cover
Contact Name
Budi Hermawan
Contact Email
-
Phone
+6281703408296
Journal Mail Official
info@kdi.or.id
Editorial Address
Jl. Flamboyan 2 Blok B3 No. 26 Griya Sangiang Mas - Tangerang 15132
Location
Kab. tangerang,
Banten
INDONESIA
eCo-Buss
ISSN : 26224291     EISSN : 26224305     DOI : https://doi.org/10.32877/eb
Core Subject : Economy, Science,
Focus on the development of economic sciences especially ECommerce and Business, both scientific and practical review, so it is expected to become a scientific medium for the creation of integration between theoretical studies and practical studies for the development of economic science in various social aspects.
Articles 590 Documents
Pengaruh Citra Merek, Kualitas Produk Dan Promosi Terhadap Keputusan Pembelian Produk Pada PT Trimitra Warna Jaya Raphael Romeo Lenardo; Inda Sukati
eCo-Buss Vol. 5 No. 3 (2023): eCo-Buss
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/eb.v5i3.664

Abstract

The purpose of this research is to examine the effect of brand image, product quality and promotion on product purchasing decisions at PT Trimitra Warna Jaya. The basic method used in this research is quantitative research method survey research is an option in this study as well as the use of questionnaires in the process of collecting survey data obtained from information from respondents. The population used in the researchers' research was consumers who had purchased Asian paints at PT Trimitra Warna Jaya in the period October 2022 to October 2023. Determining the size of the sample can be done using the Cochran formula. Methods of data analysis were used through validity test, reliability test, normality test, multicollinearity test, heteroscedasticity test, multiple linear regression analysis, analysis of the coefficient of determination (R2), t test and f test. The results of the study show that brand image has a t-count of 1.565 <1.98498 and 0.121 > 0.05 that there is no partial positive and significant influence of brand image on consumer purchasing decisions at PT Trimitra Warna Jaya. Then on product quality, it has a t count of 3.145 > 1.98498 and 0.002 <0.05 which shows a partial positive and significant influence on product quality on consumer purchasing decisions at PT Trimitra Warna Jaya. Then the promotion has a t count of 6.029 > 1.98498 and 0.000 <0.05 which shows that promotion has a partial positive and significant effect on consumer purchasing decisions at PT Trimitra Warna Jaya. The results simultaneously found 36.740 > 2.70 and a significance of 0.000 <0.05, so brand image, product quality and promotion of consumer purchasing decisions at PT Trimitra Warna Jaya
Peran Kewirausahaan dan E-Commerce Terhadap Perkembangan Usaha Mikro, Kecil dan Menengah (UMKM) Dalam Prespektif Ekonomi Syariah di Kabupaten Pringsewu Dedi Irawan; Rahma Karlinda
eCo-Buss Vol. 5 No. 3 (2023): eCo-Buss
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/eb.v5i3.665

Abstract

Studi ini bermaksud menilai bagaimana peranan kewirausahaan dalam etika bisnis dan perdagangan elektronik mempengaruhi pertumbuhan UMKM perspektif Islam di Kabupaten Pringsewu. Dipilih deskriptif kualitatif guna memahami kondisi subjek sesuai kenyataan di lapangan. Teknik purposive sampling untuk memperhitungkan penetapan sampel dari sumber data tertentu. Hasil studi memperlihatkan sebagian besar informan mengetahui peran etika bisnis Islam yaitu nilai-nilai Islam dalam konsep kewirausahaan dan ciri-ciri kewirausahaan, serta telah menerapkannya dalam bisnis mereka. Mayoritas informan telah memanfaatkan platform e-commerce seperti WhatsApp, Facebook, Instagram, namun masih ada beberapa informan yang tidak memanfaatkannya karena lebih fokus pada sistem ofline
The Indonesian government's political economy in the policy of the highest retail price for cooking oil from a sharia perspective Muhammad Muhsin; Rizka Rizka; Muthoifin Muthoifin
eCo-Buss Vol. 5 No. 3 (2023): eCo-Buss
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/eb.v5i3.666

Abstract

Purpose: The phenomenon of a scarcity of cooking oil will occur in Indonesia from the end of 2021 to early 2022, this scarcity will cause prices to rise in markets, causing people to find it difficult to get cooking oil. The Indonesian government, in response to this phenomenon, finally made a policy related to the highest retail price of cooking oil so that the price of cooking oil becomes more stable and easy to reach the public. However, this policy was not welcomed by the public. Therefore this study will discuss the political economy of the Indonesian government in addressing the scarcity of cooking oil from an Islamic perspective. Methodology: This research is descriptive qualitative research, using library research methods by collecting data from literature and books related to the Indonesian government's policy in addressing the scarcity of cooking oil. Results: This study concludes that the scarcity of cooking oil is due to hoarding and an agreement between the four large cooking oil companies to increase their selling price. Government policy in responding to this phenomenon is by Islamic provisions which aim to realize a fair market mechanism. However, there are still many people who think that the purpose of the government policy is bad due to the lack of transparency to the public regarding the policies made by the government
Pengaruh Kualitas Pelayanan, Nilai Pelanggan Dan Loyalitas Terhadap Kepuasan Pemakai Jasa (Studi Pada Pelanggan di Kantor Notaris Devi Ananji) Ranadia Ardiyanti; David Humala Sitorus
eCo-Buss Vol. 5 No. 3 (2023): eCo-Buss
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/eb.v5i3.689

