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All Journal JKMS : Jurnal Ilmu Komunikasi Jurnal Kajian Komunikasi Jurnal IPTEK-KOM (Jurnal Ilmu Pengetahuan dan Teknologi Komunikasi) MetaCommunication; Journal Of Communication Studies PROSIDING KOMUNIKASI JIKE : Jurnal Ilmu Komunikasi Efek Buletin Ilmiah Nagari Membangun Al-Hikmah: Jurnal Dakwah dan Ilmu Komunikasi AL MUNIR : Jurnal Komunikasi dan Penyiaran Islam Bricolage : Jurnal Magister Ilmu Komunikasi Ekspresi dan Persepsi : Jurnal Ilmu Komunikasi Jurnal Ranah Komunikasi Jurnal Sosiologi Andalas JESS (Journal of Education on Social Science) Ilomata International Journal of Social Science PARAHITA : Jurnal Pengabdian kepada Masyarakat Indonesian Community Journal Semantik: Journal of Social, Media, Communication, and Journalism Jurnal ISO: Jurnal Ilmu Sosial, Politik dan Humaniora
Lestari, Yayuk
Departemen Ilmu Komunikasi FISIP Universitas Andalas
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Nursing Public Health Social Sciences Veterinary Other

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Penguatan Komunikasi dan Modal Sosial di Daerah Penyangga TNKS dengan Metode PRA di Nagari Lubuk Gadang Tenggara, Solok Selatan Yayuk Lestari; Diego Diego; Annisa Anindya; Syaza Yasmin; Novi Elian; Meqorry Yusfi; Primas Emeraldi; Al Hamid Putra; Amelia Ramadhani Adwina; Rashid Muarif Irsyad; Siska Laila Desri
I-Com: Indonesian Community Journal Vol 5 No 3 (2025): I-Com: Indonesian Community Journal (September 2025)
Publisher : Fakultas Sains Dan Teknologi, Universitas Raden Rahmat Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70609/i-com.v5i3.8011

Abstract

Kegiatan pengabdian ini dilaksanakan di Nagari Persiapan Lubuk Gadang Tenggara, Solok Selatan, yang sebagian besar wilayahnya berada dalam kawasan Taman Nasional Kerinci Seblat (TNKS). Masyarakat menghadapi persoalan mendasar berupa ketidakjelasan status hukum kawasan, lemahnya kelembagaan lokal, terbatasnya akses terhadap hasil hutan bukan kayu, serta defisit kepercayaan terhadap otoritas konservasi. Untuk menjawab tantangan tersebut, digunakan metode Participatory Rural Appraisal (PRA) melalui pemetaan sosial, diskusi kelompok terarah, dan fasilitasi dialog multipihak. Hasil kegiatan menunjukkan bahwa forum partisipatif mampu mengidentifikasi potensi lokal, memperkuat kebutuhan pembentukan Kelompok Tani Hutan (KTH) dan Forum Nagari Konservasi (FNK), serta membuka ruang negosiasi yang lebih adil antara masyarakat dan TNKS. Temuan ini menegaskan pentingnya komunikasi deliberatif dan kemitraan konservasi yang inklusif, agar konservasi tidak hanya melindungi ekosistem tetapi juga meningkatkan kesejahteraan masyarakat.
BETWEEN IDEALISM AND SURVIVAL: NEGOTIATING PROFESSIONAL JOURNALISM IN LOCAL MEDIA ORGANIZATIONS Rinaldi, Rinaldi; Lestari, Yayuk; Arifuddin, M. Thaufan
Jurnal Ranah Komunikasi Vol 9 No 2 (2025): Jurnal Ranah Komunikasi (JRK)
Publisher : Departemen Ilmu Komunikasi Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/rk.9.2.136-146.2025

