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PENGARUH MEDIA SOSIAL DAN TEKNOLOGI DIGITAL TERHADAP MINAT BERWIRAUSAHA DI KALANGAN MAHASISWA MANAJEMEN BISNIS Sahban, Muhammad Amsal
Jurnal Review Pendidikan dan Pengajaran Vol. 7 No. 3 (2024): Vol. 7 No. 3 (2024): Volume 7 No 3 Tahun 2024 (Special Issue)
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jrpp.v7i3.31681

Abstract

Perkembangan media sosial dan teknologi digital telah membawa perubahan signifikan dalam dunia kewirausahaan, terutama di kalangan mahasiswa manajemen bisnis. Penelitian ini bertujuan untuk mengkaji pengaruh media sosial dan teknologi digital terhadap minat berwirausaha di kalangan mahasiswa manajemen bisnis dengan menggunakan metode studi literatur. Pengumpulan data dilakukan melalui analisis literatur yang relevan dari jurnal, buku, artikel, dan sumber-sumber terpercaya lainnya. Hasil penelitian menunjukkan bahwa media sosial berperan penting sebagai sumber inspirasi, alat pemasaran, dan jaringan komunitas yang mendukung kegiatan kewirausahaan. Teknologi digital mempermudah akses ke sumber daya, mendorong inovasi, dan membantu dalam pengembangan keterampilan yang diperlukan dalam bisnis. Faktor-faktor seperti motivasi internal, dukungan lingkungan, dan tantangan yang dihadapi juga mempengaruhi minat berwirausaha mahasiswa. Penelitian ini menyimpulkan bahwa media sosial dan teknologi digital memiliki pengaruh signifikan dalam meningkatkan minat berwirausaha di kalangan mahasiswa manajemen bisnis. Disarankan agar institusi pendidikan menyediakan pelatihan dan dukungan yang lebih intensif dalam penggunaan media sosial dan teknologi digital untuk berwirausaha.
Transformational Leadership and Work-Life Balance on Employee Performance through Job Satisfaction Usdianto, Usdianto; Sahban, Muhammad Amsal; Rauf, Rusdiaman
Advances in Management & Financial Reporting Vol. 4 No. 1 (2026): October - January
Publisher : Yayasan Pendidikan Bukhari Dwi Muslim

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60079/amfr.v4i1.688

Abstract

Purpose: This study aims to analyze the influence of transformational leadership and work-life balance on employee performance, with job satisfaction as a mediating variable, at The Rinra Hotel Makassar. Research Method: This research used a quantitative approach with the Structural Equation Modeling–Partial Least Squares (SEM-PLS 4) method. The population consisted of all 100 employees of The Rinra Hotel Makassar, and a census sampling technique was applied. Data were collected through questionnaires and analyzed to examine direct and indirect relationships among variables. Results and Discussion: The results show that transformational leadership has a positive and significant effect on job satisfaction but does not significantly affect employee performance. Work-life balance has a positive and significant effect on both job satisfaction and employee performance. Job satisfaction does not have a significant direct effect on employee performance and does not mediate the relationship between transformational leadership and work-life balance on employee performance. These findings indicate that transformational leadership is unable to improve employee performance, either directly or through job satisfaction, whereas work-life balance plays a more dominant role in enhancing performance. Implications: This study contributes to human resource management theory and practice in the hospitality industry by emphasizing the importance of work-life balance policies. Organizations are encouraged to strengthen supportive work-life balance practices alongside leadership development to improve employee performance.
Digital Economy and Business Transformation in Indonesia: An Exploration of Opportunities and Challenges Fauziah Alfie Faj’ri; Muhammad Amsal Sahban; Hendra Saragih; Patricia Jeaneth Cyntia Kojongian
Nomico Vol. 1 No. 7 (2024): Nomico-August
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/xer5f812

Abstract

This research explores the impact of the digital economy on key sectors such as e-commerce and fintech and identifies the challenges companies face in the adoption of digital technologies. In the context of e-commerce, this research assesses how digitalization has changed the way businesses operate, including changes in business models, payment methods, and customer experience, as well as how technology has enabled market expansion and improved operational efficiency. Using a qualitative approach and literature review, the research leveraged data from annual reports of government agencies, international organizations, industry reports of market research firms, and academic journal articles on digital transformation. The results reveal that, while digitalization offers significant opportunities for market expansion, innovation, and increased financial inclusion, there are serious challenges that include infrastructure limitations, digital skills gaps, and regulatory uncertainty. The implications of these findings point to the need for inclusive infrastructure development strategies, comprehensive skills training programs, and adaptive regulatory policies. Such measures are expected to address existing gaps and maximize the benefits of the digital economy for business growth as well as the national economy.