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Business Management Journal Program Studi Manajemen
Published by Universitas Bunda Mulia
ISSN : 19070896     EISSN : 25986775     DOI : -
Core Subject : Economy, Humanities, Science, Social, Engineering,
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences
Business Management Journal (BMJ) is a scientific journal managed by the Bunda Mulia University Management Study Program. BMJ is published twice a year. BMJ publishes scientific articles resulting from empirical research in the field of management science. BMJ accepts scientific papers written by lecturers, researchers or students in the fields of financial management, marketing management, human resource management and strategic and operational management.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 269 Documents
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PENGARUH KEMAJUAN TEKNOLOGI INFORMASI DAN PENGETAHUAN INVESTASI TERHADAP MINAT INVESTASI GENERASI MILENIAL DI PASAR MODAL Andi Kusuma Negara; Hendra Galuh Febrianto
Business Management Journal Vol 16, No 2 (2020): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/bmj.v16i2.2360

Abstract

The number of millennial or forces born between 1981-2000 according to the 2017 National Socioeconomic Survey (Susenas) counts 88 million people or 33.75 per cent of Indonesia's population (BPS). PT Indonesian Central Securities Depository (KSEI) noted that young people or millennial generation still count the number of investors in the Indonesian capital market. Throughout 2018 the number of young investors reaching 21-30 years won 39.72% of the number of investors. Therefore BEI participated in using the Indonesian Central Securities Depository (KSEI) & securities companies began to hold a variety of lessons ranging from talk shows, seminars to workshops & capital market schools (SPM) information technology and investment knowledge. This research method is a causal relationship research with quantitative data with SPSS tools. contributing to this research were students of the faculty of economics and business at the University of Muhammadiyah Tangerang with a sample of 92 respondents. the results of this study indicate the fact that the development of information technology is significant to the investment interests of millennial. While investment knowledge has a positive and significant impact on investment interests in millennial.
FAKTOR-FAKTOR YANG MEMPENGARUHI EARNINGS QUALITY PADA PERUSAHAAN MANUFAKTUR DI INDONESIA Tony Sudirgo
Business Management Journal Vol 17, No 1 (2021): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/bmj.v17i1.2257

Abstract

The purpose of this study is to analyze board diversity, leverage and profitability of earnings quality in manufacturing companies listed in Indonesia Stock Exchange, especially from period 2016-2018 as population. Purpose sampling as a sampling method with a total of 105 data in the form of financial statements from www.idx.co.id. The analytical method used is panel data regression analysis with the E-Views 9.0 program. The results of the study indicate that only profitability affects earnings quality while Board diversity and leverage don’t affect earnings quality.
Strategi Diferensiasi dan Harga Sebagai Alat Untuk Meningkatkan Loyalitas Konsumen Klinik Auraku Bandung Nicky Novianty; Yunika Komalasari; Wulan Yuliyana
Business Management Journal Vol 17, No 2 (2021): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/bmj.v17i2.2459

Abstract

 Consumer Loyalty is a strongly held commitment to buy or re-subscribe to certain products or services in the future despite the influence of the situation and marketing efforts that have the potential to cause behavior change. This study aims to examine the influence of differentiation and price strategies in increasing consumer loyalty at Auraku Bandung clinic. The data analysis technique used descriptive verification method. The results showed that the differentiation strategy has a positive and significant effect in increasing consumer loyalty, price has a positive and insignificant effect in increasing consumer loyalty. Simultaneously the differentiation strategy and price together have a significant effect on consumer loyalty at Auraku Bandung clinic. Based on this research, Auraku Bandung clinic should continue to maintain and improve its differentiation strategy. The dimensions that must be improved in a differentiation strategy are product, service, and image. By having superior products, excellent services and a good corporate image, the company will be able to provide prices according to the quality they provide. This is done in order to continue to provide satisfaction to consumers and so that consumers return in the future.
The Impact of Employee Engagement and Organizational Commitment on Employee Performance Endang Pitaloka; Fadhira Meirini Putri
Business Management Journal Vol 17, No 2 (2021): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/bmj.v17i2.2739

Abstract

PD SHANKAR PM is an import-export trade of the textile material company. During the pandemic, PD SHANKAR PM was one of the companies affected by Covid-19 due to a significant decrease in demand for fashion material. The pandemic also caused PD SHANKAR PM to impose a Work From Home (WFH) policy. This policy is new to all employees. With the challenge of surviving the Covid-19 crisis, companies need factors that drive employee performance. The purpose of this study was to determine work engagement, organizational commitment, and employee performance of PD SHANKAR PM during the work from home policy. Next, this study also aims to investigate the influence of work engagement and organizational commitment on employee performance of PD SHANKAR PM both simultaneously and partially. The method used in this research is a survey method by distributing questionnaires to 50 employees as respondents. The questionnaire data was then processed using descriptive statistical analysis techniques and multiple linear regression. The results showed that work engagement, organizational commitment, and employee performance of PD SHANKAR PM were in a good category. Work engagement and organizational commitment simultaneously have a significant effect on employee performance. Partially, work engagement has a significant effect on employee performance. Meanwhile, organizational commitment has no significant effect on employee performance. Although organizational commitment has no significant effect, organizational commitment and work engagement have a positive impact on employee performance
Pengaruh Pengalaman Kerja dan Motivasi Kerja Terhadap Produktivitas Kerja pada PT. Tip Top Ciputat Oki Iqbal Khair; Widia Astuti
Business Management Journal Vol 17, No 2 (2021): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/bmj.v17i2.2512

