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J-MAS (Jurnal Manajemen dan Sains)
Published by Universitas Batanghari Jambi
ISSN : 2541688X     EISSN : 25416243     DOI : -
Core Subject : Economy, Social,
Economics, Econometrics & Finance Social Sciences
J-MAS (Jurnal Manajamen dan Sains) diterbitkan oleh Program Magister Manajemen Universitas Batanghari, Jurnal ini mencakup bidang ilmu Ekonomi Manajemen. J-MAS (Jurnal Manajamen dan Sains) terbit sebanyak dua kali dalam setahun yaitu pada bulan April dan Oktober. Jurnal ini mempublikasikan artikel hasil penelitian dan artikel yang masuk hendaknya bukan hasil plagiat dan belum dipublikasikan di tempat lain. Artikel akan di review oleh reviewer dan hasilnya akan dikomunikasikan kepada penulis
Arjuna Subject : -
Articles 893 Documents
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Pendapatan dalam Hubungannya dengan Perencanaan Ekonomi Kabupaten Muaro Jambi dilihat dari Sisi Perkembangan Indeks Gini Kabupaten Muaro Jambi Alhudhori, M.
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.2082

Abstract

Analysis of the Gini index based on education level shows significant inequality in the distribution of education in society. Higher levels of education tend to be accessed by groups with higher incomes, while groups with lower incomes often face barriers to obtaining quality education. This is reflected in the Gini index, which shows that the gap between groups with good and limited access to education is widening. This inequality has an impact on economic opportunities and social mobility, suggesting that improvements in a more inclusive education system and equal access to education across all levels of society are essential to reducing inequality and achieving greater social justice. The secondary sector in Muaro Jambi also shows significant levels of inequality. In the manufacturing and processing industries, large companies that produce goods on a large scale often make substantial profits, while small and medium enterprises struggle to compete. Inequality is also reflected in the construction sector, where the income gap between skilled and unskilled construction workers, and between large and small contractors, is quite striking. This contributes to the high Gini index in this sector, reflecting income inequality among workers and employers. In the tertiary sector, which includes services, retail, finance, and insurance, income inequality tends to be higher. In the service sector, the difference in income between workers in customer service and managers or professionals is very large. In the finance and insurance sector, income inequality is also significant because wages in this sector are often very high compared to other sectors, creating a large gap between workers in these fields and those in lower-wage sectors. This unequal distribution of income leads to a high Gini index in the tertiary sector. The quaternary sector in Muaro Jambi, which includes technology, information, and research and development, shows high levels of inequality. This inequality is caused by the large differences in wages between technology professionals and workers in non-technology sectors, as well as between workers in large technology companies and small businesses. Specialized skills and high levels of education in this sector are often directly related to high incomes, while those in less skilled or educated positions earn much lower wages. This creates a clear inequality in the distribution of income in this sector.
Pengaruh Financial Knowledge, Financial Confidence dan Learning Capacity terhadap Financial Behavior Gen Z di Kota Batam Rosita, Tita; Wage, M. Sunarto
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.1940

Abstract

Gen Z currently has greater access to financial information, but they face new challenges in managing their personal finances effectively. This study aims to investigate the influence of financial knowledge, financial confidence, and learning capacity on financial behavior of Gen Z individuals in Batam City. This study used purposive sampling method by distributing questionnaires to Gen Z in Sagulung sub-district, resulting in 204 respondents after rounding based on Jacob Cohen's calculation. This research uses quantitative methodology using multiple linear regression analysis conducted through SPSS 29 software. The results of multiple linear regression analysis show that financial knowledge has an influence of 13.5% on financial behavior, financial confidence has an influence of 20.4% on financial behavior and learning capacity has an influence of 85.8% on financial behavior. Findings measured using the coefficient of determination (R2) analysis, which shows that financial knowledge, financial confidence, and learning capacity can affect financial behavior by 76.0%. the results of the t test and f test show that financial knowledge, financial confidence, and learning capacity have a positive and significant effect on Financial Behavior.
Analisa Pengaruh Komunikasi Marketing dan Kepercayaan terhadap Loyalitas Melalui Kepuasan Nasabah pada PT BPR Eka Dana Mandiri (Bank Edaman) Malang Kiswinarso, Alberken Sih; R, Ike Kusdyah; Handoko, Yunus
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.2001