Abstract

Alasan dilakukannya review ini adalah untuk menguji spekulasi atas faktor kualitas pelayanan, nilai pelanggan, dan loyalitas untuk mendukung pemenuhan pelanggan di kantor akuntan publik Devi Ananji SH., M.Kn. Populasi dalam penelitian ini adalah masing-masing dari 100 klien dari Kantor Notaris Devi Ananji. Pengujian dalam penelitian ini menggunakan sampel jenuh 100 responden. Pemeriksaan tersebut menggunakan berbagai pemeriksaan kekambuhan langsung dengan SPSS 25. Pemeriksaan tersebut menghasilkan tingkat kepentingan administrasi yang sangat besar 0,002 di bawah 0,05, harga diri klien menyebabkan tingkat kritis 0,015 di bawah 0,05, dan tingkat kepentingan kualitas administrasi 0,006 di bawah 0,05 yang mana menyiratkan nilai besar dari tiga faktor secara signifikan mempengaruhi pemenuhan pembeli. Terlebih lagi, dampak bersamaan dari kualitas administrasi, nilai klien, dan keandalan pada bantuan pemenuhan klien ditampilkan dalam tinjauan uji F di mana hasil dalam hasil ANOVA adalah bahwa nilai masuk akal bahwa nilai Fhitung lebih menonjol daripada Ftabel 9.234 yang lebih menonjol dari 3.07. Jadi spekulasi dalam tinjauan ini dikatakan mempengaruhi uji T dan dampak bersamaan pada F
The Effect of Profitability and Leverage on Tax Avoidance in Property and Real Estate Companies Listed on the Indonesia Stock Exchange in 2018-2020 Hardini Ariningrum; Murni Indah Sari
eCo-Buss Vol. 5 No. 3 (2023): eCo-Buss
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/eb.v5i3.692

Abstract

The goal of this study is to determine how profitability and leverage affect tax evasion. Research of this kind is quantitative. Property and real estate businesses that were listed on the Indonesia Stock Exchange (IDX) between 2018 and 2020 make up the study's population. Purposive sampling, or the selection of samples based on specified criteria, was used in this investigation. Using the purposive sampling technique, 45 samples from 15 real estate and property enterprises were gathered. Descriptive statistical analysis, the traditional assumption test, multiple linear regression analysis, and hypothesis testing are the analytical techniques used, and SPSS version 25 is used to handle the data. The findings of this study show that the profitability variable and the leverage variable have no discernible effects on tax evasion.
The Effect of Organization Culture, Work Discipline, and Communication on Employee Performance in PT Tjikko Sentral Industrial Michelli Dwi Claudia; Pujiarti Pujiarti
eCo-Buss Vol. 5 No. 3 (2023): eCo-Buss
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/eb.v5i3.696

Abstract

In this Reseach author want to know, do analyze, and determine the effect of Organization Culture, Work Discipline, and Communication on Employee Performance in PT Tjikko Sental Industrial. In this research, author uses quantitative description method which the data from questionnaire. the result from analyze in this research, the author use the validity test, reliability test, classic assuption test, statistical model testing,t test and F test. From the results of the research that has been done, it shows that the value of Adjusted R Square shows the value of the coefficient of determination (R2) is 0.215 or 215%, that means the ability to provide information between the independent and dependent variables is small by 21.5%, the remaining by 78.5% is the other factors outside of this reserach. Based on the t test result, it showed variable X1 ( Organizational Culture) has a value 3,380 > 1,993 with a signifikan 0,0001 < 0,05 that means H0 is rejected and Ha is accepted, variable X2 ( Work Dicipline) has a value 3,279 > 1,993 with a signifikan 0,002 < 0,05 that means H0 is rejected and Ha is accepted, variable X3 ( Communication) has a value 3,620 > 1,993 with a signifikan 0,001 < 0,05 that means H0 is Rejeceted and Ha is accepted. Based on the t test result, between independent variabel has the independent variable has a partial impact on the dependent variable. Based on Ftest, the result has a value 7.682 > 2.73 with a signifikan value signifikan 0,000 < 0,05 that means H0 is Rejected and Ha is accepted, that means the independent variable has a simultaneous influence on the dependent variable .
Pengaruh Suku Bunga, Nilai Tukar (Kurs) Rupiah, Inflasi dan Pertumbuhan Produk Domestik Bruto Terhadap Indeks Harga Saham Gabungan (IHSG) di Bursa Efek Indonesia Periode 2014-2021 Andrew Liantanu; Lia Dama Yanti; Yunia Oktari
eCo-Buss Vol. 5 No. 3 (2023): eCo-Buss
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/eb.v5i3.698

