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INDONESIA
JURNAL MANAJEMEN (EDISI ELEKTRONIK)
Published by Universitas Ibn Khaldun Bogor
ISSN : 20867840     EISSN : 23014628     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
Jurnal Manajemen fokus pada penelitian dan artikel yang bertemakan manajemen dengan sub pembahasan: manajemen SDM, manajemen pemasaran, manajemen keuangan, manajemen syariah, manajemen rumah sakit dan manajemen bisnis serta manajemen strategik organisasi.
Arjuna Subject : -
Articles 95 Documents
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The Influence of Personal Selling and Promotion on Increasing Sales Through Brand Image in MSMEs Medan Food Court Fahrezi, Alam; Tanjung, Ahmad Albar
Jurnal Manajemen (Edisi Elektronik) Vol. 15 No. 3 (2024): Jurnal Manajemen (Edisi Elektronik)
Publisher : UPT Jurnal & Publikasi Ilmiah SPs Universitas Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/jm-uika.v15i3.16889

Abstract

The aim of this research is to analyze the influence of personal selling and promotions with brand image moderating variables on increasing sales at Medan Foodcourt MSMEs . The population in this research was 46 MSMEs, taking illustrations using a saturated sampling method with a total of 46 illustrations. This research used SEM PLS analysis procedures tested using software smart PLS. The results of this research show that personal selling has a positive influence and has a big impact on brand image. The promotion has a positive and significant influence on Brand Image. Personal selling has a positive and significant influence on increasing sales. The promotion has a positive and significant influence on increasing sales. Brand Image has a positive and significant influence on Increased Sales. Personal selling through Brand Image has a positive and insignificant effect on increasing sales. Promotion through Brand Image has a positive and significant influence on increasing sales. The implications of this research suggest that Foodcourt MSMEs must focus on developing personal selling and promotional strategies that can improve brand image to achieve long-term sales growth
Comprehensive Study of Factors Affecting e-Learning Participant Satisfaction: A Study on Online Pendidikan Profesi Guru at Ibn Khaldun Bogor University Zachary, Achmad Shafly; Palupi, Majang
Jurnal Manajemen (Edisi Elektronik) Vol. 15 No. 3 (2024): Jurnal Manajemen (Edisi Elektronik)
Publisher : UPT Jurnal & Publikasi Ilmiah SPs Universitas Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/jm-uika.v15i3.17190

Abstract

E-learning has evolved from being optional to indispensable in contemporary education due to advancements in technology and the evolving educational landscape. The growth trajectory of e-learning is poised to accelerate further, with projections indicating a user base of approximately 21.6 million by 2029. This study examines the environmental factors of e-learning that influence participant satisfaction in the Pendidikan Profesi Guru (PPG) Program at Ibn Khaldun University Bogor that is held via e-learning, currently conducted with 147 respondents. This research employed a quantitative method with nine variables, including one dependent variable, participant satisfaction in e-learning, and eight independent variables representing factors affecting satisfaction. Data were analysed using Partial Least Squares (PLS) and multiple linear regression analysis. The study found that all independent variables positively influence partici-pant satisfaction in e-learning, with 4 variables significantly af-fecting satisfaction: e-learning flexibility, technology quality, in-ternet quality, and interaction in the e-learning environment. The implications of this study extend beyond the PPG Program, suggesting relevance to other educational and training initiatives conducted via e-learning. Researchers propose further exploration of additional influencing factors to enhance the comprehensiveness of future studies. In conclusion, as e-learning continues to gain prominence, addressing the identified environmental factors becomes crucial for insti-tutions striving to deliver high-quality educational experiences. By adapting to these insights, educational providers can better meet the diverse needs of learners in the digital era, thereby fostering an inclusive and effective learning environment conducive to en-hanced participant satisfaction and educational outcomes.
Adaptive Leadership, Employee Recognition and Employee Engagement as Mediator to Employee’s Agility: The Point of View from Supervisors Level Up to Manager Aji Surya Wicaksono, Gregorius; Maharani, Anita; Pintor Siolemba Patiro, Shine
Jurnal Manajemen (Edisi Elektronik) Vol. 15 No. 3 (2024): Jurnal Manajemen (Edisi Elektronik)
Publisher : UPT Jurnal & Publikasi Ilmiah SPs Universitas Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/jm-uika.v15i3.17218