Abstract

PT. Eka Dana Mandiri(Bank Edaman) Malang as a banking institution provides financial services for consumers in the Greater Malang area and its surroundings and participates in advancing the economy in the Greater Malang area and its surroundings PT. Eka Dana Mandiri(Bank Edaman) in the midst of competition between financial institutions is required to be able to provide the best service in terms of marketing communications and trust so that it has an impact on the sustainability of the company's business. The end of the transition from the Covid-19 pandemic to the New Normal for PT customers. BPR Eka Dana Mandiri(Bank Edaman) Malang experienced a decline in the number of customers. This type of research is a quantitative approach. The population in this research are customers who make loans to PT. BPR Eka Dana Mandiri(Bank Edaman) Malang. A total of 46 customers at PT. BPR Eka Dana Mandiri(Bank Edaman) Malang as a respondent came and met with researchers to fill out the questionnaire. This type of research is a quantitative approach. The population in this research is customers at PT. BPR Eka Dana Mandiri(Bank Edaman) Malang. 46 Customers at PT. BPR Eka Dana Mandiri(Bank Edaman) Malang as a respondent came and met with researchers to fill out the questionnaire. The results of this research show, among other things: 1) Marketing Communication has a direct and significant effect on Customer Loyalty; 2) Trust has a direct and significant effect on Customer Loyalty; 3) Marketing Communication has a direct and significant effect on Customer Satisfaction; 4) Trust has a direct and significant effect on Customer Satisfaction; 5) Satisfaction has a direct and significant effect on Customer Loyalty; 6) Marketing Communication has an indirect effect on Loyalty through significant Customer Satisfaction; and 7) Trust has an indirect effect on Loyalty through significant Customer Satisfaction.
Pengaruh Social Media Marketing dan Penentuan Lokasi terhadap Minat Beli Rumah di Komplek Bumi Indah Parahyangan Febriyanti, Gina; Nurtjahjadi, Edi
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.1874

Abstract

The aim of this research is to examine the influence of social media marketing and location determination on interest in buying a house in the Bumi Indah Parahyangan Complex in West Bandung Regency. The research confirmed that the instrument utilized had successfully undergone assessments for validity and reliability. This tool was employed to gather data from respondents, specifically individuals visiting the Bumi Indah Parahyangan Complex, In this study, the subject under assessment comprised 90 respondents. The data collection method employed was a cross-sectional or one-shot study. Analysis was conducted through classic assumption tests and multiple linear regression using SPSS version 25 tools. Of the two proposed research hypotheses, one of them is supported by empirical data. The findings of this research indicate that social media marketing can influence location determination on purchasing interest.
Pengaruh Content terhadap Minat Beli dan Loyalitas Konsumen pada Produk Fashion dengan Influencer Sebagai Mediasi pada Shopee Tarigan, Arihta; Lumika, Caroline Ketty
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.1921

Abstract

This research was conducted to see the influence of content marketing in attracting customers in attracting customers in purchasing intention and consumer loyalty to fashion products. Looking at the phenomenon of influencer that have penetrated in digital media as well as its role in delivering content, this research will look at whether creative content, innovative content and interactive content have an influence on purchasing intention and consumer loyalty mediated by Influencer. This research uses quantitative methods with descriptive approaches and data collection using questionnaires with Google Forms. The results of this research show that creative content has a significant effect on influencers, innovative content has a significant effect on influencer, interactive content has no significant effect on influencer, influencer have a significant effect on purchase intention, and purchase intention has a significant effect on consumer loyalty. Indirectly, creative, innovative and interactive content has a significant effect on purchasing intention through influencer as mediation. Creative and interactive content has no significant effect on consumer purchase intention and consumer loyalty through influencer as mediation, and innovative content has a significant effect on consumer purchase intention and consumer loyalty through influencer as mediation.
Pengaruh Kualitas Produk, Harga, Kesadaran Merek dan Citra Merek terhadap Keputusan Pembelian (Studi pada pembeli Honda Beat di Purwokerto) Alfandy, Riza; Alfalisyado, Alfalisyado; Endratno, Hermin; Aryoko, Yudhistira Pradhipta
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.1986

