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INDONESIA
JEM: JURNAL EKONOMI DAN MANAJEMEN
ISSN : 24432164     EISSN : 26212358     DOI : -
JEM: Jurnal Ekonomi dan Manajemen presents up-to-date information on literature review and research of Economic and Management science subject, which includes: finance; marketing; information systems; banking; tax, organization studies; human resource management; production management; management accounting and other studies related to the development of systems and services on economic and management. Focus and Scope Finance Marketing Banking Tax Organizational Studies Management Accounting Economics public policy Production Planning and Inventory Control Ergonomic and Work Study Multicriteria Decision Making Product Design and Development Supply Chain and Logistics Optimization and Mathematical Modelling Information System Manufacturing Facility Design Financial and Asset Management Industrial Policy Study Maintenance System Human Resource Development.
Articles 124 Documents
PENGARUH HARGA, KUALITAS PRODUK DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN PADA CV. DUNIA INDAH FURNITURE DESA TERU Rikard Sinaga; Zufriady Zufriady
JEM Jurnal Ekonomi dan Manajemen Vol 6 No 2 (2020): JEM JURNAL EKONOMI DAN MANAJEMEN
Publisher : LPPM STIE PERTIBA Pangkalpinang

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Abstract

This study aims to analyze and determine the effect of Price, Product Quality, and Promotion on Purchase Decisions at CV. Teru Furniture World Beautiful Village. The research variables consist of independent variables, namely: price, product quality, and promotion, while the dependent variable is purchasing decisions. The data analysis used was multiple regression analysis and continued with simultaneous and partial hypothesis testing with the help of the SPSS program. The results showed that the price had an effect on purchasing decisions, product quality had an effect on purchasing decisions, and promotions had an effect on purchasing decisions, while all the independent variables together influenced purchasing decisions. The results of the hypothesis test show that the null hypothesis (H0) for the price and promotion variables is rejected and the alternative hypothesis (Ha) is accepted, meaning that the price and product quality variables affect the purchasing decision variables, while the product quality variable answers the null hypothesis (H0) is accepted and (Ha) ) rejected means that the product quality variable has no effect on the purchasing decision variables
Analisa Pengaruh Net Working Capital dan Net Sales Terhadap Earning Before Interest and Tax (EBIT) Pada PT Indofood Sukses Makmur Tbk Burhanuddin Bani
JEM Jurnal Ekonomi dan Manajemen Vol 8 No 1 (2022): JEM JURNAL EKONOMI DAN MANAJEMEN
Publisher : LPPM STIE PERTIBA Pangkalpinang

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Abstract

In the era of the Covid-19 Pandemic, many companies have experienced an impact on company life starting with low sales turnover for the trading business. The use of capital also needs to be considered so that it does not become inefficient in generating sales which ultimately leads to operating profit. The picture of profit growth cannot be separated from the company's performance as reflected in the company's finances which is reflected in the summary of the financial statements. This study aims to analyze the effect of net working capital and net sales on earnings before interest and taxes (EBIT). The research sample is the Financial Summary of PT Indofood Sukses Makmur Tbk for the 2016-2020 period. Multiple regression analysis is used to process data with the help of computer programming applications. The test results show that Net Working Capital has no significant effect on EBIT at PT Indofood Sukses Makmur Tbk, while Net Sales has a significant effect on EBIT at PT Indofood Sukses Makmur Tbk. This shows that for certain types of business, not all increases in the use of net working capital affect the increase in operating profit.
PENGARUH KEPERCAYAAN, KEMUDAHAN DAN HARGA TERHADAP MINAT BELANJA ONLINE Dedi Susanto
JEM Jurnal Ekonomi dan Manajemen Vol 8 No 1 (2022): JEM JURNAL EKONOMI DAN MANAJEMEN
Publisher : LPPM STIE PERTIBA Pangkalpinang

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Abstract

Nowadays online shopping is no longer a necessity but has become a lifestyle. Especially during the COVID-19 pandemic, with limited mobility so many transactions must be done online. This study aims to determine the effect of trust, convenience, and price on online shopping interest. This study involved 50 respondents involving Alumni of Bina Nusantara University majoring in accounting computerization class of 1997, with data collection methods using questionnaires and data analysis with multiple regression models. The results showed that the variables of trust, convenience, and the price had an effect on online shopping interest.
PENGARUH PAJAK DAERAH, TRANSFER PEMERINTAH PUSAT DAN BELANJA MODAL TERHADAP PENDAPATAN ASLI DAERAH PEMERINTAH KABUPATEN/KOTA DI PROVINSI JAWA TENGAH TAHUN 2021 Mohamad Makrus
JEM Jurnal Ekonomi dan Manajemen Vol 8 No 1 (2022): JEM JURNAL EKONOMI DAN MANAJEMEN
Publisher : LPPM STIE PERTIBA Pangkalpinang

