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All Journal Jurnal Teknologi dan Manajemen Informatika Jurnal Bisnis dan Manajemen Media Ekonomi dan Manajemen Jurnal Akuntansi dan Perpajakan Jurnal Manajemen dan Kewirausahaan (JMDK) Jurnal Studi Manajemen dan Bisnis JPM (Jurnal Pemberdayaan Masyarakat) MBR (Management and Business Review) International Conferences SDGs 2030 Challenges and Solutions Jurnal Samudra Ekonomi dan Bisnis MABIS: Manajemen dan Bisnis Journal of Entrepreneurship & Business Journal of Community Service JAPI: Jurnal Akses Pengabdian Indonesia Jurnal Pariwisata Tourista Business Management Research
Irany Windhyastiti
Universitas Merdeka Malang
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Nursing Public Health Social Sciences Other

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PENTINGNYA ASPEK GOVERMENT POWER DALAM PENGEMBANGAN INDUSTRI PARIWISATA DAERAH Irany Windhyastiti; Diah Widiawati
Jurnal Manajemen dan Kewirausahaan Vol 4, No 1 (2016): June 2016
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jmdk.v4i1.405

Abstract

The tourism industryhas the characteristicinterdependence : (1)Hospitality Industry(Food andBaverage,and accommodation);(2)Travel (Retail andWholeseller;The operator);(3) VisitorServices (Attraction;Event;andTourismAgencies).Therefore,to builda strongtourism industryneededa strongorganisationalrelationships.Powerand dependence isan importantbasicbuildingcooperation betweenorganizations. One of thecities inIndonesiathat are prominentintourismisKota Batu. Kota Batu is theicon oftourism in East Java.Even in the year 2006-2007, the industry of tourism in Kota Batu had dropped shraply because of overflow of Lapindo mud. In 2012, the total tourists visiting the Kota Batu reached 1,603,441 visitors. In 2013 increased 1,881,446 and 2,089,022 tourists in 2014. That number rises quickly compared in 2007, when the condition of the Kota Batu dropped as the number of tourist visits less than 1 million people.Now, in2016,The government of Kota Batu targetrevenueof Rp1trillion,where80%is derived fromthe tourism sector. Therefore, in the study will be analized how the government power in developing the tourism industry in Kota Batu. The technical analysis of this research uses a combination of analysis statistics and policy analysis.The analysis unit of this studyis thetourism industryin Kota Batu.This research populationare thestakeholders inthe tourism industry: tourism entrepreneur and community. Based on the statistics analysis, the aspect of power has significant influence towards the development of the tourism industry. This shows the importance of the government role in developing the tourism industry.
Implementasi Social-Bricolage Entrepreneurship dan Digital Marketing sebagai Strategi Resiliensi Pelaku Program Pekarangan Pangan Lestari Umu Khouroh; Christina Sri Ratnaningsih; Bayu Rahayudi; Irany Windhyastiti
Jurnal Bisnis dan Manajemen Vol 9, No 2 (2022): Jurnal Bisnis dan Manajemen Volume 9 Nomor 2 Tahun 2022
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jbm.v9i2.8722

Abstract

This study aims to examine the effect of P2L program (social-bricolage entrepreneurship) on P2L business performance and to examine the role of digital marketing as mediating effect of social-bricolage entrepreneurship on P2L business performance. This research is explanatory research with a quantitative approach. The sample in this study is the manager/member of the P2L program group in Malang Regency and collected as many as 62 respondents from 30 P2L groups. Data analysis used the SEM-PL. The research findings show that social-bricolage entrepreneurship does not have a significant effect on the business performance of P2L group managers/members, but has a major impact on the use of digital marketing strategies so as to improve performance. This finding means that digital marketing has a full mediation role in the relationship between social-bricolage entrepreneurship and P2L business performance. In addition to explaining this relationship, this research also shows the need to frame the role of digital marketing within this framework, so that it can provide maximum benefits. Given this important role, managers/members of the P2L group should make maximum use of the existing digital platforms, both freely available and with support from relevant stakeholders.
Peran Sentuhan Gastronomi pada Hidangan Kuliner Nasi Tiwul Khas Trenggalek Fahmi Izzulhaq; Stella Alvianna; Irany Whindyastiti; Christina Sri Ratnaningsih
Jurnal Perhotelan, Destinasi Wisata, Perjalanan Wisata (Jurnal Tesla) Vol 3, No 1 (2023): June 2023
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jt.v3i1.10326

