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All Journal EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Ensiklopedia of Journal Jurnal Fokus Manajemen Jurnal Minfo Polgan (JMP) Jurnal Ekonomika Dan Bisnis Jurnal Pengabdian Bukit Pengharapan Tractare: Jurnal Ekonomi-Manajemen
Brigida Endah Nuraeni
Sekolah Tinggi Ilmu Ekonomi Bentara Persada Batam
Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Energy Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Social Sciences Other

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Journal : Tractare: Jurnal Ekonomi-Manajemen

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Pengaruh Motivasi, Kepemimpinan dan Kedisiplinan Terhadap Kinerja Karyawan Di PT Eastsun Batam Nuraeni, Brigida Endah; Harianja, Josepin; Nidi, Yasinta Anselma
Tractare: Jurnal Ekonomi-Manajemen Vol 5 No 1 (2022): TRACTARE : Jurnal Ekonomi dan Manajemen
Publisher : Sekolah Tinggi Ilmu Ekonomi Bentara Persada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62820/trt.v5i1.50

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh Motivasi, Kepemimpinan, dan Kedisiplinan terhadap Kinerja Karyawan di PT Eastsun Batam, penelitian ini berupa studi keputakaan dan penyebaran kuesioner dengan pendekatan kuantitatif. Data tersebut dioleh menggunakan ssps dengan jumlah populasi 83 karyawan. Metode sampel menggunakan teknik non probability sampling dengan menggunakan metode sampe jenuh. Hasil penelitian dengan taraf signifikan 5% menunjukan bahwa: (1) Variabel motivasi berpengaruh terhadap kinerja karyawan, hal ini terlihat dari nilai signifikan 0,000 lebih kecil dari 0,05 dan nilai thitung 13,296 > ttabel 1,990. (2) Variabel kepemimpinan berpengaruh terhadap kinerja karyawan, hal ini terlihat dari nilai signifikan 0,000 lebih kecil dari 0,05 dan nilai thitung 2,531ttabel 1,990. (3) Variabel kedisiplinan berpengaruh terhadap kinerja karyawan, hal ini terlihat dari nilai signifikan 0,000 lebih kecil dari 0,05 dan nilai thitung 4,671 > ttabel 1,990. (4) Variabel motivasi, kepemimpinan dan kedisiplinan secara bersama-sama mempengaruhi kinerja karyawan sebesar 94,8% dan sisanya 5,2% dipengaruhi oleh faktor lain di luar variabel penelitian yang digunakan, hal ini terlihat dari nilai Fhitung 480,978 > Ftabel 2,715 dengan signifikan 0,000 < 0,05.
Pengaruh Gaya Kepemimpinan Dan Budaya Organisasi Terhadap Kinerja Guru Di Sekolah Harapan Utama Di Batam Resi, Maria Elisabeth; Harianja, Josepin; Nuraeni, Brigida Endah
Tractare: Jurnal Ekonomi-Manajemen Vol 5 No 1 (2022): TRACTARE : Jurnal Ekonomi dan Manajemen
Publisher : Sekolah Tinggi Ilmu Ekonomi Bentara Persada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62820/trt.v5i1.51

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh Gaya kepemimpinan dan Budaya Organisasi baik secara parsial maupun secara simultan terhadap Kinerja guru Sekolah Harapan Utama di Batam. Penelitian ini dilakukan dengan menggunakan metode penelitian kuantitatif dengan jumlah responden sebanyak 50 Guru dan pengumpulan data menggunakan kuesioner. Teknik analis yang digunakan menggunakan uji t dan uji F. hasil penelitian ini membuktikan bahwa: variabel gaya kepemimpinan sangat berpengaruh terhadap kinerja guru, hal ini dapat terlihat dari nilai signifikansi 0,000 < 0,05 t hitung sebesar 5,202 > t tabel 2,013. Variabel budaya organisasi berpengaruh terhadap kinerja guru, hal ini terlihat dari nilai signifikansi 0,002 < 0,05 dan nilai t hitung 3,328 < t tabel 2,013. Dari uji F hitung 1014,259 > 3,200 dengan signifikansi 0,000 diketahui bahwa variabel gaya kepemimpinan dan budaya organisasi memiliki hubungan yang searah dan secara bersama-sama mempengaruhi kinerja guru sebesar 97,90%, sedangkan sisanya 2,10% dipengaruhi oleh faktor lain diluar variabel penelitian yang digunakan.
Pengaruh Pelatihan, Kompensasi Dan Motivasi Terhadap Kinerja Karyawan Departemen Quality Pt Pci Elektronik Internasional Di Kota Batam Nuraeni, Brigida Endah; Sitompul, Elpiani Togumarina; Harianja, Josepin
Tractare: Jurnal Ekonomi-Manajemen Vol 5 No 2 (2022): Jurnal Ekonomi dan Manajemen
Publisher : Sekolah Tinggi Ilmu Ekonomi Bentara Persada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62820/trt.v5i2.61

