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Jurnal Entrepreneur dan Entrepreneurship
Published by Universitas Ciputra Surabaya
ISSN : 23021802     EISSN : 25809393     DOI : https://doi.org/10.37715/jee
Core Subject : Economy, Humanities, Education, Social,
Humanities Economics, Econometrics & Finance Social Sciences Other
Jurnal Entrepreneur dan Entrepreneurship (e-ISSN: 2580-9393; p-ISSN: 2302-1802) is published twice a year in the months of March and September. It publishes manuscripts within the fields of entrepreneur and entrepreneurship. Jurnal Entrepreneur dan Entrepreneurship (JEE) is published by the Institute of Research & Community Development of Universitas Ciputra.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 157 Documents
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A Analysis of Factors Affecting Waste Using Value Stream Mapping (VSM) On Kaosbekas.Id Anshori, Mohamad Yusak; Karya, Denis Fidita
Jurnal Entrepreneur dan Entrepreneurship Vol. 11 No. 2 (2022): Jurnal Entrepreneur dan Entrepreneurship
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/jee.v11i2.2750

Abstract

Abstract: Lean manufacturing approach is a systematic approach which identifies and eliminates waste through continuous improvement: the flow of products that customers want to pursue the perfection. This study aims to determine the amount of waste in Kaosbebas.id and examine the causes of the waste by using Value Stream Mapping (VSM), value stream analysis tools, and fish-bone diagrams. At the beginning of the study, the description of the current state map was carried out for the analysis of the fulfillment of the physical flow and the flow of information on the production of Kaosbebas.id. After weighting the waste, the researchers distributed questionnaires to informants related to the custom T-shirt production process to obtain the results of identifying the locations of waste and what things made the waste occur during the production process. Furthermore, the researchers conducted an evaluation process so that this waste reduction is expected to increase production efficiency and improve company performance. In addition, this study also aims to provide suggestions for improvements to the manufacture of custom t-shirts during the production process. This study uses a qualitative approach with the methods of observation, interviews, and questionnaires.
The Influence of Fanaticism and Consumptive Behavior Towards Financial Literacy in K-Pop Fans: A Study In An Entrepreneurship-Based University Chandra, Evelyn Venoria
Jurnal Entrepreneur dan Entrepreneurship Vol. 11 No. 2 (2022): Jurnal Entrepreneur dan Entrepreneurship
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/jee.v11i2.2753

Abstract

This study aim to examine the effect of fanaticism and consumptive behaviour on financial literacy among K-pop fans. This study uses a quantitative approach with multiple linear regression and sample of 243 respondents from population of 563 people was collected through questionnaires. The result of this study is fanaticism affects financial literacy in a significant positive way, but consumptive behaviour does not affect financial literacy in K-pop fans, which is an interesting finding from this study because the research sample is student who study at entrepreneurship-based-universities.
Higher Education Students and Entrepreneurial Attitudes: A Human Resource Approach Sadikin, Mochamad Rizki; Junaedi, Juanedi; Azis, Husni; Setyaningrum, Retno
Jurnal Entrepreneur dan Entrepreneurship Vol. 11 No. 1 (2022): Jurnal Entrepreneur dan Entrepreneurship
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/jee.v11i1.2755

Abstract

This paper is to perform analyze of the influence of entrepreneurial education, locus of control and self eficacy on entrepeneurial attitude among students. The population of this study are the class of 2015 managament students Economics Faculty of Mercu Buana University. Total sample used is 147 out of 233 total population. Data collection used a survey method, with the questionnaire research intrument. It used a Partial Least Square aplication in analysing the data. The result proves that entrepreneurial education has a positive influence on entrepreneurial attitudes, locus of control has a positive influence on entrepreneurial attitudes and self efficacy has a positive influence on enterepeneurial attitudes. Entrepreneurship education has a positive effect on entrepreneurial attitudes among students. When students are given more subjects regarding entrepreneur issues it sparks their will to start a self owned small campany. Secondly, the internal locus of control has a positive and significant influence on entrepreneurial attitudes. Students with higher internal locus of control have confident to control and manage their own business. They believe their business will success within their control and ability. Lastly, self-efficacy has a positive and significant effect on entrepreneurial attitudes. Higher self-efficacy student means feels confident that they will be able to learn and do well as an entrepreneur
Design And Development Of Start-Up Company Financial Health Prediction Application Using Z-Score Modification Method With SDLC Approach Maulana, Danis
Jurnal Entrepreneur dan Entrepreneurship Vol. 11 No. 2 (2022): Jurnal Entrepreneur dan Entrepreneurship
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/jee.v11i2.2799