Abstract

Gastronomy, Local Cuisine and Food Tourism are three separate things but touch each other and many of the parameters are the same for the three concepts. Nasi Tiwul or what the Javanese call Sego Tiwul, is synonymous with originating from Trenggalek Regency. This research is a qualitative research in which interviews were conducted with well-defined traditional food buyers and sellers in Trenggalek. The results of interviews with informants prove that sellers are starting to embrace technological developments. The seller's awareness of technology has a significant influence on business development and increased sales of nasi tiwul. This is because the market share is getting wider. In addition, some of the buyers interviewed said that the weakness of the nasi tiwul business in Trenggalek was the lack of promotion. This causes not many people from outside the area who know and are interested in nasi tiwul.
The Effectivity of “Pokdarwis” Role on Successfully Marketing of Tourism Village Towards “Mega Tourism: Batu City For The World” Irany Windhyastiti; Syarif Hidayatullah; Ike Kusdyah Rachmawati; Umu Khouroh; Irany Windhyastiti
International Conferences SDGs 2030 Challenges and Solutions Vol 1, No 1 (2017)
Publisher : International Conferences SDGs 2030 Challenges and Solutions

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (703.991 KB)

Abstract

Tourism sector is the one of the leading sectors of Batu City. To enhance the spirit of tourism sector development in the international sphere, in 2017 Government of Batu City launched the slogan "Mega Tourism : Batu City For the World". To facilitate the achievement of the target of marketing Batu City in the international world, Government of Batu City can not rely solely on artificial tourism conducted by private parties such as Jatim Park Group, but also have to develop various nature tourism or other uniqueness of Batu City. The Government of Batu City can explore the natural attractions or the uniqueness of local tourism through the development of Rural Tourism. The development of Tourism Village in Batu City, the participation of the villagers through the formation of the Community Based Tourism called Pokdarwis. This research is a case study on Pokdarwis in Village of Pesanggrahan, Junrejo and Dadaprejo in Batu City. Analytical techniques used in this study is descriptive analysis. Based on the results of data analysis in three locations of tourism villages shows that Pokdarwis still has not played an effective role in tourism activities. In general, Pokdarwis in three villages faced obstacles in the implementation of activities in terms of: 1) Pokdarwis members still lacked awareness about the importance and benefits of increasing tourism activities in the region, 2) Pokdarwis members still due independently marketing and promoting their personal business, not their region; 3) The Government of Tourism Department does not coordinate and assist them intensively. These three things, hampered the development of tourist villages. In fact in these three villages each has excellent potential that can be developed. Therefore, to improve the role of Pokdarwis it is suggest that: 1) The leader of Pokdarwis should be given to village officials who have the authority to direct and control activities and have a high interest and motivation in improving the tourism sector, 2) Government of Tourism Department must conduct socialization and training to open the the community mind about the importance and benefits of tourism activities development in the region, 3) Goverment of Tourism Department should conduct intensive coordination and assistance. In general it can be concluded that the existence of Pokdarwis needs to be supported and nurtured continuously, so that it can play a more effective role in mobilizing public participation in creating conducive environment and atmosphere to improve and develop tourism activities around tourism destinations.
Efek Moderasi Kebijakan Dividen pada Profitabilitas terhadap Nilai Perusahaan Manufaktur Irany Windhyastiti; Febriana, Melati; Windhyastiti, Irany; Khouroh, Umu; Ratnaningsih, Christina Sri
Business Management Research Vol 3, No 1 (2024): January 2024
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/bismar.v3i1.13458