Abstract

There are three aims of this research: to determine the role of employee recognition on employee agility, the role of adaptive leadership on employee agility, and the role of employee engagement as a mediator between adaptive leadership and employee recognition on employee agility from supervisor’s level up to manager in a manufacturing company focuses in automotive in Jakarta. This research is based on a comprehensive review of existing literature on adaptive leadership, employee recognition, engagement, and agility. The research approach applied in this study is quantitative, using a Partial Least Square Structural Equation Modelling analysis approach. The data for this research was collected through purposive sampling, with the object of this research being one of the subsidiary companies that has implemented the employee agility approach. The findings of this research indicate that adaptive leadership does not have a significant positive influence on employee agility, nor does employee recognition. Additionally, employee engagement was found not to mediate the influence of employee recognition on employee agility.
Evaluation of SIMRAL with CIPP Model on the Performance of State Civil Apparatus (ASN): Department of Public Works and Spatial Planning (PUPR) Kota Bogor Yuliati, Ety; Ramly, Amir Tengku; Ayuniyyah, Qurroh
Jurnal Manajemen (Edisi Elektronik) Vol. 15 No. 3 (2024): Jurnal Manajemen (Edisi Elektronik)
Publisher : UPT Jurnal & Publikasi Ilmiah SPs Universitas Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/jm-uika.v15i3.17444

Abstract

SIMRAL is used to manage APBD (Regional Government Budget), planning, budgeting, implementation, reporting, accountability, and audit supervision. Therefore, its series is long and unbroken. This study evaluates SIMRAL's effect on the performance of civil servants in the PUPR (Public Works and Spatial Planning) office of Bogor City to achieve performance at the individual, unit, or organisational level. The objective of this study is to evaluate the effectiveness of SIMRAL usage and the performance of civil servants in the PUPR office of Bogor City. The research method used is a mixed-method approach, with an evaluative program/policy approach using the CIPP model. This method focuses on evaluating four main components: (1) SIMRAL usage policy and objectives, (2) human resource quality, (3) SIMRAL application process, and (4) the output and outcome of SIMRAL usage. The output of this research is a policy recommendation on using SIMRAL, considering the mayor's regulations, work effectiveness-efficiency, human resource performance competency, service quality, budget control, and proper decision-making. SIMRAL also continuously enhances work motivation and quality.
The Influence of Social Environment and Halal Awareness on Halal Food Purchasing Decisions with Halal Lifestyle as an Intervening Variable: Case Study of Muslim Communities in Toba Regency Fatmasari, Ellya; Tri Inda Fadhila Rahma; Budi Dharma
Jurnal Manajemen (Edisi Elektronik) Vol. 15 No. 3 (2024): Jurnal Manajemen (Edisi Elektronik)
Publisher : UPT Jurnal & Publikasi Ilmiah SPs Universitas Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/jm-uika.v15i3.17455

