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Magisma: Jurnal Ilmiah Ekonomi dan Bisnis
ISSN : 2337778X     EISSN : -     DOI : -
Ekonomi, Manajemen, Pemasaran, Keuangan, Manajemen Proyek, Manajemen Resiko, Manajemen Keuangan Internasional, Pemasaran Jasa, Ekonomika Manajerial, Sistem Informasi Manajemen, Bisnis Internasional, Manajemen Strategik, Manajemen SDM.
Arjuna Subject : -
Articles 183 Documents
Pengaruh Budaya Organisasi Dan Kepuasan Kerja Dengan Pengembagan Karier Sebagai Variabel Moderasi Terhadap Kinerja Penyidik Rochim, Bella; Novandalina, Arini; Marnoto, Marnoto; Sunarto, St; Prabowo, Catur
Magisma: Jurnal Ilmiah Ekonomi dan Bisnis Vol 12 No 2 (2024): MAGISMA:Jurnal Ilmiah Ekonomi dan Bisnis
Publisher : Magister Manajemen STIE Bank BPD Jateng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35829/magisma.v12i2.431

Abstract

This study aims to analyze the influence of job satisfaction and organizational culture on investigator performance moderated by career development. The population is 173 investigators at the Central Java Regional Police Criminal Investigation Directorate. The sample size is 64. The sampling technique is non-probability sampling in the form of accidental sampling with a questionnaire data collection method. The quantitative analysis method uses Moderated Regression Analysis. The results show that organizational culture has no significant effect on Investigator Performance, job satisfaction has a significant effect on Investigator Performance, career development moderates positively and significantly the effect of organizational culture on investigator performance is not proven and can be interpreted that career development will not strengthen the influence of organizational culture on Investigator Performance and career development moderates positively and significantly the effect of job satisfaction on investigator performance is proven and can be interpreted that good career development will strengthen the effect of job satisfaction on Performance. The coefficient of determination is 0.860, meaning that organizational culture, job satisfaction and career development have a role of 86.0% together explaining the investigator performance variable. Suggestions for improving organizational culture through improving existing conditions, it is hoped that the organization can pay more attention to aspects of compensation and promotion, as well as the need to implement a leadership style through improving matters related to member efforts in achieving their goals and the need to increase the satisfaction of investigator members by paying attention to aspects of compensation and promotion
NIAT WIRAUSAHA SOSIAL : PERAN PRIORITAS PENGALAMAN, SELF-EFIKASI WIRAUSAHA SOSIAL, DAN KEAMANAN FINANSIAL Samsuria, Indranila Kustarini; Lukiastuti, Fitri
Magisma: Jurnal Ilmiah Ekonomi dan Bisnis Vol 12 No 2 (2024): MAGISMA:Jurnal Ilmiah Ekonomi dan Bisnis
Publisher : Magister Manajemen STIE Bank BPD Jateng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35829/magisma.v12i2.432

Abstract

The purpose of this study was to examine the relationship or influence of self-efficacy, social entrepreneurship, priority experience, and financial security on social entrepreneurship intentions. The research sample consisted of 100 MM STIE BPD Jateng students. The data were analyzed using a structural equation model to test the relationship between these variables, using PLS version 4. The results showed that social entrepreneurship intentions were significantly influenced by social entrepreneurship self-efficacy and priority experience with a p value <0.5. In addition, financial security also plays an important role in supporting social entrepreneurship intentions. Individuals with high levels of self-efficacy and priority practical experience tend to have strong intentions to enter social entrepreneurship. Financial security provides additional support by reducing the risks and uncertainties faced by prospective social entrepreneurs. This study provides important implications for the development of training programs and policies that support social entrepreneurship intentions. Increasing self-efficacy and providing opportunities for practical experience can encourage more individuals to engage in social entrepreneurship intentions. In addition, creating an environment that supports financial security will strengthen the success of social entrepreneurship intentions. Further research with strong theoretical support is recommended to explore and examine the dynamics of social entrepreneurship intentions and other factors that influence them
Intensitas Riset dan Pengembangan untuk Peningkatan Kinerja Keuangan Melalui Inovasi Produk Ramah Lingkungan Izzaty, Khairina Nur; Atiningsih, Suci
Magisma: Jurnal Ilmiah Ekonomi dan Bisnis Vol 12 No 2 (2024): MAGISMA:Jurnal Ilmiah Ekonomi dan Bisnis
Publisher : Magister Manajemen STIE Bank BPD Jateng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35829/magisma.v12i2.461

