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Strategis Promosi Digital Marketing Pada Distributor Keramik Di Yogyakarta Rahmawati; Setiawan, Eko Agus; Muinah Fadhilah
Jurnal Teknologi dan Manajemen Industri Terapan Vol. 2 No. 4 (2023): Jurnal Teknologi dan Manajemen Industri Terapan
Publisher : Yayasan Inovasi Kemajuan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55826/tmit.v2i4.286

Abstract

Bisnis melihat banyak peluang pasar baru karena globalisasi, yang mendorong penggunaan strategi pemasaran digital untuk meningkatkan penjualan dan pangsa pasar. Meskipun digital marketing dianggap sebagai alat yang berguna, ada beberapa masalah yang perlu diperhatikan. Ini termasuk kekurangan sumber daya, pengetahuan yang buruk, persaingan yang ketat, dan kendala infrastruktur. Penggunaan teknologi digital menjadi penting untuk keberhasilan karena jumlah pengguna internet di Indonesia meningkat. Penelitian ini dilakukan secara kuantitatif dengan menggunakan observasi dan wawancara. Penelitian ini mengunakan study kasus pada CV Berjaya. Hasil menunjukkan bahwa CV. Berjaya telah menayangkan iklan berbayar pada 26.682 pengguna Facebook dan Instagram. Selain itu, ada 105 pesan yang diterima melalui Facebook dan Instagram dari calon pelanggan yang bertanya tentang produk, harga, dan informasi lainnya. Hasil optimalisasi kata kunci SEO menunjukkan bahwa 70.700 iklan ditampilkan pada pengguna Google, 696 orang mengklik iklan, dan 123 orang melakukan tindakan langsung kelokasi. Kesimpulan dari penelitian ini, media sosial seperti Facebook dan Instagram berhasil memperluas pangsa pasar, sehingga menarik ribuan pengguna, dan meningkatkan penjualan CV. Berjaya. Strategi SEO pada Google Ads terbukti berhasil dengan meningkatkan frekuensi iklan, jumlah pengguna yang mengklik, dan tindakan langsung ke lokasi. Ini meningkatkan pangsa pasar dan volume penjualan.
Penerapan Metode Full Time Equivalent (FTE) Dalam Menentukan Keseimbangan Beban Kerja Pada Distributor Pompa Air Setiawan, Eko Agus; Rahmawati; Mubariz, Muhammad
Jurnal Teknologi dan Manajemen Industri Terapan Vol. 3 No. I (2024): Jurnal Teknologi dan Manajemen Industri Terapan
Publisher : Yayasan Inovasi Kemajuan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55826/tmit.v3iI.289

Abstract

Penelitian ini bertujuan untuk mengevaluasi beban kerja di CV Sumber Air menggunakan metode Full Time Equivalent (FTE). Metode FTE dipilih untuk memahami distribusi beban kerja, mengidentifikasi potensi overload, normal load, dan underload, serta untuk menentukan jumlah karyawan yang ideal berdasarkan volume kerja. Pengumpulan data dilakukan melalui observasi langsung dengan pendekatan cross-sectional dan time motion study. Tugas-tugas dibagi menjadi beberapa kategori dan waktu kerja setiap tugas dicatat. FTE dihitung untuk mengestimasi tenaga kerja yang ideal. Hasil menunjukkan CV. Sumber Air memiliki satu pekerja dengan tugas menyusun laporan penjualan 48 kali setahun, melakukan riset pasar, mengelola media sosial, layanan pelanggan online dan offline, serta penutupan. Dengan total 3024 jam kerja dan 2392 jam efektif setahun, nilai FTE sebesar 1,26 diperoleh. Nilai ini menunjukkan bahwa jumlah karyawan saat ini sesuai, tidak memerlukan penambahan atau pengurangan. Analisis dengan metode FTE mengindikasikan bahwa CV. Sumber Air memiliki beban kerja yang seimbang dan tidak mengalami overload maupun underload. Oleh karena itu, tidak diperlukan penambahan karyawan atau tugas baru
Full Time Equivalent Sebagai Acuan Dalam Penentuan Jumlah Tenaga Kerja Wijaya, Sananta Malde; Nugraha, Robertus Bima Adhi; Setiawan, Eko Agus
Jurnal Teknologi dan Manajemen Industri Terapan Vol. 3 No. 2 (2024): Jurnal Teknologi dan Manajemen Industri Terapan
Publisher : Yayasan Inovasi Kemajuan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55826/jtmit.v3i2.294

