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Marthen Robinson Pellokila
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Buletin Ilmiah IMPAS
Published by Universitas Nusa Cendana
ISSN : -     EISSN : 27148459     DOI : doi.org/10.35508/impas
Core Subject : Agriculture,
Agriculture, Biological Sciences & Forestry
Buletin Ilmiah Impas merupakan jurnal online yang didedikasikan untuk mengungkap segala isu ilmiah yang bersumber dari penelitian, survei, eksperimen, dan opini terkait sosial ekonomi pertanian. Semua topik mulai dari kebijakan publik di bidang ekonomi pertanian, pemberdayaan masyarakat petani, optimalisasi produksi input pertanian, efisiensi dalam hal usahatani dan pemasaran pertanian, serta isu-isu ekonomi pada industri rumah tangga pengolahan produksi pertanian
Arjuna Subject : Ilmu Pertanian dan Biologi (Semua) - Ilmu Pertanian dan Biologi (Lain-Lain)
Articles 220 Documents
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VALUE ADDED OF BIRD'S EYE CHILI (CAPSICUM FRUTESCENS L.): A CASE STUDY OF THE INTEGRATED VILLAGE ECONOMIC TRANSFORMATION PROGRAM IN GOLO ROPONG VILLAGE, WEST SATARMESE DISTRICT, MANGGARAI REGENCY Suryani, Maria Karlina; Suek, Johanna; Bani, Aplonia; Adar, Damianus
Buletin Ilmiah Impas Vol 26 No 3 (2025): Volume: 26 No.: 3 November Edition 2025
Publisher : Undana Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/impas.v26i3.28326

Abstract

Bird's eye chili (Capsicum frutescens L.) is a horticultural commodity that plays an important role in influencing inflation and is classified as a leading commodity with high economic value. This study aimed to analyze the added value of bird's eye chili powder as part of the Integrated Village Economic Transformation Program (TEKAD) in Golo Ropong Village, West Satarmese District, Manggarai Regency. Specifically, this study identified the additional economic value generated by processing fresh chili into chili powder and evaluated its contribution to increasing the income of farmers and local business actors. Data were collected through direct observation, interviews, and questionnaires. The data were analyzed using the Hayami method, supported by calculations of labor days (HOK) and depreciation costs to obtain a comprehensive estimate of added value. The results show that the processing of bird's eye chili into chili powder generated positive added value. The added value from this processing reached IDR 236,630, indicating that converting fresh chili into powdered chili provided a significant increase in economic value. The value-added ratio was 48.75%, while profit from sales reached IDR 66.87, with a profit rate of 70.65%. These findings indicate that the TEKAD program has an important role in promoting village economic transformation through horticultural product processing, although farmers still face challenges in profit distribution and production facilities.
MARKETING MIX STRATEGY FOR CORN EMPING PRODUCTS AT UMKM ANTIQUE KITCHEN, OESAPA BARAT URBAN VILLAGE, KELAPA LIMA SUBDISTRICT, KUPANG CITY Nunuhitu, Yolan; Kapioru, Charles; Bano, Maria
Buletin Ilmiah Impas Vol 26 No 3 (2025): Volume: 26 No.: 3 November Edition 2025
Publisher : Undana Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/impas.v26i3.28328

Abstract

This study aimed to identify the marketing mix strategy implemented by UMKM Antique Kitchen for its corn emping product and to determine the output of sales improvement influenced by the four elements of the marketing mix, namely product, price, place, and promotion. The study used a mixed methods approach with a sequential explanatory design, in which quantitative analysis was strengthened by qualitative findings. The research was conducted at UMKM Antique Kitchen in Oesapa Barat Urban Village, Kelapa Lima Subdistrict, Kupang City, East Nusa Tenggara. Primary data were collected through observation, interviews, and questionnaires administered to the owner, employees, and consumers, while secondary data were obtained from books, scientific journals, and supporting documents relevant to the marketing activities of the MSME. A total of 50 respondents were involved in the study, and the data were analyzed using descriptive analysis and multiple linear regression supported by classical assumption tests, coefficient of determination, simultaneous F-test, and partial t-test. The results showed that the four elements of the marketing mix had a significant influence on sales improvement. The product strategy focused on maintaining quality, distinctive taste, and attractive packaging; the pricing strategy was adjusted to consumer purchasing power; the place strategy emphasized distribution through local stores, souvenir outlets, and online channels; and the promotion strategy utilized social media and local events. Overall, the implementation of the 4P strategy increased sales to an average of 250 packages per month with income of approximately IDR 11,900,000. The findings indicate that an integrated marketing mix strategy is important for improving competitiveness and sustaining the sales growth of local food-based MSMEs.
ANALYSIS OF INCOME AND FEASIBILITY OF CORN FARMING IN OEBOLA VILLAGE, FATULEU SUBDISTRICT, KUPANG REGENCY Matildis, Angelina; Adar, Damianus; Nainiti, Selfius P. N.; Nurwiana, Ida
Buletin Ilmiah Impas Vol 26 No 3 (2025): Volume: 26 No.: 3 November Edition 2025
Publisher : Undana Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/impas.v26i3.28329