Abstract

This study aims to determine the effect of training, compensation and motivation on the performance of employees of the Quality Department of PT PCI Elektronik Internasional in Batam City. This research was conducted using quantitative methods. Sampling used the Slovin formula with 89 respondents. The data collection technique uses a questionnaire and is distributed via the Google form. Data analysis using SPSS. The results of the study found that the training variable had a tcount of 4.921 > ttable of 1.662 with a significance value of 0.000 <0.05, then H0 was rejected and Ha was accepted, the compensation variable had a tcount of -2.316 <ttable 1.662 and a significance value of 0.023 <0.05, then H0 accepted and Ha rejected the motivational variable has a tcount of 4.514 > ttable of 1.662 and a significance value of 0.000 <0.05, then H0 is rejected and Ha is accepted. The three variables namely training, compensation and motivation together have an Fcount of 74.156 > Ftable of 2.71 and a significance value of 0.000 <0.05. This shows that simultaneously training, compensation and motivation have a positive and significant effect on the performance of PT PCI Quality Department employees. The relationship between variables can be written by the equation Y=13.048+0.381X1-0.290X2+0.472X3. The effect of the independent variable on the dependent variable is 72.4% while the remaining 27.6% is influenced by other factors not examined.
Pengaruh Kualitas Pelayanan, Harga Dan Promosi Terhadap Loyalitas Pelanggan Pt Batam Trans Harianja, Josepin; Dominika Dewa, Dominika Dewa; Nuraeni, Brigida Endah
Tractare: Jurnal Ekonomi-Manajemen Vol 5 No 2 (2022): Jurnal Ekonomi dan Manajemen
Publisher : Sekolah Tinggi Ilmu Ekonomi Bentara Persada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62820/trt.v5i2.69

Abstract

This study aims to determine the effect of service quality, price and promotion on customer loyalty at PT Batam Trans. The sample of this research is the customers of PT Batam Trans, totaling 111 people. Data collection techniques in this research are literature study, observation, and questionnaires, while the data analysis techniques used are classical assumption test, multiple linear regression, T test, F test, and coefficient of determination. The results showed that there was no positive and significant effect between the variables of service quality and customer loyalty, as evidenced by tcount 0.321<ttable 1.980 with a significance level of 0.113>0.05, there was no positive and significant effect between the price and customer loyalty variables. with tcount 0.404 < ttable 1.980 with a significance level of 0.035<0.05. There is a positive and significant effect between promotions and customer loyalty, as evidenced by tcount t11.054>ttable 1.980 with a significance level of 0.032<0.05. There is a significant effect between service quality, price, promotion on customer loyalty, as evidenced by Fcount 138,609>2.99 with a significance of 0.000<0.05. Furthermore, the value of Adjusted R Square obtained is 0.795, indicating about 79.50% of the influence of service quality, price and promotion on customer loyalty
Menentukan Strategi Pemasaran Dengan Menggunakan Metode Analisis Swot Pada Kedai Kopi Lgsm Tiban Batam Sumarya, Edi; Nuraeni, Brigida Endah; Atmojo, Agus Sekti Susila
Tractare: Jurnal Ekonomi-Manajemen Vol 5 No 2 (2022): Jurnal Ekonomi dan Manajemen
Publisher : Sekolah Tinggi Ilmu Ekonomi Bentara Persada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62820/trt.v5i2.70

Abstract

The development of the SME (small and medium enterprise) business, especially the coffee shop business sector in the city of Batam has many competitors. With so many competitors, entrepreneurs must determine and have a marketing strategy to increase the value of a product that is sold, promoted to win the competition. The SWOT analysis method (Strength, Weakness, Opportunity, Threat) is a systematic identification of various factors to formulate corporate strategy. This analysis is based on logic that can maximize strengths and opportunities, but simultaneously can minimize weaknesses and threats. The purpose of this research is to find out internal factors which include strengths and weaknesses as well as external factors that must be faced in the form of opportunities and threats, so as to be able to determine the best strategy to be implemented at the LGSM Tiban Batam coffee shop. In this study, the LGSM coffee shop, using the SWOT analysis method which describes the strengths, weaknesses, opportunities and threats, each factor shows the position of the LGSM coffee shop has its advantages, namely the availability of complete facilities. The downside is the availability of parking spaces. Opportunities include food and beverage promotions. Then the threat is that there is another coffee shop that is quite close to the LGSM coffee shop
Pengaruh Motivasi, Disiplin Dan Lingkungan Kerja Terhadap Kinerja Karyawan Pt Bisa Inti Sarana Di Kota Batam Nuraeni, Brigida Endah
Tractare: Jurnal Ekonomi-Manajemen Vol 5 No 2 (2022): Jurnal Ekonomi dan Manajemen
Publisher : Sekolah Tinggi Ilmu Ekonomi Bentara Persada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62820/trt.v5i2.72