Abstract

The purpose of this research is to find out and analyze the effect of work experience on work productivity, to know and analyze the effect of work motivation on work productivity, and to know and analyze the effect of work experience and work motivation together on employee productivity PT. Tip Top Wholesale Ciputat. The research method used by the author is a quantitative descriptive method that aims to determine the effect of two or more variables, where this approach provides a description of the problem to look for the influence between variable X1 (Work Experience) and variable X2 (Work Motivation) with variable Y (Work Productivity ) then hypothesis testing is performed to determine whether the proposed hypothesis is accepted or rejected using multiple linear regression analysis. The test used 3wqato test the research instrument is a validity test and a reliability test. Hypothesis testing using the t test (partial), F test (simultaneous), multiple linear regression analysis, correlation coefficients and determination with the help of SPSS 21 Software for Windows.From the results of the multiple regression test the constant value of 13.465 states that if there is an increase in the variable Work Experience (X1) and Work Motivation (X2) the value is 0, then the Work Productivity (Y) value is 13,465. Correlation coefficient value 0.861 means that there is a very strong relationship, the value of determination is 74.2%. Work Experience Variable partially influences and significantly affects Work Productivity with a tcount of 6.442> t table 1.664, this shows that Ho is rejected and H1 is accepted. Work Motivation Variable is partially influential and significant, this is indicated by the value of tcount 5.890> t table 1.664 with a significant value of 0.000 <0.05. This shows that Ho is rejected and H2 is accepted, meaning that the Work Motivation variable partially influences Work Productivity. So, if the value of the variable Work Motivation rises, Work Productivity will increase. Work Experience and Work Motivation simultaneously have a significant effect on Work Productivity. Based on the statistical test F (simultaneous), it can be seen that the value of Fcount 110.483> Ftable 3.09 and a significant value of 0.000 <0.05, it can be concluded that Ho is rejected and H3 is accepted, this means that Work Experience and Work Motivation simultaneously have a significant effect on Work productivity.
Dampak Struktur Modal dan Profitabilitas Terhadap Nilai Perusahaan Sektor Properti, Real Estate dan Konstruksi Bangunan Imam Buchari
Business Management Journal Vol 17, No 2 (2021): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/bmj.v17i2.2508

Abstract

This study aims to determine whether the capital structure (DER) and profitability (ROE) have an impact on the Company Value (PBV) of the property, real estate and building construction sectors listed on the Indonesia Stock Exchange (BEI) for the 2014-2018 period. The research method used is Time Series from 2012-2018 and the number of Cross Sections as many as 10 companies, with the ex post facto method. The data presented annually are obtained from annual reports and financial reports of 10 property, real estate and building construction companies listed on the Indonesia Stock Exchange. This study uses a panel effects data regression model with a fixed effect model as a result of selecting the best regression model. Based on the results of the analysis, it can be concluded that DER partially has a positive and significant influence on firm value (PBV). To increase firm value, all companies in this sector are advised to strengthen their capital structure by increasing DER. Although most of these companies have DER> 1x, the results of the research show the positive influence shown by DER on PBVR, this means that the use of corporate debt to increase company equity is still quite controlled, so that the financial leverage of companies in this sector is still quite safe in using debt. company to increase company value. The company still has the potential to increase firm value by increasing the company's DER as long as the total debt does not exceed the company's total equity. then ROE partially has a positive and significant effect on Firm Value (PBV). So that to increase profitability is done by increasing the ROE indicator so that the Firm Value (PBV) can increase. Increase ROE in various ways, such as increasing company efficiency, reducing non-essential costs, maximizing the company's equity capacity and developing strategies to increase the company's net income so that it can increase the Company's ROE. DER and ROE simultaneously have a significant effect on Firm Value (PBV).Keywords:  Capital Structure, Firm Value, Debt to Equity ratio, Price to Book Value, Profitability, Return on Equity  
Determinasi Total Aset Unit Usaha Syariah di Indonesia Tahun 2014-2019 Shovia Indah Firdiyanti; Muchlis Muchlis; Arif Afendi
Business Management Journal Vol 17, No 2 (2021): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/bmj.v17i2.2427

