cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Muhammad Subchan
Contact Email
Muhammad Subchan
Phone
-
Journal Mail Official
jmas.unbari@gmail.com
Editorial Address
-
Location
Kota jambi,
Jambi
INDONESIA
J-MAS (Jurnal Manajemen dan Sains)
Published by Universitas Batanghari Jambi
ISSN : 2541688X     EISSN : 25416243     DOI : -
Core Subject : Economy, Social,
Economics, Econometrics & Finance Social Sciences
J-MAS (Jurnal Manajamen dan Sains) diterbitkan oleh Program Magister Manajemen Universitas Batanghari, Jurnal ini mencakup bidang ilmu Ekonomi Manajemen. J-MAS (Jurnal Manajamen dan Sains) terbit sebanyak dua kali dalam setahun yaitu pada bulan April dan Oktober. Jurnal ini mempublikasikan artikel hasil penelitian dan artikel yang masuk hendaknya bukan hasil plagiat dan belum dipublikasikan di tempat lain. Artikel akan di review oleh reviewer dan hasilnya akan dikomunikasikan kepada penulis
Arjuna Subject : -
Articles 893 Documents
 84   85   86   87   88 
Analisis Kepemimpinan Transformasional pada Perguruan Tinggi Swasta di Kota Sungai Penuh Herlina, Vivi; Sestriyenti, Enny; Ariani, Fatma
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.1847

Abstract

This study aimed to analyze the application of transformational leadership in private colleges in Kota Sungai Penuh. This study is a qualitative descriptive analysis based on observations in the field. One of the elements, including leader election is carried out by the foundation. The findings show that there has been a synergy between the foundations and the college. The college leaders in Kota Sungai Penuh has also applied the seven factors of transformational leadership characteristics. However, two elements of transformational leadership were not implemented well: idealized influence and inspirational motivation.
Pengaruh Komitmen Organisasi dan Kualitas Kerja terhadap Kepuasan Kerja Serta Dampaknya pada Kinerja Karyawan PT. Indofood CBP Sukses Makmur Cabang Jambi Harahap, Sihar Martuah; Suryani, Arna; Yamali, Fakhrul Rozi
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.1949

Abstract

This research is to describe organizational commitment, work quality, job satisfaction and employee performance at PT. Indofood CBS Sukses Makmur Jambi Branch and to analyze the influence of organizational commitment and work quality partially and simultaneously directly and indirectly on job satisfaction and employee performance, as well as to analyze job satisfaction on employee performance. From the path analysis tests carried out, it was found that organizational commitment and work quality had an influence on job satisfaction by 77.4% while the rest was influenced by other variants. Organizational commitment and work quality have an influence of 77.2% on employee performance at PT. Indofood CBS Successfully Prosperous Jambi Branch. This research concludes that organizational commitment, work quality, job satisfaction and employee performance are quite satisfied and high. Apart from that, organizational commitment and work quality partially and simultaneously have a positive and significant influence on job satisfaction and employee performance at PT. Indofood CBS Successfully Prosperous Jambi Branch. Likewise, job satisfaction has a positive and significant influence on employee performance.
Manajemen Beban Kerja dan Stres Kerja: Pengaruhnya terhadap Kinerja Karyawan Bagian Produksi di PT X Salsabila, Anida; Mulyana, Aam Rachmat
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.1887

Abstract

This research aims to explore various aspects of the phenomenon. of workload and job-related stress impacting the performance of production employees at company X is examined. The research, conducted using a quantitative method and multiple analysis techniques, involved 63 production employees as respondents. The partial research results indicate that workload Detrimentally impacts employee performance, whereas work stress Does not produce a notable influence. This suggests that increasing workload negatively impacts employee performance. Ultimately, This study emphasizes the importance of taking into account the influence of workload on employee performance, As it plays a critical role in determining whether a company succeeds or fails.
Pengaruh Celebrity Endorser, Brand Image, dan Kualitas Produk terhadap Keputusan Pembelian Produk Skincare Somethinc di Purwokerto Evanthi, Olivia Dea; Hidayah, Arini; Rachmawati, Erny; Endratno, Hermin
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.2023