Abstract

The review of this research is the influence of motivation, discipline and working environment toward performance of the employee. Object of research is the employee of PT Bisa Inti Sarana. The purpose of the research is to determine if the motivation, discipline and working environment affect the employee’s working performance.60 employees of PT Bisa Inti Sarana have been taken as the sample of this research, using Saturation Sampling Technique based on the Non-probability Sampling. Data collection is done by distributing questionnaires. The result of the research shows that motivation and work environment partially have positive and significant effect to employee's performance, but discipline has influence no significant effect, while motivation, discipline and work environment simultaneously affect employee performance.From the result of the regression analysis, it is obtained the value of coefficient of determination (R2) which is 0,880, which means that 88% of the performance of the employee is affected by motivation, discipline and environment variables. As for the rest of 12% is affected by the other variables that is not examined in this research.
Pengaruh Upah, Insentif Dan Tunjangan Terhadap Kinerja Karyawan Pada PT Bina Kreatif Swakarsa Di Kota Batam Nuraeni, Brigida Endah; Sumarya, Edi
Tractare: Jurnal Ekonomi-Manajemen Vol 6 No 1 (2023): TRACTARE : Jurnal Ekonomi dan Manajemen
Publisher : Sekolah Tinggi Ilmu Ekonomi Bentara Persada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62820/trt.v6i1.87

Abstract

This thesis aim to determine: 1) the effect of salary on employee performance; 2) the effect of incentives on employee performance; 3) the effect of allowance on employee performance; 4) which influence is more dominant between salary, incentives, and allowance to employee performance. This research includes the type of quantitive descriptive research with hypothesis testing. Data analysis technique used are multiple linear regression, t test, f test, and R2test. Population of this research is employee amount to 55 people. In this research does not use certain sampling technique because of limited population, hence sample taken is amounted to 55 people. The method used in this research is quantitive method through survey approach. The result of research using quantitative analysis method gives the conclusion that both partially and simultaneously variable as salary, incentives, allowance have positive and significant effect to employee performance. Based on the result of the regression equation is known that the three independent variable have direct impact with the dependent variable. This means that if the independent variable are improved, then the performance of employees will increase.
Pengaruh Disiplin Kerja, Motivasi Dan Pengawasan Terhadap Kinerja Karyawan PT Batam Trans Gasindo Di Kota Batam Tamba, Imelda; Nuraeni, Brigida Endah
Tractare: Jurnal Ekonomi-Manajemen Vol 6 No 2 (2023): TRACTARE : Jurnal Ekonomi dan Manajemen
Publisher : Sekolah Tinggi Ilmu Ekonomi Bentara Persada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62820/trt.v6i2.99

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh disiplin kerja, motivasi, dan pengawasan baik secara parsial maupun simultan terhadapa kinerja karyawan PT Batam Trans Gasindo di Kota Batam. Penelitian ini dilakukan dengan menggunakan metode penelitian kuantitatif dengan jumlah populasi sebanyak 50 responden. Pengambilan sampel menggunakan metode teknik sampling jenuh yang semua populasi jadikan sampel. Teknik pengumpulan data menggunakan kuesioner dan disebarkan melalui google forms. Analisis data menggunakan SPSS versi 26. Hasil penelitian menemukan bahwa variabel disiplin kerja mempunyai thitung-1,091< ttabel1,675 dengan nilai signifikansi sebesar 0,281>0,05, maka H0 diterima dan Ha ditolak, variabel motivasi mempunyai thitung 0,469<ttabel1,675 dengan nilai signifikansi sebesar 0,012<0,05, maka H0 ditolak dan Ha diterima, variabel pengawasan mempunyai thitung 2,173>ttabel 1,675 dengan nilai signifikansi sebesar 0,035<0,05, maka H0 ditolak dan Ha diterima. Ketiga variabel yaitu disiplin kerja, motivasi dan pengawasan secara bersama-sama mempunyai Fhitung 8,311> Ftabel 2,81 dan nilai signifikansi sebesar 0,000<0,05. Hal ini menunjukkan bahwa secara simultan disiplin kerja, motivasi dan pengawasan berpengaruh positif dan signifikan terhadap kinerja karyawan PT Batam Trans Gasindo di Kota Batam.
Pengaruh Promosi, Harga, Dan Kualitas Pelayanan Terhadap Kepuasan Pelanggan Pada Graha Fitness Di Kota Batam Nuraeni, Brigida Endah
Tractare: Jurnal Ekonomi-Manajemen Vol 6 No 2 (2023): TRACTARE : Jurnal Ekonomi dan Manajemen
Publisher : Sekolah Tinggi Ilmu Ekonomi Bentara Persada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62820/trt.v6i2.100