Abstract

The research aims to determine of the effect of Office Channeling, Financing to Deposit Ratio (FDR), Non-Performing Financing (NPF), and BI Rate on the total assets of sharia business units in 2014-2019. The research approach used is a quantitative. The data used is data in the form of time series obtained from sharia banking statistics reports published by the Financial Services Authority and BI Rate from Indonesian Banks. The population in this study are all sharia business units in Indonesia. The sample used was 60 data from October 2014 to September 2019. This study used multiple regression analysis that was processed through the SPSS 16.0 program.The results of hypothesis testing show that partially office channeling has a positive and significants effect with a regression value of 91,444. FDR has a negative but not significants effect with a regression value of -224,687. NPF has a negatice and significants effect with a regression value of -11559,375. And the BI Rate has a positive and significants effect with a regression value of 9270,970. Of the four independent variables shows that the magnitude of the effect largest variable is NPF. Therefore the bank must maintain the quality of the NPF so as not to interfere.
Pengaruh Dana Pihak Ketiga dan Kekuatan Perusahaan Terhadap Harga Saham yang Dimoderasi oleh Risiko Keuangan Yogaswara Tetra Putra; Fahrul Riza
Business Management Journal Vol 17, No 2 (2021): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/bmj.v17i2.2951

Abstract

This research was aimed to examine the effect of third party fund, firm’s strength (F-Score) moderated by financial distress (Z-Score) on the stock prices in banking sector throughout Covid-19 pandemic in Indonesia. The analysis used an independent variable of firm’s strength (F-Score), the control variable is third party fund, the moderating variable is financial distress (Z-Score). The dependent variable is stock prices. The sample of this research are firm’s financial report statement from listed company on Indonesian Stock Exchange. The sample was conducted by purposive sampling method and the sample as much 40 listed company and the statistical methode used was panel data analysis. The result of this research showed that firm’s strength didn’t significantly affect stock prices and was not moderated by financial distress (Z-Score). Third party fund significantly affect stock prices and was not moderated by financial distress (Z-Score). Third party fund didn’t significantly affect stock prices. This research used only samples from Indonesian Stock Exchange over pandemic covid-19 in Indonesia at the year of 2020. Further research could expand this research by doing it on another sector with another circumstances like corporate’s obligation or any other corporate’s action or using another variable such as debt to capital.
Analisis Strategi Bersaing UMKM Dengan Matriks SWOT dan QSPM Lyoni Elisabet Marpaung; Cici Lestari; Rianita Puspa Sari
Business Management Journal Vol 17, No 2 (2021): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/bmj.v17i2.2517

Abstract

ABSTRACT Toserba Blitz is one of the MSMEs which is engaged in the sale of daily necessities. Every day, Toserba Blitz to provide consumer needs and determine sales strategies to win the sales competition. The purpose’s research is to make the right decisions in determining the sales strategy to win the competition. The method used strategic management matrix formulation which consists of 3 stages, namely the Input Stage using the Internal Factor Evaluation (IFE) Matrix, the External Factor Evaluation (EFE) Matrix, the External Internal Matrix (IE) and the Boston Consulting Group Matrix, Matching stage using SWOT analysis and the decision stage using QSPM (Quantitative Strategic Planning Matrix) method. The results are the highest Total Attractiveness Scores (TAS), 3.03 and 3.76, which are followed by market and product development strategies with total strength and weakness score of 1.88 and total value of opportunities and threats 2.93, and the integration strategy total score of 1.41 and 3.05. Toserba Blitz needs to apply alternative strategy for market penetration, by increasing store employees to increasing sales, increasing sales of latest products, competitive prices, increasing promotions supported by pricing strategy, increasing the uses of customers based on loyalty, increased advertising, offering promotion extensively or increasing publicity. Keywords: Competitive strategy, MSMEs, SWOT Matrix, Quantitative Strategic Planning Matrix (QSPM).
Peran CSR Dalam Mempengaruhi Pembelian Impulsif di Masa Pandemik Andreas Wijaya; Anthony Japutra
Business Management Journal Vol 17, No 2 (2021): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/bmj.v17i2.2618

Abstract

Data collection from world meters shows 6 months after announcement of the corona pandemic, several countries began to experience handling of corona cases which began to decline, however this was not the same as the results for several other countries, some countries showed cases that were increasing from day to day. data from the Central Statistics Agency (BPS) reported that the country's gross domestic product (GDP) in the second quarter of 2020 was minus to 5.32 percent. On a quarterly basis, the economy contracted 4.19 percent and cumulatively contracted 1.26 percent. Because of this, many companies are looking for ways to increase purchases. Scrutinized the data, the increase in the use of CSR has soared, proactively many companies have begun to engage in various CSR activities. One of the companies that are aggressively implementing CSR programs in helping others is online transportation providers; gojek. By providing the option of providing food to ojol partners (online motorcycle taxis) several options are offered to provide assistance. The sampling technique used in this study is to use a non-probability sampling method, which is a sampling technique that does not provide equal opportunities for each member of the population to selected to be the sample. Measurement of data in this study was carried out using a Likert scale. The development of this instrument contains a total of 16 attributes developed from each variable as a measurement basis for data collection with the sample used in this study being consumers who have the Gojek application. The data collected will be processed with SPSS software for data analysis in testing the validity, reliability, classical assumptions as verification of the strength of the research.

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