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Jurnal Komunikasi
Published by Universitas Tarumanagara
ISSN : 20851979     EISSN : 25822727     DOI : https://doi.org/10.24912/jk
Core Subject : Education,
Languange, Linguistic, Communication & Media
Jurnal Komunikasi (P-ISSN: 2085-1979 and E-ISSN: 2528-2727) http://journal.untar.ac.id/index.php/komunikasi/index is a national journal published by Faculty of Communication Universitas Tarumanagara. Scientific articles published in Jurnal Komunikasi are result from research and scientific studies conduct by academics and practitioners in communication field. Jurnal Komunikasi published twice a year. First volume will be publish on Juli and second volume on December. Articles published in Jurnal Komunikasi have been trough peer-review process by reviewer. Final decision of articles acceptance will be taken by editor team.
Arjuna Subject : -
Articles 286 Documents
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Determining the Public Opinion on Rappler as A News Media Critic of the Administration Ramirez, Conycel; Arroyo, Mary Joyce; Castillejos, Persephone; Mariano, Princess Marrose; Cristobal, Cassandra
Jurnal Komunikasi Vol. 16 No. 1 (2024): Jurnal Komunikasi
Publisher : Fakultas Ilmu Komunikasi Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jk.v16i1.23697

Abstract

With the rise of social media and online platforms wherein information is only just a click away, there is still a grey area as to whether online users trust news sites and pages on the digital space. This study aims to assess and analyze the public perception of Rappler as a news media outlet wherein it highlights its role as a news media critic of the Duterte administration. The researchers collected the needed data to identify the public opinion of Filipino adults who are aged 18 and above regarding Rappler's critical way of reporting. This study is supported by data, articles, and related literature that are mainly focused on media trust, media credibility, and related factors towards the reported trust in media. Moreover, this study expounds the surrounding issues related to Rappler's investigative journalism. The study has been operationalized through online surveys and by setting certain eligibility requirements, which served as the qualifier for the respondents before answering the questionnaire. Additionally, this study shows a glimpse of the Media Effects Theory and its correlation to the study's nature. Upon analyzing the gathered data, results show that most respondents trust Rappler as a news media outlet critical of the Philippine government.
Women in Conflict Communication Perspective (Case Study of the Role of Women in Maintaining Harmony in Manado) Azeharie, Suzy; Sari, Wulan Purnama; Yoedtadi, Muhammad Gafar
Jurnal Komunikasi Vol. 16 No. 1 (2024): Jurnal Komunikasi
Publisher : Fakultas Ilmu Komunikasi Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jk.v16i1.26258

Abstract

Cultural diversity in Indonesia is analogous to a double-edged sword. On the one hand, it can be seen as a source of strength, but on the other hand, it can be seen as a weakness. In April 2022, SETARA Institut, a non-governmental organization for democracy and peace, announced 10 cities in Indonesia that were rated as having the highest level of tolerance, one of which was Manado. Minahasa society adheres to the Sitou Timou Tumou Tou philosophy. In this philosophy there is openness, mutual respect, mutual assistance and assistance. Multicultural societies have a tendency towards conflict. In this case, women activists in Manado play a role in establishing harmonization. The research aims to discover the role of women in maintaining harmony in Manado, as well as the conflict communication used to prevent conflict. This research uses a descriptive qualitative approach with a case study method. The object of this research is the role of Manado women in maintaining harmony and conflict management. The subject of Manado women's activists. This research uses several data collection methods, including interviews, observation, literature study and online data tracing. The research results show that women activists actively carry out interfaith or interfaith dialogue with various social organizations, especially Islamic organizations. Women activists also took the initiative to establish the Peace Love Movement which seeks to build dialogue and make dialogue a part of their lifestyle. In order to build public awareness of multiculturalism, every Human Rights Day, namely December 10, the Love and Peace Movement holds a Diversity Festival.
Media Consumption Influence on Enhancing Public Participation Influenced by Perception and Solidarity Values in Timor-Leste Gonçalves, Miguel; Sunarto; Hasfi, Nurul
Jurnal Komunikasi Vol. 16 No. 1 (2024): Jurnal Komunikasi
Publisher : Fakultas Ilmu Komunikasi Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jk.v16i1.26290

