cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Terttiaavini Terttiaavini
Contact Email
lppm@uigm.ac.id
Phone
+6285377238800
Journal Mail Official
avini.saputra@uigm.ac.id
Editorial Address
Jl. Jend. Sudirman no 629 KM 4 palembang
Location
Kota palembang,
Sumatera selatan
INDONESIA
Jurnal Ecoment Global: Kajian Bisnis dan Manajemen
Published by Universitas Indo Global Mandiri
ISSN : "2540816     EISSN : 26856204     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
The Ecoment is intended to be the journal for publishing articles reporting the results of research on business and management. The Ecoment invites manuscripts in the areas of finance, international business, management strategy, marketing, economics, risk, accounting, and insurance. The Ecoment accepts articles in any business-related subjects and any research methodology that meet the standards established for publication in the journal. The primary, but not exclusive, audiences are academicians, graduate students, practitioners, and others interested in business and management research.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Perilaku Organisasi dan Menejemen Sumber Daya Manusia
Articles 196 Documents
 16   17   18   19   20 
Analysis in Assessing Environmental, Social, and Governance (ESG) Risks and Impact on Business Sustainability Natasya, Anisha; Soeratin, Harry Z.
Jurnal Ecoment Global Vol. 9 No. 3 (2024): Edisi Desember 2024
Publisher : Universitas Indo Global Mandiri Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36982/jeg.v9i3.4902

Abstract

Objective: This study aims to explore auditors' analysis in assessing risks related to Environmental, Social, and Governance (ESG) and their impact on business sustainability. Design/Method/Approach: The research method used is descriptive analysis using the literature review method. Literature reviews can explain the background of a topic's research, the reasons why a topic is important to research, and find relationships between studies or research ideas. Findings:Environmental, Social, and Governanceaudits have a significant positive impact on business sustainability. Increased transparency, strengthened governance, and more effective risk management make companies better prepared to face sustainability challenges. Originality/Value:NoveltyThis study discusses the analysis in assessing Environmental, Social and Governance Risks and their impact on Business Sustainability. Practical/policy implications:This research is expected to help management in ensuring the long-term sustainability of the company, and help auditors in analyzing Environmental, Social, and Governance (ESG) risks. Keywords:Auditors, Environmental, Social, and Governance (ESG), literature review
THE ANALYSIS OF HUMAN RESOURCES DEVELOPMENT STRATEGY OF WOMEN FARMERS' GROUPS (KWT) IN SINAR BULAN VILLAGE, BUKIT INTAN DISTRICT, PANGKALPINANG CITY jennie rorensia; Nadiatus Sholiha, Iska; Eritawana
Jurnal Ecoment Global Vol. 9 No. 3 (2024): Edisi Desember 2024
Publisher : Universitas Indo Global Mandiri Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36982/jeg.v9i3.4939

Abstract

Objective: This study aims to analyze the Human Resource Development Strategy carried out by the Women Farmers Group (KWT) in Sinar Bulan Village, Bukit Intan District, Pangkal Pinang City which aims to develop the productivity of KWT members, improve the performance and creativity of KWT members and improve the quality of organizational human resources. And the purpose of this study is also to suggest that there needs to be an evaluation of the Human Resource Development Strategy to improve organizational performance. Design/Method/Approach: The method used in this research is a qualitative method, This study uses a case study that focuses on the HR development strategy in KWT Sinar Bulan Village . Data collection techniques use literature studies, especially by reading articles that have been published in various journals related to HR development strategies and related to Women Farmers Groups, Researchers also conduct data collection techniques by means of observation to the research location, then other data collection techniques are also by interview methods from informants totaling 7 people consisting of the KWT Chairperson, KWT Secretary, KWT Treasurer and 4 KWT members. The data analysis technique used in this study was SWOT analysis. Findings: The results of this study indicate that the good performance of some active members is due to having attended training and development, but there are several problems with the Human Resource Development Strategy in inactive members and the lack of awareness in advancing and developing KWT so that researchers suggest conducting several evaluations of several Human Resource Development Strategies in KWT Sinar Bulan through a SWOT analysis that has been made by researchers . Originality/Value: This research is based on the researcher having conducted an observation at the research location unintentionally, by observing the different characteristics of the members, the ineffective HR management system at the research location made the researcher interested in researching the problems that exist in KWT Sinar Bulan. Practical/policy implications : This research is expected to provide benefits to members because the researcher has provided some suggestions and evaluated the research location, it is expected to provide effective changes to the HR management strategy at the research location.
IMPLEMENTATION OF THE MERDEKA CURUUCULUM IN MADRASAH IBTIDAIYAH IMPACT ON LEARING QUALITY Lesmana, Nadella; Hasnanto, Anton Tri
Jurnal Ecoment Global Vol. 9 No. 3 (2024): Edisi Desember 2024
Publisher : Universitas Indo Global Mandiri Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36982/jeg.v9i3.4960