Abstract

The financial performance of manufacturing companies depends on how capable the company is of continuing to innovate to produce quality and environmentally friendly products in order to gain customer trust. This innovation certainly requires in-depth research and development with adequate costs and intensity. Therefore, this research aims to analyze the influence of research and development intensity carried out by companies in encouraging environmentally friendly product innovation which is ultimately able to increase profitability as an illustration of the company's financial performance. The sample used for this research is manufacturing companies listed on the BEI in 2020 - 2022. This research uses quantitative research with secondary data, namely annual reports and financial reports from the idx.co.id website. The results of this research found that: (1) research and development intensity has a positive effect on financial performance; (2) research and development intensity has a significant positive effect on environmentally friendly product innovation; (3) environmentally friendly product innovation has a significant positive effect on financial performance; (4) environmentally friendly product innovation is able to partially mediate the influence of research and development intensity on financial performance
PERBANDINGAN KINERJA KEUANGAN PERBANKAN UMUM KONVENSIONAL DAN PERBANKAN UMUM SYARIAH YANG TERDAFTAR DI OJK Syahrani, Alfi; Wahyuni, Asri Nur
Magisma: Jurnal Ilmiah Ekonomi dan Bisnis Vol 12 No 2 (2024): MAGISMA:Jurnal Ilmiah Ekonomi dan Bisnis
Publisher : Magister Manajemen STIE Bank BPD Jateng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35829/magisma.v12i2.462

Abstract

The banking sector is one part that plays an important role in the country's efforts to increase economic growth and development. The aim of this research is to compare the development of the financial performance of conventional general banking and sharia general banking. The basic population of this research are banks registered on the BEI (Indonesian Stock Exchange), and the sample consists of 6 conventional commercial banks and 2 sharia commercial banks. In this research, the SPSS version 26 test tool was used with Descriptive Analysis Test, Normality Test, Homogeneity Test and Hypothesis Test. The results of this research show that in terms of CAR (Capital Adequacy Ratio), ROA (Return On Assets), BOPO (Operating Costs, Operating Income) and NPL/NPF (Non-performing loans/non-performing finance) there is no difference in performance in conventional and general banking. sharia general banking. Meanwhile, in the LDR/FDR ratio (Loan To Deposit Ratio/Financing To Deposit Ratio) there are differences in the performance of conventional general banking and sharia general banking
Analisis Kepuasan Pelanggan Melalui Sentimen Ulasan Menggunakan Algoritma Naive Bayes Arsadhana, Muhamad; Efendi, Bahtiar; Trihudiyatmanto, M
Magisma: Jurnal Ilmiah Ekonomi dan Bisnis Vol 13 No 1 (2025): MAGISMA:Jurnal Ilmiah Ekonomi dan Bisnis
Publisher : Magister Manajemen STIE Bank BPD Jateng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35829/magisma.v13i1.471

Abstract

The advancement of digital technology has led to a large amount of data being generated by active internet users. In this study, the focus is on analysing customer sentiment towards MSMEs selling on the Tokopedia platform. The analysis is conducted using the naïve bayes algorithm method and Net Promoter Score (NPS) to measure customer satisfaction. The findings reveal that 75.69% of customer sentiment is positive, 11.08% is neutral, and 13.23% is negative. The Multinomial Naive Bayes model utilized achieves an accuracy rate of 80%, with precision, recall, and F1-Score all reaching 80%. Moreover, the calculated NPS value is 62.46%, indicating that a majority of customers are satisfied with the MSMEs on Tokopedia
KONTROL DIRI SEBAGAI MEDIASI PENGARUH PENGGUNAAN UANG ELEKTRONIK, GAYA HIDUP, DAN KONFORMITAS TERHADAP PERILAKU KONSUMTIF GENERASI Z KOTA DEPOK Nabila, Shofiyyatun; Trihudiyatmanto, M.; Efendi, Bahtiar
Magisma: Jurnal Ilmiah Ekonomi dan Bisnis Vol 13 No 1 (2025): MAGISMA:Jurnal Ilmiah Ekonomi dan Bisnis
Publisher : Magister Manajemen STIE Bank BPD Jateng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35829/magisma.v13i1.472

Abstract

This study to determine electronic money usage, lifestyle and conformity to consumptive behavior through self-control. This study also examines how conformity plays an important role in consumption behavior of generation Z who tends to follow peer group trends. Population in this study is generation Z in Depok City aged 17-27 years. The sample amounted to 189 respondens obtained using non probability sampling with purposive sampling technique. The method used a quantitative and using SmartPLS 4.0 for data analysis. The result showed conformity and self-control have a positive effect on consumptive behavior. E-money and lifestyle have not significant effect on consumptive behavior. E-money, lifestyle and conformity have positive effect on self-control. Self-control can mediate electronic money usage and conformity on consumptive behavior. Self-control can’t mediate lifestyle on consumptive behavior
Sisi Gelap IKM Sapu Glagah Purbalingga: Strategi Pemanfaatan Kemampuan Inovasi Terhadap Keunggulan Bersaing Humairo, Calista; Nurhayati, Eni Candra; Efendi, Bahtiar
Magisma: Jurnal Ilmiah Ekonomi dan Bisnis Vol 13 No 1 (2025): MAGISMA:Jurnal Ilmiah Ekonomi dan Bisnis
Publisher : Magister Manajemen STIE Bank BPD Jateng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35829/magisma.v13i1.473