Abstract

Penelitian ini bertujuan untuk menguji pengaruh indikator makroekonomi di Indonesia yaitu Suku bunga, Nilai Tukar (Kurs) Rupiah, Inflasi dan Pertumbuhan Produk Domestik Bruto terhadap Indeks Harga Saham Gabugan (IHSG) di Bursa Efek Indonesia pada periode 2014-2021. Penelitian ini adalah jenis penelitian kuantitatif. Data yang digunakan dalam penelitian ini adalah data sekunder. Analisis regresi linear berganda dengan level signifkansi 0,05 digunakan sebagai teknik dalam menganalisis data dengan program analisis SPSS 25. Hasil dari Penelitian yang didapatkan mendeskripsikan untuk Suku bunga, Nilai Tukar (Kurs) Rupiah dan Pertumbuhan Produk Domestik Bruto berpengaruh signifikan secara simultan terhadap IHSG dengan hasil nilai uji 14.936 > 2.96. Secara parsial Suku Bunga tidak berpengaruh signifikan terhadap IHSG, Nilai Tukar (Kurs) Rupiah berpengaruh tidak signifikan terhadap IHSG, Inflasi tidak berpengaruh signifikan terhadap IHSG, dan Pertumbuhan Produk Domestik Bruto berpengaruh tidak signifikan terhadap IHSG. Kesimpulan dari hasil penelitian ini bahwa variabel Nilai Tukar (Kurs) Rupiah dan Pertumbuhan Produk Domestik Bruto dapat digunakan sebagai faktor penentu pergerakan Indeks Harga Saham Gabungan (IHSG).
Pengaruh Kualitas Pelayanan Dan Store Atmosphere Terhadap Loyalitas Konsumen Pada Kafe Lantai Dua Coffee dan Resto Siak Sri Indrapura Nidya Astantika; Lie Othman; Syofiatul Safitri
eCo-Buss Vol. 5 No. 3 (2023): eCo-Buss
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/eb.v5i3.716

Abstract

This study aims to determine the effect of service quality and store atmosphere on customer loyalty partially and simultaneously. This study used a quantitative descriptive analysis method, with the data source of this research coming from primary data obtained through the process of distributing questionnaires which were then tested using the SPSS application. The population in this study were all consumers who had visited at least twice at the Kafe Lantai Dua Coffee and Resto in Siak Sri Indrapura Resto and the sample taken was 100 respondents using the slovin formula. Determination of the sample in this study using the slovin formula, namely the Purposive Sampling technique with the type of Non Probabality technique. Data analysis used validity test, reliability test, classical assumption test, simple and multiple linear regression analysis test. In this study the results obtained were that Service Quality (X1) had a positive and significant effect on Consumer Loyalty (Y), and Store Atmosphere (X2) had a positive and significant effect on Consumer Loyalty (Y) and Service Quality (X1) and Store Atmosphere (X2). ) has a positive and significant effect on Consumer Loyalty (Y) at the Second Floor Coffee Cafe and Siak Sri Indrapura Resto.
Pengaruh Pelaksanaan Keselamatan dan Kesehatan Kerja (K3) dan Lingkungan Kerja pada Kepuasan Kerja Karyawan pada PT Karimun Sembawang Shipyard Vira Putri Farisha; Suryalena Suryalena
eCo-Buss Vol. 5 No. 3 (2023): eCo-Buss
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/eb.v5i3.717

Abstract

The purpose of this study is to identify and analyze the impact of occupational health and safety (K3) and working environment on job satisfaction of employees at PT Karimun Sembawang shipyard. In this study, occupational health and safety and working environment were used as independent variables, and job satisfaction as dependent variables. The methods used in this study are descriptive statistics and quantitative analysis. The sample for this study included 70 respondents or the entire population using census methods. Data were obtained from the results of completed questionnaires and analyzed using SPSS. The results show that PT Karimun Sembawang Shipyard's K3 is in the good category, the working environment is in the good category, and the job satisfaction is in the good category. The results of the hypothesis test show that occupational safety and health protection has a significant positive impact on job satisfaction. Work environment has a positive and significant impact on job satisfaction. Meanwhile, occupational safety and working environment affect job satisfaction of PT Karimun Sembawang Shipyard employees.
Factors Affecting Internal Auditor Performance Eka Sariningsih; Iing Lukman; Yulistia Devi; Iis Safitri
eCo-Buss Vol. 5 No. 3 (2023): eCo-Buss
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/eb.v5i3.718

Abstract

This study aims to determine the impact of control position, self-efficacy, role conflict, and time-budget pressure on auditor performance in BPKP's Lampung provincial representative office. This research is a quantitative research and has the nature of raw data. The data collection technique used in this study was the distribution of questionnaires. The population in this study included auditors working in the BPKP's Lampung provincial office, up to 75 auditors. The sample of this study is determined by census method or saturation sampling method, that is, all members of the population are used as samples. The data analysis method of this study used SPSS version 26 program for multiple linear regression analysis. performance at the same time. Partially, the variables of inspection location, self-efficacy, and time-budget pressure had a significant effect on auditor performance, while the variable role conflict had no effect on auditor performance in the BPKP representatif office in Lampung Province.