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INDONESIA
Jurnal Studi Komunikasi
ISSN : 25497294     EISSN : 25497626     DOI : -
Jurnal Studi Komunikasi (Indonesian Journal of Communications Studies), one of the journals published by Faculty of Communications Science Dr. Soetomo University, was established in January 2017. Jurnal Studi Komunikasi a double blind peer-reviewed journal, explores critical and constructive inquiries into a wide range of fields of study on Communication Science that include culture, religion, media, gender, public policy, development, environment, disaster, and tourism, with emphasis on interdisciplinary approaches: Communication Studies. It addresses issues with multi-perspectives view. Each volume of the journal discusses a specific theme based on “Call for Papers”, through which scholars, from diverse disciplines, are invited to contribute. Jurnal Studi Komunikasi published on March, July, and November.
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Articles 525 Documents
The construction of news values in online media sexual violence' discourse Reza Safitri; Rachmat Kriyantono; Hanindita Basmatulhana
Jurnal Studi Komunikasi Vol. 8 No. 2 (2024)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v8i2.7061

Abstract

News values refer to a set of criteria intended to evaluate the newsworthiness of an event, hence determining its suitability for publication. For instance, a case of sexual violence in Indonesia received significant attention and is considered noteworthy, warranting its reporting. This study aims to discover the significance of news articles pertaining to sexual violence and determine the linguistic construction of news value within the context of online media platform detik.com. The researchers collected headlines and lead paragraphs from all 27 online news articles published throughout July 2022 that were selected since July had the highest number of sexual violence incidents. The articles were qualitatively analysed through discursive news value analysis technique (DNVA) which examines the connotations of diction choices and the impact on readers’ understanding. The study revealed that six out of the 10 news values were present in reports on sexual violence in Indonesia. These news values include personalisation, proximity, eliteness, positivity, unexpectedness, and timeliness. This study also shows that news articles share an emphasis on personalisation and proximity. Research limitation includes the process of defining news values and subjectively evaluating sources based on the definitions.
Personal branding of new political parties in Indonesia: PSI, Perindo, and Gelora Reksi Anggara; Ahmad Palemba; Achmad Nurmandi; Misran; Mohammad Jafar Loilatu
Jurnal Studi Komunikasi Vol. 8 No. 2 (2024)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v8i2.7224

Abstract

In this digital era, social media has become a very effective tool for candidates and political parties to communicate, influence voters, and promote their messages. The tight world of politics requires political parties to create personal branding that differentiates them from other political parties. This research aims to explore in-depth the strategies for building personal branding carried out by new Indonesian political parties on social media. The researcher focused on three new political parties active on social media, namely the Indonesian Solidarity Party (PSI), the Indonesian Unity Party (Perindo), and the Indonesian People's Wave Party (Gelora). This research analyses the official Twitter accounts of the three parties from September 2020 to June 2023. The choice of this period is essential to maintaining data consistency and ensuring that the analysis can find strategies for building personal branding without interference from intense campaign activities. This research uses qualitative methods with a Qualitative Content Analysis (QCA) approach. NVivo12 plus software was used to help visualise the data. This research shows that PSI is building its personal branding using a millennial-style approach, Perindo is focusing on welfare issues, and Gelora Party is relying on experienced senior figures. Overall, this research emphasises that an effective personal branding strategy requires a deep understanding of the target audience, selecting relevant issues, and using credible figures.
Local wisdom-based tourism development and communication strategy in Sayang Heulang beach Nuryah Asri Sjafirah; Achmad Abdul Basith; Efi Fadilah; Dian Wardiana Sjuchro; Isni Nurfauzia; Nadhifa Viannisa
Jurnal Studi Komunikasi Vol. 8 No. 1 (2024)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v8i1.7321

Abstract

Sayang Heulang Beach, a tourism destination on the southern coast of Garut Regency, holds a significant intangible cultural heritage encompassing the local wisdom of Mancagahar Village, Pameungpeuk Sub-District, and Garut in general. This research explored communication and promotional strategies for the development of Sayang Heulang Beach, using a qualitative approach based on its local wisdom. By conducting interviews with seven informants and validity data using the triangulation technique with Focus Group Discussion (FGD), the study revealed that the destination fulfilled the requirements of nature-based tourism, offering authenticity, uniqueness, locality, and an immersive cultural experience among the community. However, there were areas for improvement. The local wisdom from cultural, historical, and mythical perspectives was still in the exploration process, and budget limitations resulted in the absence of thorough target market identification. Moreover, communication messages and promotions did not address tourists' fundamental needs regarding functionality, symbolism, and memorable experiences.
The dynamics of transactional communication in contract marriages within Cipanas community Rizaldi Parani; Dinara Hizkiarin Verga; Herman Purba
Jurnal Studi Komunikasi Vol. 8 No. 2 (2024)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v8i2.7323

