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Okianna Okianna
Program Studi Pendidikan Ekonomi FKIP Untan Pontianak
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PENGARUH DESAIN KEMASAN TERHADAP IMPULSIVE BUYING PADA MAHASISWA PENDIDIKAN EKONOMI FKIP UNIVERSITAS TANJUNGPURA Siti Aisah; Okianna Okianna; Jumardi Budiman
Jurnal Pendidikan dan Pembelajaran Khatulistiwa (JPPK) Vol 10, No 3 (2021): Maret 2021
Publisher : Universitas Tanjungpura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/jppk.v10i3.45658

Abstract

AbstractThe research objectives were to determine: 1) attractive packaging design accordingto the perceptions of the Economic Education Study Program of the University ofTanjungpura, 2) impulsive buying of the Economic Education Study Program of theUniversity of Tanjungpura, 3) the effect of packaging design on impulsive buying ofthe Economic Education Study Program of the University of Tanjungpura, Theresearch method used is a quantitative form with the type of correlation research.Sampling techniques with simple random sampling as many as 80 respondents. Theresults showed: (1) attractive packaging design according to student perceptions wasincluded in the very high category of 82.48%, (2) impulsive buying of students was inthe high category of 70.38%, (3) Based on the results of hypothesis testing using the ttest showed that the value of t count > t table or 2.542 > 1.9908, meaning that H0 isrejected and Ha is accepted. The correlation coefficient value of 0.277 is a lowrelationship category. The coefficient of determination is 0.077 or 7.7%. So it can beconcluded that packaging design has a positive and significant effect on impulsivebuying.Keywords: Packaging Design and Impulsive Buying
ANALISIS BAURAN PEMASARAN PROMOSI DAN TEMPAT DALAM MENINGKATKAN PENJUALAN PRODUK HERBAL HPA Kristanto Ardi; Warneri Warneri; Okianna Okianna
Jurnal Pendidikan dan Pembelajaran Khatulistiwa (JPPK) Vol 10, No 6 (2021): Juni 2021
Publisher : Universitas Tanjungpura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/jppk.v10i6.47809

Abstract

AbstractTwo main marketing objectives are attracting new customers by promising superior valueand retaining current customers by providing satisfaction. The general problem that is tryingto be lifted in this research is "how to analyze promotion and marketing mix of places inincreasing sales of HPA Pontianak Herbal products". The method used in this study is a casestudy method with a form of qualitative research. Based on the results of the study througha 5-respondent interview answer and also based on observations that the HPA promotionmix of product sales is implementing advertising media in the form of outdoor media andlower-line media. Sales promotion Apply Customer promotion, trade promotion, businesspromotion. Personal sales are also applied with face-to-face sales. Public relations are alsoimplemented, and direct marketing is implemented through online and offline stores. HPAlocation analysis of product sales has no official centralized location in Pontianak, while thetype of distribution channel used HPA There are two, first producers-stockist/Distributor-member/Reseller-member/consumer, and both manufacturers/ Company-Stokis/Distributor-member/consumer.Keywords: Analysis, Promotion mix, Place mix, Product sales
PENGARUH STATUS SOSIAL EKONOMI ORANG TUA TERHADAP MOTIVASI BELAJAR DI SMAN 1 SUNGAI KAKAP Yepi Oktaviani; Bambang Genjik S; Okianna Okianna
Jurnal Pendidikan dan Pembelajaran Khatulistiwa (JPPK) Vol 10, No 9 (2021): SEPTEMBER 2021
Publisher : Universitas Tanjungpura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/jppk.v10i9.49125

Abstract

AbstractThis study aims to determine the effect of parents socioeconomic status on students learning motivation in economics class XI IIS at SMA N 1 Sungai Kakap. This study uses quantitative methods. Sources of data in this study were students of class XI IIS SMAN 1 Sungai Kakap with a sample of 64 people. Data collection techniques used consisted of questionnaires and documentation. The data obtained from the respondents questionnaire results were then tested for validity, reliability, analysis prerequisite test using normality test and linearity test, then hypothesis testing using simple regression analysis and t test. From the regression results obtained equation Y = 50.684+0.275 X. Hypothesis testing with t test obtained tcount 2.054 and ttable 1.998 which means t count > t table which means there is a positive and significant influence between the two variables and the results of the relationship between people's socioeconomic status are obtained. old with learning motivation of 0.252 and the amount of R² (Square) is 0.064 or 6.4%. So it can be concluded that there is an influence between the socio-economic status of parents on the learning motivation of students in the economics subject of class XI IIS SMAN 1 Sungai Kakap.Keyword: Socioeconomic Status, Learning Motivation
ANALISIS PERUBAHAN PERILAKU KONSUMTIF PADA MAHASISWA PERANTAU (STUDI KASUS MAHASISWA PENDIDIKAN EKONOMI FKIP UNTAN) Mauludin Mauludin; Okianna Okianna; Husni Syahrudin
Jurnal Pendidikan dan Pembelajaran Khatulistiwa (JPPK) Vol 10, No 3 (2021): Maret 2021
Publisher : Universitas Tanjungpura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/jppk.v10i3.45997