Abstract

This study has aim to determine the effect of political consumption in mass media on increasing public participation in Timor-Leste, which is influenced by perceptions and solidarity values. To answer this research questions we applied the Uses and Gratification theory and conducted a survey of 68 people from Comoro Village, Dom Aleixo Administrative Post, Dili, Timor-Leste. This study found that H1 with a sig value of 0.004 <0.05 or t count with a value of 2.959> t table with a value of 0.235, then Ha is accepted and Ho is rejected. So there is an influence between variable (X) and variable (A1) on variable (Y). H2 with a sig value of 0.008> 0.05 or t count with a value of 1.773> t table with a value of 3.846, then Ha is accepted and Ho is rejected. There is an influence between variables (X), (A2) on (Y). The results of H3 obtained a sign value of 0.041> 0.05 or t count with a value of 2.083> t table with a value of 0.235, then Ha is accepted and Ho is rejected. There is an influence between variables X, A1 and A2 on variable Y. The results show that theoretically community participation is influenced by other factors, namely media use, political issues and solidarity values. Practically, media content as a way and its delivery in the action of how to participate in society. Thus, this research shows that political content in the media has a major influence on the level of public participation and solidarity of the vulnerable group, so it needs to continue to be developed in Timor-Leste society.
Investigating Posthumanism through the Medium of Self-Representation Using Instagram's Augmented Reality (AR) "Camera Effect" Muhammad Alzaki Tristi; Nisa Rizkya Andika
Jurnal Komunikasi Vol. 16 No. 1 (2024): Jurnal Komunikasi
Publisher : Fakultas Ilmu Komunikasi Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jk.v16i1.26308

Abstract

The Augmented Reality camera effects feature on Instagram provides users with the freedom to create, experiment, and share visual content without limitations, thereby presenting diverse self-images. Remarkably, Indonesia, ranking fourth globally in terms of Instagram users in 2022, demonstrates remarkable adoption of this AR camera effects feature, indicating rapid adoption of new media technology. This research investigates how users engage with this technology to redefine their identities and transcend traditional human boundaries. Through a desk study method, this study analyzes the "Camera Effect" feature on Instagram as a focal point for understanding the phenomenon of self-representation and exploring the concept of posthumanism. By referencing Frank Webster's theory of information society and the posthuman concept in literature, this research reveals that the AR feature on Instagram is a powerful cultural medium for self-representation, overcoming limitations between humans and technology in Indonesian Society. Self-representation becomes pivotal in posthumanism, and AR technology enables exploration and experimentation of diverse identities and expressions. Thus, Instagram's AR technology provides users with new ways to represent themselves, transforming the paradigm of representation and self-identity.
Revitalizing Indonesian Tourism: Insights from Gunungkidul Regency's Communication Strategy Asmara, Shenja Nanta; Salim, Mufid; Adhitya, Galant Nanta; Marta, Rustono Farady; Hariyanti, Nunik; An Nur, Fitrinanda
Jurnal Komunikasi Vol. 16 No. 1 (2024): Jurnal Komunikasi
Publisher : Fakultas Ilmu Komunikasi Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jk.v16i1.26320

