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International Journal of Economics, Business and Accounting Research (IJEBAR)
Published by STIE AAS Surakarta
ISSN : 26224771     EISSN : 26141280     DOI : 10.29040/ijebar.v3i03
Core Subject : Economy,
Economics, Econometrics & Finance
International Journal of Economics, Business, and Accounting Research (IJEBAR) is a peer-reviewed, open access international scientific journal dedicated for rapid publication of high-quality original research articles as well as review articles in all areas of Economics, Business and Accounting.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 2,142 Documents
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ANALYSIS OF ABNORMAL RETURN AND TRADING VOLUME ACTIVITY BEFORE AND AFTER THE BINOMO CASE ON STOCK PRICE OF COMPANIES LISTED ON THE INDONESIA STOCK EXCHANGE Ita Kurnia Dewi; Indra Lila Kusuma; Desy Nur Pratiwi
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7, No 4 (2023): IJEBAR, Vol. 7 Issue 4, December 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i4.10015

Abstract

The purpose of this study was to determine whether there was a difference in the average abnormal return and trading volume activity between before and after the Binomo case, and whether there was a difference in the average abnormal return and trading volume activity between before and after the information that Indra Kenz was named a suspect. Data are collected and analyzed using descriptive statistical test dan normality test. Method of hypothesis testing by paired sample t-test. The results obtained from this study indicate (1) there is no difference in the average abnormal return between before and after the Binomo case, (2) there is no difference in the average trading volume activity between before and after the Binomo case, (3) there is no difference the average abnormal return between before and after Indra Kenz was named a suspect, (4) There was a difference in the average trading volume activity between before and after Indra Kenz was named a suspect
THE EFFECT OF PERCEIVED VALUE, CUSTOMER SATISFACTION AND TRUST ON CUSTOMER LOYALTY AT THE DM CLINIC IN EAST JAKARTA Florencia Vanya Vaniara; Rudy Pramono
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 3 (2022): IJEBAR, Vol. 6 Issue 3, September 2022
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i3.6377

Abstract

The increasing number of clinics in big cities creates intense competition. In order to maintain market share, clinics are required to pay attention to customer’s perceived value, customer satisfaction, trust and customer loyalty maintenance. The purpose of this study was to analyze the effect of perceived value, customer satisfaction, and trust on customer loyalty; the effect of perceived value on customer satisfaction; and the effect of customer satisfaction on trust at DM Clinic, East Jakarta. This study involved 150 outpatients who had received health services at DM Clinic. Questionnaires were distributed using Google Form application to collect data based on convenience sampling, the questionnaire used a Likert scale with a value of 1 – 5. All descriptive analysis used SPSS and data analysis used PLS-SEM method. The results of this study stated that there was a positive effect of perceived value on customer loyalty (p = 0.065), perceived value on customer satisfaction (p = 0.05), customer satisfaction on customer loyalty (p = 0.021), customer satisfaction on trust (p = 0,39), trust towards customer loyalty (p = 0.119). This research can be used as input for clinic administrators to provide better service to customers to increase customer loyalty to DM Clinic. This research also has recommendations for further research.
INFLUENCE COVID-19 ON RECEIVING DONATIONS AND MANAGEMENT IN NON-PROFIT INSTITUTIONS Yuliana Sri Purbiyati; Maria Widyastuti
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 4 (2022): IJEBAR, Vol. 6 Issue 4, December 2022
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i4.7302

Abstract

Non-profit institutions, even if they are religious institutions, cannot be separated from finances, how they earn and how they are managed. This research is a qualitative research with a case study approach. Data obtained through observation, interviews, and documentation. This research tries to dissect how the Catholic Church in West Surabaya Diocese of Surabaya Diocese struggles to manage finances during the co-19 pandemic. There are two issues in this research, namely whether the Covid-19 pandemic has had an impact on the collection income of the Catholic Church and on the impact that has arisen on the income of church collections during the Covid-19 pandemic, and how the Catholic Church has financed its activities. The results of the study revealed that only at the beginning of the pandemic, some churches experienced ups and downs in their collection income, but after getting used to it; the collection income became stable again. In financing its activities, namely routine activities, programs, worship, and charities, all the Church manages from the finances of the congregation's collections and donations. During this pandemic, the Catholic Church of the West Surabaya Diocese of the Surabaya Diocese did not raise funds. The pure church only accepts congregational collections and donations from its own congregation. Keywords: non-profit organizations, catholic church, collections, donations, activities.
THE INFLUENCE OF SERVICE QUALITY, FOOD QUALITY AND DINESCAPE ON CUSTOMER SATISFACTION AT MIE SS PASURUAN Sulis Edy Wibisono; Liliana Dewi
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7, No 3 (2023): IJEBAR, VOL. 07 ISSUE 03, SEPTEMBER 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i3.10071