Abstract

50% of start-ups globally fail in the first 4 years. The 2 main causes are working capital and the inability of resources to manage it. Financial distress is the initial stage of bankruptcy, which is marked by the uncertainty of profitability and the company's inability to pay its obligations. Therefore, it is very important for start-ups, especially CV Bee Digital Prestasi Nusantara, to pay attention to the level of financial health in order to maintain the company's existence. This study aims to overcome these problems, by designing a prototype application to predict the financial health of the start-up company to provide an early warning, support company acceleration, and anticipate bankruptcy. This application prototype is designed using the SDLC Waterfall method approach with the PHP Native programming language, while the calculation of financial health uses the Modified Z-Score method. With this financial prediction application, it is hoped that start-up companies will easier to know the condition of their financial health, be able to provide policy recommendations and actions that must be taken. So that start-up companies, especially CV Bee Digital Prestasi Nusantara, can have better financial conditions to maintain their company's existence.
The Influence of Social Media Marketing Towards Fast Fashion Brands Prameswari, Citragama
Jurnal Entrepreneur dan Entrepreneurship Vol. 11 No. 2 (2022): Jurnal Entrepreneur dan Entrepreneurship
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/jee.v11i2.3092

Abstract

Abstract Fast-fashion brands have significantly risen in the business industry, an impetus is also needed to increase the company’s growth. The purpose of this paper is to examine how social media marketing influences customers and has a significant effect on their purchase intentions, also willingness to pay for fast fashion brands. This study confirms that social media marketing provides insights into envisioning brand loyalty. Thus, creating effective and strategic social media marketing is crucial. The questionnaire was administered to a convenience sample of 244 fast fashion brands’ customers who are active in social media, was analyzed using Partial Least Square (PLS), and measured using Structural Equation Modelling (SEM). Keywords: Social Media Marketing, Willingness To Pay, Purchase Intentions, Brand Loyalty
The Effect of Affective Commitment on the Trust of Knowledge Transfer for Family Businesses in Universitas Ciputra Saputra, Ignatius Teddy
Jurnal Entrepreneur dan Entrepreneurship Vol. 11 No. 1 (2022): Jurnal Entrepreneur dan Entrepreneurship
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/jee.v11i1.3112

Abstract

This study aims to explore the effect of commitment on the trust of knowledge transfer.The study is conducted using quantitative method on 50 the next generation of family businesses inUniversitas Ciputra. The study result indicates that commitment and trust simultaneously but notpartially affect knowledge transfer. This study suggests the role of knowledge transfer may determinethe success of family business across generation.
THE MEDIATING ROLE OF CUSTOMER SATISFACTION ON REPURCHASE INTENTION: AN EVIDENCE FROMTHE SERVICE INDUSTRY Kusumo, Maureen; Vidyanata, Deandra
Jurnal Entrepreneur dan Entrepreneurship Vol. 11 No. 1 (2022): Jurnal Entrepreneur dan Entrepreneurship
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/jee.v11i1.3120