Abstract

This research aims to determine the effect of dividend policy as a moderating variable on the influence of profitability on firm value. The population used in this research includes all manufacturing companies listed on the IDX from 2018 to 2022 and the sample was obtained using a purposive sampling method with predetermined criteria and resulted in 9 selected companies from 22 companies. The data analysis technique used is moderated regression analysis (MRA) using the SPSS (Statistical Program for Social Science) appli cation to calculate research data. The results of the research show that: ROA has a negative and significant influence on company value, ROE has a positive and significant influence on company value, Dividend policy has a positive and insignificant influence on value company, Dividend policy is unable to moderate the influence of ROA and ROE on company value
Strategic Orientation: Integrating Entrepreneurial, Collective, and Market Orientations to Enhance MSMEs' Performance Irany Windhyastiti; Irany Windhyastiti; Umu Khouroh; Sari Yuniarti; Irany Windhyastiti; Rafiq Firdaus Al-Asjim
Media Ekonomi dan Manajemen Vol 39, No 2 (2024): July 2024
Publisher : Fakultas Ekonomika dan Bisnis UNTAG Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56444/mem.v39i2.4766

Abstract

MSMEs in Indonesia face fundamental problems in developing business strategies. This research explores the impact of strategic orientation (SO) on business performance. SO involves the integrated role of entrepreneurial orientation (EO), market orientation (MO), and collective orientation (CO) in improving performance. This research also examines the mediating role of CO, MO and the moderating role of EO. Demographic variables are used as control variables. Data obtained from 192 creative industries in Malang Raya with a response rate of 65 percent (124 MSMEs). This study utilizes PLS-SEM methodology to investigate target relationships. The results show that MSME performance is significantly influenced by SO, both EO and MO, but not CO. This confirms the direct influence of EO and MO on performance, as well as the indirect influence of MO on the EO-performance relationship. In addition, this research reveals that the performance of MSMEs managed by women tends to be lower than MSMEs managed by men. This is because the EO characteristics of men are greater than those of women. The implication of these findings is that MSMEs must improve EO and MO. Effective CO needs to be strengthened so that it can make a major contribution to sustainability of MSMEs.
Unraveling investment herds: Bandarmology and millennial investors in Indonesia Irany Windhyastiti; Lientang Wijaya; Irany Windhyastiti; Umu Khouroh; Syarif Hidayatullah
Manajemen dan Bisnis Vol 23, No 2 (2024): September 2024
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/mabis.v23i2.808

Abstract

This study aims to investigate the impact of the concept of “bandarmology” or herd behavior (HB) on the investment decisions of millennial stock investors in Indonesia who are influenced by influencer Anton Swandana. The research adopts a quantitative approach with an ex post facto method and uses the Partial Least Square (PLS) analysis technique to test the hypothesis. Data was collected through a questionnaire distributed via Google Form to 100 respondents selected by the quota sampling technique. The results indicate that source credibility, herd behavior, risk perception, and emotional response have a significant effect on investment behavior intention. This research contributes to the field of stock investment in Indonesia by providing a deeper understanding of the behavior of millennial stock investors and the factors that influence their investment decisions. 
PKM Kopi Rakyat Kelompok Wanita Tani (KWT) “Ngudi Rahayu“ Desa Kebobang Wonosari Kabupaten Malang Irany Windhyastiti; Syarif Hidayatullah Hidayatullah; Irany Windhyastiti Windhyastiti; Eko Aristanto Aristanto; Umu Khouroh Khouroh; Ike Kusdyah Rachmawati
JAPI (Jurnal Akses Pengabdian Indonesia) Vol 4, No 2 (2019)
Publisher : Universitas Tribhuwana Tunggadewi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (396.227 KB) | DOI: 10.33366/japi.v4i2.1583

