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Strategi Pemasaran Berbasis Information And Communication Technology Yummy Bananas di Kota Makassar Maria Serlin Kilu; Hasnidar; Ansri Jayanti
Jurnal E-bussiness Institut Teknologi dan Bisnis Muhammadiyah Polewali Mandar Vol 4 No 1 (2024): Jurnal E-bussiness Institut Teknologi dan Bisnis Muhammadiyah Polewali Mandar
Publisher : Pusat Penelitian dan Pengabdian Masyarakat ITBM Polman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59903/ebussiness.v4i1.101

Abstract

Strategi Pemasaran Berbasis Information and Communication Technology Pada Yummy Bananas Di Kota Makassar Penelitian ini bertujuan untuk mengetahui dan menganalisis tentang Bagaimana penerapan strategi pemasaran berbasis ICT pada Yummy Bananas. Dalam strategi pemasaran berbasis ICT yang dilakukan Yummy Bananas diharapkan dapat mengetahui kinerja pemasaran dalam bisnis tersebut, serta penerapannya dalam transaksi jual beli yang dilakukan dalam intenet yang semakin berkembang dalam pengembangan strategi pemasaran pada platform atau aplikasi yang sudah digunakan agar semakin diminati oleh banyak kalangan. Metode pengumpulan data melalui kuesioner yang diberikan kepada kepada pemilik Usaha Yummy Bananas di Kota makassar. Pemiliha sampel menggunakan teknik purposive (sengaja) pada usaha Yummy Bananas di Sudiang, Kota Makassar. Metode analisis dalam penelitian ini menggunakan metode analisis deskriptif kualitatif. Analisi diolah menggunakan Analisis SWOT dengan mengindentifikasi Matriks IFAS dan EFAS . Hasil penelitian ini dapat menunjukkan bahwa penerapan Strategi pemasaran Berbasis Information and Communication Technology pada Yummy Bananas di Kota Makassar yang tepat adalah startegi SO (Agresif) karena berada pasa kuaran I yang artinya memiliki kekuatan dan peluang yang layak untuk terus dijalankan.
Strategic Integration of Information Technology in Human Resource Management: a Pathway to Industry 4.0 and Society 5.0 Synergy Maulana, Bobby Akbar; Yunus, Muhammad; Fakhriyah, Siti Elfa; Khuzaini, Khuzaini; Shaddiq, Syahrial
Hut Publication Business and Management Vol. 5 No. 1 (2025): Hut Publication Business and Management
Publisher : PT. Hanken Sukses Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The strategic integration of Information Technology (IT) in Human Resource Management (HRM) is pivotal in navigating the transformative landscapes of Industry 4.0 and Society 5.0. This study explores the intricate connections between IT and HRM, emphasizing the synergistic pathway forged amidst the convergence of smart technologies and human-centric solutions. Insights from seminal works such as "Competing on Talent Analytics" and "The Digital Transformation of Innovation and Entrepreneurship" underscore the redefined role of HRM and the challenges associated with digital transformation. The research contributes valuable insights for academia, industry practitioners, and policymakers, offering a roadmap for organizations to effectively leverage IT integration. By fostering continuous skill development, addressing ethical considerations, and cultivating an agile organizational culture, organizations can position themselves for success in the dynamic interplay between technology and humanity.
Audit of Governance and Service Management of Unisnu Jepara's Library Information System (SIPERPUS) Using ITIL V4 Based on Website Nuradira, Afrida Hilda; Azizah, Noor; Minardi, Joko
Scientific Journal of Informatics Vol. 12 No. 1: February 2025
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/sji.v12i1.19168

Abstract

Purpose: This research aims to assess the maturity level of governance and service management in the Library Information System (SIPERPUS) at UNISNU Jepara. The objective is to identify strengths and gaps, ensuring better alignment with ITIL V4 best practices. Methods: The research was conducted using a qualitative methodology that incorporated a literature review, user questionnaires, and the creation of a web-based audit application designed specifically for this study. Service practices such as Service Request Management, Service Desk, Change Control, and Service Catalog Management were evaluated using the ITIL V4 framework. Result: The findings indicate that SIPERPUS has independently attained a managed maturity level with well-defined Service Request Management and Service Desk practices. Additional work is required to improve Change Control and Service Catalog Management to increase process integration and make information clearer. The new web-based audit application described in this study demonstrates its capability to systematically evaluate, produce data-based recommendations, and continuously improve digital library services. Novelty: This study introduces a new web-based audit application that conforms to ITIL V4, providing an efficient and reliable alternative to manual audit methodologies. The tool significantly reduces audit time, enhances operational efficiency, and optimizes user satisfaction while improving overall service quality. The study adds to the literature on IT governance audits, specifically in higher education, and presents a scalable approach for institutions striving to meet the standards of Society 5.0.
Information System Governance Evaluation at Diskominfo Central Java Using COBIT 2019 Framework Zaini, Ahmad; Widodo, Aris Puji; Nugraheni, Dinar Mutiara Kusumo
Scientific Journal of Informatics Vol. 12 No. 1: February 2025
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/sji.v12i1.22883