Abstract

Fokus penelitian ini adalah mengevaluasi beban kerja menggunakan metode Full-Time Equivalent (FTE) untuk memahami kebutuhan ideal sumber daya manusia pada setiap tahap Pelaksanaan Promosi Jabatan Terbuka. Penelitian ini bertujuan untuk mengatasi masalah manajemen beban kerja karyawan dalam dinamika bisnis yang terus berubah di Biro Sumber Daya Manusia Perusahaan X. Analisis beban kerja menjadi penting karena meningkatnya kompleksitas tugas, kemajuan teknologi, dan tuntutan efisiensi operasional. Studi ini mengidentifikasi tujuh tahap utama Projab yang menjelaskan tugas, durasi, dan hasil kerja. Kebutuhan total tenaga kerja diperkirakan sekitar 2.22 FTE berdasarkan perhitungan FTE. Hal ini memungkinkan perusahaan untuk menjalankan proses dengan efisiensi penuh dengan menggunakan sekitar dua pekerja penuh waktu. Diharapkan hasil penelitian ini dapat membantu Perusahaan X dalam mengelola sumber daya manusia serta meningkatkan pemahaman tentang pendekatan FTE untuk analisis beban kerja.
Peran Market Hub ‘Sibaku Jogja’ Dalam Membangkitkan UMKM Selama Masa Pemulihan Pasca Pandemi COVID-19 Jabawidhiartha, Mang Yayi; Setiawan, Eko Agus; Sarwoedi, Akhmad Geri; Muinah Fadhilah
Jurnal Teknologi dan Manajemen Industri Terapan Vol. 3 No. 2 (2024): Jurnal Teknologi dan Manajemen Industri Terapan
Publisher : Yayasan Inovasi Kemajuan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55826/jtmit.v3i2.297

Abstract

Pandemi Covid-19 telah memberikan dampak signifikan terhadap ekonomi, termasuk pada sektor Usaha Mikro, Kecil, dan Menengah (UMKM) di Daerah Istimewa Yogyakarta (DIY). Dalam rangka memulihkan kondisi ekonomi pasca-pandemi, Dinas Koperasi dan UKM DIY menginisiasi program Market Hub Si Bakul Jogja, yang menawarkan fasilitas gratis ongkos kirim untuk mendukung UMKM. Studi ini bertujuan untuk pertama, menganalisis peran Market Hub Si Bakul Jogja dalam pengembangan UMKM Ecopi pasca-pandemi Covid-19 di DIY, dan kedua, mengidentifikasi kendala yang dihadapi dalam pelaksanaan program tersebut. Metode yang digunakan adalah penelitian deskriptif kualitatif. Temuan penelitian menunjukkan bahwa Market Hub Si Bakul Jogja telah berperan dalam meningkatkan penjualan produk Ecopi dengan menyediakan platform online yang memudahkan pemasaran. Program gratis ongkos kirim telah berhasil menarik pembeli, namun masih terdapat kendala seperti sosialisasi yang kurang efektif, infrastruktur yang belum memadai, kekurangan inovasi dalam promosi, dan dependensi pada operator untuk mekanisme penggunaan fasilitas gratis ongkos kirim. Penelitian ini memberikan wawasan penting mengenai upaya pemulihan ekonomi UMKM di masa pasca-pandemi.
FINANCIAL PERFORMANCE ANALYSIS OF INDONESIAN TELECOMMUNICATION COMPANY Setiawan, Eko Agus
TRANSACTION : Journal of Taxation, Accounting, Management and Economics Volume 2 Issue 1 January 2024
Publisher : Arsil Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62287/transaction.vi.40