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Abstract

This study aims to analyze the effect of local taxes, central government transfers, and capital expenditures on local revenue (PAD) of district/city governments in Central Java province. These variables are designed in an equation model. The type of data used in this study is secondary data in the form of cross-section data of 33 regencies/cities in Central Java province, in the form of district/city APBD posture data in Central Java province, namely in the form of pure APBD data, APBD realization received by dynamic archival information systems (SIKD). The results of the study conclude that simultaneously and partially there is a significant effect of local taxes, central government transfers, and capital expenditures on local revenue (PAD) of district/city governments in Central Java province in 2021. Partially the three variables have a positive and significant influence on original district/city revenue in Central Java province in 2021.
STRATEGI PEMASARAN PRODUK PADA MEGA MART SUNGALIAT DI TINJAU DARI KUALITAS PELAYANAN, FASILITAS DAN HARGA TERHADAP KEPUASAN KONSUMEN Yanto Yanto
JEM Jurnal Ekonomi dan Manajemen Vol 8 No 1 (2022): JEM JURNAL EKONOMI DAN MANAJEMEN
Publisher : LPPM STIE PERTIBA Pangkalpinang

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Abstract

The purpose of this study was to determine the product marketing strategy carried out by Mega Mart Sungaliat in terms of perceptions of service quality, facilities, and prices on consumer satisfaction. The conclusion of this research is that there is an effect of perceived service quality, facilities, and prices on consumer satisfaction either simultaneously or partially. Suggestions from this research are that mega mart Sungaliat in increasing customer satisfaction needs to pay attention to the problem of available facilities such as air conditioners which often experience damage or jams, improving service quality often gives a smile, and the price management should increase product value on condition value indicators. which has the lowest value in the minds of consumers.
PENGARUH KEPEMIMPINAN KEPALA SEKOLAH, KINERJA GURU DAN SUPERVISI PENGAWAS TERHADAP MUTU PEMBELAJARAN SEKOLAH MENENGAH PERTAMA DI KABUPATEN BANGKA SELATAN Hamdan Hamdan; Dwi Utomo; Afrizal Afrizal
JEM Jurnal Ekonomi dan Manajemen Vol 8 No 1 (2022): JEM JURNAL EKONOMI DAN MANAJEMEN
Publisher : LPPM STIE PERTIBA Pangkalpinang

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Abstract

This study aims to determine and analyze the influence of principals' leadership, teacher performance, and supervision on the quality of junior high school learning in the South Bangka Regency. The type of data used in this study is primary data, by distributing questionnaires to respondents consisting of principals, teachers, and supervisors. The research data were analyzed using multiple regression techniques. The results of the study concluded that simultaneously there was a positive and significant influence on the principal's leadership, teacher performance, and supervision on the quality of learning, and there was a positive and significant influence on the principal's leadership on the quality of learning. There is a positive and significant effect of teacher performance on the quality of learning. There is a positive and significant effect of supervision on the quality of learning. In improving the quality of learning, it is necessary to carry out a measurable assessment with the right indicators so that the decisions taken are on target.
Analisis Perbandingan Abnormal Return dan Trading Volume Activity Sebelum dan Sesudah Diumumkan Kasus Pertama Covid-19 di Indonesia Novianti Wulandari; Nana Adriana
JEM Jurnal Ekonomi dan Manajemen Vol 8 No 1 (2022): JEM JURNAL EKONOMI DAN MANAJEMEN
Publisher : LPPM STIE PERTIBA Pangkalpinang

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Abstract

This study aims to analyze the comparison of abnormal returns and trading volume activity before and after the announcement of the first case of Covid-19 in Indonesia on Monday 2 March 2020 (a case study on gold, oil, and gas mining companies listed on the Indonesia Stock Exchange). used are 21 days 10 days before the incident, 10 days after the incident, and the day the Covid-19 incident occurred. This type of research is an event study. The population in this study are all gold, oil and gas mining companies listed on the Indonesia Stock Exchange. The sample selection technique was purposive sampling and obtained 7 companies that met the testing criteria in the researcher's research. The parametric analysis test tool used to test the hypothesis in this study is the paired sample t-test. The results of this study indicate that: (1) The incidence of Covid-19 has no effect on abnormal returns, meaning that there is no significant difference in the average abnormal return between before and after the announcement of the first case of Covid-19 in Indonesia on Monday, March 2, 2020. (2) The COVID-19 event also has no effect on trading volume activity, meaning that there is no significant difference in average trading volume activity between before and after the announcement of the first Covid-19 case in Indonesia, Monday, March 2, 2020.
Analisis Penerapan Strategi Promosi Dalam Meningkatkan Penjualan Pada Usaha Cafe di Kecamatan Sungailiat (Studi Kasus) Fachrul Haitami; Siti Napisah
JEM Jurnal Ekonomi dan Manajemen Vol 8 No 1 (2022): JEM JURNAL EKONOMI DAN MANAJEMEN
Publisher : LPPM STIE PERTIBA Pangkalpinang