Abstract

Local media play a strategic role in sustaining the quality of democracy at the regional level, yet they increasingly face complex economic and political pressures. This study examines how local media in West Sumatra—specifically Langgam.id and Harian Haluan—negotiate journalistic idealism, professionalism, and commercialism in editorial policies and political news production. Employing a qualitative approach with a comparative case study design, data were collected through in-depth interviews with editors and journalists, limited newsroom observations, and document and content analysis. Informants were selected purposively based on their direct involvement in editorial decision-making and media business operations. The findings reveal that both media organizations normatively uphold values of independence, public interest, and journalistic professionalism. However, in practice, these values are continuously negotiated under economic constraints, particularly the limited scale of the local advertising market and dependence on political advertising. Political coverage tends to be dominated by elite actors, with indications of editorial compromise in the form of soft-selling practices. While the digital-native outlet demonstrates greater technical adaptability than the legacy media, both face similar structural pressures that shape editorial autonomy. This study concludes that local media practices are best understood as the outcome of a dynamic interaction between journalistic idealism, commercial imperatives, and professional norms. Theoretically, this research contributes to local journalism studies by proposing a conceptual model of negotiated journalism within the political–economic context of regional media in Indonesia.
SOSIALISASI UNTUK PENCEGAHAN STUNTING SEJAK DINI DI SMA NEGERI 1 KOTO XI TARUSAN KABUPATEN PESISIR SELATAN Yayuk Lestari; Annisa Anindya; Vitania Yulia; Diego Diego; Meqorry Yusfi
BULETIN ILMIAH NAGARI MEMBANGUN Vol. 7 No. 4 (2024)
Publisher : LPPM (Institute for Research and Community Services) Universitas Andalas Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/bina.v7i4.723

Abstract

This activity aimed to educate students of SMA Negeri 1 Koto XI Tarusan, Pesisir Selatan, on stunting prevention, particularly regarding balanced nutrition, the dangers of cigarette smoke, and anemia in adolescent girls. The methods employed included interactive presentations, Focus Group Discussions (FGD), and interactive quizzes to motivate and assess participants' understanding. The activity was conducted on October 16, 2024, involving 30 12th-grade students. The main stages of the activity consisted of three sessions: delivering material, group discussions facilitated by mentors, and quizzes to evaluate comprehension. Additionally, iron supplement tablets were distributed to adolescent girls as a preventive measure against anemia. Monitoring was conducted to observe changes in students' understanding and behavior before and after the activity. The results indicated a significant increase in students' understanding of stunting, including its risk factors and long-term impacts on children's futures. Before the socialization, students had limited knowledge, particularly about the relationship between diet, smoking habits, and anemia with stunting risks. After the activity, they gained a better understanding of the importance of balanced nutrition and early prevention efforts. Other findings revealed irregular breakfast habits and high smoking rates among male adolescents. In conclusion, this activity successfully raised students' awareness of stunting prevention. The participatory approach, through discussions and interactive quizzes, effectively created a learning atmosphere that was both enjoyable and informative. The expected impact is to serve as an initial step toward behavioral changes that support the sustainable health of the younger generation.
PELATIHAN PENINGKATAN KOMPETENSI KOMUNIKASI VERBAL BAGI KELOMPOK NELAYAN KASIAK ANGEK PURUS (KNKAP) KELURAHAN PURUS KECAMATAN PADANG BARAT KOTA PADANG Revi Marta; Ilham Havifi; Rinaldi Eka Putra; Yayuk Lestari; Diego Diego
BULETIN ILMIAH NAGARI MEMBANGUN Vol. 7 No. 4 (2024)
Publisher : LPPM (Institute for Research and Community Services) Universitas Andalas Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/bina.v7i4.724