Abstract

This study attempts to look at how consumer decisions about Somethinc Skincare Products in Purwokerto are influenced by celebrity endorsements, brand perceptions, and product quality. To distribute surveys and gather quantitative data, the researchers utilized google forms. The group under research is made up of Purwokerto individuals who have purchased Somethinc skincare products. This sampling strategy combines a purposive sampling approach with non-probability sampling methods. The sample size was determined by utilizing the Roscoe approach to poll 110 people in total. This study makes use of descriptive statistics, hypothesis testing, testing of instruments, testing of classical assumptions, testing of goodness of fit, and testing of instruments. This study use multiple linear regression analysis as its method of data analysis. This study used the SPSS 26 statistical package to handle the data. According to this study's findings, Somethinc skincare products in Purwokerto are more likely to be purchased when the following factors are considered: celebrity endorsement, brand image, and product quality.
Pengaruh Kualitas Produk dan Kualitas Pelayanan terhadap Loyalitas Pelanggan yang di Mediasi oleh Kepuasan Pelanggan Richeese Factory di Kota Cimahi Pahrurozi, Atep; Nurtjahjadi, Edi
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.1930

Abstract

One type of restaurant that is growing in Indonesia is fast food restaurants, which are even more popular with all groups because they are able to meet the needs of pe ople who have limited time (Riadi, 2021). According to (Apkrindo) estimates that in Indonesia fast food restaurants will continue to grow in the second quarter of 2023 (Prasetyo, 2023). However, one of the Richeese Factory fast food restaurants experienced an average decrease in 2021-2023 of 1.1%. This indicates that there is a decrease in Richeese Factory customer loyalty in Cimahi city. The purpose of this study was to determine the effect of product quality and service quality on customer loyalty mediated by Richeese Factory customer satisfaction in Cimahi city. The number of samples I used was 120 respondents with convenience sampling technique. The data sources for this study were collected through distributing questionnaires that were valid and reliable and had passed the classical assumption test, to test the hypothesis in this study using multiple regression tests and sobel tests. SPSS version 26 software is used for testing tools. The results of this research are that product quality has a positive effect on customer satisfaction, service quality has a positive effect on customer satisfaction, customer satisfaction has a positive effect on customer loyalty and customer satisfaction play a role in mediating the effect of product quality and service quality on customer loyalty.
Pengaruh Celebrity characteristic terhadap impulse buying melalui Celebrity endorsement dan Hedonic attitude serta Utilitarian attitude: Pendekatan Teori S-O-R Karamoy, Rivalni Virginia; Masnita, Yolanda; Kurniawati, Kurniawati
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.2007

Abstract

Impulse buying, is a consumer behavior characterized by spontaneous and unplanned buying decisions. The main problem faced in this research is how celebrity characteristics influence impulse buying through celebrity endorsement as well as hedonic attitude and utilitarian. This study used Structural Equation Modeling (SEM) to analyze data from 171 respondents to identify the relationship between these variables. The results show that celebrity characteristic has a significant positive effect on celebrity endorsement (coefficient 0.984, p-value 0.000), which then affects hedonic attitude (coefficient 0.757, p-value 0.000) and utilitarian (coefficient 0.686, p-value 0.000). Hedonic attitude increases impulse buying (coefficient 0.528, p-value 0.000), while utilitarian attitude has a negative influence (coefficient -0.296, p-value 0.005). The contribution of this study lies in an in-depth understanding of the role of celebrity characteristics in increasing the effectiveness of endorsements and their impact on impulse buying behavior. The conclusions of the study emphasize the importance of choosing the appropriate celebrity and designing marketing strategies that consider the emotional and rational aspects of consumers. Suggestions for marketers are to focus on relevant celebrity characteristics and integrate emotional and rational approaches in marketing campaigns to maximize the influence on impulse buying.
Pengaruh Reliability dan Responsiveness terhadap E-Loyalty yang Dimediasi oleh E-Satisfaction Point Coffee secara Online Food Delivery Order (OFDO) di Kota Bandung Mulyawati, Ropita; Putra, Hariyadi Triwahyu
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.1897

Abstract

The purpose of this study is to determine how variable responsiveness and reliability relate to each other through e-satisfaction measured by e-loyalty Point Coffee’s Online Food Delivery Order (OFDO) service in city of Bandung. The instruments used in ther work include double regression, validity tests, reliability tests, and tests of classical assumptions. Up to 120 respondents who made purchases online were counted as respondents using the instrument to gather data on Point Coffee’s clientele. SPSS 25 was used for testing. The result make it clear that responsiveness and reliability have a positive relationship with e-satisfaction, that responsiveness and reliability have a positive relationship with e-loyalty, that e-satisfaction influenes e-loyalty, and that e-satisfaction plays a mediating function in dependability. There was a difference from the provious study that Point Coffee was the object of the evaluation. These findings are expected to help future researchers and help Point Coffee product management relate to relevant plans.
Pengaruh Kualitas Produk dan Citra Merek terhadap Loyalitas Pelanggan Melalui Kepuasan Pelanggan pada Produk Kopi Siap Minum Luwak White Koffie di Kota Cimahi Ramdan, Faiz Muhammad; Yun, Yun
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.1845