Abstract

Objective: This study aims to analyze the implementation of the Merdeka Curriculum in Madrasah Ibtidaiyah and its impact on the quality of learning. The Merdeka Curriculum is designed to provide freedom in the teaching and learning process, with an emphasis on the development of student competencies and character, and is expected to improve the quality of education at various levels, including madrasahs. Design/Methods/Approach: Using a research method that involves a literature review discussing the implementation of the Merdeka Curriculum and the issues faced in Madrasah Ibtidaiyah related to the impact on the quality of learning in the field. Findings: The research findings indicate that the implementation of the Merdeka Curriculum in Madrasah Ibtidaiyah has a positive impact on the quality of learning, particularly in enhancing student participation, the development of critical thinking skills, and collaborative abilities. Originality/Value: this research also identifies several challenges, such as limited resources and the need for intensive training for teachers to effectively implement the curriculum Practical/Policy implication: In conclusion, although the implementation of the Merdeka Curriculum shows potential to improve the quality of learning, the success of its implementation heavily depends on adequate infrastructure support and the readiness of educators.
Educational Games and Ice Breaking in Scienci Learning for student of Madrasah Ibtidaiyah/Elementary Schools Nurmala; Ifrianti, Syofnidah
Jurnal Ecoment Global Vol. 9 No. 3 (2024): Edisi Desember 2024
Publisher : Universitas Indo Global Mandiri Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36982/jeg.v9i3.4979

Abstract

Objective: Problems frequently observed in educational activities among students of Madrasah Ibtidaiyah or Elementary Schools, particularly in science learning, include low motivation, limited concentration, exhaustion, and boredom when participating in classroom learning processes. Design/Methods/Approach: The method employed in this study is a qualitative approach. The research approach utilized is a library research method involving in-depth observation and analysis of scientific article sources centered on literature review Findings: Efforts that can be implemented to address these challenges involve educators needing to introduce strategies capable of enhancing focus capacity and student motivation within the classroom environment, such as utilizing educational games and ice-breaking activities. This academic work aims to examine the application of educational games and ice-breaking in science learning activities for MI/SD students. Originality/Value: This academic work aims to examine the application of educational games and ice-breaking in science learning activities for MI/SD students. Practical/Policy implication: Based on these findings, it can be concluded that the learning process through educational games and ice-breaking activities in science learning for Madrasah Ibtidaiyah or Elementary School students is highly appropriate for implementation in classroom teaching activities because educational games and ice-breaking are capable of optimizing motivation, focus, enthusiasm, interest, concentration, and learning outcomes of students during the science learning process in the classroom.
Analysis of Women's Behavior and Work Ethic at the National Level in Timor-Leste: Achieving Leadership and Gender Equality Pranitasari, Diah; Maria Angelina Lopes Sarmento
Jurnal Ecoment Global Vol. 9 No. 3 (2024): Edisi Desember 2024
Publisher : Universitas Indo Global Mandiri Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36982/jeg.v9i3.5172