Abstract

This study aimed to determine the income and feasibility of corn farming. The research location was selected using purposive sampling, namely Oebola Village, Fatuleu Subdistrict, Kupang Regency. Respondents were determined using a simple random sampling method involving 40 respondents. The data used in this study consisted of primary and secondary data. The analytical methods applied were: (1) income analysis to determine the income generated from corn farming in Oebola Village, Fatuleu Subdistrict, Kupang Regency; and (2) corn-farming feasibility analysis to determine the feasibility of corn farming in the same location. The results showed that the average income from corn farming in Oebola Village was IDR 2,856,737.50 per farmer, or IDR 4,552,569.70 per 0.64 ha of land. Meanwhile, the revenue obtained was IDR 3,809,375.00. The income earned by corn farmers remains relatively low compared with its potential income. Based on the feasibility analysis, the R/C ratio was 6.3; the break-even point (BEP) of production was 190.5 kg per farmer and 297.7 kg per hectare. Meanwhile, the BEP price was IDR 1,430.88 per kg per farmer and IDR 2,280.30 per kg per hectare. Based on the results of this analysis, it can be concluded that corn farming in Oebola Village is feasible to operate and profitable.
STRATEGY FOR THE DEVELOPMENT OF VANILLA (Vanilla planifolia) FARMING IN THE KALAITI FARMER GROUP, KELAISI TENGAH VILLAGE, SOUTH ALOR DISTRICT, ALOR REGENCY Maulaling, Yudhi Ariston; Hendrik, Ernantje; Chamdra, Santhy; Pellokila, Marthen Robinson
Buletin Ilmiah Impas Vol 26 No 3 (2025): Volume: 26 No.: 3 November Edition 2025
Publisher : Undana Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/impas.v26i3.28330

Abstract

This study was conducted in the Kalaiti Farmer Group, Kelaisi Tengah Village, South Alor District, Alor Regency, from November to December 2024. The objectives of this study were to describe vanilla farming in the Kalaiti Farmer Group, identify the internal and external factors related to vanilla farming, and formulate development strategies for vanilla farming in the study area. The study used descriptive qualitative and quantitative approaches. The respondents for internal-factor analysis consisted of 26 vanilla farmers selected using a census technique, while the external-factor respondents consisted of five key informants, namely village government representatives, an agricultural extension worker, and traders. Data were analyzed using IFAS, EFAS, and SWOT matrices. The results showed that the main internal strengths were skilled and experienced human resources, good road and transportation access, sound production-process planning, and complete farming equipment. The main weaknesses were limited production land, low use of social media for promotion, persistent pest and disease problems, and production dependence on weather conditions. External opportunities included relatively high vanilla prices, community participation and mutual cooperation, supportive government permits and regulations, and a relatively suitable production climate. External threats consisted of limited working capital, production security risks, limited extension support, and insufficient government assistance in the distribution of fertilizers and pesticides. The SWOT position was in Quadrant I, indicating an aggressive strategy. Therefore, vanilla farming development should prioritize SO strategies by maximizing existing strengths to exploit market and institutional opportunities.
THE ROLE OF ROLE MODELS IN INCREASING CAYENNE PEPPER (CAPSICUM FRUTESCENS) FARMING INCOME: A CASE STUDY IN NAPI VILLAGE, KIE SUBDISTRICT, TIMOR TENGAH SELATAN REGENCY Nomleni, Irma Aprilia; Hendrik, Ernantje; Siubelan, Yakobus C.W.; Nurwiana, Ida
Buletin Ilmiah Impas Vol 26 No 3 (2025): Volume: 26 No.: 3 November Edition 2025
Publisher : Undana Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/impas.v26i3.28331