Abstract

Kelompok Wanita Tani (KWT) Ngudi Rahayu Dusun Lopawon Desa Kebobang Kabupaten Malang diprakarsai oleh Ibu Partini berdiri sejak tahun 2016. Awal pendiriannya KWT Ngudi Rahayu ini masih beranggota 12, namun seiring dengan perkembangan dan kegiatan usaha yang ada saat ini KWT Ngudi Rahayu sudah memiliki 27 orang. Desa Kebobang merupakan salah satu desa di Kabupaten Malang yang memiliki perkebunan kopi yang cukup luas namun, pengolahan proses produksi kopi yang ada masih belum dikelola dengan maksimal seperti masih dilakukan secara individu dan penggunaan teknologi tepat guna yang masih sederhana. Kelompok Wanita Tani ini awalnya dibentuk untuk pengolahan kopi yang tidak bisa dilakukan secara individu bisa dilakukan secara berkelompok. Namun Masih ada beberapa kendala yang dihadapi oleh KWT Ngudi Rahayu, yaitu Peralatan yang digunakan masih secara tradisional/manual sehingga jumlah produksi yang dihasilkan masih relatif terbatas selain itu masih belum meratanya semangat dan motivasi dalam peningkatan usaha kelompok kerja, Lamanya waktu proses produksi, kualitas hasil, belum ada kemasan serta kualitas produk menjadi permasalahan yang butuh sentuhan bantuan pada mitra. Beberapa hal ini yang menjadi keterbatasan KWT Ngudi Rahayu, untuk itu hal ini sangat membutuhkan tambahan ketrampilan dan motivasi guna menumbuhkan minat aktifitas usaha/bisnis .Melihat dari kondisi yang ada pada mitra pengabdi merasa penting untuk membantu dan mencari solusi serta penentuan prioritas program dari beberapa permasalahan yang dialami mitra. Pelaksanaan kegiatan pada Mitra KWT Ngudi Rahayu adalah Peningkatan kapasitas proses produksi dengan pengadaan alat bantu mesin semi otomatis., Perluasan pangsa pasar dengan mengadakan pembuatan Web Blog promosi serta Peningkatan minat dan motivasi berwirausaha dengan pelatihan manajemen bisnis usaha. Melalui program PKM yang sedang berjalan ini. Sesuai dengan jadwal yang disepakati dengan Mitra KWT Ngudi Rahayu , pelatihan akan dilaksanakan pada Bulan Juli dan Agustus. Kegiatan yang saat ini sedang dilakukan adalah: persiapan dalam pengadaan mesin penggoreng kopi semi otomatis, Pelatihan yang sudah selesai dilakukan adalah pelatihan pembuatan label produk , meningkatkan kapasitas dan efisiensi produksi, pendampingan dan implementasinya, serta penetapan Standard operating procedure dan pengenalan promosi produk lewat media online. Luaran kegiatan pengabdian kepada masyarakat sampai disusunya laporan kemajuan ini adalah berupa: (1) Bantuan peralatan mesin penggoreng kopi semi otomatis; (2) Pembuatan media pemasaran online dengan blog (3) publikasi media massa (4) Publikasi Ilmiah
Analisis Pengaruh Tren Budaya, Brand Ambassador dan Harga terhadap Purchase Intention Irany Windhyastiti; Francisca Triyana Resti Prastiwi; Christina Sri Ratnaningsih; Irany Windhyastiti; Umu Khouroh
Jurnal Bisnis dan Manajemen Vol 7, No 1 (2020): Jurnal Bisnis dan Manajemen Volume 7 Nomor 1 Tahun 2020
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (217.189 KB) | DOI: 10.26905/jbm.v7i1.4222