Abstract

Objective: The aim of this study is to analyze the behavior and work ethic of women at the national level in Timor-Leste in the pursuit of leadership and gender equality. Design/Methods/Approach: The study was conducted on women in Timor-Leste using a mixed-methods approach. The population consisted of all women holding government positions in Timor-Leste. Using a purposive sampling technique, 21 respondents were selected. With the mixed-methods approach, primary data were collected through questionnaires and interviews, while secondary data were gathered through direct communication techniques. The research instruments for secondary data included book studies, papers, documents, regulations, diaries, and similar sources. Additionally, limited interviews were conducted with authorized individuals responsible for providing data related to the research subjects. The data were processed descriptively, aiming to analyze and summarize the fundamental characteristics of the collected data. Data presentation was carried out immediately after all data were gathered through questionnaires, interviews, observations, and available documentation related to gender equality, women's leadership, and existing legislation. Findings: The biggest challenges in achieving leadership positions for women include gender bias, lack of family support, and insufficient education and training, which hinder women from reaching top leadership roles. Patriarchal culture also contributes to domestic violence, making women feel insecure about pursuing leadership positions. Key factors that can support women in achieving leadership include leadership training to broaden their understanding of leadership, workplace gender equality policies, and support from supervisors. These three elements can help women advance to higher positions. The primary obstacle to achieving gender equality is patriarchal culture, which limits women's opportunities to pursue higher education. The lack of education and training results in women feeling less confident, undervalued, and hesitant to compete with men. The future of women's leadership will be realized when gender equality is achieved across all sectors, with more women holding leadership positions. Timor-Leste's legal framework already provides significant opportunities for women's leadership. What is now needed is the genuine commitment to implement the constitutional mandates and existing laws effectively. Originality/Value: The novelty of this research lies in the fact that no previous studies have been conducted on the behavior and work ethic of women in Timor-Leste. Practical/Policy implication: The research findings provide recommendations to policymakers and organizations on how to enhance women's participation in leadership and create a supportive environment for gender equality in Timor-Leste.
Determinants Of Servqual Dimensions On Customer Satisfaction And Loyalty In Maritime Transportation And Logistics Services Yandi Tjendana; Diah Pranitasari
Jurnal Ecoment Global Vol. 9 No. 3 (2024): Edisi Desember 2024
Publisher : Universitas Indo Global Mandiri Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36982/jeg.v9i3.5179

Abstract

Objective: This study aims to examine the SERVQUAL dimensions (tangibles, reliability, responsiveness, assurance, and empathy) in relation to service quality and customer loyalty. Design/Methods/Approach: This study employs a quantitative research approach. The population consists of all customers of PT. Bintang Samudera Mandiri Line's maritime transportation and logistics services, totaling 110 companies. The sampling technique used is random sampling, with a sample size of 86 respondents. Data was collected through questionnaires distributed via Google Forms. The data analysis method utilizes SmartPLS 4.0 software. Findings: Tangibles have a significant impact on customer satisfaction. Reliability also influences customer satisfaction. Similarly, responsiveness affects customer satisfaction. However, assurance and empathy do not impact customer satisfaction. Furthermore, customer satisfaction does not significantly influence customer loyalty. Tangibles, reliability, responsiveness, assurance, and empathy do not indirectly affect customer loyalty through customer satisfaction. Originality/Value: No previous studies on SERVQUAL, customer satisfaction, and loyalty have been conducted at PT. Bintang Samudera Mandiri Line. Practical/Policy implication: Companies can use the results of this study to improve their service quality, the findings of this study provide guidance for companies to focus on the service dimensions that most affect customer satisfaction. Companies can prioritize strengthening Tangibles and Reliability to achieve increased customer satisfaction and loyalty, this study also shows the importance of efficiency and reliability in the delivery process. Therefore, companies can improve their logistics infrastructure and management system to ensure on-time delivery and better management of customer complaints. Keywords: Tangibles, Reliability, Responsiveness, Assurance, Empathy, Customer Satisfaction, and Customer Loyalty
Strategy Formulation for Market Development of the Ready-Mix Industry in Ibu Kota Negara Hury Wilman; Diah Pranitasari
Jurnal Ecoment Global Vol. 9 No. 3 (2024): Edisi Desember 2024
Publisher : Universitas Indo Global Mandiri Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36982/jeg.v9i3.5180