Abstract

Cayenne pepper farming is a major source of income for rural communities, including Napi Village in Timor Tengah Selatan Regency. However, farmer productivity and income remain uneven due to limited technical knowledge, weak farmer institutions, and low adoption of innovation. This study aimed to examine the role of local role models (mnasi aleta lene) in increasing farmers' income from cayenne pepper farming. A quantitative approach was employed with 48 farmers selected through simple random sampling. The role model variable was measured using five indicators: mentor, motivator, facilitator, organizer, and communicator. Farmers' income was calculated using farm income analysis (I = TR - TC) and categorized into low, medium, and high levels. The data were analyzed using descriptive statistics and ordinal logistic regression. The results show that average farmer income reached IDR 11,854,937 per planting season, indicating that cayenne pepper farming in Napi Village is profitable. The ordinal regression model was statistically significant (Chi-Square = 27.604; p = 0.001), with a Nagelkerke R2 value of 0.538. Partially, the role model function as a mentor (p = 0.034) and facilitator (p = 0.002) significantly influenced farmers' income, while the roles as motivator, organizer, and communicator had no significant effect. These findings indicate that the economic impact of role models is mainly determined by technical guidance and facilitation of access to resources rather than symbolic or motivational functions alone.
MARKETING ANALYSIS OF DRY SHELLED CORN IN NADAWAWI VILLAGE, WEST SABU DISTRICT, SABU RAIJUA REGENCY Djingi, Evamarduard Haba; Bano, Maria; Un, Paulus; Kapa, Maximillian M.J.
Buletin Ilmiah Impas Vol 26 No 3 (2025): Volume: 26 No.: 3 November Edition 2025
Publisher : Undana Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/impas.v26i3.28332

Abstract

Corn is one of the main food crops cultivated by the community in Nadawawi Village. The main problem faced by corn farmers in Nadawawi Village, West Sabu District, Sabu Raijua Regency, lies in the marketing process of their corn production. The marketing locations are approximately 7 km away, causing farmers to spend relatively high transportation costs, ranging from IDR 25,000 to IDR 50,000, while also making them highly dependent on marketing institutions such as traders. Therefore, this study aimed to: (1) identify the corn marketing channels in Nadawawi Village, West Sabu District, Sabu Raijua Regency; (2) determine the marketing margin and farmer's share of corn in Nadawawi Village; and (3) determine the level of corn marketing cost efficiency in the study area. The results show that most corn farmers were of productive age, predominantly male, had a relatively low educational level, had more than ten years of farming experience, had small household dependents, and mostly cultivated land areas of less than 0.5 ha. Two marketing channels were identified: channel I, farmers sell directly to consumers, and channel II, farmers sell to retailers, who then sell to consumers. No marketing margin was found in channel I, while the margin in channel II was IDR 3,200/kg. The farmer's share was 100% in channel I and 61% in channel II. Marketing cost efficiency was 7.78% in channel I and 3.16% in channel II, indicating that channel II was the most efficient marketing channel.
DETERMINANTS OF CONSUMER PURCHASE DECISIONS IN THE AGROINDUSTRY OF ECO-ENZYME SOAP FOR WOVEN TEXTILES AT CV. MAZMUR ECO SHOP IN KUPANG CITY Palastri, Azalia Anindya; Pellokila, Marthen Robinson; Darlen, Maria Fransisca
Buletin Ilmiah Impas Vol 26 No 3 (2025): Volume: 26 No.: 3 November Edition 2025
Publisher : Undana Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/impas.v26i3.28334

Abstract

The issue of organic waste management remains a serious environmental challenge in Indonesia. Eco-enzyme has emerged as one potential solution for organic waste management because it can be used as a raw material for organic soap that is environmentally friendly and has practical value. This study aims to analyze the determining factors of consumer purchasing decisions for eco-enzyme soap for woven textiles at CV. Mazmur Eco Shop, Kupang City. The study employed a quantitative approach using binary logistic regression with 100 respondents selected through purposive sampling. The results show that price and consumer trust have a significant effect on purchasing decisions, whereas perceived product quality is not significant. These findings indicate the importance of pricing strategies and consumer education in increasing consumer trust and encouraging the purchase of eco-enzyme soap.
DETERMINANTS OF LABOR ALLOCATION IN LONTAR FARMING IN OETUTULU VILLAGE, NORTHWEST ROTE DISTRICT, ROTE NDAO REGENCY Sinar, Maria Eresta; Suek, Johanna; Bani, Aplonia; Hendrik, Ernantje
Buletin Ilmiah Impas Vol 26 No 3 (2025): Volume: 26 No.: 3 November Edition 2025
Publisher : Undana Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/impas.v26i3.28335