Abstract

Tourism is a crucial part of Indonesia's economy, thanks to the country's natural beauty and attractions. However, the COVID-19 pandemic has presented significant challenges to the sector, requiring innovative strategies to revive it. This study examines the communication strategy of the Gunungkidul Regency Tourism Office, focusing on how it navigates the complexities of the new normal era. The study uses a qualitative descriptive approach and centers on the Gunungkidul Regency Tourism Office. Data was gathered through observation and documentation of tourist sites and interviews with tourism officials, site management personnel, and tourists from June to July 2021. The study found that the Gunungkidul Regency Tourism Office diligently adopted key communication strategy phases, including audience profiling, message formulation, method selection, and media choice. They also provided fundamental components of tourism development, such as attraction, accessibility, amenities, and ancillary, to cater to tourist demands. The strategy emphasizes effective communication to engage diverse stakeholders, using audience segmentation and engagement and multimedia platforms to ensure maximal outreach and resonance. The findings highlight the importance of crisis communication best practices, audience segmentation, and evaluating tourism community resilience, which are essential for crafting a resilient and sustainable tourism ecosystem.
User-Generated Content and Cultural Public Relations Approach to the Virtual Branding of Lombok Tourism Tarmidzi, Nur'aeni; Dasrun Hidayat; Zikri Fachrul Nurhadi; Reza Rizkina Taufik
Jurnal Komunikasi Vol. 16 No. 1 (2024): Jurnal Komunikasi
Publisher : Fakultas Ilmu Komunikasi Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jk.v16i1.26365

Abstract

Information about tourist attractions is the right of tourists protected by tourism laws and consumer protection. One approach used to fulfill consumer information is through User Generated Content (UGC). This approach serves as virtual branding activities to promote tourist attractions. The content presented must be able to attract visitors' interest. Therefore, there needs to be an effort by tourism managers to provide facilities and tourism infrastructure to ensure visitor comfort. The experiences of tourists will become content published on social media or applications used in User Generated Content (UGC) activities. The purpose of this research is to analyze the motives behind visitors' communal experiences and to analyze the challenges faced by tourism managers in dealing with User Generated Content (UGC) activities. This study uses a qualitative method with a phenomenological approach. The results obtained indicate that the main motive consciously and collectively built for UGC is to share useful information about tourist attractions through citizen journalism activities. Other results show that the challenges faced by tourism managers in dealing with UGC activities include enhancing facilities, improving tourism accessibility, and increasing cooperation to generate more UGC content by actively involving the community through local activities. One successful example of cooperation is through empowering local residents in the traditional weaving handicraft activities typical of Lombok, which are part of the Micro, Small, and Medium Enterprises (MSMEs).
Strategy of Local Television Stations to Maintain Existence Entering the Digital Broadcasting Era alamsyah, Feri ferdinan; Aminuddin, Ahsani Taqwim; Amaliah, Desi
Jurnal Komunikasi Vol. 16 No. 1 (2024): Jurnal Komunikasi
Publisher : Fakultas Ilmu Komunikasi Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jk.v16i1.26604

Abstract

The implementation of the analog to digital broadcast system migration policy in the broadcasting sector in Indonesia presents certain challenges, especially for local broadcasting industry. Broadcasting experts predict that changes to the broadcast system will have a major impact on the industry, the worst possibility is bankruptcy. Therefore, television station managers need to make a number of effective strategies to make the industry sustainable and remain stable while adapting to the digital broadcast system. This article attempts to explain the strategy of local television stations in adapting to digital broadcast systems. Data was obtained through a qualitative tradition that focuses on in-depth observation. To see the strategic tendencies of local television stations, the SWOT analysis method is used. The subject of this article is a television station broadcasting in West Java, Indonesia, then selected purposively using a number of criteria, namely MGSTV, SMTV, and MQTV. The research results show that the strategy of local television stations in adapting to digital broadcast technology emerged on the basis of two big goals, namely the short term and the long term. In the short term, local television stations have a target to survive, and long term strategies aim to develop.
Analysis Of Marketing Communication Activities In Increasing Brand Equity Of Lion Air Airline Keke, Yulianti; Veronica, Veronica; Silalahi, Siska Amonalisa; Simarmata, Juliater; Husna, Selma Novaliza
Jurnal Komunikasi Vol. 16 No. 1 (2024): Jurnal Komunikasi
Publisher : Fakultas Ilmu Komunikasi Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jk.v16i1.26842