Abstract

Penelitian ini bertujuan untuk mengetahui Pengaruh Promosi, Harga, dan Kualitas Pelayanan terhadap Kepuasan Pelanggan pada Graha Fitness di Kota Batam. Penelitian ini menggunakan metode penelitian kuantitatif dengan jumlah responden 100 responden. Teknik pengumpulan data berupa studi pustaka dan kuesioner. Hasil penelitian dengan taraf signifikan 5% menunjukkan bahwa: (1) Varibel Promosi berpengaruh secara positif dan signifikan terhadap Kepuasan Pelanggan dengan nilai signifikansi 0,009 < 0,05 dan nilai thitung 1,678 > ttabel 1,660. (2) Variabel Harga berpengaruh positif dan signifikan terhadap Kepuasan Pelanggan dengan nilai signifikansi 0,014 <   0,05 dan nilai thitung 1,808 > ttabel 1,660. (3) Variabel Kualitas Pelayanan berpengaruh secara positif dan signifikan terhadap kepuasan pelayanan dengan nilai signifikansi 0,000 < alpha 0,05 dan nilai thitung 3,653 > ttabel 1,660. Dan uji f mempunyai nilai 9,524 > 0,309 diketahui bahwa promosi, harga, dan kualitas pelayanan memiliki pengaruh signifikan terhadap kepuasan pelanggan graha fitness dengan nilai signifikansi 0,000 < 0,05 Kata Kunci          :  Promosi, Harga, Kualitas Pelayanan, Kepuasan Pelanggan.
The Effect Of Service Quality, Price, And Promotion On Glass Sales At PT. Prisma Danta Abadi Batam Peuhulu , Werenfridus Gulevear; Nuraeni , Brigida Endah; Junianto , Pilifus
Tractare: Jurnal Ekonomi-Manajemen Vol 7 No 1 (2024): TRACTARE : Jurnal Ekonomi dan Manajemen
Publisher : Sekolah Tinggi Ilmu Ekonomi Bentara Persada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62820/trt.v7i1.137

Abstract

This study aims to determine the influence of service quality, price, and promotion on the sales of glass at PT Prisma Danta Abadi Batam. The data collection techniques employed in this research include literature review and the distribution of questionnaires. This research utilizes a quantitative research method. The sample size determination in this study uses purposive sampling with a total of 50 respondents. The result of the study with a significance level of 5% indicate that: (1) The variable of service quality has a positive and significant effect on glass sales, this can be seen from a significant value of 0,047 smaller than 0,05 and 2,039 > 2,010. (2) The variable of price has a positive and significant effect on glass sales, this can be seen from a significant value of 0,047 smaller than 0,05 and 2,039 > 2,010. (3) The variable of promotion has a positive and significant effect on glass sales, this can be seen from a significant value of 0,009 smaller than 0,05 and 2,733 > 2,010. (4) The Variabel of service quality, price, and promotion together affect glass sales by 45,8% and the remaining 54,2% is influenced by another factor outside the research variable used, this shows that the calculated is 12,962 > 2,798 with significance of 0,000 Keywords: Effect of Service Quality, Price and Promotion on glass Sales of PT Prisma Danta Abadi Batam
Co-Authors Atmaja, Agus Sekti Susila Atmojo , Agus Sekti Susila Atmojo, Agus Sekti Susila Barek, Florentiana Novita Dabur, Feliks Dominika Dewa, Dominika Dewa Elizabert, Yesita Jontro Simanjuntak, Jontro Josepin Harianja Junianto , Pilifus Junianto, Pilifus Minda, Olivia Nelciana Mite, Imelda Nidi, Yasinta Anselma Peuhulu , Werenfridus Gulevear Resi, Maria Elisabeth Sihaloho, Asner Siki, Elfrida Anunu Simamora, Herto Sinaga , Anjes Mara Sitompul, Elpiani Togumarina Sumarya , Edi Sumarya, Edi Tamba, Imelda