Abstract

Lontar palm is a leading commodity in Rote Ndao Regency, particularly for rural communities that depend on its products, such as palm sugar, palm wine, and handicrafts. However, lontar farming is still carried out traditionally and faces various constraints, including limited equipment, labor availability, and market access that remains suboptimal. The basic method used in this study was descriptive quantitative research. This study aimed to identify the profile of lontar farming, describe the profile of lontar farming, and estimate the determinants of labor allocation in lontar farming. Respondents were selected randomly using a simple random sampling method, involving 55 lontar tappers. The analytical techniques used were man-days (HOK) analysis and multiple linear regression analysis. The results showed that the average labor allocation of lontar farmers was 28.6 man-days per season, with tapping being the activity that absorbed the greatest amount of labor. Based on the multiple linear regression analysis of the seven variables examined, namely age, education, number of family members, labor, farming experience, number of trees, and number of inflorescence clusters per tree, only the number of trees had a significant effect on labor allocation. This means that the more trees tapped by farmers, the greater the labor required.
IMPROVING THE EFFECTIVENESS OF AGRICULTURAL EXTENSION PROGRAMS THROUGH A WHATSAPP COMMUNICATION APPROACH IN MANULEA VILLAGE, SASITAMEAN DISTRICT, MALAKA REGENCY Muti, Maria Magdalena; Olviana, Tomycho; Un, Paulus
Buletin Ilmiah Impas Vol 26 No 3 (2025): Volume: 26 No.: 3 November Edition 2025
Publisher : Undana Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/impas.v26i3.28336

Abstract

This study aimed to evaluate the effectiveness of a corn-farming agricultural extension program implemented through a digital communication approach using WhatsApp in Manulea Village, Sasitamean District, Malaka Regency. The study employed a mixed-methods approach combining qualitative and quantitative methods. Data were collected through interviews, observation, documentation, and questionnaires. A total of 38 farmers were selected purposively based on smartphone ownership, at least one year of farming experience, and participation in extension activities. The results showed that digital communication through WhatsApp helped disseminate agricultural information quickly, flexibly, and effectively. The extension program provided information related to the use of superior seeds, planting and crop maintenance techniques, fertilization, pest and disease control, and post-harvest processing. The effectiveness of the program was reflected in farmers’ adoption of several recommended corn cultivation technologies. However, several constraints remained, including limited farmer time, the relatively older age of some farmers, limited internet access in certain areas, and difficulties in obtaining adequate agricultural inputs. The program was generally considered moderately effective to effective, although several aspects, such as fertilizer use, technical training, and post-harvest practices, still require improvement. The study recommends that extension agents provide more intensive direct and online assistance, prepare flexible communication schedules, and that local governments support digital extension through the provision of digital infrastructure and information technology training for farmers.
DETERMINANTS OF PADDY FIELD CONVERSION IN ROTE NDAO REGENCY Mooy, Injela Wahyuni Ayahnya; Abdurrahman, Mustafa; Darlen, Maria Fransisca
Buletin Ilmiah Impas Vol 26 No 3 (2025): Volume: 26 No.: 3 November Edition 2025
Publisher : Undana Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/impas.v26i3.28337

Abstract

Paddy field conversion is a critical issue in agricultural development because it directly reduces the availability of land for food production. Rote Ndao Regency, one of the regions with the largest paddy field areas in East Nusa Tenggara Province, has experienced a significant decline in paddy field area during the last five years. A considerable proportion of these fields has been converted into housing, small businesses, and public facilities. If the conversion of paddy fields to non-agricultural functions is not controlled, the area available for food production will continue to decrease. This study used a quantitative approach and was conducted in Rote Ndao Regency using primary and secondary data. The data were analyzed using multiple linear regression with SPSS to determine the influence of several independent variables on paddy field conversion. The results show that 3,442 hectares of paddy fields in Rote Ndao Regency have been converted. These lands are no longer used for rice farming but have been shifted to other uses, including private houses, kiosks, workshops, restaurants, and rental houses. The multiple linear regression results indicate that population growth, growth of household-scale industries, household income, paddy field location, and paddy field productivity significantly affect paddy field conversion. To support food security programs, the government should tighten the permit system for converting agricultural land into non-agricultural land, strengthen the designation of sustainable food agricultural land, and provide extension services that encourage farmers to use existing agricultural land more productively and sustainably.

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