Abstract

This research aims to find out how the influence of cultural trends, brand ambassadors and prices on the purchase intention of Korean instant noodles. The population in this study is Twitter users, members of Korean Pop fans who idolize the ambassador brand from the Korean band "Super Junior" who consume instant noodles. The number of samples taken in this study used the Lemeshow formula as much 100 respondents. The sampling technique uses non-probability techniques, namely incidental sampling techniques. The analytical tool used in this study is Multiple Regression Analysis. The results show that: 1) the culture trend of Korean Wave variable does not have a significant effect on purchase intention, 2) the brand ambassador variable  has a significant effect on purchase intention, and 3) the price variable has a significant effect on purchase intention
Implementasi Model Kesuksesan Sistem Informasi DeLone And McLean Terhadap Sistem Pembelajaran Berbasis Aplikasi Zoom Di Saat Pandemi Covid-19 Irany Windhyastiti; Syarif Hidayatullah; Umu Khouroh; Irany Windhyastiti; Ryan Gerry Patalo; Abdul Waris
Jurnal Teknologi dan Manajemen Informatika Vol 6, No 1 (2020): Juni 2020
Publisher : Universitas Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jtmi.v6i1.4165

Abstract

Investasi dalam sistem informasi saat ini memiliki dampak yang signifikan terhadap aspek yang multidimensional dalam artian mencakup berbagai aspek dalam kehidupan berbisnis seperti perbankan, pendidikan, kepariwisataan dan lainnya karena sistem informasi memainkan peran penting dalam memberikan pelayanan yang lebih baik dan keunggulan kompetitif. Tidak terlepas pada dunia pendidikan dimasa saat ini kondisi dunia dan Indonesia mengalami pendemi COVID-19 sehingga himbauan pemerintah yang menyatakan bekerja dari rumah (work from home), social distancing serta penyesuaian sistem kerja bukan berarti pelayan public dan pembelajaran dihentikan, namun semua aktivitas dilakukan dengan bantuan teknologi informasi atau secara online. Salah satu media atau aplikasi yang biasa digunakan untuk sistem pembelajaran adalah aplikasi zoom. Peningkatan penggunaan aplikasi yang pesat menarik peneliti untuk melihat implementasi dari model yang diterapkan oleh DeLone dan McLean dimana model kesuksesan sistem dapat dilihat dari sisi kualitas sistem, kualitas informasi dan kualitas pelayanan serta kebutuhan dan kepuasan dari pengguna informasi. Penelitian ini merupakan explanatory research, lokasi penelitian ini dilakukan di kota Malang Jawa Timur. Populasi dalam penelitian ini adalah semua orang yang pernah menggunakan aplikasi zoom dalam beraktivitas terutama bidang pendidikan dengan jumlah sampel 180 responden. Pengumpulan data dengan penyebaran kuesioner, karena kondisi pandemic Covid-19 dengan pentingnya menerapkan Social Distancing maka penyebaran kuesioner dilakukan secara online. Teknik analisis data menggunakan Analisis Statistik Deskriptif, Analisis data menggunakan SEM dan Pengujian Hipotesis. Hasil dari penelitian ini system quality berpengaruh positif terhadap User Satisfaction, Information Quality berpengaruh positif terhadap User Satisfaction, Service Quality berpengaruh positif terhadap User Satisfaction dan User Satisfaction berpengaruh positif terhadap Net Benefit. DOI: https://doi.org/10.26905/jtmi.v6i1.4165
Co-Authors Abdul Waris Alvianna, Stella Andi Nu Graha Aristanto, Eko Bayu Rahayudi Christina Sri Ratnaningsih Christina Sri Ratnaningsih Dea Mutiara Otoxsusilo Dhia Zharfaningrum Diah Widiawati Fahmi Izzulhaq Febriana, Melati Francisca Triyana Resti Prastiwi Ike Kusdyah Rachmawati Irany Whindyastiti Krisnawuri Handayani Lientang Wijaya Patalo, Ryan Gerry Prastyawan, Ayub Puspaari, Ernita Dian Rafiq Firdaus Al-Asjim Ratnaningsih, Christina Sri Sari Yuniarti Syarif Hidayatullah Umu Khouroh