Abstract

Objective: This research aims to establish market development strategies for the ready-mix industry in IKN. Design/Methods/Approach: This research employs methods including literature review, data collection, and data analysis. The collected data, both primary and secondary, are processed by analyzing competitive factors in the IKN East Kalimantan area (CP Matrix), as well as internal factors (IFE Matrix) and external factors (EFE Matrix). These factors are then formulated to determine strategies using SWOT analysis, SPACE analysis, and GS Matrix. The results are further refined through the QSP Matrix to identify the strategic options to be implemented. Findings: The strategy resulting from the formulation in this research is an aggressive alternative strategy focused on market penetration, aggressive promotion, strengthening sales capabilities, and product development. This approach aims to expand the market in the IKN region, increase revenue, and achieve the company's vision. Originality/Value: No prior research has been conducted to establish market development strategies for the ready-mix industry in IKN. Practical/Policy implication: Providing strategic guidance for ready-mix industry companies to take advantage of market opportunities in the IKN region. Increasing the company's competitiveness through the implementation of aggressive strategies such as market penetration, intensive promotion, and product diversification. Supporting the achievement of the company's vision by increasing market share and revenue in developing regions. Keywords: Marketing Strategy, SWOT Matrix, SPACE Matrix, Quantitative Strategic Planning Matrix
THE INFLUENCE OF VIRAL MARKETING AND ELECTRONIC-WORD OF MOUTH ON THE DECISION TO SUBSCRIBE TO THE NETFLIX APP (Survey on Instagram Followers @netflixid) Ananto, Yashin Hilmy; Ratnasari, Ina
Jurnal Ecoment Global Vol. 10 No. 1 (2025): Edisi April 2025
Publisher : Universitas Indo Global Mandiri Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36982/jeg.v10i1.5153

Abstract

Objectives: This research aims to test and analyze the effect of viral marketing and electronic word of mouth on the Netflix application purchasing decision. This study uses primary data obtained from the results of distributing questionnaires to Netflix Indonesia Instagram followers (@netflixid) Design/Methods/Approach: The method used is descriptive and verification with a quantitative approach. The sample in this study were 384 samples from 1,400,000 population taken using nonprobability sampling method with purposive sampling technique. The analysis technique used in this research is scale range analysis and multiple linear regression analysis and SPSS 26 Software. Findings: The results showed that viral marketing, electronic word of mouth, and subscription decisions in the Netflix application are in the excellent category, meaning that the viral marketing run by Netflix is considered capable of satisfying its users so that these users share their experiences online and influence other users to decide to subscribe. Partially, viral marketing has a positive and significant effect on subscription decisions, electronic word of mouth has a positive and significant effect on subscription decisions. Originality/Value: No previous studies on viral marketing and electronic word of mouth have been conducted on Netflix application subscribe decision. Practical/Policy Implication: Improving the quality of the reviews displayed and their relation to user preferences, Netflix can generate more positive responses and increase the overall positive perception of the app and content. Netflix can improve the quality and variety of its content by ensuring that the content presented has consistency in terms of story, cinematography, and genre diversity. Strategies such as providing original content relevant to local preferences can be implemented to attract subscribers so that users will feel more confident and satisfied with their decision to subscribe. In addition, free trials or subscription discounts can be offered to encourage hesitant subscribers.   Keywords: Viral Marketing, Electronic Word of Mouth, Decision   
THE INFLUENCE OF SOCIAL MEDIA CONTRIBUTION, BRAND AMBASSADOR, SERVICE QUALITY, CONSUMER TRUST, AND BRAND IMAGE ON PURCHASE DECISIONS FOR TELKOMSEL OPERATOR SERVICES Muhammad Azizi*; Jimi Ronald; Yosi Eka Putri
Jurnal Ecoment Global Vol. 10 No. 1 (2025): Edisi April 2025
Publisher : Universitas Indo Global Mandiri Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36982/jeg.v10i1.5235

