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All Journal LUGAS Jurnal Komunikasi JURNAL PENDIDIKAN TAMBUSAI Al Kalam : Jurnal Komunikasi, Bisnis dan Manajemen Nivedana : Jurnal Komunikasi dan Bahasa JURNAL STUDIA KOMUNIKA Jurnal Digital Media dan Relationship Jurnal Iso Reviu Akuntansi, Manajemen, dan Bisnis Aurelia: Jurnal Penelitian dan Pengabdian Masyarakat Indonesia Golden Ratio of Data in Summary Innovative: Journal Of Social Science Research Communicative : Jurnal Komunikasi dan Penyiaran Islam
Manisya, Nabhila
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Religion Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Journal : Nivedana : Jurnal Komunikasi dan Bahasa

 1 
KOMUNIKASI ANTARBUDAYA DALAM PROSES ADAPTASI MAHASISWA IPB ASAL BALI DI KOTA BOGOR Faisal, M.Fadli; Moenawar, Mohamad Ghozali; Riyanto, Sutisna; Dharmawan, Leonard; Manisya, Nabhila; Azzahra, Maharani
NIVEDANA : Jurnal Komunikasi dan Bahasa Vol. 5 No. 4 (2024): NIVEDANA: Jurnal Komunikasi & Bahasa
Publisher : Sekolah Tinggi Agama Buddha Negeri Raden Wijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53565/nivedana.v5i4.1440

Abstract

Intercultural communication and cultural adaptation are crucial concepts in social interaction within multicultural societies. Intercultural communication refers to the exchange of information, values, and norms between individuals from different cultural backgrounds. Cultural adaptation is a process of self-adjustment carried out by individuals when encountering a new cultural environment, which involves changes in the way they communicate, think, and act. In the educational context, students from diverse cultures often face challenges in communicating and adapting to the campus culture. This research aims to analyze the adaptation process and intercultural communication of IPB students from Bali in Bogor City, as well as identify the obstacles they face in adapting and communicating. The research employs a qualitative descriptive method, gathering data through in-depth interviews and literature review. The results reveal that students from Bali experience several stages of adaptation to the culture and habits of the people in Bogor. The obstacles they encounter include differences in culture, language, food preferences, access to places of worship, and differences in values and social norms. Despite these challenges, IPB students from Bali demonstrate the ability to adapt to these cultural differences using various communication strategies. These students have undergone several phases, including excitement about a new culture, culture shock, recovery, and ultimately cultural adjustment. This research highlights the importance of understanding intercultural communication in supporting the adaptation process of students from diverse cultural backgrounds.
STRATEGI HUMAS KOTA BANDUNG DALAM MENYUSUN CONTENT PILLAR MEDIA SOSIAL Fadilla, Rashina Zahra; Ghozali Moenawar, Mohamad; Suparman; Muhammad, Badar; Firdaus, Diky; Manisya, Nabhila; Putri Awalina, Salwa
NIVEDANA : Jurnal Komunikasi dan Bahasa Vol. 5 No. 4 (2024): NIVEDANA: Jurnal Komunikasi & Bahasa
Publisher : Sekolah Tinggi Agama Buddha Negeri Raden Wijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53565/nivedana.v5i4.1490

Abstract

This study discusses the success of Bandung City Public Relations in managing social media as a means of disseminating public information. The use of social media proves that Bandung City Public Relations can adapt to the digital era. The use of appropriate social media strategies and content pillars makes Bandung City Public Relations an exemplary example for other government agencies. Bandung City Public Relations can prove that implementing appropriate content pillars in managing social media, can break the perception that information provided by the government to the public is always rigid. This study uses a descriptive qualitative approach with thematic and content analysis methods. Data collection was carried out through interviews, observations, and literature studies. This study resulted in a discussion of the strategy for compiling Bandung City Public Relations' social media content pillars, the compilation of which was carried out simultaneously with the preparation of content planning. Bandung City Public Relations uses an agenda-setting strategy in implementing social media content planning. Bandung City Public Relations carries out three stages of the agenda-setting process which include the stages of determining the public agenda, defining the media agenda, and determining the policy agenda. Bandung City Public Relations' social media has three main content pillars, namely eduvative content, functional content, and entertaining content. The three pillars are applied to every social media account of Bandung City Public Relations, the packaging of which is adjusted to the characteristics of each social media. Bandung City Public Relations strives for content packaging that is not rigid to increase the level of interaction with the public.
STRATEGI KOMUNIKASI D’KANDANG AMAZING FARM DALAM MEMPERTAHANKAN NILAI REVISIT INTENTION WISATAWAN Mutiara Maharani, Maylani; Ghozali Moenawar, Mohamad; Dharmawan, Leonard; Manisya, Nabhila; Azzahra, Maharani
NIVEDANA : Jurnal Komunikasi dan Bahasa Vol. 6 No. 1 (2025): NIVEDANA: Jurnal Komunikasi & Bahasa
Publisher : Sekolah Tinggi Agama Buddha Negeri Raden Wijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53565/nivedana.v6i1.1450