Abstract

This study aims to analyze the effect of food quality , kualitas pelayananand dinescape on customer satisfaction at Mie SS Pasuruan. The independent variables of this study are kualitas makanan (X1) kualitas pelayanan(X2), Dinescape (X3) the dependent variable of this study is Satisfaction customer (Y1). This research is included in quantitative research because the approach used for research proposals, hypothesis determination, and data analysis up to writing uses aspects that involve measurement, calculation formulas, and data in numerical form. The sample of this research is SS Noodle customers aged over 17 years. by using the heirs theory, the required number of samples is determined to be 190 respondents. The data collection method used was distributing questionnaires to respondents through a print out of the questionnaire. The data that has been collected was analyzed usinf spss 15 by testing data validity, data reliability, classical assumptions, normality, multicollinearity, heteroscedasticity, multiple linear regression tests, t tests and r square tests. The results of this study indicate that food quality, service quality and dinscape have a significant effect on customer satisfaction
The Influence of Product Quality, Service Quality, and Location on Customer Loyalty at Depot Wakik Gresik Rahmah Renanda Fantika; J.E. Sutanto; Moses Soediro; Adrie Oktavio
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7, No 2 (2023): IJEBAR, VOL. 07 ISSUE 02, JUNE 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i2.8835

Abstract

This research entitled "The influence of product quality, service quality, and location on customer loyalty at Depot Wakik Gresik" has four objectives, namely: (1) To find out what effect product quality has on customer loyalty, (2) To find out how service quality influences on customer loyalty, (3) Knowing how location influences customer loyalty, (4) Knowing how product quality, service quality, and location influence customer loyalty simultaneously. The Depot Wakik Gresik is a business engaged in the food and beverage sector which is located in Gresik Regency. With the quantitative method also using the research population which are customers of the Depot Wakik Gresik who have visited by buying and consuming at Depot Wakik Gresik products more than twice, researchers candone. The sample used was 150 respondents. The required data was collected using questionnaires to the respondents directly. Data is processed using IBM SPSS 25 software for windows. The results obtained in this research are product quality, service quality, and location have a positive and significant effect both partially and simultaneously on customer loyalty at the Depot Wakik Gresik.
THE INFLUENCE OF PRODUCT DESIGN ON PURCHASING DECISIONS OF VIRTUAL ITEMS ON MOBILE LEGENDS BANG-BANG GAME WITH PRICE AS A MODERATION VARIABLE Junko Alessandro Effendy; Thalia Nikky Siswono; Fernando Arron Susilo; Vivia Pauline Harliana; Catherine Lorena Valentina Franoto5
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7, No 4 (2023): IJEBAR, Vol. 7 Issue 4, December 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i4.11555

Abstract

This research aims to find the influence of product design on purchasing decisions with price as a moderating variable. The grand theory in this research is relationship marketing, which is an approach to marketing that emphasizes fostering, developing and maintaining long-term relationships with customers rather than just focusing on short-term buying and selling transactions. Researchers used 3 variables in this research, namely product visuals, price and purchasing decisions. The population in this study was all 110 participants who were members of the esports community in Surabaya. After the researchers distributed the questionnaire, it was found that the response rate for respondents in this study was 74.54% or 82 respondents. The results of the first hypothesis show that product design influences purchasing decisions. The results of the second hypothesis indicate that price negatively moderates the relationship between product design and purchasing decisions Keywords: Relationship marketing, product design, price, purchase decision.
THE EFFECT OF SERVICE QUALITY AND CUSTOMER TRUST ON CUSTOMER SATISFACTION AND CUSTOMER LOYALTY PT SURYA RAFI BERSAUDARA Untung Surapati; Suharno Suharno; Zainal Abidin
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 4, No 03 (2020): IJEBAR, VOL. 04 ISSUE 03, SEPTEMBER 2020
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v4i03.1283

