economy of Makmur Village and the surrounding area by increasing the competitiveness of MSMEs in the global market.
Peran Budaya Lokal dalam Hubungan antara Kepemimpinan Inklusif dan Kinerja Karyawan Generasi Z di PT Bank Sulteng Aksa, Abail; Harnida Wahyuni Adda; Yoberth Kornelius; Muh. Riswandi Palawa
JURNAL MANAJEMEN MOTIVASI Vol 22 No 1 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v22i1.8613

Abstract

This study aims to analyze the effect of inclusive leadership on Generation Z employee performance at PT Bank Sulteng and examine the moderating role of Kaili local culture. A quantitative approach was employed using Partial Least Squares-Structural Equation Modeling (PLS-SEM) on 39 Gen Z respondents. The results show that inclusive leadership does not significantly affect employee performance, and local cultural internalization does not moderate the relationship. These findings suggest that local cultural values are not yet operationally embedded in organizational work systems. The study implies the importance of contextual inclusive leadership practices and local cultural integration to enhance Gen Z performance in regional banking. Keywords: inclusive leadership, local culture, Kaili values, employee performance, Generation Z, organizational behavior, internalization, banking sector
Co-Authors Aksa, Abail Andi Indriani Ibrahim Azzahra Annisa Putri Bakri Hasanuddin Desak Gayatri Virgina Dewi Fajar Surya Alamsyah Harnida Wahyuni Adda Ifana Valerina Sampeako KORNELIUS, YOBERTH Maskuri Sutomo Moh Ikhsan S. Korona Ni Gusti Ayu KD Surya Wardani Ni Luh Putu Evvy Rossanty Ni Luh Sulastri Niluh Diva Meiriani Nursalsabila Muhazzab Nurwahyudi Mampi Ponirin Ponirin Vita Irmayanti Zakiyah Zahara