Abstract

This study aims to determine the effect of Service Quality on Repurchase Intentions with the mediation of Customer Satisfaction. This study is classified as quantitative research with a population of all start-up business’ consumers which engaged in the service industry. The sampling technique used in this study is purposive sampling with the criteria of consumers who have purchased Drip N' Dry services at least four times. The data in this study were collected by distributing questionnaires to 110 respondents. The results of this study indicate that Service Quality has no significant effect on Customer Satisfaction, Customer Satisfaction does not significantly affect Repurchase Intentions, but Service Quality has a significant positive effect on Drip N' Dry consumer repurchase intentions. Furthermore, the results of this study indicate that customer satisfaction does not mediate the effect of service quality on repurchase intention.
The Impact of Price and Promotion towards Purchase Decision of Fast Fashion Brand in Offline Store Verrelie, Michelle Clarissa; Agustiono, Agustiono
Jurnal Entrepreneur dan Entrepreneurship Vol. 11 No. 2 (2022): Jurnal Entrepreneur dan Entrepreneurship
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/jee.v11i2.3128

Abstract

Since the COVID-19 pandemic, online shopping itself has become more popular, especially in fashion. Hopefully, the following research results can help solve the factors that influence buyers' decisions in fashion offline stores so that they can be a reference in an attempt to deal with the current situation. This research was conducted to analyze the impact of price and promotion on purchase decisions of fast fashion brands in offline stores mediated by brand image. This research is classified as quantitative research and SmartPLS will be used to calculate the statistical data. The population of this research is unknown and by purposive sampling method, the research sample is defined as fast fashion customers in offline stores in the past six months who live in West Surabaya with a total of 102 respondents who fulfilled the criteria through an online questionnaire collection based on 5-point Likert scale measurement. The result shows that price does not significantly affect purchase decisions. Meanwhile, promotion has a significant effect on purchase decisions. Brand image as the mediator also has a significant effect on purchase decisions. Brand image mediates price and promotion significantly towards purchase decisions.
Reviewing the Human Capital Performance Stimulants of Employees In Logistic Transportation with a Quantitative Approach Alkistasari, Intan; Harianto, Eric
Jurnal Entrepreneur dan Entrepreneurship Vol. 11 No. 2 (2022): Jurnal Entrepreneur dan Entrepreneurship
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/jee.v11i2.3162

Abstract

This study aims to determine the effect of work discipline, work environment, andorganizational culture on job satisfaction and employee performance in logisticstransportation companies. This study uses a sampling technique that is saturated sample.The population used in this study were all employees of PT. Surya Lintas Abadi, totaling56 people. This research was conducted from May 2021 to December 2021. This researchmethod is quantitative with data collection using questionnaires. The analytical methodused is Partial Least Square (PLS). The results of this study are work discipline has aneffect on job satisfaction, work environment has an effect on job satisfaction, organizationalculture has an effect on job satisfaction, job satisfaction has an effect on employeeperformance, work discipline has no effect on employee performance, work environmenthas an effect on employee performance, organizational culture has an effect on employeeperformance. Of the seven existing hypotheses, the biggest influence is the effect of workdiscipline on job satisfaction.PT. Surya Lintas Abadi can increase employee satisfactionby making employees have time discipline. The hypothesis that has no effect is the effect ofwork discipline on employee performance .PT. Surya Lintas Abadi needs to implement akey performance index as a tool to make it easier to assess and evaluate employeeperformance.
The Influence of Emotional Intelligence Towards Investing Decision Siloam, Yosafat Chrisologus; Gunawan, Lenny
Jurnal Entrepreneur dan Entrepreneurship Vol. 12 No. 1 (2023): Jurnal Entrepreneur dan Entrepreneurship
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/jee.v12i1.2710

Abstract

This study has a goal to analyze the influence of emotional intelligence towards investing decisions. Emotional intelligence covers 5 major part namely motivation, self-awareness, handling feelings, social aptitude, and empathy. This study only focuses on 3 major parts based on pre-survey namely motivation, self-awareness, and handling feelings. This study uses a purposive quantitative method conducted to 97 investors that reside in Indonesia and analyzed using multiple regression. The finding of this research is there are simultaneous effects of emotional intelligence towards investing decisions. This research also find that motivation and self-awareness has not significant effect individually towards investing decision,

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