Abstract

Lion Air is a minimal expense transporter carrier and the biggest commercial aircraft in Indonesia. The Lion Air application on the Google Play Store and AppStore gets a low rating compared to other airlines, Lion Air's social media is less well known among the public and the low number of followers on Lion Air's social media compared to other airlines' social media and many comments containing complaints and Unanswered questions on Lion Air's Instagram page have resulted in a decline in Lion Air's Top Brand Index in the airline category over the last few years, so it is necessary to carry out appropriate marketing communications for Lion Air. The marketing communications carried out by Lion Air are expected to increase the airline's brand equity, so this research was conducted to determine and investigate the impact of web-based and electronic verbal entertainment (e-WOM) promotion exercises on the brand value of the airline Lion Air. This exploration uses quantitative techniques using multiple linear regression methods with a total of 140 respondents. The consequences of investigating the impact of marketing communication activities via social media and electronic word of mouth (e-WOM) together on the brand value of Lion Air airlines show the strong relationship between marketing communications via social media, electronic word of mouth and brand equity.
Online Support Group For Chronic Disease Patients in The Context of Health Communication on Social Media Illahi, Azizun Kurnia
Jurnal Komunikasi Vol. 16 No. 1 (2024): Jurnal Komunikasi
Publisher : Fakultas Ilmu Komunikasi Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jk.v16i1.26912

Abstract

In the context of health communication, support groups are believed to act as a protective measure against detrimental physical and psychological effects for patients by promoting adaptation both endocrinologically (related to hormones), cognitively, and behaviorally. Such adaptation also brings benefits in enhancing the immune system, adherence to medication consumption, and improving patient health. Support groups are crucial for patients, especially those with similar conditions, as there is a higher level of empathy, mutual information sharing, messages of hope and inspiration, and a platform for expression to enhance the life expectancy of patients with chronic diseases. These support groups emerged since the 1970s, constituting an integral component of healthcare. The existence of support groups is closely linked to helping improve health outcomes and reduce patient mortality rates. The diagnosis given by doctors to individuals can be a traumatic event. In such conditions, effective support systems are needed. These support systems can include friends, family, doctors, or other patients who have experienced similar illnesses. The similarity among members of the support group makes them a "support system" capable of providing both physical and psychological benefits and increasing adherence to the treatment process. The difficulties experienced by patients and their families in managing chronic diseases become highly complex when they do not receive support from their social environment. This motivates the existence of online support groups, which provide them with the flexibility to exchange information and discuss their health problems. To achieve the goals of this research, the researcher used content analysis with the object being the posts of HGM Community  from September to December 2022, while the unit of analysis used was proportional analysis unit. This research found that the most frequently used form of support by group members was instrumental support. The results from 149 posts in HGM Community posts obtained in this study showed that instrumental support with the category of "problem-solving" was the most commonly found.
Impact of TikTok Store Closing: Communication Analysis and User Response Akbar, Muhamaad Fikri; Asniar, Immawati; Evadianti, Yuli
Jurnal Komunikasi Vol. 16 No. 1 (2024): Jurnal Komunikasi
Publisher : Fakultas Ilmu Komunikasi Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jk.v16i1.27220

Abstract

In this study, we investigate the impact of the TikTok Shop closure, focusing on communication analysis and user responses. Engaging active participation from respondents, we gained deep insights into how this closure decision affects users in the context of online communication. The research methods involved surveys and qualitative analysis of user responses. The study's results show a variety of user reactions, including disappointment, frustration, and adaptation to the change. Communication factors, such as the clarity of information and user engagement, were identified as key elements influencing their perceptions of this decision. In-depth analysis of the data highlights the crucial role of communication in managing negative impacts and the potential to rebuild user trust through transparency and better interaction. Additionally, this research explores broader implications related to crisis management and communication strategies of digital platforms when facing sudden changes. The findings indicate that effective and transparent communication can mitigate negative reactions and help users adapt to unexpected changes. Thus, this study not only provides a deep understanding of user responses to the TikTok Shop closure but also emphasizes the importance of effective communication in overcoming challenges in a dynamic digital environment. These findings are expected to offer valuable guidance for practitioners, researchers, and decision-makers involved in managing similar digital platforms. The conclusion of this study is that a good communication strategy can minimize negative impacts and enhance user trust, ultimately contributing to the long-term success of digital platforms.

Page 13 of 29 | Total Record : 286

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