Abstract

Businesses need to be more innovative and creative in how they run their operations due to growth and competition in all industries. To meet customer demand, the company takes various initiatives to increase sales of its products. The purchasing process begins when a person becomes aware of general needs and wants. The difference between the current and desired state begins to register in the individual's consciousness. Everyone has different perspectives and perceptions about the items they buy. Therefore, the way one person acts when buying something may be different from another person. By 2023, ready-to-drink coffee sales are expected to return to pre-pandemic levels. According to Euromonitor, Indonesia's coffee production will increase 7% from 2021/2022 and reach 11.35 million bags in 2022/2023. However, according to TBI 2023, sales of Luwak coffee have decreased since 2021. This has resulted in the problem of decreasing customer loyalty towards Luwak White Koffie ready-to-drink coffee products in the city of Cimahi. The instrument used in this research has been declared to have passed the validity test, reliability test, classical assumption test, multiple regression and sobel. This research will involve students in the city of Cimahi who have previously consumed Luwak White Koffie ready-to-drink coffee products. The data collection technique used is cross-sectional or one shot study
The Impact of Financial Literacy and E-Money Use on Transaction Decisions at Warkop Iwan Putri, Dinda Ameliani; Lubis, Kartika Sari
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.1975

Abstract

The rapid development of technology is marked by advances in technology and has entered the digital era. This is characterized by the use of cashless-based payments. One payment method that is currently developing is to use e-money. E-money as a means of payment is quite helpful in the payment process easily, quickly and reliably. This is one of the factors that becomes a person's decision to make a transaction. In addition, financial literacy is important as knowledge in the use of finance to decide someone to transact. The purpose of this study is to analyze the effect of financial literacy and the use of e-money on transaction decisions. This research method is using quantitative research with the object of research of Warkop Iwan customers taken by 99 respondents. The analysis was performed using SmartPLS. The results showed that financial literacy and the use of e-money on transaction decisions at Warkop Iwan.
Dampak Self-Management terhadap Mindset Entrepreneurial: Studi Kasus pada UMKM di Kota Pangkalpinang Ramadona, Dista; Raferdy, Lionnardo Savira; Ammalia, Adinda Risky; Aryansyah, Ary Fakturrachman
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.2040

Abstract

This study aims to analyze the impact of self-management on entrepreneurial mindset among Micro, Small, and Medium Enterprise (MSME) owners in Pangkalpinang City. This research uses a quantitative approach with a data collection method through a questionnaire involving 100 respondents of MSME owners in Pangkalpinang City. The data obtained were analyzed using Statistical Package for the Social Sciences (SPSS) software to test the validity, reliability, and relationship between self-management variables and entrepreneurial mindset. The results of the analysis show that there is a significant positive impact between self-management and entrepreneurial mindset, with a coefficient of determination of 0,947. This indicates that improving self-management skills significantly contributes to the development of a proactive, innovative, and adaptive mindset among MSME owners. This research is expected to provide deeper insights and policy recommendations for the development of training and support programs that focus on improving self-management skills and strengthening entrepreneurial mindset, in order to improve the performance and competitiveness of MSMEs in Pangkalpinang City.

Page 86 of 90 | Total Record : 893

 84   85   86   87   88 

Filter by Year

2016 2025


Reset
Filter By Issues
All Issue Vol 10, No 2 (2025): Oktober Vol 10, No 1 (2025): April Vol 9, No 2 (2024): Oktober Vol 9, No 1 (2024): April Vol 8, No 2 (2023): Oktober Vol 8, No 1 (2023): April Vol 7, No 2 (2022): Oktober Vol 7, No 1 (2022): April Vol 6, No 2 (2021): Oktober Vol 6, No 1 (2021): April Vol 5, No 2 (2020): Oktober Vol 5, No 1 (2020): April Vol 4, No 2 (2019): Oktober Vol 4, No 1 (2019): April Vol 3, No 2 (2018): Oktober Vol 3, No 1 (2018): April Vol 2, No 2 (2017): Oktober Vol 2, No 1 (2017): April Vol 1, No 1 (2016): Oktober More Issue