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Digital marketing strategy for hospitals in the post Covid-19 pandemic in 2023: A literature review Astriana, Astriana; Sulistiadi, Wahyu
Malahayati International Journal of Nursing and Health Science Vol 6, No 8 (2024)
Publisher : Program Studi Ilmu Keperawata Fakultas Kedokteran Universitas Malahayati Bandar Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33024/minh.v6i8.13330

Background: The healthcare industry is currently facing significant pressure due to the emergence of Covid-19. The Covid-19 pandemic has had adverse effects on the global economy, industries, and organizations, impacting marketing strategies and expenditures. Due to total lockdown in various regions, digital marketing has become crucial as traditional marketing strategies are no longer effective. One way to gain a competitive edge is to develop an effective marketing strategy. The goal is to inform the public about hospitals, provide information about the facilities and services offered, and build a positive image through the trust of the community.Purpose: To find out the digital marketing strategies in hospitals in the post-Covid-19 pandemic.Method: This study was conducted descriptively with a literature review approach. The search was carried out on articles published in English and Indonesian from 2014 to 2022 using Google Scholar, with keywords such as "digital marketing, hospitals, and Covid-19 pandemic."Results: Hospitals need to implement effective digital marketing to promote medical care services, expand business, and ensure patient satisfaction while maintaining quality healthcare services. Social media is a widely used digital marketing platform for healthcare facilities. The use of digital marketing can be applied to promote hospital services and strengthen the brand image of healthcare facilities.Conclusion: Digital marketing can be implemented through various options, either through applications designed by hospitals personally or through various other methods such as Search Engine Marketing (SEM), Email Marketing, Search Engine Optimization (SEO), social media, display advertising, referral marketing, affiliate marketing, content marketing, online advertising, and viral marketing.

Skill and performance to formulate evidence-based practice among nursing students: A qualitative study Nugroho, Carissa Muthia Putri; Kurniawan, Titis; Harun, Hasniatisari; Nursiswati, Nursiswati; Sari, Eka Afrima
Malahayati International Journal of Nursing and Health Science Vol 6, No 8 (2024)
Publisher : Program Studi Ilmu Keperawata Fakultas Kedokteran Universitas Malahayati Bandar Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33024/minh.v6i8.13392

Background: The PICO framework is frequently applied to formulate question for conducting literature searching in the evidence-based practices (EBPs) development. However, students experienced challenges in fitting the clinical questions into PICO's format. In Indonesia, the EBP was mostly taught conventionally through lectures and discussions. There was no specific evaluation for assessing the accuracy of the PICO formula. Previous studies indicated that incorporating visual art in learning effectively improves students' observation skills, self-confidence, communication skills, and promotes transformational learning.Purpose: To describe the implementation of the PICO game and visual art as an EBP learning method and evaluate the accuracy of the PICO formula and the visual art created by nursing students, including their perspectives on the applied EBP learning method.Method: This descriptive study was conducted at a secondary hospital in Sumedang District, West Java-Indonesia, in July 2023. Totally 53 nursing profession program (NPP) students of a University in Indonesia were voluntarily recruited as participants. They divided into 9 groups and received a description of how to play the PICO game and visual art for developing the PICO formula question. Each group required to develop PICO questions from the PICO trigger pictures and keywords on the PICO worksheets and to draw at least one visual art illustration from the developed PICO question. At the end of those sessions, they were also required to provide opinions on this EBP learning approach. The PICO question accuracy was assessed using the PICO formula observation sheet, while the visual art compatibility was measured using the visual art observation sheet. Quantitative data were analyzed descriptively and the students’ perspectives on the EBP learning processes were analyzed by identifying the topic mostly described.Results: There were 63 PICO formulas and 18 visual art illustrations. Most of the PICO formulas (93.7%) were identified as accurate. However, more than one-third (41.3%) of the PICO formula did not include the C (comparison) component. More than half of the developed visual art illustrations (61%) were inappropriately describing the developed PICO formula. Participants reported that using PICO Games and visual art was an interesting and fun approach that enhanced their comprehension of the PICO question formula, EBP, and improved their teamwork capacity.Conclusion: The PICO game and visual art learning method facilitates high accuracy of the PICO question formula and is perceived as an effective and interesting EBP learning method. However, as the “C” (comparison) is the PICO component mostly found uncompleted, it is important to elaborate more on this issue in the EBP learning session. It is also important to extend the duration of the EBP learning method to facilitate students drawing the expected visual art appropriately. Further studies are needed to further confirm and follow up on the findings of this study.