Abstract

This study thoroughly examines the financial performance of four leading telecommunications companies in Indonesia. Telkom Indonesia (TLKM), XL Axiata (EXCL), Smartfren (FREN), and Indosat (ISAT) over the period 2021–2022. By analysing financial performance using financial ratios such as leverage ratio (DAR, DER) and profitability (NPM, ROA, ROE), it can be seen that Telkom Indonesia experienced a decrease in debt ratio and a decrease in profitability. XL Axiata saw an improvement in its debt ratio but also experienced a considerable decline in profit. Smartfren showed a decrease in its debt ratio and a significant increase in profitability. Indosat had a combination of changes in profitability and a decrease in debt ratio. These findings emphasise the importance of organisations prioritising efficient debt management and strategic initiatives to improve profitability in the changing telecommunications sector.
PERAN ORANG TUA TERHADAP PERTUMBUHAN IMAN ANAK DI GEREJA KELUARGA TABGHA ALMA JAYA MALAYSIA Djaafar, Andre; Setiawan, Eko Agus; Siringoringo, Marito; Purba, Gomgom
JURNAL TABGHA Vol. 5 No. 1 (2024): APRIL 2024
Publisher : UPPM Sekolah Tinggi Teologi Tabgha Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61768/jt.v5i1.116

Abstract

Parents are men and women who are bound by marriage and are ready to assume responsibility as the father and mother of the children they give birth to. Parents are two different individuals entering life together by bringing views, daily habits. The writer of Proverbs also emphasized to parents to use the "rod of discipline" with their children in guiding them to have faith in God. He who does not use a stick hates his children, but he who loves his children chastens them in time (Proverbs 13:24). It is also said that there is a time when children are so easily guided to know God. This time should be used by parents as soon as possible. “Behold your child as long as there is hope, but do not desire his death (Proverbs 19:18). The results of this research can be used as a theoretical basis regarding the role of parents in the growth of children's faith. The results of this research can be studied theoretically and academically by Theological Colleges and Christian researchers. In writing this thesis the researcher used qualitative research methods. And the author uses basic theories from various sources, namely: books and the Bible. From this research, it was found that parents have played a role in the growth of children's faith so that the results can be that children who experience growth in faith experience spiritual formation and the children provide themselves to be involved in service at the local church.
PEMBINAAN ETIKA DAN TANGGUNG JAWAB SOSIAL DALAM PEMBINAAN WARGA GEREJA MELALUI MEDIA DIGITAL DI GEREJA BETHEL INDONESIA TABGHA CABANG UPPERROOM BATAM Suryady, Robertus; Setiawan, Eko Agus; Budiman, Ricko; Tambunan, Risky Dermawan
JURNAL BEATITUDES Vol. 3 No. 1 (2024): AGUSTUS 2024
Publisher : Unit Penelitian dan Pengabdian Kepada Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61768/jb.v3i1.132

Abstract

The purpose of this community service is to socialize and implement ethical and social responsibility coaching in fostering church members through digital media at the Bethel Indonesia Tabgha Church, Upperroom Branch, Batam. This community service uses the methodology used in this study is a qualitative approach with descriptive analysis. Data were collected through literature studies from various sources, including books, journal articles, and relevant community service reports to gain a direct perspective on ethical and social responsibility coaching in fostering church members through digital media. The results of ethical and social responsibility coaching in fostering church members through digital media at the Bethel Indonesia Tabgha Church, Upperroom Branch, Batam, show that the integration of ethics and social responsibility in fostering church members in digital media can increase the trust and participation of the congregation, as well as have a positive impact on society. Churches that are committed to these principles will be better able to face challenges in the digital era. Therefore, it is important for churches to continue to develop an understanding and practice of ethics in all aspects of their operations, including in the use of digital media.
PEMBINAAN ETIKA DAN TANGGUNG JAWAB SOSIAL DALAM PEMBINAAN WARGA GEREJA MELALUI MEDIA DIGITAL DI GEREJA BETHEL INDONESIA TABGHA CABANG UPPERROOM BATAM Suryady, Robertus; Setiawan, Eko Agus; Budiman, Ricko; Tambunan, Risky Dermawan
JURNAL BEATITUDES Vol. 3 No. 1 (2024): AGUSTUS 2024
Publisher : Unit Penelitian dan Pengabdian Kepada Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61768/jb.v3i1.132

