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International Journal of Economics, Business and Accounting Research (IJEBAR)
Published by STIE AAS Surakarta
ISSN : 26224771     EISSN : 26141280     DOI : 10.29040/ijebar.v3i03
Core Subject : Economy,
Economics, Econometrics & Finance
International Journal of Economics, Business, and Accounting Research (IJEBAR) is a peer-reviewed, open access international scientific journal dedicated for rapid publication of high-quality original research articles as well as review articles in all areas of Economics, Business and Accounting.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 2,142 Documents
 151   152   153   154   155 
THE INFLUENCE OF PRODUCT QUALITY, PRICE, AND E-WOM ON CUSTOMER LOYALTY AT NAMA BAIK CAFÉ SURABAYA Aubrey Azriel; J.E Sutanto
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 2 (2024): IJEBAR, VOL. 08 ISSUE 02, JUNE 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i2.13400

Abstract

This study aims to determine the influence of product quality, price, and E-WOM on customer loyalty at Nama Baik Café Surabaya. Design/methodology/approach – The population used is all café visitors in Surabaya, the number of which is unknown. This research uses a non-probability sampling method and purposive sampling technique. The required criteria are consumers of Nama Baik Café in Surabaya who have made a minimum of 2 transactions, aged between 21 and 50 years old, and have an Instagram account. Online questionnaires distributed to 150 respondents and the data was processed using SPSS 20 program. Findings – The results of the research analysis is, it is found that all the variables studied influenced customer loyalty significantly, either partially or simultaneously.
CHALLENGES AND STRATEGIES IN TEACHING ENGLISH TO NON-ENGLISH MAJORS IN BUSINESS AND ACCOUNTING PROGRAMS Dewi Muliasari
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7, No 4 (2023): IJEBAR, Vol. 7 Issue 4, December 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i4.14856

Abstract

This study investigates the challenges and strategies in teaching English to non-English majors, specifically within business and accounting programs at Institut Teknologi Bisnis AAS Indonesia. Using a qualitative case study approach, the research explores the perspectives of both instructors and students to identify key difficulties and effective practices. The study reveals that student motivation is a significant challenge, with many students perceiving English as peripheral to their main field of study. To address this issue, instructors have integrated business-related content into the English curriculum, enhancing relevance and engagement. Additionally, the research highlights the diversity in student proficiency levels, which necessitates the use of differentiated instruction and peer-assisted learning to cater to varying needs. The integration of technology and blended learning approaches has been beneficial but also presents challenges related to access and instructor proficiency. Institutional support for resources, collaboration between language and subject-matter experts, and continuous professional development are crucial for overcoming these challenges. The findings offer insights into improving English language education for non-English majors and provide recommendations for educators and institutions. Keywords: English language teaching, non-English majors, business and accounting programs, blended learning
INFLUENCE OF INSTRUCTION LEADERSHIP STYLE, TASK DISCIPLINE, DUTY COMMITMENT TO THE PERFORMANCE OF POLICE PERSONNEL AT THE DIRECTORATE OF COMMUNITY DEVELOPMENT OF POLDA KEPRI Rudi Syahriadi Idris; Rizki Firmanda; Hendri Herman
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 2 (2022): IJEBAR, Vol. 6 Issue 2, June 2022
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i2.4826

Abstract

This research aims to find out the influence of instructional leadership style, task discipline, duty commitment to personnel performance. The object of this research is the police at the directorate of community development of the kepri regional police. The population in the study was 86 respondents. The sample calculation used the slovin formula, so the number of samples in this study was as many as 46 respondents. Research data is obtained by spreading questionnaires to respondents to then be tabulated and processed using spss data processing applications. From the results of the study, it is known that the instruction leadership style has an insignificant effect on personnel performance, task discipline has a significant effect on personnel performance, and duty commitment has an insignificant effect on personnel performance, as well as instructional leadership style, task discipline, and duty commitment simultaneously have a significant effect on personnel performance. Adjusted R Square is 39.2%. This meant that instructional leadership style, task discipline and duty commitment were able to explain personnel performance by 39.2%, while the remaining 60.8% was explained by other variables not included in the study
FACTORS CAUSING IMPULSE BUYING IN E-COMMERCE IN WEST JAKARTA Hartati, Monica; Rodhiah, Rodhiah
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 1 (2024): IJEBAR : Vol. 8, Issue 1, March 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i1.12850

