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INDONESIA
Jurnal EMT KITA
ISSN : 25797972     EISSN : 25496204     DOI : -
Core Subject : Economy,
The Jurnal Ekonomi Manajemen Teknologi (EMT) KITA is one of the scientific publications published by the KITA Institute. The purpose of this Journal is to support the theory and practice of development management in the dissemination of research findings in the field. This journal covers fields such as People's Knowledge and Management, Operations and Performance Management, Business Risk, Finance and Accounting, Entrepreneurship, Strategic Business and Strategic Marketing and Decision Making and Negotiation.
Arjuna Subject : -
Articles 713 Documents
Pelatihan Desain Logo untuk UMKM dan Crafting Manik-Manik bagi Anak SD di Kelurahan Pengantungan sebagai Upaya Meningkatkan Pemberdayaan Ekonomi dan Kreativitas Komunitas Listriyani, Dwi; Mutiya, Merlen; Apriani, Murtika; Yanti, Sabrina; Ramadhan, Gilang; Widiarti, Diyas
Jurnal EMT KITA Vol 9 No 1 (2025): JANUARI 2025
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v9i1.3523

Abstract

This service activity summarizes Community-Based Development (CBD) activities aimed at achieving economic empowerment of local community groups and increasing the capacity of individuals, groups or communities in managing resources and solving problems independently, thereby creating sustainable independence. This activity was carried out in Pengungangan Village, Ratu Samban District, with a focus on community empowerment training. This service activity aims to increase the capacity of MSMEs through logo design training as a strategic step to strengthen product branding, as well as develop creativity and entrepreneurial spirit in elementary school age children through bead crafting training. Implementation of activities involves various approaches, including observation, interviews, and active community participation. The results show an increase in participants' skills, both in making more professional logos and in producing handicrafts with economic value. Apart from that, this program has also succeeded in increasing public awareness of the importance of branding and entrepreneurship as an effort to empower the local economy. evaluation of the implementation of service activity programs, the MSME community is still in the advanced assistance stage, so there are challenges and limited access to technology and resources. Further assistance is carried out systematically via online. This program provides a significant positive impact on society. Recommendations include developing sustainable programs, increasing technological support, and strengthening product branding for the MSME community in Penganganan sub-district.
Implementasi Business Model Canvas (BMC) dalam Perencanaan Strategi Pemasaran Kewirausahaan UMKM (Studi pada “Citra Oleh-Oleh Lampung” di Bandar Lampung) Daud, Syahril; Al Affan, Dhalvi; Rachman, Muhammad Farel; Al Fiqih, Muhammad Rizvy
Jurnal EMT KITA Vol 9 No 1 (2025): JANUARI 2025
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v9i1.3542

Abstract

This study aims to apply the Business Model Canvas (BMC) as a strategic tool in designing marketing strategies to increase the competitiveness and sales of Toko Citra Oleh-Oleh Lampung, an MSME engaged in the field of regional souvenirs. The research method used is descriptive qualitative, with data collection through in-depth interviews, direct observation, and literature studies. Data analysis uses a thematic approach supported by SWOT analysis to identify strengths, weaknesses, opportunities, and threats in the business. The results of the study show that the main elements in the BMC, such as Customer Segments, Value Propositions, and Channels, play a significant role in determining an effective marketing strategy. Lampung's typical products with local cultural values, distributed through physical and digital stores, and a focus on customer experience are the main advantages. However, the study also identified challenges, such as dependence on tourists and logistical constraints, which need to be addressed through product diversification, digital marketing optimization, and operational efficiency. This study provides a practical contribution to Toko Citra Oleh-Oleh Lampung in increasing its competitiveness in the local and national markets. In addition, the results of this study are expected to be a reference for other MSMEs in facing competition in the era of globalization. Suggestions for further research are to conduct a comparative study between MSMEs that implement BMC and those that do not, to show the effectiveness of this strategy in more depth.
Faktor yang Mempengaruhi Penjualan UMKM Kuliner (Studi Kasus pada “Pecel Cik Meri 99” di Kecamatan Metro Pusat, Kota Metro, Provinsi Lampung) Daud, Syahril; Dhani, Akhmad; Hartono, Celine Viona; Tarigan, Natalia Karolina
Jurnal EMT KITA Vol 9 No 1 (2025): JANUARI 2025
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v9i1.3546

Abstract

MSMEs play a vital part in the Indonesian economy, especially MSME Pecel Cik Meri 99, which is experiencing sales issues. To compete, MSMEs must evaluate several key variables, including product, price, location, and advertising. This study takes a quantitative approach, focussing on visitors to MSME Pecel Cik Meri 99. Because the population is unknown, the sample size is determined using the Lemeshow formula. According to the study's findings, product, price, and location had no substantial impact on sales volume. On the contrary, promotion has a favourable and considerable effect on sales, and product, price, location, and promotion all have an impact on sales at Warung Pecel Cik Meri 99.
Analisis Manajemen Strategi dalam Menghadapi Persaingan Bisnis (Studi Kasus UMKM Dapoer Ibu Hayra) Devitasari, Citra; Defrizal, Defrizal
Jurnal EMT KITA Vol 9 No 1 (2025): JANUARI 2025
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v9i1.3550