Abstract

This study explores communication strategies in the tourism sector, with the primary objective of analyzing the communication strategies implemented by D’Kandang Amazing Farm to enhance tourists' revisit intention. The research employs a qualitative method, involving data collection through interviews with three key informants. This study adopts the Integrated Marketing Communication (IMC) theory approach. The implementation of the IMC theory approach, which aligns with D’Kandang Amazing Farm’s communication strategy, includes personal selling, sales promotion, digital marketing, and events. The findings indicate that D’Kandang Amazing Farm’s strategy is predominantly evaluated through direct customer surveys. The survey results are collected and discussed in a weekly evaluation meeting involving all management members. The evaluation outcomes serve as the basis for improvements that are expected to align with visitors' preferences. Additionally, the communication strategy also involves utilizing social media platforms such as Instagram and TikTok to disseminate information and updates about D’Kandang Amazing Farm to visitors. Moreover, the farm organizes festivals and events to attract a larger audience. The implementation of these communication strategies has successfully increased revisit intention and continues to show growth.
PEMANFAATAN AKUN INSTAGRAM @bemkmipb_edu SEBAGAI SARANA KOMUNIKASI DAN INFORMASI YANG MENDUKUNG KEBUTUHAN MAHASISWA IPB Niswatun Choirina, Nora; Ghozali Meonawar, Mohamad; Dharmawan, Leonard; Manisya, Nabhila; Azzahra, Maharani
NIVEDANA : Jurnal Komunikasi dan Bahasa Vol. 6 No. 1 (2025): NIVEDANA: Jurnal Komunikasi & Bahasa
Publisher : Sekolah Tinggi Agama Buddha Negeri Raden Wijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53565/nivedana.v6i1.1510

Abstract

Advance in digital technology have changed the communication system, shifting from conventional media to social media which is faster and more efficient in disseminating information. Social media has now become the main platform that supports information needs, especially for students in academic environments. This research aims to analyze how the @bemkmipb_edu account utilizes the Instagram platform as a means of communication and information that supports the needs of IPB students. This research uses a qualitative approach which involves collecting data by interviewing key informants and informants, using Lasswell's communication theory. The research results show that Instagram is the optimal media thanks to its popularity among students, ease of access, and visual features that support the delivery of information quickly and interestingly.
Co-Authors Aminaturrizqi, Nida Amiruddin Saleh An'umillah, Taro Arimiawati, Intan Awalina, Salwa Putri Azahra, Maharani Azzahra, Maharani Azzahra, Putri Balqis Azzahra, Rachel Triana Chiandita, Ratu David Rizar Nugroho Dewanto, Berlian Rahmah Diky Firdaus Fadilla, Rashina Zahra Faisal, M.Fadli Firjatullah, Hafiz Ghozali Meonawar, Mohamad Ghozali Moenawar, Mohamad Habibie, Muhamad Haripin, Rici Harpin, Rici Khairunisa, Anggi Khairunisa, Anggi Widia Khairunnisa, Anggi Widia Leonard Dharmawan Maharani, Khalila Maharani, Khalila Zahra Maharani, Khalilla Maulania, Maghfira Izzani Moenawar, Mohamad Ghozali Moenawar, Mohammad Ghozali Mufidah, Hasna Muhammad, Badar Mutiara Maharani, Maylani Niswatun Choirina, Nora Nurman, Farrel Wiratama Raisyah Praditya, Fadlan Putri Awalina, Salwa Putri, Faradita Rici Tri Harpin Pranata Salwa Putri Awalina Santoso, Hudi Suparman Suparman Suparman Sutisna Riyanto Tri Harpin, Rici Widia, Anggi Zahra Maharani, Khalila Zahra, Khalila