Abstract

The phenomenon of contract marriages often found in Cipanas Village, Bogor is interesting because it is one of the ways chosen by people to quickly improve their welfare. It’s considered to have an impact on welfare improvement and poverty alleviation in rural communities. Therefore, this study aims to describe how the dynamics of contract marriages based on transactional communication can provide a sense of what is welfare for the people of Cipanas Village. This study applies a qualitative approach supported by the use of the phenomenological method. Data collection was carried out using semi-structured interviews and observations carried out in the field. Data validity is carried out through internal validity and as a measuring tool by checking the consistency of answers given through the same question to ther informants. The results of this study indicate that transactional communication becomes a tool in the verbal negotiation process until an agreement is formed between the parties involved in the practice of contract marriages. This agreement on exchange values that has been approved is considered a safety valve in the economic dimension, especially in creating improvements in people's living standards. The society views the practice of contract marriages as legal and not in violation of religious regulations. The contribution of this research is expected to be a reference for the government and further researchers who will be conducting further studies related to the phenomenon of contract marriages.
Developing rural communication through digital innovation for village tourism Dewi Yanti; D. Yadi Heryadi; Juliana; Pandu Adi Cakranegara; Muhammad Kadyrov
Jurnal Studi Komunikasi Vol. 7 No. 3 (2023)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v7i3.7384

Abstract

This study examines how digital information facilitates communication in the tourism industry to spur innovation in rural communities. Digital platforms have helped Pentingsari Village improve its tourism economy and document its development. This study used content analysis on social media and online reviews to examine Pentingsari Village's change from the New Regime era to the present day. Our research reveals minor alterations in popular perceptions towards village tourism and its effects on local culture and land ownership - effective use of Internet platforms has changed negative perceptions about the tourism industry's exploitation of indigenous land and culture. This approach is viewed as an innovative means of achieving sustainable development while preserving the cultural heritage of local communities and bolstering their economies. This study is a blueprint for how other rural communities can harness similar insights to enhance their well-being. It demonstrates how rural towns can draw inspiration from Pentingsari's utilisation of digital communication to stimulate creativity, showcase their unique attractions, and monitor their progress via digital platforms, which is instrumental in attracting tourists and investors to these areas.
Comparative analysis of communication strategies in promoting csr programs: Pertamina vs Petronas Syafrizaldi; Iswahyu Pranawukir; Robbi Rahim; Mohamad Sudi; Slamet Riyadi
Jurnal Studi Komunikasi Vol. 7 No. 3 (2023)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v7i3.7385

Abstract

This research contrasts the digital strategic communication approaches employed by Pertamina (Indonesia) and Petronas (Malaysia), two prominent Southeast Asian oil and gas corporations, in disseminating their Corporate Social Responsibility (CSR) projects. As environmental concerns and climate change intensify, these companies have advanced significantly in sustainable development. Corporate social responsibility (CSR) is highly valued in modern society, particularly for oil and gas enterprises catering to regional energy demands. While Pertamina and Petronas fulfil national roles, they also confront global sustainability challenges. The methodology involves analysing the Instagram profiles of @pertamina and @petronas. The study employs qualitative content analysis to scrutinise visual rhetoric, engagement metrics, message framing, the frequency of CSR posts, and audience responses, including likes, comments, and shares. The results indicate distinct approaches by each company in utilising Instagram for their sustainability campaigns. Pertamina adopts straightforward communication techniques to elucidate its CSR initiatives, while Petronas employs storytelling to link business activities with societal issues. These insights could influence the digital communication strategies of other firms in CSR efforts. The study suggests that cultural relevance and societal significance can enhance stakeholder involvement on Instagram. It concludes that proficient digital strategic communications can mould public perceptions of a business's commitment to sustainability.
The sustainability development dilemma in green public relations: part of CSR failure? Muhammad Najib Husain; Erni Febrina Harahap; Youna Chatrine Bachtiar; Prety Diawati; Ernesto R.N. Santos
Jurnal Studi Komunikasi Vol. 7 No. 3 (2023)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v7i3.7386