Abstract

Objective: This research aims to see the influence of the contribution of social media, brandambassadors, service quality, consumer trust and brand image together on purchasing decisions amongPGRI West Sumatra Economics students.Design/Methods/Approach: This research uses a quantitative type of research. The population in thisstudy were all Economic Education Students Class of 2022 at PGRI University, West Sumatra. Dataanalysis techniques used in this research are Descriptive Analysis, Inductive Analysis, Multiple LinearRegression Analysis, Determination Analysis (R²), Hypothesis Testing.Findings: Based on the data analysis results, the following conclusions can be drawn: 1) Social Media hasa positive and significant effect on Purchase Decision, with a coefficient value of 0.181. 2) BrandAmbassador does not have a significant effect on Purchase Decision, with a coefficient value of 0.044. 3)Service Quality does not have a significant effect on Purchase Decision, with a coefficient value of 0.272.4) Consumer Trust has a positive and significant effect on Purchase Decision, with a coefficient value of0.222. 5) Brand Image does not have a significant effect on Purchase Decision, with a coefficient value of0.074. 6) Social Media, Brand Ambassador, Service Quality, Consumer Trust, and Brand Image togetherhave an effect on Purchase Decision, where F-count (6.090) > F-table (2.317), with a coefficient ofdetermination (R2) value of 0.255. This means that Social Media, Brand Ambassador, Service Quality,Consumer Trust, and Brand Image influence Purchase Decision by 25.50%, with the remaining 74.50%.Originality/Value: This study employs model feasibility tests, namely the Maximum Likelihood Test andthe Ramsey RESET Test. These tests aim to identify the model parameters that are most likely to generatethe observed data and to assess whether the regression model used is correctly specified or suffers fromspecification errors.Practical/Policy implication: This research is beneficial for understanding the influence of Social Media,Brand Ambassadors, Service Quality, Consumer Trust, and Brand Image on the Purchase Decision ofTelkomsel Operator Services. Additionally, it provides insights into the theory of Purchase Decision andthe factors that influence it. Key Words: social media, brand ambassador, service quality, consumer trust, image, purchasing decisions
THE EFFECT OF WORKLOAD, JOB SATISFACTION, WORK-LIFE BALANCE, AND SOCIAL SUPPORT ON EMOTIONAL EXHAUSTION IN EMPLOYEES Cahyaningrum, Regita Dwi; Kasmawati, Yuni
Jurnal Ecoment Global Vol. 10 No. 1 (2025): Edisi April 2025
Publisher : Universitas Indo Global Mandiri Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36982/jeg.v10i1.5242

Abstract

This study aims to examine the influence of workload, job satisfaction, work-life balance, and social support on emotional exhaustion among employees of public accounting firms. The research method used is quantitative descriptive. The data analysis technique employed in this study is multiple linear regression. The sampling method used in this research is saturation sampling, with a total sample size of 93 employees. Data were collected through a questionnaire using a Likert scale, which was processed using Microsoft Excel 2019 and SmartPLS version 4.1.0.9. The results of this study indicate that the variables of workload and worklife balance have a positive and significant effect on emotional exhaustion. Meanwhile, the variables of job satisfaction and social support have a negative and insignificant effect on emotional exhaustion. These findings are expected to help reduce the level of emotional exhaustion among employees of public accounting firms.

Page 18 of 20 | Total Record : 196

 16   17   18   19   20 

Filter by Year

2016 2025


Reset
Filter By Issues
All Issue Vol. 10 No. 2 (2025): Volume 10 No.2 Edisi Agustus 2025 Vol. 10 No. 1 (2025): Edisi April 2025 Vol. 9 No. 3 (2024): Edisi Desember 2024 Vol. 9 No. 2 (2024): Edisi Agustus 2024 Vol. 9 No. 1 (2024): Edisi April 2024 Vol. 8 No. 3 (2023): Edisi Desember 2023 Vol. 8 No. 2 (2023): Edisi Agustus 2023 Vol. 8 No. 1 (2023): Edisi April 2023 Vol. 7 No. 2 (2022): Edisi Agustus 2022 Vol. 7 No. 1 (2022): Edisi Februari 2022 Vol. 6 No. 2 (2021): Edisi Agustus 2021 Vol. 6 No. 1 (2021): Edisi Februari 2021 Vol. 5 No. 2 (2020): Edisi Agustus 2020 Vol. 5 No. 1 (2020): Edisi Februari 2020 Vol. 4 No. 2 (2019): Edisi Agustus 2019 Vol. 4 No. 1 (2019): Edisi Februari 2019 Vol. 3 No. 2 (2018): Edisi Agustus 2018 Vol. 3 No. 1 (2018): Edisi Februari 2018 Vol. 2 No. 2 (2017): Edisi Agustus 2017 Vol. 2 No. 1 (2017): Edisi Februari 2017 Vol. 1 No. 2 (2016): Edisi Desember 2016 Vol. 1 No. 1 (2016): Edisi Februari 2016 More Issue