Abstract

Purpose: To evaluate the governance of the LaporGub Central Java service portal information system using the COBIT 2019 framework to obtain a comprehensive overview of the implemented capability levels. Methods: This study employs a qualitative method using the COBIT 2019 framework to assess capability levels, which is further combined with CMMI to provide improvement recommendations. The method produces valid and accurate results as respondents are selected using the RACI model, and the assessment is conducted at the subdomain level. Consequently, each domain yields valid outcomes, enabling precise and well-targeted recommendations. Results: This study successfully determined the level of LaporGub service capability using COBIT 2019 and showed that most domains have achieved, and in some cases even exceeded, the set targets. However, several areas still require improvement, especially in services security and business process control, as well as problem management. These findings indicate that the Central Java Provincial Communication and Information Office has a strong foundation in operational management and service sustainability. With proper improvements in IT governance, LaporGub is expected to serve as a model for adaptive and accountable digital public services that can be replicated in other regions across Indonesia. Novelty: This study introduces innovation by integrating COBIT 2019 with CMMI, an uncommon combination in capability level assessments within government institutions. Innovative techniques such as text development, respondent questionnaires based on the RACI model, and interviews are used to avoid redundancy in the research findings. By utilizing questionnaires, interviews, and document reviews, this approach enhances the validity of the study results.
Information System Evaluation Framework to Improve Teacher and Education Personnel Competency (GTK Room): Extended Hot-Fit Framework Approach Waluyo, Retno; Hariguna, Taqwa; Setiawan, Ito
Scientific Journal of Informatics Vol. 12 No. 2: May 2025
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/sji.v12i2.23841

Abstract

Purpose: This study aims to identify the factors that influence users in the implementation of the GTK (Teachers and Educational Staff) Room System among elementary school teachers in Banyumas Regency, Central Java, Indonesia. Methods: This study employed the HOT-Fit (Human, Organization, and Technology Fit) Framework approach, with the addition of the 'Behavioral Intention to Use' variable on the Human dimension and the 'Organizational Culture' variable on the Organizational dimension. The sample consisted of 147 elementary school teachers from Banyumas Regency, Central Java, Indonesia. Data were analyzed using SmartPLS to identify the variables that influence user behavior. Result: The results of this study indicate that certain relationships between variables do not have a significant influence on others. Specifically, User Satisfaction and Behavioral Intention to Use do not significantly affect Net Benefit. Additionally, Information Quality does not have a significant effect on System Use. Furthermore, System Quality does not significantly influence User Satisfaction or Behavioral Intention to Use. Meanwhile, other variable relationships were found to significantly impact the successful implementation of the GTK (Teachers and Educational Staff) Room system. The model’s goodness-of-fit shows an NFI (Normed Fit Index) value of 0.632, indicating that the proposed model explains 63.2% of the variance in the data. Novelty: This research presents several significant novelties that contribute to the evaluation of the implementation of the GTK (Teachers and Education Personnel) Room System in primary education. The traditional HOT-Fit (Human, Organization, Technology-Fit) model was enhanced by adding two new variables, Behavioral Intention to Use and Organizational Culture, resulting in a more comprehensive and contextually relevant evaluation framework. The study was conducted within a specific local context, focusing on primary school teachers in Banyumas Regency, Central Java, Indonesia, thereby providing empirical insights into the implementation dynamics at the local level, which have been rarely explored in previous research. The findings reveal that system success is influenced not only by technical factors but also by behavioral dynamics and social contexts, such as organizational culture.
Implementation of Hospital Management Information System for Optimizing Healthcare Service Operations at A Hospital Rotua Novita Sinaga; Mitra; Kirby Saputra
Viva Medika Vol 17 No 1 (2024)
Publisher : LPPM Universitas Harapan Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35960/vm.v17i1.1329

Abstract

Computer-based Hospital Information Systems (HIS) are increasingly crucial, yet realizing them requires more effort than merely developing the system. Government regulations mandate the implementation of HIS in every hospital. With HIS, data processing becomes easier, yielding rapid, precise, accurate, and up-to-date information tailored to user needs. This study aims to investigate the implementation of HIS to optimize healthcare service operations at the Dr. Sukirman Military Hospital in Pekanbaru. It employs a qualitative descriptive research design with a case study approach using interviews. The study took place at Dr. Sukirman Military Hospital from November to December 2023, focusing on HIS implementation. Data collection techniques included in-depth interviews, participatory observation, and document review supported by a checklist related to HIS implementation. Data were collected through in-depth interviews with six informants, direct involvement in informant activities through observation, and document review with a checklist. Data analysis employed fishbone analysis, and data validity was tested using the triangulation method. Findings revealed that human resources lacked skills, experience, motivation, responsiveness, needed socialization, supervision, and that socialization and supervision methods in HIS implementation were lacking. Moreover, the material, machine, and environment aspects were still ineffective in-service quality and operational aspects. Therefore, there is a need to enhance human resource competencies through training and supervision to improve the quality of HIS implementation, and there is a need to develop systems for HIS implementation to optimize hospital operations.
Filling Information Gap on Covid-19 Pandemic Using Proverbs and Figurative Language: Lilaphalapha Facebook Page Lesotho Mokala, Ntsoaki Teresa; Matee, Lihotetso Gloria; Khetoa, Soyiso Godsave
Journal of Languages and Language Teaching Vol. 11 No. 2 (2023): April
Publisher : Universitas Pendidikan Mandalika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33394/jollt.v11i2.7368