Abstract

This research investigates Strategieses to enhance the deployment of innovative capabilities through the dimensions of product innovation, process innovation, and service innovation on of competitive advantage in the Small and Medium Industries (SMIs) Glagah Brooms, Purbalingga Regency. The appropriate strategies for this investigation is a quantitative descriptive, which emphasizes the collection and analysis of data distributed to 106 respondents, all of whom are proprietors of the Small and Medium Industries (SMIs) in Glagah Brooms, Purbalingga Regency. The data were subjected to analysis multiple linear regression techniques and were processed utilizing IBM SPSS version 25.0 The results of this research show that: 1) Product innovation has no effect on competitive advantage. 2) The innovation process has a positive and significant effect on competitive advantage. 3) Service innovation has a positive and significant effect on competitive advantage
ANALISIS PENGARUH DIGITAL MARKETING, ORIENTASI PASAR, DAN INOVASI PRODUK HIJAU TERHADAP KINERJA PEMASARAN PADA UMKM KULINER DI KABUPATEN WONOSOBO Ali Salobar, Aditia Lade; Efendi, Bahtiar; Maulana Akbar, Muhamad Asif
Magisma: Jurnal Ilmiah Ekonomi dan Bisnis Vol 13 No 1 (2025): MAGISMA:Jurnal Ilmiah Ekonomi dan Bisnis
Publisher : Magister Manajemen STIE Bank BPD Jateng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35829/magisma.v13i1.474

Abstract

This study aims to analyze the impact of digital marketing, market orientation, and green product innovation on the marketing performance of culinary MSMEs in Wonosobo Regency. Digital marketing plays a crucial role for MSMEs to expand market reach and increase interaction with customers effectively. In addition, a good market orientation helps MSMEs better understand consumer needs and preferences, while green product innovation contributes to creating added value that supports sustainability principles. This study uses a quantitative approach with survey methods and multiple linear regression analysis to test the influence of these variables. Data was collected from 100 respondents who are culinary MSME actors in Wonosobo through a questionnaire that was systematically prepared. The results of the study show that digital marketing, market orientation, and green product innovation have a positive and significant influence on marketing performance. This finding is expected to provide insight for culinary MSME players in optimizing their marketing strategies through a digital approach, a deeper understanding of the market, and sustainable product innovation
Pengaruh Good Corporate Governance, Profitabilitas, dan Size terhadap Nilai Perusahaan (Studi Empiris pada Perusahaan-perusahaan LQ45 di Bursa Efek Indonesia) Fuady, Misbach; Hidayat, Riskin; Rosita, Rosita; Susanto, Heri
Magisma: Jurnal Ilmiah Ekonomi dan Bisnis Vol 13 No 1 (2025): MAGISMA:Jurnal Ilmiah Ekonomi dan Bisnis
Publisher : Magister Manajemen STIE Bank BPD Jateng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35829/magisma.v13i1.475

Abstract

This study aims to examine the effect of good corporate governance, profitability and company size on company value in the most actively traded companies on the IDX in the period 2015-2019. The population used in this study were companies included in the LQ 45 index listed on the IDX during that period. The sample selection technique used purposive sampling, while the data analysis technique used multiple linear regression analysis. The results of this study indicate that institutional ownership and profitability have a significant positive effect on company value. The proportion of the board of commissioners has a significant negative effect on company value and company size has a significant negative effect on company value. The Adjusted R2 value of 0.482 indicates that 48.2% of the variation in company value can be explained by variations in the four independent variables, namely institutional ownership, proportion of the board of commissioners, profitability and company size. While the remaining 51.8% is explained by other causes not examined in this study
ANALYSIS OF MSME CUSTOMER PERCEPTION THROUGH SENTIMENT REVIEWS USING K-MEANS CLUSTERING Wulandari, Sri; Trihudiyatmanto, M.; Efendi, Bahtiar
Magisma: Jurnal Ilmiah Ekonomi dan Bisnis Vol 13 No 1 (2025): MAGISMA:Jurnal Ilmiah Ekonomi dan Bisnis
Publisher : Magister Manajemen STIE Bank BPD Jateng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35829/magisma.v13i1.476

Abstract

Digital technology continues to develop relentlessly and creates fundamental changes for businesses, thus opening up new opportunities but also creating more complex uncertainties This study aims to analyse the perception of MSME customers using Google Maps reviews with the K-Means Clustering model. The dataset is retrieved through web scraping and processed with Python-based sentiment analysis. The results show customer perceptions in a more structured manner using the K-Means Model and sentiment analysis. Most reviews are positive, focusing on location, product quality, and price