Abstract

This study aims to Assess and analyse the influence of social environment and halal awareness on purchasing decisions through halal lifestyle. The object of this research is the Islamic community in Toba Regency. Data collection using area sampling, then questionnaires were distributed to 100 respondents spread across 16 sub-districts in Toba Regency. This research method uses a quantitative approach with associative methods. The data analysis used is statistical analysis in the form of SEM PLS which is tested through outer model analysis and inner model analysis. The results showed that the direct influence of the social environment and halal awareness on purchasing decisions for halal food products had a positive and significant effect. Meanwhile, the indirect effect of the social environment on purchasing decisions for halal food products through a halal lifestyle has a positive and insignificant effect. However, the indirect effect of halal awareness on purchasing decisions through a halal lifestyle has a positive and significant effect. This means that a halal lifestyle cannot intervene in the relationship between the social environment and purchasing decisions, but can intervene in the relationship between halal awareness and purchasing decisions. The implications of this study are the importance of the role of the community in shaping halal consumption behaviour, strengthening education about the concept of halal and the importance of consuming halal products needs to be improved, especially among the younger generation
Mediation Role of Job Satisfaction on Employee Performance A Study on Distribution Company Dini, Yuli Indah Fajar; Rina; Mon, Muhammad Donal
Jurnal Manajemen (Edisi Elektronik) Vol. 15 No. 3 (2024): Jurnal Manajemen (Edisi Elektronik)
Publisher : UPT Jurnal & Publikasi Ilmiah SPs Universitas Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/jm-uika.v15i3.17531

Abstract

This study explores how career development, competence, and compensation influence employee performance, with job satisfaction serving as a mediating factor. According to data from the Central Bureau of Statistics (BPS), there are 2,153 distributor companies in Batam City, employing 259,749 workers. The study sampled employees from these companies, collecting data from 387 respondents via online questionnaires distributed through Google Forms. Out of these, 313 responses were valid and analyzed, while 74 were discarded due to invalidity. The majority of respondents were female (54.63%), with males making up 45.37%. The research employs a descriptive quantitative approach, using quantitative data analysis techniques. The sampling method involved surveys with 29 questions, and data were processed using the Partial Least Square (PLS) application. The study tested 10 hypotheses: seven examining direct relationships (H1-H7) and three examining indirect relationships (H8-H10). The findings reveal that nine out of the ten hypotheses were supported with significant positive results, while one hypothesis specifically H1, which proposed that career development impacts employee performance was not supported.
Phenomenological Study and The Effect of Human Resources Capability and The Implementation of Performance-Based Budgeting (PBB) Model on Institution Performance Supriyadi, Imam; Nurhayati, Immas; Tanjung, Hendri
Jurnal Manajemen (Edisi Elektronik) Vol. 15 No. 3 (2024): Jurnal Manajemen (Edisi Elektronik)
Publisher : UPT Jurnal & Publikasi Ilmiah SPs Universitas Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/jm-uika.v15i3.17589

Abstract

The purpose of this study was to analyze the phenomenological study and the effect of human resources capability and the implementation of performance based budgeting (PBB) on institution performance. This study uses mix method. The results of deep interview can concluded that the implementation of PBB at University of Ibn Khaldun Bogor had been carried out but haven’t maximal yet in implementation. The relationship between the human resources capability and the implementation of PBB with institution performance will be tested using multiple linear regression analysis. The independent variables are the human resources capability and the implementation of PBB and the dependent variable is institution performance. The relationship between variabels can be written: Y = 0,467+ 0,183 X1 + 0,798X2. Based on a multiple regression test, only the implementation of performance based budgeting variables have a significant effect on institution performance. The F test showed that all variables can explain the dependent variables. The coefficient of determination of 75,4% means human resources capability and the implementation of performance based budgeting affect institution performance by 75,4%, and the remaining 24,6% is influenced by other factors that are not described in this study.
Management Strategy Analysis in Pharmaceutical Companies: A Case Study of Generic Drug Manufacturers nugraha, evan; Rini Mulyani Sari
Jurnal Manajemen (Edisi Elektronik) Vol. 16 No. 1 (2025): Jurnal Manajemen (Edisi Elektronik)
Publisher : UPT Jurnal & Publikasi Ilmiah SPs Universitas Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/jm-uika.v16i1.16740