Abstract

In this digital era, most of life and daily activities are related to digital and technology. Many discoveries and innovations in the utilization of digital technology continue to emerge. One of them is the emergence of e-commerce, which can facilitate and help people shop and fulfill their daily needs. Likewise, the fashion world continues to develop rapidly, both in terms of clothing models, innovations, and new local fashion brands that continue to emerge and develop. This study aims to determine the effect of fashion involvement, shopping lifestyle, sales promotion, and mobile marketing on impulse buying. The population of this study is Gen Z, who have an age range of 11–30 years and use the Shopee application in West Jakarta. This study used a sample of 213 respondents. Sample collection techniques using nonprobability sample techniques. The data collection method was obtained by distributing questionnaires online via Google Forms. The data was analyzed using SEM (structural equation modeling) through the SmartPLS3 application. The results of this study indicate that fashion involvement, shopping lifestyle, sales promotion, and mobile marketing have a positive and significant effect on impulse buying. The results of this study can provide information to Shopee and fashion brand owners about how to increase fashion involvement, shopping lifestyle, sales promotion, and mobile marketing because this can increase impulse buying. Keywords: Fashion involvement, Shopping lifestyle, Sales promotion, Mobile marketing, impulse buying
THE FACTORS OF AFFECTING GOVERNMENT PERFOMANCE AND ANALYSIS VALUE FOR MONEY APPROACH Wahyu Cahyani Sekti; Suprihati Suprihati; Desy Nur Pratiwi
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 2 (2024): IJEBAR, VOL. 08 ISSUE 02, JUNE 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i2.13632

Abstract

This research aims to determine the influence of fraud factors, GGG, OCB, and organizational culture on government performance as well as analysis of government performance using the value for money approach in regional work units Ngemplak District. Quantitative research with a population of 170. Taking the number of samples using the Slovin formula with an error limit of 5% obtained a sample size of 119. The research data used is primary data and secondary data. Data collection techniques use questionnaires and literature studies sourced from the 2019 and 2020 Boyolali Regency Government Agency Performance Reports. The data analysis method uses IBM SPSS version 25 as a test tool. Government Performance Analysis uses economic tests, efficiency tests and effectiveness tests. The results of this research show that the Fraud Factor has a significant positive effect on Government Performance, GGG has no significant effect on Government Performance, OCB has no significant effect on Government Performance, and Organizational Culture has a significant positive effect on Government Performance. And analysis of Government Performance using the Value For Money Approach has obtained results that are economical, quite efficient and very effective.
Entrepreneurial Orientation and Marketing Innovation ON PERFORMANCE MARKETING WITH LEVEL OF COMPETITION AS INTERVENING VARIABLES (Survey on UMKM Actors in KUNIGAN DISTRICT) Gunawan, Wely Hadi; Novandari, Weni; Setyanto, Refius Pradipta
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 3 (2024): IJEBAR, VOL. 8, ISSUE 3, September 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i3.14105

Abstract

The phenomenon in this research is the market share, especially MSMEs in Kuningan Regency, which experienced a decline in sales from year to year. So it can be interpreted thatThe Kuningan Regency MSME market share experienced negative growth. This lessonaims to find out or analyze the influence of green marketing and corporate socialresponsibility for purchasing decisions through consumer knowledge. The sample taken was 150 MSMEs in Kuningan Regency. The research instrument was in the form of distributing questionnaires via Google from. The data analysis technique used is Structural Equation Modeling (SEM). The results of hypothesis testing show that (1) Entrepreneurial Orientation has a positive and significant influence on the Level of Competition. (2) Marketing Innovation has a significant positive impact on the Level of Competition. (3) Entrepreneurial Orientation has a positive and significant impact on Marketing Performance. (4) Marketing Innovation has no effect on Marketing Performance decisions. (5) The level of Interference has a positive effect on purchasing decisionsand has a positive effect on Important Marketing Performance. (6) Entrepreneurial Orientation has a positive effect on Marketing Performance through Marketing Innovation. (7) Marketing Innovation has a positive effect on Marketing Performance through Level
HOW DO ABUSIVE SUPERVISION AND GENDER AFFECT EMPLOYEE CYBERLOAFING BEHAVIOR THROUGH EMOTIONAL EXHAUSTION? Sagita, Ira; Bagis, Fatmah; Widhiandono, Hengky; Rahmawati, Ika Yustina
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 1 (2024): IJEBAR : Vol. 8, Issue 1, March 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i1.12501