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Abstract

This study aims to analyze the Implementation of Promotional Strategies in Increasing Sales. Based on the research conducted, the results and conclusions are as follows: first, the internet cafe business in Sungailiat sub-district has used several promotional strategies in increasing sales, but in its application, it is still not optimal and only uses several strategies. , such as advertising (advertising) where only 50% of the advertising strategy is applied, 50% of internet cafe businesses that implement this advertising strategy for example use social media (Instagram, Facebook, and WhatsApp) and some use brochures, word of mouth and so on. Second, several internet cafe businesses in Sungailiat sub-district that implement sales promotions only apply 70% of this sales promotion strategy. As for the ways that are done by giving gifts (souvenirs), reducing prices, giving discounts, holding giveaways, and giving vouchers, there is also giving cashback to consumers and taking advantage of existing events. And third, the implementation of the face-to-face selling strategy (personal selling) which is applied to the internet cafe business in Sungailiat District, the personal selling strategy is carried out 100% by internet cafe business actors in Sungailiat District which includes direct interaction (face-to-face), and to encourage sales during the pandemic. During this covid-19 pandemic, the internet cafe business uses several methods, including sales via WhatsApp (delivery) and take away.
ANALISIS HARGA DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN DAGING AYAM DI PASAR INDUK KOTA PANGKALPINANG Dona Pratama Putri; Rahmad Firdaus; Juhari Juhari
JEM Jurnal Ekonomi dan Manajemen Vol 8 No 1 (2022): JEM JURNAL EKONOMI DAN MANAJEMEN
Publisher : LPPM STIE PERTIBA Pangkalpinang

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Abstract

This study aims to analyze how much influence the price (X1) and product quality (X2) on the decision to purchase chicken meat at the Main Market of Pangkalpinang City. This research includes causal descriptive research that describes a fact in the field and evaluates the relationship between the variables studied in the form of hypothesis testing. The sample used in this study was 100 respondents. Data analysis method using Multiple Regression Analysis. Hypothesis testing using the F test (simultaneous) and t-test (partial). The results of this study conclude that the two variables price (X1) and product quality (X2) simultaneously have an influence on purchasing decisions for chicken meat at the Pangkalpinang Main Market and partially price and product quality have a significant effect on purchasing decisions.
LIKUIDITAS KOPERASI PADA SAAT PANDEMI COVID-19 DI KECAMATAN KOTA WAINGAPU Frengki Diki Takanjanji; Linda Rambu Kuba Yowi
JEM Jurnal Ekonomi dan Manajemen Vol 8 No 2 (2022): JEM JURNAL EKONOMI DAN MANAJEMEN
Publisher : LPPM STIE PERTIBA Pangkalpinang

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Abstract

The Covid-19 pandemic has caused the majority of cooperatives in Indonesia to experience liquidity shocks. On the other hand, liquidity greatly affects the sustainability of cooperative operations and if the liquidity of cooperatives is disrupted it will affect the finances of cooperatives. This study aims to analyze the level of liquidity of cooperatives before and during Covid-19, the causes of liquidity problems in cooperatives, and the strategy of cooperatives in overcoming liquidity problems. This type of research is qualitative with research respondents being four treasurers in four savings and loan cooperatives. The data analysis technique used is descriptive qualitative. The results of the study concluded that: (1) The level of liquidity or cash adequacy of cooperatives before Covid-19 increased. While the level of liquidity after the Covid-19 pandemic has decreased, (2) The causes of liquidity problems in cooperatives are due to the decrease in sales turnover of cooperative members as MSME entrepreneurs, taking deposits by cooperative members, and (3) the strategy taken to overcome the liquidity problem of cooperatives is by reducing the number of loans to cooperative members, reducing the number of employees, limiting large-scale savings taking by cooperative members, and increasing capital from the cooperative's head office.

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