Abstract

This study aims to analyze the strategic management applied by UMKM Dapoer Ibu Hayra in facing increasingly fierce business competition, as well as the formulation and selection of business competition strategies. This type of research uses a qualitative method with a descriptive approach. The data collection techniques used are interviews, observation and documentation to 3 informants, namely the owner, admin, and production department. By using the marketing mix concept from McCarthy, it results in UMKM Dapoer Ibu Hayra implementing an effective marketing mix strategy, including quality products with halal certification, competitive prices, diversification of distribution channels, and active promotion both online and offline. In analyzing business competition using Porter's five forces concept, UMKM Dapoer Ibu Hayra focuses on product innovation, service improvement, and effective digital marketing strategies. These strategies have successfully helped UMKM Dapoer Ibu Hayra overcome the threat of new entrants and maintain market share. This research provides insight into how UMKM Dapoer Ibu Hayra can utilize digital technology in marketing strategies, improve distribution efficiency, and strengthen customer relationships.
Strategi Mitigasi Pembiayaan Bermasalah pada BSI RFO Medan Mahvi, Muhammad Rizky; Siregar, Muhammad Habibi
Jurnal EMT KITA Vol 9 No 1 (2025): JANUARI 2025
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v9i1.3563

Abstract

This study aims to explore and analyze the non-performing financing mitigation strategies implemented by Bank Syariah Indonesia (BSI) Regional Finance Office (RFO) Medan. Using qualitative methods and case study approaches, this study explores the experiences and mitigation practices carried out by BSI management in handling non-performing financing. The data was obtained through in-depth interviews with managers and relevant officers at BSI RFO Medan as well as analysis of relevant documents. The main findings show that BSI RFO Medan implements various mitigation strategies which include financing restructuring efforts, stricter monitoring, and a personal approach with customers. However, challenges such as inconsistencies between the bank's internal policies and external conditions, as well as the low level of customer understanding of sharia financing, are obstacles to the effectiveness of the strategy. This study recommends the need to increase education to customers, improve the monitoring system, and strengthen communication between banks and customers to reduce the potential for non-performing financing in the future.
Analisis Penerapan Good Government Governance pada Pengelolaan Anggaran Pendapatan dan Belanja Desa (Studi Kasus pada Desa Pematang Johar, Kabupaten Deli Serdang) Aldiansyah, Ferdy; Wirananda, Henny Andriyani
Jurnal EMT KITA Vol 9 No 1 (2025): JANUARI 2025
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v9i1.3566

Abstract

This study aims to analyze the application of good government governance principles in the management of APBDes in Pematang Johar Village, Deli Serdang Regency starting from the planning, implementation, administration, as well as reporting and accountability stages. Researchers take three principles of good government governance which are used as variable indicators, including transparency, participation and accountability. The subjects in this study include the Chairman / Member of BPD, Village Head, Village Secretary and Treasurer, and community leaders of Pematang Johar Village. Research design is a guideline or procedure and technique in research planning that is useful as a guide for building strategies that produce research models. The research design conducted in this study is a qualitative method. Data collection techniques in this study used observation, interview and documentation methods. The data analysis method used in this study is qualitative descriptive analysis. The result of this study is that the management of APBDes in Pematang Johar Village, Deli Serdang Regency is broadly in accordance with the principles of good government governance, namely transparency, participation and accountability.
Pengaruh Perputaran Kas dan Perputaran Piutang terhadap Likuiditas Perusahaan Manufaktur Sektor Industri Makanan dan Minuman yang Terdaftar di BEI Tahun 2020-2022 Sari, Rina; Wirananda, Henny Andriyani
Jurnal EMT KITA Vol 9 No 1 (2025): JANUARI 2025
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v9i1.3567

Abstract

The aim of this research is to determine the partial and simultaneous influence of cash turnover and receivables turnover on liquidity in food and beverage subsector manufacturing companies listed on the Indonesia Stock Exchange in 2020-2022. This research is quantitative research. The research sample used a purposive sampling method with a total of 30 samples. This research data analysis technique uses classical assumption testing methods, multiple linear regression analysis, and hypothesis testing. The results of the partial test value of cash turnover tcount 1.825 > ttable 1.703 significance 0.002 < 0.05. Partial test value of receivables turnover tcount 3.730 < ttable 1.703 significance 0.001 < 0.05 Simultaneously Fcount value 9.373 > Ftable 3.35 significance 0.000 < 0.05. The conclusion of the analysis results shows that cash turnover and receivables turnover partially and significantly influence the company's liquidity. Cash turnover and receivables turnover simultaneously and significantly influence the company's liquidity.
Pengaruh Biaya Operasional terhadap Laba Bersih Perusahaan Manufaktur Sektor Industri Makanan dan Minuman yang Terdaftar di BEI Tahun 2020-2022 Hayati, Sri; Wirananda, Henny Andriyani
Jurnal EMT KITA Vol 9 No 1 (2025): JANUARI 2025
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v9i1.3568