Abstract

This study examines the role of abusive supervision and gender on cyberloafing with emotional exhaustion as a mediating variable. This study uses a quantitative approach with a questionnaire data collection method. This research was conducted on employees at maternity clinics in Purwokerto, totaling 140 respondents out of 212 employees. The sampling technique used was quota sampling by setting a quota based on the proportion of each maternity clinic. This research was conducted using Partial Least Square analysis. The results of this analysis calculate the percentage of the results of the demographic conditions of all employee respondents at maternity clinics in Purwokerto so that the calculations are evenly distributed. As a result, 140 respondents were collected from the sampling. By using a significant level of 5%, the results of the analysis calculation prove that Abusive Supervision has a significant positive effect on Cyberloafing and is dominated by female employees. Abusive Supervision has a significant positive effect on Emotional Exhaustion and is dominated by female employees. Emotional Exhaustion has a significant positive effect on Cyberloafing and is not influenced by gender. Meanwhile, the mediation results show that Emotional Exhaustion cannot mediate the relationship between Abusive Supervision and Cyberloafing and is not influenced by gender. The results of this study indicate that supervisors who treat employees harshly will make employees engage in cyberloafing behavior, but employees can control their emotions. Keywords: Abusive Supervision, Gender, Emotional Exhaustion, Cyberloafing
DESIGN OF AN INFORMATION SYSTEM FOR FORECASTING FABRIC DEMAND (CASE STUDY AT CAHAYA SANDANG) Geraldy Setiawan; Dedy Suryadi
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 2 (2024): IJEBAR, VOL. 08 ISSUE 02, JUNE 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i2.13055

Abstract

In the course of weekly fabric procurement from suppliers, Cahaya Sandang frequently encounters challenges in determining the optimal quantity of fabrics to be ordered. The uncertainty surrounding order quantities has led to a loss of consumer confidence for Cahaya Sandang. To address this issue, a research initiative was undertaken, focusing on the development of an information system for forecasting fabric sales at the Cahaya Sandang Store. The fabric sales forecasting system was designed using Python, incorporating various forecasting methodologies such as moving average, exponential smoothing, linear regression, Autoregressive Integrated Moving Average (ARIMA), and Long Short Memory Term (LSTM). These designated forecasting methods are exclusively applied to predict cloth sales for the subsequent week. The determination of forecasting methods was based on the Mean Absolute Percentage Error (MAPE) values derived from the existing forecasting models. The findings affirm the efficacy of the five employed methods, demonstrating a maximum error value below 10% for the prediction of Cahaya Sandang fabric sales. By implementing this fabric sales forecasting system, the decision-making process regarding fabric orders from suppliers is expected to become more streamlined and targeted.
THE INFLUENCE OF BRAND IMAGE, PROMOTION AND SERVICE QUALITY ON CUSTOMER LOYALTY OF AL INSANI UMROH TRAVEL IN SIDOARJO Rakha Alvin Rahadianto; Siti Istikhoroh; Untung Lasiyono
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 2 (2024): IJEBAR, VOL. 08 ISSUE 02, JUNE 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Indonesia's Umrah travel sector is experiencing swift expansion within the country's bustling tourism landscape. Given Indonesia's sizable Muslim populace, the annual demand for Umrah pilgrimage remains consistently high. Organizing travel aims to provide guidance, service and protection to the congregation. The aim of this study is how customer loyalty affects brand image, promotion and service quality for Al Insani Sidoarjo Umrah travel. The quantitative research method is one that is used. The population of this research consists of Al Insani Sidoarjo Umrah travel customers. A total of 112 people were used as samples, namely as participants. Samples were taken using purposive sampling technique. Instrument testing, hypothesis testing, multiple linear regression analysis, and classical assumption testing via the SPSS version 22 application are several data analysis methodologies. The results show that the variables brand image, promotion and service quality partially have a positive and significant impact on the loyalty of Umrah Al Insani Sidoarjo travel customers. Then brand image, promotion, service quality simultaneously have a positive and significant impact on customer loyalty of Al Insani Sidoarjo Umrah travel.
ANALYSIS OF THE INFLUENCE OF MONEY SUPPLY, INTEREST RATES, AND EXCHANGE RATES ON INFLATION IN INDONESIA Christine Adeina Sihotang; Bakhtiar Efendi; Dewi Mahrani Rangkuty
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 2 (2024): IJEBAR, VOL. 08 ISSUE 02, JUNE 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i2.13443

Abstract

There are many factors that can affect inflation, both internal and external. The rate of inflation is also influenced by other factors such as increased economic activity that drives an increase in aggregate demand not matched by an increase in aggregate supply due to structural economic constraints. This research aims to determine the influence of money supply, interest rates, and exchange rates on inflation in Indonesia, both partially and simultaneously. This is a quantitative study using secondary (time series) data obtained from the Central Statistics Agency (BPS), Bank Indonesia, and the Ministry of Finance over a period of 31 years, from 1993 to 2023. The data analysis technique used is the Multiple Linear Regression Equation. The results of this study indicate that partially, money supply and interest rates have a positive and significant effect on inflation in Indonesia, while the exchange rate does not have a significant effect on inflation in Indonesia. Simultaneously, it is found that money supply, interest rates, and exchange rates together influence inflation in Indonesia.

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