Abstract

The purpose of this community service is to socialize and implement ethical and social responsibility coaching in fostering church members through digital media at the Bethel Indonesia Tabgha Church, Upperroom Branch, Batam. This community service uses the methodology used in this study is a qualitative approach with descriptive analysis. Data were collected through literature studies from various sources, including books, journal articles, and relevant community service reports to gain a direct perspective on ethical and social responsibility coaching in fostering church members through digital media. The results of ethical and social responsibility coaching in fostering church members through digital media at the Bethel Indonesia Tabgha Church, Upperroom Branch, Batam, show that the integration of ethics and social responsibility in fostering church members in digital media can increase the trust and participation of the congregation, as well as have a positive impact on society. Churches that are committed to these principles will be better able to face challenges in the digital era. Therefore, it is important for churches to continue to develop an understanding and practice of ethics in all aspects of their operations, including in the use of digital media.
PERAN ORANG TUA TERHADAP PERTUMBUHAN IMAN ANAK DI GEREJA KELUARGA TABGHA ALMA JAYA MALAYSIA Djaafar, Andre; Setiawan, Eko Agus; Siringoringo, Marito; Purba, Gomgom
JURNAL TABGHA Vol. 5 No. 1 (2024): APRIL 2024
Publisher : UPPM Sekolah Tinggi Teologi Tabgha Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61768/jt.v5i1.116

Abstract

Parents are men and women who are bound by marriage and are ready to assume responsibility as the father and mother of the children they give birth to. Parents are two different individuals entering life together by bringing views, daily habits. The writer of Proverbs also emphasized to parents to use the "rod of discipline" with their children in guiding them to have faith in God. He who does not use a stick hates his children, but he who loves his children chastens them in time (Proverbs 13:24). It is also said that there is a time when children are so easily guided to know God. This time should be used by parents as soon as possible. “Behold your child as long as there is hope, but do not desire his death (Proverbs 19:18). The results of this research can be used as a theoretical basis regarding the role of parents in the growth of children's faith. The results of this research can be studied theoretically and academically by Theological Colleges and Christian researchers. In writing this thesis the researcher used qualitative research methods. And the author uses basic theories from various sources, namely: books and the Bible. From this research, it was found that parents have played a role in the growth of children's faith so that the results can be that children who experience growth in faith experience spiritual formation and the children provide themselves to be involved in service at the local church.
EKSISTENSI DIGITAL DALAM MUSIK GEREJA REFLEKSI ALKITABIAH MAZMUR 40:4 Setiawan, Eko Agus; Manalu, Nilawaty
JURNAL TABGHA Vol. 5 No. 2 (2024): OKTOBER 2024
Publisher : UPPM Sekolah Tinggi Teologi Tabgha Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61768/sj9qwr35

Abstract

Now, digital existence is moving faster and faster among the activities of billions of people. With it, each individual is integrated. On the other hand, digital concepts continue to transform and capture everyone's attention. Various literacies also discuss the good sides, challenges and opportunities of digital for humans and their generations. Added to this is the innovation of copying machines whose functions are not far from humans. It's called Artificial Intelligence (AI), a human-made intelligent machine designed to make human work easier. Finally, several opinions say that this machine will be a big threat if not managed properly. In this article the author will explain the existence of digital AI from a Christian perspective. Because like it or not, the church must accept and apply AI technology and media in its ministry to repair a broken world. However, modern technology will deny God's birth when it is in the wrong hands with the wrong motivation. David in his composition in (Psalm 40:4), reminds us that God is the creator of all good things for the glory of His name, not to destroy His creation. In another sense, digital was designed not for humanity's fall into sin, but instead for the work of salvation through the redemption He provided. In order to avoid misunderstandings about the existence of digitalization, the author will clarify the concept of digital in church music by providing a general overview of developing theories.