Abstract

This study explores the intricate intersection of sustainability development and green public relations (PR) within corporate social responsibility (CSR). Despite significant technological advancements in contemporary society, numerous organisations still face challenges in effectively implementing their CSR efforts, thereby impacting their social credibility. The author investigate the case of Theranos, a well-known company that exemplified failure in this domain, using VOSviewer as an analytical tool. Theranos serves as a singular case study for our analysis. Its downfall serves as a cautionary tale, highlighting the risks associated with companies that exploit sustainable development solely for their ambitious goals. Our study underscores the importance of integrating sustainable practices into company operations and viewing sustainability as an integral component rather than merely acknowledging its value superficially. This article examines moral and ethical concerns and best practices in green public relations, offering insights into the challenges organisations face in pursuing genuine sustainability and social responsibility.
User behaviour and hoax information on social media case of Indonesia Erwan Effendi
Jurnal Studi Komunikasi Vol. 7 No. 3 (2023)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v7i3.7402

Abstract

The present study examines the influence of user behaviour on the propagation of deceptive information on social media platforms within the Indonesian setting. It specifically focuses on the ramifications of such behaviour on political, health, business competition, and environmental matters. The beginning of the study highlights the gravity of the dissemination of hoaxes on social media platforms, attributing it to the algorithms that prioritise information that is engaging, frequently characterised by provocative or sensationalised headlines. The methodology section discusses how we adopted a mixed-methods approach to examine both quantitative data from social media metrics and qualitative data from user interviews. Additionally, network analysis was used to identify disinformation dissemination across platforms. The findings suggest that hoaxes spread quickly because they grab users' attention better than real information. Our research also shows that these fraudulent schemes can increase social strife, anger, and prejudice against certain groups or people, tarnishing their social standing. Our research shows that in democratic nations like Indonesia, where freedom of expression is important, incorrect information is often used for electoral gain. Our analysis shows that users need better digital literacy to handle this issue. Training people to spot fake news is one way to combat the growing problem of disinformation.
Analysing the potential of industrial tourism for Karawang and the socio-economic impact Rastri Kusumaningrum; Firdaus Yuni Dharta; Chaerudin
Jurnal Studi Komunikasi Vol. 7 No. 3 (2023)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v7i3.7406

Abstract

Karawang is the largest industrial area in Indonesia. It lies in proximity to the capital, Jakarta, encompassing a vast expanse of 13,756,358 hectares dedicated to industrial use. Geographically situated along the bustling Transjava route, it enjoys accessibility through various modes of public transportation. Despite these advantages, Karawang remains relatively unknown in the tourism industry. The development of tourism is intrinsically tied to the concept of identity, where the intricate interplay between tourism and identity assumes growing importance due to the complexity of identity itself. Tourism identity represents the unique characteristics of a region that set it apart from other tourist destinations. The nexus between these two factors can significantly contribute to establishing a city's brand. Field research reveals that Karawang's industrial assets hold the potential to be harnessed for industrial tourism, potentially becoming an integral element of its tourism identity. This study seeks to ascertain the perspectives of the local government in Karawang regarding the development of tourism identity to bolster the city's branding. Employing a case study approach, this article explores the governmental strategies for shaping the city brand of Karawang in the context of industrial tourism. The research findings offer valuable insights and recommendations to strengthen Karawang's distinctive identity.
The role of religious communication in North Sumatra's governmental institutions Fahri Azhari; Lahmuddin; Hasnun Jauhari Ritonga
Jurnal Studi Komunikasi Vol. 7 No. 3 (2023)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v7i3.7407

Abstract

This study aims to examine how the Department of Youth and Sports in North Sumatra utilises religious communication to enhance the well-being of young individuals. It contributes to scholarly knowledge by shedding light on the strategies employed by the Department to improve youth quality through Islamic communication. The study employs field methodologies and applies Miles and Huberman's data analysis model. The findings are divided into three key dimensions: 1) Planning Islamic Communication: Analysing the Department's Strategies for Effective Communication in an Islamic Context; 2) Organising and Implementing Islamic Communication: Investigating the Department's Efforts in Organising and Executing Islamic Communication Initiatives Targeting North Sumatra's Youth; and 3) Monitoring and Evaluating Islamic Communication: Assessing the Department's Systematic Evaluation of the Effectiveness of Islamic Communication Strategies in Youth Engagement. Additionally, this study encounters challenges related to technology and semantics. Semantic difficulties arise from varying interpretations and analyses of Islamic communication messages among the youth population, while technical obstacles include concerns regarding infrastructure deficiencies and resource constraints.