Abstract

MEA is the establishment of a free market in Southeast Asia with the goal of attracting international investment. Several factors contribute to Indonesia's ability to win AEC competition, including a big potential market and the possibility to become an exporting economy, particularly in the pharmaceutical business. However, numerous obstacles must be considered, according to government objectives, for the current situation of the Indonesian pharmaceutical sector to improve. The Indonesian pharmaceutical market has a lot of promise, but approximately 95% of medicinal raw materials will be imported. Becouse of that to attempted to analyze the aforementioned destination for strategy management using many methods, including SWOT, IFE and EFE, internal-external, and QSPM matrix. The gap in ratings, based on the data analysis results, indicates that the company's internal procedures need to be addressed. Internal improvement is a continual approach to the concept of continuous improvement that is used to carry out the strategy. Based on the above description, study on pharmaceutical firms is required to determine what techniques to enhance management systems may support smooth operations. This research was conducted at a pharmaceutical company that produces generic drug.
The influence of Brand Identification, Self-Expressiveness, and Experience on Repurchase Intention among Consumers of Beauty Clinic Services in Batam Yulianto Putra, Edy; Gamelia, Warni; Hefri Ariyanto, Hepy
Jurnal Manajemen (Edisi Elektronik) Vol. 16 No. 1 (2025): Jurnal Manajemen (Edisi Elektronik)
Publisher : UPT Jurnal & Publikasi Ilmiah SPs Universitas Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/jm-uika.v16i1.17507

Abstract

This study aims to analyze and identify the factors influencing re-peat purchase intention in beauty clinic services in Batam. Data for the study were collected through questionnaires distributed to 444 consumers who have experienced beauty clinic services in Batam. The analysis method applied was Structural Equation Modeling - Partial Least Squares (SEM-PLS), which was used to test the validity and reliability of the data and to evaluate the relationships between variables. Demographic data were processed using Statistical Program for Social Science (SPSS). The results of the study indicate varying influences between the variables exam-ined in the beauty clinic services in Batam. Brand identification was found not to have a significant effect on brand love. In contrast, brand love had a significant influence on satisfaction. The experience gained by consumers also had a significant effect on brand love. Furthermore, the satisfaction experienced by consumers positively and significantly influenced repurchase intention. Self-expressiveness also showed a significant influence on brand love. This research reveals that brand love plays a crucial role as a mediator in the relationship with repurchase intention. The findings also suggest that beauty clinics in Batam should focus on de-veloping brand love and positive experiences for consumers. The implications of this study recommend that beauty clinics in Batam prioritize strengthening brand identification and enhancing customer experience in order to increase satisfaction and customer loyalty. This research provides valuable insights for marketing strategies and service development in the beauty industry in Batam.  
The Influence of Brand Experience, Perceived Value, Brand Preference, and Customer Satisfaction on Repurchase Intention at Mixue Beverage Stores in Indonesia Carolin; Margaretha Pink Berlianto
Jurnal Manajemen (Edisi Elektronik) Vol. 16 No. 1 (2025): Jurnal Manajemen (Edisi Elektronik)
Publisher : UPT Jurnal & Publikasi Ilmiah SPs Universitas Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/jm-uika.v16i1.17759

Abstract

This study examines the influence of brand experience, perceived value, brand preference, and customer satisfaction on repurchase intentions within the competitive landscape of the international beverage market, focusing on Mixue's operations in Indonesia. Amidst the challenges of globalization, where emotional and psy-chological customer responses significantly affect purchasing de-cisions and brand loyalty, this research aims to delineate the fac-tors critical to consumer retention strategies. Utilizing a quantita-tive approach, data were collected from 163 respondents in the Greater Jakarta area, all of whom had recent transactions with Mixue. The analysis, conducted using the Partial Least Square Structural Equation Model (PLS-SEM), demonstrates that brand experience, perceived value, brand preference, and customer sat-isfaction each significantly enhance repurchase intentions. These findings underscore the importance of sensory and emotional en-gagement in improving brand perception and satisfaction, which are pivotal in driving customer loyalty and repeat business. Con-sequently, the study suggests that beverage companies should fo-cus on optimizing these elements through strategic sensory brand-ing and reasonable pricing to bolster brand preference and sus-tain growth in a highly competitive environment.

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