Abstract

This training activity aims to improve the verbal and nonverbal communication competencies of fishermen of Kasiak Angek Purus Group (KNKAP) to support the branding of Elo Pukek Thematic Village as a culture-based tourist destination. The implementation of activities was carried out systematically through an initial survey, communication theory training, role play simulation, and interactive evaluation. The results of the training showed a significant improvement in participants' communication skills. Fishermen who previously tended to be passive and lack confidence are now more active, confident, and able to deliver persuasive messages in a structured manner, including in explaining the Maelo Pukek tradition. The training was also fully supported by the local government, demonstrating a shared commitment to the development of local tourism potential. The direct impact of this activity is the improvement of fishermen's communication skills, while the indirect impact is the strengthening of the Elo Pukek Thematic Village branding which is starting to be recognized as a culture-based tourist destination. In addition, a more informative and interactive tourism experience is also able to attract more tourists, which in turn contributes to increasing the potential of the local economy. In conclusion, this training activity successfully achieved its main objectives and had a positive impact on the fishing community. For sustainability, regular monitoring and follow-up trainings are needed so that the results achieved can continue to be applied and improved in the future.
Interaction and Interpersonal Communication of Vendors: Symbolic Interaction Study of P&D Traders and Buyers at Pasar Raya Kota Solok Diego Diego; Yayuk Lestari; Novi Elian; Robby Mandala Putra
Jurnal ISO: Jurnal Ilmu Sosial, Politik dan Humaniora Vol. 4 No. 1 (2024): June
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/iso.v4i1.1662

Abstract

This study to examinate of traders' verbal and nonverbal communication at Pasar Raya Kota Solok, and their utilization of verbal and nonverbal symbols in interpersonal interactions within the realm of trade transactions. This research uses a qualitative approach by collecting data through participatory observation and interviews with traders and buyers. The results of the study show that verbal communication between sellers and buyers involves the use of greetings, bargaining, and questions about products. In addition, non-verbal communication consisting of body language, facial expressions and body movements also plays an important role in the interaction between traders and buyers. Using appropriate non-verbal communication, such as smiles, eye contact and friendly gestures, can help build good rapport and increase buyer loyalty to merchants. This study also emphasizes the importance of symbolic interaction theory in understanding social interaction in traditional markets. Social interactions between merchants and buyers involve the use of dynamic symbols, such as language and body movements, to communicate and understand each other's needs and wants. This theory shows that traders' thoughts and self-construction are inseparable from the social context and interactions with society. Traders use symbols and social interactions to convey messages, create meaning, and develop self- images that conform to the norms and values in society. Communication and the formation of social meaning in this interaction have an important role in shaping the self-concept of traders as sellers who are competent and care about customers.
Leveraging Social Media for Cultural Preservation: Promoting Traditional Minangkabau Arts in the Digital Era Diego Diego; Yayuk Lestari; Sarmiati Sarmiati; Vitania Yulia; Farhan Muwaffaq
Jurnal ISO: Jurnal Ilmu Sosial, Politik dan Humaniora Vol. 4 No. 1 (2024): June
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study discusses how the Siliah Galanggang Arts Community utilizes social media to maintain and promote Minangkabau traditional arts. Using media ecology theory, this research analyzes the interactions and social media ecosystem within the community and its impact on the existence of traditional culture. A qualitative research method with a descriptive approach was used in this study, involving observation, interviews, and documentation. The results show that social media plays a crucial role in sustaining traditional culture through various digital platforms. With approximately 200 members, this community utilizes a social media ecosystem comprising Instagram, WhatsApp, and TikTok to expand reach and promote traditional culture. Instagram is used as a visual documentation showcase, WhatsApp for intensive communication, and TikTok to attract a global audience. Through this interconnected media ecosystem, the Siliah Galanggang Arts Community has successfully created an effective platform for interacting with the audience and promoting traditional arts. Support from local officials, collaboration with art enthusiasts, and participation in cultural festivals and social events strengthen the community’s presence. Challenges in funding and relevance in the digital era are addressed with innovative strategies and educational programs. With a long-term vision to establish a cultural center, this community is committed to preserving and developing Minangkabau cultural heritage through education, training, and active participation in cultural activities.
Algorithmic Morality and Local Value Anchors: How ABS–SBK Mediates Digital Populism in Indonesia’s Regional Politics Lestari, Yayuk; Rinaldi; Okditazeini, Vannyora
Ilomata International Journal of Social Science Vol. 7 No. 2 (2026): April 2026
Publisher : Yayasan Ilomata

