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All Journal Among Makarti Jurnal Penelitian Ekonomi dan Bisnis KEUNIS Gender Equality: Internasional Journal of Child and Gender Studies EDULITE: Journal of English Education, Literature and Culture Jurnal Akuntansi dan Pajak Jurnal Ilmiah Ekonomi Islam Economica: Jurnal Ekonomi Islam Journal of Finance and Islamic Banking al-Uqud : Journal of Islamic Economics SRIWIJAYA INTERNATIONAL JOURNAL OF DYNAMIC ECONOMICS AND BUSINESS Journal of Islamic Economic Laws Shirkah: Journal of Economics and Business Jurnal Tabarru': Islamic Banking and Finance IJISH (International Journal of Islamic Studies and Humanities) Magisma: Jurnal Ilmiah Ekonomi dan Bisnis NOTION: Journal of Linguistics, Literature, and Culture Jurnal Ekonomi Manajemen Jurnal Pemberdayaan Masyarakat Universitas Al Azhar Indonesia Journal of Islamic Accounting and Finance Research AT-TASYRI' Jurnal Ilmiah Prodi Muamalah ASIAN JOURNAL OF ISLAMIC MANAGEMENT (AJIM) MALIA: Journal of Islamic Banking and Finance Iqtishadia: Jurnal Kajian Ekonomi dan Bisnis Islam Asy Syar'iyyah: Jurnal Ilmu Syari'ah dan Perbankan Islam Munaddhomah: Jurnal Manajemen Pendidikan Islam Etihad: Journal of Islamic Banking and Finance Golden Ratio of Mapping Idea and Literature Format BABASAL English Education Journal Transformatif: Jurnal Pengabdian Masyarakat Journal of Management and Digital Business Abdi Makarti BanKu: Jurnal Perbankan dan Keuangan Jeksyah Muslim Business and Economic Review Loquēla Velocity: Journal of Sharia Finance and Banking INASJIF ASNAF Journal of Finance and Islamic Banking Journal of Islamic economics Perspectives (JIEP) Tarbi: Jurnal Ilmiah Mahasiswa Lire Journal (Journal of Linguistics and Literature) Indonesian Journal of Islamic Literature and Muslim Society Jurnal Studi Islam dan Sosial Alkasb: Journal of Islamic Economics LAN TABUR: JURNAL EKONOMI SYARIAH BAABU AL-ILMI: Ekonomi dan Perbankan Syariah Journal of Islamic Economic Laws Jurnal Ekonomi dan Bisnis Islam Al-Munawwarah: Journal of Islamic Education
Hasyim, Fuad
Institut Agama Islam Negeri Surakarta
Religion Arts Humanities Biochemistry, Genetics & Molecular Biology Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Physics Public Health Social Sciences Other

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Journal : Jeksyah

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Analisis Pengaruh Minat Generasi Milenial Dalam Menggunakan Produk Tabungan Emas di Pegadaian Syariah Rosiyani, Novia; Hasyim, Fuad
Jeksyah: Islamic Economics Journal Vol. 1 No. 02 (2021): September 2021 Edition
Publisher : Fakultas Ekonomi dan Bisnis Islam _ IAIN Sultan Amai Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1087.819 KB) | DOI: 10.54045/jeksyah.v1i02.40

Abstract

Pegadaian Syariah has issued a new product at the end of 2015, namely a gold savings product. However, not all millennials have good literacy regarding gold savings products at Pegadaian Syariah. Therefore, this study aims to determine the effect of promotion, knowledge, service quality, and motivation on the millennial generation's interest in using gold savings products at Pegadaian Syariah. This research was conducted with a quantitative approach method. The population in this study is the millennial generation which focuses on aspects of students living in Surakarta. The sampling technique used was quota random sampling with a sample of students from IAIN Surakarta, UMS, UNS, and STIE Surakarta. Data collection in this study used a questionnaire with a Likert scale. The data that was collected and processed in this study were 133 respondents. The analysis tool uses multiple linear regression analysis with SPSS application. Based on the results of the analysis, it can be seen that promotion (sig. 0.002<α), knowledge (sig. 0.004<α) and motivation (sig. 0.000<α) affect the millennial generation's interest in using gold savings products. Meanwhile, the service quality variable (sig. 0.086>α) has no significant effect on the millennial generation's interest in using gold savings products. In addition, the difference between campuses and campus dummy proxies does not have a significant difference in the millennial generation's interest in using gold savings products (sig. 0.808>α).
Co-Authors Adhi Kresna Jiwayana Agung Wahyudi Agus Salim Agus Setiawan Ahmad Indarta Ahmad Muhsin Al Amin, Nur Hidayah Alfina Rahmatika Ardityasari, Resyta Aulia Ari Prasetyo Ash-shiddiqi, Ali Mahmud Asmaradhan, Najwa Salsabila Awwal, Muhammad Al Faridho Bahren Bahren Budi Sukardi Cholil, Muhammad Fahri Ali Ahzar Fauzi, Achmad Noor Fauziah, Annisa Husnul Hanafi, Syafiq Mahmadah Hasyim, Romi Helmi Haris Hidayat, Muhammad Fikri Hidayati, Iman Sabarisman Intan Sari Isti Nuzulul Atiah JANNAH, MIFTAQUL Jawid Marwat, Mohammad Junaedi Junaedi Junaidi Junaidi Kholidah, Farichatul Kurniyadi, Kurniyadi Kusumawati, Rizqi Adhyka Lukito , Ratno Maksum, Maksum Moh. Nurul Qomar, Moh. Nurul Muafi Mubarokah, Laeli Muhamad Nafik Hadi Ryandono, Muhamad Nafik Muhammad Wakhid Musthofa Munawwaroh, Hafsotul Musthofa , Wakhid Naimah, Ainun Najmudin Nanik Rahayu Ningrum, Nur Sakti Nur Hapsari, Adelia Nur Hidayat Nurjannah Nurul Fauziah Nurul Fauziyah, Nurul Nurwulan Purnasari Oktaviana, Sherly Pangesti, Putri Ika Pratiwi, Ngestiaga Putri, Desila Rosiana Rahmawati Khoiriyah Ramly, Arroyan Ramly, Arroyyan Resyta Aulia Ardityasari Rina Sari Qurniawati, Rina Sari Ririn Tri Ratnasari Rosdi, Mohd Syakir Bin Mohd Rosiyani, Novia Rosuli, Abdi Rusgianto, Sulistya Saleh, Husny Gibreel Musa Saputri, Nur Handayani Sari, Lina Evira Permata Setianingsih, Hesti Eka Sofiaturrohmah, Siti Sri Herianingrum Susetiyo, Ari Syafi'i, Imam Trisno Wardy Putra Usnan Widyaningsih, Meilana Wuryaningsih Dwi Sayekti Yaktiworo Indriani Yuanita, Yuanita Yulfan Arif Nurohman Yuni Astuti