Abstract

The purpose of this study was to test and determine the effect of product quality, price, brand awareness, as well as brand image on purchasing decisions for Honda Beat motorbikes in Purwokerto. In this study, the population was people who bought Honda Beat motorbikes in Purwokerto with a total of 100 respondents as samples. The data used is primary data, the sample is taken with the implementation of non-probability sampling with purposive sampling as the sample type, then the data is collected using a questionnaire. Quantitative research was applied in this study as a data analysis method using multiple linear regression with the use of the SPSS version 24 programme. The findings of this study reveal that simultaneously product quality, price, brand awerness and brand image have a positive and significant influence on purchasing decisions for Honda Beat motorbikes in Purwokerto city. While partially product quality, brand awareness and brand image have a positive and significant influence on purchasing decisions. But price has no influence on purchasing decisions for Honda Beat motorbikes in Purwokerto city.
Pengaruh Rasio Profitabilitas & Solvabilitas terhadap Harga Saham Perusahaan SubSektor Makanan dan Minuman yang Terdaftar di BEI Periode 2017-2021 Holifah, Siti; Situngkir, Tiar Lina
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.1852

Abstract

The purpose of this study is to investigate how debt to equity ratio and return on equity affect the stock price of publicly traded food and beverage companies on the Indonesia Stock Exchange between 2017 and 2021. This research technique takes a quantitative approach. For this investigation, eight food and beverage companies listed on the Indonesia Stock Exchange were carefully selected using a purposeful selection technique. From 2017 to 2021, sampling was carried out every three months. SPSS 27 software, which consists of a number of tests including traditional assumption tests, was then used to evaluate the data. Normality, multicollinearity, autocorrelation, and heteroscedasticity of the data were assessed with this test. Furthermore, the coefficient of determination, partial test, simultaneous test, and descriptive statistical test were run. The results of this study indicate that in the period from 2017 to 2021, the variables Return on Equity and Debt to Equity Ratio will partially and simultaneously affect the stock price of food and beverage companies listed on the Indonesia Stock Exchange.
Pengaruh Kualitas Pelayanan terhadap Loyalitas yang dimediasi Kepuasan Peserta Pelatihan pada Badan Pendidikan dan Pelatihan DIY Wajiyono, Wajiyono; Astuti, Widhy Tri; Wisnalmawati, Wisnalmawati
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.1833

Abstract

This research aims to analyze the influence of Service Quality on the Loyalty and Satisfaction of trainees at the Yogyakarta Special Region Education and Training Agency (DIY), as well as the influence of Satisfaction on trainee Loyalty, and the influence of Service Quality on Loyalty through participant Satisfaction. This research uses an explanatory method with a survey, conducted in March 2024. The sample taken was 160 respondents. The data collection technique uses a questionnaire, and data analysis uses Partial Least Square (PLS), in accordance with the opinion of Sekaran (2015). The research results show that Service Quality has a significant effect on Loyalty and Satisfaction of training participants, Satisfaction has a significant effect on Loyalty, and Service Quality has a significant effect on Loyalty through Satisfaction of training participants at the DIY Education and Training Agency.
Faktor Yang Memengaruhi Pertumbuhan Laba pada Sektor Industri Subsektor Food and Beverage di Indonesia Pristha, Anggita Aryunia; Indrati, Menik
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.1957

Abstract

This study aims to analyze the impact of liquidity, profitability, solvency, and company size on profit growth. In this research, the independent variable liquidity is measured by CR, profitability is measured by NPM, solvency is measured by DER, and company size is measured by the logarithm of total assets. The dependent variable is profit growth. The objects of this research are food and beverage sub-sector companies listed on the Indonesia Stock Exchange. The sampling technique used is purposive sampling, with a total of 9 companies sampled over the period from 2020 to 2023. This study employs multiple linear regression analysis using the Statistical Program for Social Science (SPSS). The results indicate that the liquidity and company size variables negatively affect profit growth, while the profitability variable positively affects profit growth. However, the solvency variable does not impact profit growth. This research can provide insights for companies in formulating policies to enhance their performance by managing assets, debts, and receivables effectively and efficiently to boost profit growth.
Pengaruh Leverage Melalui Investment Opportunity Set terhadap Nilai Perusahaan pada Perusahaan Industri Pertanian di Bursa Efek Indonesia Periode 2018-2021 Hardiyanti, Siti Dwi; Solikhin, Agus; Khalik, Idham
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.2028

Abstract

The aim of this research is to test and determine the effect of Leverage through Investment Opportunity Set on Company Values in the Agricultural Companies listed on the Indonesia Stock Exchange for the 2018-2021 period. The analysis tool used in this study is SmartPLS Analysis. The result shows that the leverage variable has no significant and positive effect on the company values. It also has no significant and negative effect on Investment Opportunity Set. However, the Investment Opportunity Set variable has a significant and positive effect on company values. It is unable to mediate the effect of the leverage variable on the company value in the agricultural based-industries recorded in the Indonesia Stock Exchange for the 2018-2021 period

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