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijss.v7i2.1990

Abstract

This study explores the intersection between social media discourse in West Sumatra and formal governmental processes, focusing on the cultural idiom Adat Basandi Syarak, Syarak Basandi Kitabullah (ABS–SBK). This Minangkabau moral framework is analyzed as a highly "amplifiable" tool within algorithmic media environments. Utilizing digital discourse analysis and online trace mapping, the research examines how moral emotions expressed online are magnified by media gatekeeping and subsequently integrated into formal policy deliberations. Theoretically, the study introduces "local-value-anchored digital populism" to explain how localized idioms become institutionally actionable within Indonesia’s regional politics. Data sources include social media content from key figures, user interactions, news reports, and official documents. The findings reveal a recurring affective-institutional pattern: digital emotions are amplified by news media and then translated by local authorities and customary institutions into formal regulations or initiatives. This dynamic emerges from the convergence of three forces: public emotions, social media algorithms, and institutional structures. When used as a moral frame, the ABS–SBK idiom bridges public affective responses with state procedures, transforming local values into policy language and sources of political legitimacy. Consequently, digital populism in West Sumatra serves as a form of symbolic power construction. It reconfigures the relationship between religion, customary authority, and the state within the digital public sphere, moving beyond mere value-based communication to influence formal institutional channels like bylaws and customary councils.
Persuasive Messages in Stunting Prevention Efforts in Koto Tangah Nagari, West Pasaman Regency Asyraf, Muhammad; Lestari, Yayuk; Anindya, Annisa
Ilomata International Journal of Social Science Vol. 7 No. 2 (2026): April 2026
Publisher : Yayasan Ilomata

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijss.v7i2.1992

Abstract

Stunting remains a major public health challenge in Indonesia, particularly in West Pasaman. This qualitative case study utilizes the Elaboration Likelihood Model (ELM) to examine how stunting prevention messages are processed by caregivers in Nagari Koto Tangah. Data were gathered through interviews with mothers, cadres, and midwives, along with observations and documentation. The study identifies two primary processing routes. Most participants follow the peripheral route, where message acceptance is driven by trust in familiar figures (midwives and cadres), social proximity, or external incentives like social assistance (PKH) requirements. A smaller group engages in central processing, typically those with higher education or personal experience with child nutrition issues. Key findings suggest that technical jargon like "stunting" often hinders understanding. In contrast, everyday language (e.g., "malnutrition" or "small body"), concrete examples, and direct face-to-face interaction facilitate deeper comprehension and a greater intent to act. Face-to-face communication proved more effective than static materials like posters. However, several barriers to effective communication persist, including crowded service environments, limited opportunities for dialogue, one-way information flow, and household dynamics—such as husbands' resistance to immunization. Additionally, attendance is frequently motivated by social assistance rather than health awareness. The study concludes that effective health communication in rural contexts depends on trusted messengers delivering localized, interactive, and actionable content. This approach encourages caregivers to move beyond passive routine toward meaningful engagement with stunting prevention.
Co-Authors Al Dillah, Ramadhani Indah Al Hamid Putra Amelia Ramadhani Adwina Annindya, Annisa Annisa Anindya Annisa Anindya Arifuddin, Muhammad Thaufan Asyraf, Muhammad Aulia, M. Irsyadil Darwis, Yuliandre Dewi Surya Rahmi, Dewi Surya Dewi, Rahmi Surya Diego Diego Diego Diego Diego Diego Diego Diego Diego Diego, Diego Elsarena, Mai Sela Rosa Elva Ronaning Roem Ernita Arif Farhan Muwaffaq Hanana, Alna Ilham Havifi Imam Havifi Mandala Putra, Robby Meqorry Yusfi Minneri, Fadhil Shafar Muwaffaq, Farhan Nindika Widya Tirta Novi Elian Okditazeini, Vannyora Oktaviandra, Agung Izfa Primas Emeraldi Puspita Yesi Putri, Tri Della Rashid Muarif Irsyad Revi Marta Rinaldi Ekaputra Rinaldi Rinaldi Rinaldi Rinaldi Robby Mandala Putra Sarmiati Sarmiati Sikumbang, Rinaldi Siska Laila Desri Syaza Yasmin Tantri Puspita Yazid Tohari, Diyah Rachmawati Vitania Yulia Yasmin, Annisa Yenita, sandra Syarli Yulia, Vitania