Abstract

The purpose of this study is to determine the partial and simultaneous effects of production costs, sales costs and other costs on net profit in food and beverage sub-sector manufacturing companies listed on the Indonesia Stock Exchange in 2020-2022. This research is a quantitative study. The research sample used a saturated sampling method with a total of 33 samples. The data analysis technique for this study used the classical assumption test method, multiple linear regression analysis, and hypothesis testing. The results of the partial test value of production costs tcount 13.608> ttable 1.699 significance 0.000 <0.05. The partial test value of sales costs tcount 1.765 <ttable 1.699 significance 0.001 <0.05 and the partial test value of other costs tcount -20.144 <ttable 1.699 significance 0.000 <0.05. Simultaneously, the Fcount value is 235.996 > Ftable 2.92, significance 0.000 < 0.05. The conclusion of the analysis results shows that production costs and sales costs partially have a significant effect on net sales, and other cost variables have a negative effect on the company's net profit. Production costs, sales costs and other costs simultaneously have a significant effect on net sales.
Pengaruh Penerimaan Pajak Kendaraan Bermotor, Denda Pajak, dan Bea Balik Nama Kendaraan Bermotor terhadap Pendapatan Asli Daerah Kabupaten Deli Serdang Jayanti, Sri; Wirananda, Henny Andriyani
Jurnal EMT KITA Vol 9 No 1 (2025): JANUARI 2025
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v9i1.3569

Abstract

The purpose of this study was to determine the effect of Motor Vehicle Tax, Tax Fines and Motor Vehicle Transfer Fees on the Original Regional Income of Deli Serdang Regency, and to analyze the effect of Motor Vehicle Tax, Tax Fines and Motor Vehicle Transfer Fees together on the Original Regional Income of Deli Serdang Regency in 2019-2022 in monthly. The data collection technique used in this study was a documentation study. This study used multiple linear regression analysis methods. The results of the study showed that Motor Vehicle Tax had an effect on the Original Regional Income of Deli Serdang Regency, Tax Fines had a significant effect on the original regional income of Deli Serdang Regency and Motor Vehicle Transfer Fees had no effect on the Original Regional Income of Deli Serdang Regency. Motor Vehicle Tax, Tax Fines and Motor Vehicle Transfer Fees together had an effect on the Original Regional Income of Deli Serdang Regency. Motor Vehicle Tax, Tax Fines and Motor Vehicle Transfer Fees have a strong relationship to Regional Original Income, which is 0.814, or Motor Vehicle Tax, Tax Fines and Motor Vehicle Transfer Fees to Regional Original Income of Deli Serdang Regency, which is 81.4% while the remaining 18.6% is influenced by other factors not included in this study.
Implementasi Manajemen Strategi Bank Syariah Indonesia (BSI) Tbk, Cabang Banda Aceh dalam Meningkatkan Kualitas Mutu Pelayanan Nasabah Harahap, Wahyuni; Zuliani; Fajri, Ikhsan; Hamid, A.; Mauliza, Putri
Jurnal EMT KITA Vol 9 No 1 (2025): JANUARI 2025
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v9i1.3599

Abstract

This research is titled "Implementation of Strategic Management of PT. Bank Syariah Indonesia (BSI) Tbk, Banda Aceh Branch in Improving the Quality of Customer Service. Along with the fierce competition in today's banking world, Islamic banking, especially Bank Syariah Indonesia, wants to provide the implementation of strategic management in improving the quality of service, especially in serving customer needs, with good service, customers and the public will feel satisfied and believe in what is important for the bank, the form of service provided includes receiving complaints or problems faced by a customer. Bank Syariah Indonesia must be good at finding solutions or strategic management in managing (solving) the problems faced by its customers. Based on the initial observations, this study was carried out by observation in general on PT. Bank Syariah Indonesia (BSI) Banda Aceh Branch. However, there are several obstacles that occur, including in terms of the lack of services carried out as seen from the existence of several operational networks of Bank Syariah Indonesia that have not been maximized, the level of independence, quality and quantity of some employees who are still problematic, which is marked by the failure of the data input system, transactions, which had occurred in the last year, this has an impact on the less effective service to customers by a small number of employees PT. Bank Syariah Indonesia (BSI) Banda Aceh Branch. Based on the phenomena that occur in the field, the objectives of this study are; "To find out the Strategic Management of Bank Syariah Indonesia (BSI) Tbk Peunayong Unit Banda Aceh Branch in improving the Quality of Customer Service by conducting a literature review through the literature of scientific papers, books and other literature that is relevant to the research.