Abstract

This study aims to determine the effect of service quality and customer trust on customer satisfaction and customer loyalty of PT Surya Rafi Bersaudara. The population in this study were customers of PT Surya Rafi Bersaudara with a total of 75 respondents. The method of data collection is done by giving a list of questions or questionnaires to respondents who are customers at PT BKI , where the questionnaire is distributed to these customers. This study uses a data analysis tool that is partial Least Square (PLS), then this study uses the analysis method of structural equation models or Path Analysis to determine the causal relationship between latent variables contained in structural equations. The tool used in data processing using the Smart PLS program. The results of this study indicate that 1) service quality has a significant effect on customer satisfaction, 2) customer trust has a significant effect on customer satisfaction, 3) service quality has a significant effect on customer loyalty, 4) customer trust has no significant effect on customer loyalty, 5) customer satisfaction has a significant effect on customer loyalty. Keywords: Service Quality, Customer Trust, Customer Satisfaction, Customer Loyalty
POTENTIAL BANKRUPTCY WITH SYSTEMIC IMPACT DURING PANDEMIC Ismanto Hadi Santoso; Sony Kristiyanto
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 3 (2022): IJEBAR, Vol. 6 Issue 3, September 2022
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i3.6634

Abstract

The world economy condition was not in the best condition in 2019 until several years later. This is due to the Covid pandemic, which has forced several countries to take firm action in the form of limiting community activities as a whole, resulting in a decline in economic activity. Restrictions on community activities will result in a general economic downturn marked by a decline in economic growth. The banking business, which relies heavily on good economic conditions, will certainly be affected. The worst possibility that can happen is the bankruptcy of the bank caused by the pandemic. This study tries to reveal how the potential for bankruptcy may be experienced by the bank. The sample of this research is a group of banks with systemic impact in Indonesia based on the decision of the Financial Services Authority of the Republic of Indonesia in 2017. According to this decision, there are fifteen banks in Indonesia which are categorized as systemic impact banks. This study used fourteen banks and left one bank with a systemic impact due to insufficient data for processing. By using commonly used bankruptcy measures, this study concludes that in the period of observation, there are three banks that have the potential to go bankrupt and the rest are in the gray area and there is no bank that does not have the potential to go bankrupt.
THE INFLUENCE OF PROMOTION, PRODUCT INNOVATION AND SERVICE QUALITY ON CUSTOMER SATISFACTION AT McDONALD’S SLAMET RIYADI SURAKARTA Sonia Kartika Wulan; Supawi Pawenang; Ratna Damayanti
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7, No 1 (2023): IJEBAR, VOL. 07 ISSUE 01, MARCH 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i1.8367

Abstract

This research intined to determine promotion, product innovation and service quality simultaneously or partially on customer satisfaction at McDonald's Slamet Riyadi in Surakarta City. This kind of research is quantitative, with population of all consumers who have purchased and consumed McDonald's at Slamet Riyadi Surakarta City, the sampling technique make use of purposive sampling technique. Sample amount 100 respondents. Methods of data analysis utilize multiple linear regression analysis. Results the show promotion, product innovation and service quality have a simultan and significant effect on customer satisfaction. Whereas in the t test promotion does not have a significant effect on customer satisfaction, product innovation has a positive and significant effect on customer satisfaction, and service quality has a positive and significant effect on customer satisfaction. Keywords: promotion, product innovation, service quality and customer satisfaction
ANALYSIS OF FACTOR INFLUENCING REPURCHASE INTENTION AND WORD OF MOUTH COMMUNICATION MEDIATED BY SATISFACTION Novita Umi Choirunnisa; Edy Purwo Saputra; Soepatini Soepatini
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7, No 3 (2023): IJEBAR, VOL. 07 ISSUE 03, SEPTEMBER 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i3.11036

Abstract

In an era of increasingly rapid technological developments, changes and people's needs for practical products are also increasing. One of the most popular food products is Kentucky Fried Chicken (KFC). Therefore, it is important for companies to identify the factors that influence consumer behavior in order to improve the company. This study aims to analyze the factors that influence consumer repurchase intention and word of mouth communication mediated by customer satisfaction at Kentucky Fried Chicken (KFC) companies. Data collection was carried out by providing KCF customer questionnaires with a total of 171 respondents. The statistical analysis used is the Partial Least Square (PLS) based SEM (Structural Equation Modeling) method. The results showed that price fairness, restaurant food quality, and service quality had a positive and significant effect on customer satisfaction. Customer satisfaction has a positive and significant effect on consumer repurchase intention and word of mouth communication. From the results of this study, it contributes to the KFC company making price fairness, restaurant food quality, service quality a consideration in carrying out marketing strategies related to customer satisfaction and will influence consumer repurchase intention and word of mouth.

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