Abstract

The current study reports on ways in which Lilaphalapha page on Facebook used language to provide awareness on Corona virus pandemic. Corona Virus affected the whole universe in different ways. Like the rest of the world, to curb the spread of the virus, Lesotho declared a state of emergency and the government put different health protocols in place. To prevent the widespread of COVID-19, a wealth of knowledge was provided in Indo-European languages in many countries. Speakers of African languages such as Sesotho, a national language of Lesotho, had to be innovative and employ region specific methodologies to spread awareness about COVID-19 pandemic.  In this qualitative research, data was collected from eight purposely selected episodes posted on Lilaphalapha page on Facebook in April 2020. The videos were analysed through inductive thematic analysis approach. The paper analysed how the use of proverbs and figurative language has helped in preserving Sesotho as a language and filled the gap in preventing language dearth particularly in the advent of COVID-19 pandemic. The findings indicated figurative language, humour and proverbs were used in spreading COVID-19 awareness to Basotho. 
Cobit Framework Implementation 5 DSS Domain (Deliver, Service and Support) ITCC ITPLN Information Technology Governance Audit Hendra Jatnika; Mochamad Farid Rifai; Riani Saputri Abadi; Muhammad Yaseer Maward; Martogi Johan Siagian
Eduvest - Journal of Universal Studies Vol. 5 No. 8 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i8.50933

Abstract

Information Technology Certification Center (ITCC) ITPLN is a certification unit that implements IT governance with Office 365 Applications. IT governance in Office 365 applications requires an audit to evaluate and assess capabilities and make recommendations on IT governance at ITCC. This is because the ITCC has never evaluated IT governance. Therefore, until now the ITCC does not know the extent of the benefits and impacts obtained from the application of IT on the progressivity of achieving goals related to information system management. ITCC also doesn't know what the weaknesses are and what the solutions are. The audit standard used is Control Objectives for Information and Related Technology (COBIT). The chosen COBIT 5 domain is the Deliver, Service, and Support (DSS) domain which focuses on the assessment of delivery and information technology services as well as its support for ongoing business processes including problem management so that the sustainability of business processes is maintained. In addition, it is also intended to control, evaluate, and plan long-term business processes. The result is the overall Capability Level on Office 365 in ITCC.
Analysis of The Volatility and Asymmetric Stocks Information in The Energy Sector on The Indonesia Stock Exchange 2021-2024 Tuti Kusmini; Buddi Wibowo
Eduvest - Journal of Universal Studies Vol. 5 No. 10 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i10.51300

Abstract

Introduction/Main Objectives: This paper examines the relationship between market uncertainty and asymmetric information in the Indonesian energy sector from 2021 to 2024, using the World Uncertainty Index (WUI) as a measure of global economic and political uncertainty. Background Problems: The study is driven by heightened uncertainty due to major global events such as the COVID-19 pandemic and the Russia-Ukraine conflict, which have introduced significant volatility into the market. Novelty: This research uniquely focuses on the Indonesian energy sector, an underexplored area in global finance, and uses the World Uncertainty Index (WUI) to link global uncertainties with the performance of Indonesia's developing energy market. Research Methods: Employing a regression model, the study investigates the causal relationship between stock market volatility and asymmetric information. Results: The findings reveal that increased volatility negatively impacts market efficiency, indicating that uncertainty and information gaps hinder the market’s ability to fully reflect available information. Conclusion: the study highlights the significant impact of market uncertainty and asymmetric information on stock market volatility and efficiency in Indonesia’s energy sector, offering valuable insights for improving investment strategies and policy formulation in a volatile global environment
Explaining Youth Online Disaster Risk Information Seeking In Disaster-Prone Areas: A Case of an Indonesian Coastal Community Amelia Putri; Dicky Chresthover Pelupessy
Eduvest - Journal of Universal Studies Vol. 5 No. 10 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i10.51846

Abstract

This study tested the utility of the Risk Information Seeking and Processing (RISP) model in explaining disaster risk information-seeking intentions among rural youth in Indonesia. Participants (N = 98) completed a survey measuring RISP constructs, including information insufficiency, perceived hazard characteristics, affective response, informational subjective norms, perceived information gathering capacity, and behavioral beliefs. Regression analysis showed that perceived hazard characteristics (β = 0.114, p < .05) and informational subjective norms (β = 0.344, p < .001) were significant predictors of information-seeking intention, while affective response and behavioral beliefs were not significant (p > .05). The RISP model explained 23.6% of the variance in information-seeking intention (R² = 0.236, Adjusted R² = 0.203). Adding gender as a random effect slightly improved model fit (Conditional R² = 0.267), but gender accounted for minimal variance. These findings extend the RISP model to a high-risk, underrepresented population and provide important theoretical and practical insights for designing targeted risk communication strategies to enhance disaster preparedness among youth.

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