Abstract

AbstractThis research was motivated by the association of overseas students which resulted in consumptive behavior. Migrating to make a shift in student lifestyle that changes due to different environments. This study was to determine and explain changes in the behavior of overseas students in consumptive behavior in students of economic education at FKIP Untan. This study uses qualitative methods with a case study approach, data collection techniques by interview and documentation. The object of this research were all students of FKIP Untan economic education who were traveling. Analysis of the validity of the data in this study used triangulation with data processing using the Miles and Huberman model. The results of this study were students of economic education who wandered into consumptive behavior as a result of advertisements in the city, caused by often hanging out in coffee shops to spend time and to play games with friends. Researchers also found that the consumptive behavior of students of economic education FKIP Untan was quite low.Keywords: Change In Consumptive Behavior, Overseas Students.
PENGARUH PENGELOLAAN KELAS OLEH GURU TERHADAP HASIL BELAJAR PADA MATA PELAJARAN EKONOM Syaripah Rizky; Aminuyati Okianna; Okianna Okianna
Jurnal Pendidikan dan Pembelajaran Khatulistiwa (JPPK) Vol 9, No 1 (2020): Januari 2020
Publisher : Universitas Tanjungpura

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (210.394 KB) | DOI: 10.26418/jppk.v9i1.38677

Abstract

Abstract This thesis is entitled "The Effect of Classroom Management by Teachers on Learning Outcomes in Economics Subjects in Class XI Accounting in SMK Mandiri Pontianak". The method used in this research is descriptive method in the form of a study of relationship studies. Data collection techniques in this study use indirect techniques and documentary study techniques. Meanwhile, to analyze the data the researcher used the SPSS version 16.0 statistical program. With the help of the SPSS version 16.0 application, the data analysis results were obtained which stated there was an influence between classroom management on student learning outcomes in Pontianak Independent Vocational School at 7.4% with a coefficient of determination of 0.271 and the level of interpretation of the relationship is low. Based on the SPSS output table in Appendix 19 with the title Model Summary, it can be determined the value of the correlation coefficient influence the availability of teachers in terms of competence on learning outcomes of 0.271 (R) with R Square 0.074, which is determined by the formula KD = R2 x 100% (KD = 0.074 x 100%) to 7.4%. Thus, the effect arising from the management is not dominant by only 7.4% and the rest is influenced by other influences outside this study. Keyword : Classroom Management, Learning Outcomes, Economic Subjects. PENDAHULUAN
ANALISIS KESIAPAN KERJA SISWA DITINJAU DARI PERILAKU ENTREPRENEUR PADA SISWA SMK NEGERI 3 PONTIANAK Vivin Dispa Sari; Warneri Warneri; Okianna Okianna
Jurnal Pendidikan dan Pembelajaran Khatulistiwa (JPPK) Vol 8, No 9 (2019): September 2019
Publisher : Universitas Tanjungpura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/jppk.v8i9.35637

Abstract

AbstractThis study was aimed at identifying the students’ readiness to work in terms of entrepreneurship behavior at Pontianak State Vocational High School 3 students in 2019/2020 school year. The method used was a descriptive study in the form of survey research. The sources of the data in this study were the students of Pontianak State Vocational High School 3 class XII majoring in accounting consisting of 4 classes with 12 respondents for being interviewed. The results of the study showed that 1) Confidence was in the excellent category with 11 students who had a full confident attitude and 1 person was still unsure of their ability, 2) Having an initiative was in the very good category with 12 students who already showed their initiation, 3) Motivation of achievement was in the excellent category that there were 12 students who had achievement motive, 4) Posessing a leadership skill was in the very good category with 12 students who dared to be different and had a leadership skill, 5) Daring to take risks was in the good category that there were 9 students who dared to take risks and there were 3 students who did not. Keywords : Students, Work Readiness, Student Entrepreneurship Behavior
ANALISIS PENERAPAN METODE PEMBERIAN TUGAS PADA MATA PELAJARAN EKONOMI KELAS XI IIS3 Nuriansyah Nuriansyah; Sulistyarini Sulistyarini; Okianna Okianna
Jurnal Pendidikan dan Pembelajaran Khatulistiwa (JPPK) Vol 11, No 3 (2022): Maret, 2022
Publisher : Universitas Tanjungpura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/jppk.v11i3.53843

Abstract

AbstractThis research aims to determine the implementation of the assignment method in economic subjects in class XI IIS3 SMA Negeri 1 Jawai. The research method used is a descriptive method with a qualitative approach and a form of survey research. The data in this study were 1 teacher of class XI IIS3 economics class at SMA Negeri 1 Jawai and 3 students of class XI SMA Negeri 1 Jawai from class XI IIS3 SMA Negri 1 Jawai. Data collection was obtained through observation guidelines and interview guidelines then analyzed using data reduction, data presentation and verification / conclusion, then the validity of the data used technical triangulation. Researchers conducted research with research observations 3 times and interviews for 1 day. The results showed that the implementation of the assignment method in economic subjects in class XI IIS3 SMA Negeri 1 Jawai was good from preliminary activities, core activities and closing activities. So the implementation of the application of the assignment method to economic subjects in class XI IIS3 SMA Negeri 1 Jawai is overall good.Keywords: Implementation, Assignment, Economic Lessons
PENGARUH KOMPETENSI SOSIAL GURU TERHADAP MOTIVASI BELAJAR SISWA KELAS XI JURUSAN AKUNTANSI SMK NEGERI Sandra Fitria Wardani; Maria Ulfah; Okianna Okianna
Jurnal Pendidikan dan Pembelajaran Khatulistiwa (JPPK) Vol 7, No 5 (2018): Mei 2018
Publisher : Universitas Tanjungpura

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (736.658 KB) | DOI: 10.26418/jppk.v7i5.25521

Abstract

AbstractThis study attempts to ascertain whether there are the influence and how big the influence of social competence they think of the motivation to study grader XI student of accounting of SMKN  7 Pontianak. The form of this research is quantitative research with the kind of research ex-post facto. Samples to this research is student of grade XI of accounting of SMKN 7 Pontianak the school year with the number of 64 student. A method of the sample collection too was Stratiffied Proportional Random Sampling. Data collected by the questionnaire that has been tested validity and reability. Data analysis technique that is used is the program SPSS volume.18. The result of this research shows that after do linear regression simple on the variables of x and y be said that competence social have a negative influence on the motivation to study the student with the regression equation is 23%. With do the hypothesis and obtained value significance of 0,000<0,05. So that it can be concluded that ( h0 ) will be rejected and (ha) were received which would mean there are the influence of social competence between “they think of the motivation to study students” Keywords:  Social competence teachers, The motivation to study students                                                                                                                      
FAKTOR – FAKTOR YANG MEMPENGARUHI PRODUKTIVITAS KERJA KARYAWAN PT. TEKNIK VISUAL GRAPHIA PONTIANAK Adhitya Kurniawan; Achmadi Achmadi; Okianna Okianna
Jurnal Pendidikan dan Pembelajaran Khatulistiwa (JPPK) Vol 11, No 2 (2022): Februari 2022
Publisher : Universitas Tanjungpura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/jppk.v11i2.52606

Abstract

AbstrackThis study aims to determine whether the level of education, incentives, age and work experience affect the work productivity of employees at PT. Pontianak Visual Graphia Techniques. The research method used is descriptive research in the form of qualitative research. The data sources of this study used data from interviews and observations, consisting of 3 respondents as admins and 1 respondent as supervisor. To test the validity of the research data, triangulation of sources and theories was carried out. Based on the tests conducted, the results of this study indicate that the level of education, incentives, age and work experience significantly affect the work productivity of PT. The Pontianak Visual Graphia Technique as for other factors that are considered to have an effect on work productivity include attitudes, work ethics, discipline and how the relationship between employees and employees and leaders.Keywords: Education level, incentives, age, work experience, human resources
PENGARUH KETERAMPILAN PENGELOLAAN KELAS TERHADAP MOTIVASI BELAJAR DI SMA NEGERI 4 SUNGAI RAYA Cici Andini; Achmadi Achmadi; Okianna Okianna
Jurnal Pendidikan dan Pembelajaran Khatulistiwa (JPPK) Vol 10, No 4 (2021): APRIL 2021
Publisher : Universitas Tanjungpura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/jppk.v10i4.46127

Abstract

AbstractThis research aims to determine the effect of classroom management skills on learning motivation of class X SMA Negeri 04 Sungai Raya. The research method used is descriptive with a correlational research form. The number of population in this study was 66 students. The results of this study indicate that there is a positive effect of classroom management skills on learning motivation of Class X students of SMA Negeri 04 Sungai Raya. This can be seen from the t count of 6.132 which shows the influence of the independent variable on the dependent variable. When compared with the t table at the 0.05 significance level of 1.998. The coefficient of determination from the results of this study shows the contribution of the influence of variable X to variable Y, namely class management skills on student learning motivation by 37%, while the rest is influenced by other factors that are not explained in this study. So the conclusion is that Classroom Management Skills Influence the Learning Motivation of Class X Students of SMA Negeri 04 Sungai Raya.Keywords: Classroom Management Skills, Learning Motivation
Co-Authors Achmadi Achmadi Adhitya Kurniawan Ahmad Rosyadi Aminuyati Bambang Genjik Bambang Genjik S Cici Andini F. Y. Khosmas F.Y. Khosmas Fatmawati yarso Husni Syahrudin Imel Imel Jumardi Budiman Kristanto Ardi Maria Ulfah Mauludin Mauludin Muhammad Faruq Azhar Novi Suhartiningsih Nuriansyah Nuriansyah Sandra Fitria Wardani Saparudin Saparudin Selfi Alfionita Siti Aisah Sulistyarini Sulistyarini Syaripah Rizky Ulfie Dian Mustika Vivin Dispa Sari Warneri Warneri Yepi Oktaviani