Culture shock level among nursing students during their clinical education Masroorianissa, Aulia Fauzia; Maryati, Ida; Nurhakim, Furkon; Suharjiman, Suharjiman
Malahayati International Journal of Nursing and Health Science Vol 6, No 8 (2024)
Publisher : Program Studi Ilmu Keperawata Fakultas Kedokteran Universitas Malahayati Bandar Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33024/minh.v6i8.13324

Background: Culture shock not only induces stress but also fatigue, This is primarily due to the frequent exposure with new cultures when moving between different hospital practice locations, potentially affecting the quality of nursing care provided.Purpose: To determine culture shock level during clinical education of professional nursing student.Method: This research was conducted on 158 students of the Nursing Profession Program at Jenderal Achmad Yani University utilized a total sampling technique with 127 participants (80%) completing the Mumford Culture Shock Questionnaire in accordance with the principle of sample adequacy. The validity test results were 30 valid items and 8 invalid items, while the reliability test results demonstrating high reliability with elevated alpha values for all 30 items. Ethics obtained from the Ethics Committee of 'Aisyiyah Bandung University. The data were analyzed univariately through frequency distribution.Results: Non-regular classes tend to have a low level (60%) due to the contrasting background between working non-regular students and non-working regular students. Women tend to have moderate culture shock levels (93.4%) whereas men show lower levels (11.8%). The majority of students are 23 years old and have all culture shock levels. In terms of ethnicity, most non-Sundanese student, have a moderate culture shock level influenced by language disparities. Socio-demographic conditions consisting of gender, age, and ethnicity play a role in differences in the culture shock level experienced by respondents. There are six aspects that play a role in the culture shock experienced by respondents.Conclusion: The culture shock experienced by professional nursing students is more at the low and medium levels, indicating a spectrum of adaptability among the student body and there are many students who still have difficulty adapting to the new environment.

Nurses' experience in carrying out muscle strength exercises among patients with strokes: A qualitative study Sari, Kartika; Purba, Jenny Marlindawani; Ritarwan, Kiking
Malahayati International Journal of Nursing and Health Science Vol 6, No 8 (2024)
Publisher : Program Studi Ilmu Keperawata Fakultas Kedokteran Universitas Malahayati Bandar Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33024/minh.v6i8.14104

Background: Patients with stroke suffer various nerve and muscle issues. The weakness and paralysis of patients with stroke affect their ability to carry out their daily activities.Purpose: To explore nurses' experiences in performing strength of muscle exercise on patients with stroke at Haji Adam Malik Central General Hospital, MedanMethod: This qualitative study with a phenomenological descriptive approach employs a purposive sampling technique to choose 10 nurses who have prior experience performing the strength of muscle exercise on stroke patients. Data are collected through in-depth interviews and then evaluated using Collaizzi method.Results: The five issues identified by the thematic analysis are the nurses’ understand about the strength of muscle exercise, challenges and solutions encountered while performing the strength of muscle exercise, how strength of muscle exercise is implemented, the need to enhance the skill in performing strength of muscle, and the nurses’ emotional reaction while performing the strength of muscle exercise on the stroke patients.Conclusion: Nurses’ knowledge of muscle strength enables them to demonstrate it to stroke patients and help them find the best solution to various challenges they may encounter.Suggestion: The need to improve nurses' skills in muscle strength exercise is related to efforts to improve the quality of nursing care for stroke patients.

Social support interventions in health cadres on knowledge and self-efficacy in managing pregnant women with iron deficiency anemia in Indonesia Kurwiyah, Neneng; Anwar, Syamsul; Syamsir, Syamikar Baridwan; Puspita, Tantri; Supriyatno, Heru
Malahayati International Journal of Nursing and Health Science Vol 6, No 8 (2024)
Publisher : Program Studi Ilmu Keperawata Fakultas Kedokteran Universitas Malahayati Bandar Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33024/minh.v6i8.13337

Background: Anemia in pregnant women is not only a health concern for the mothers themselves but also has an impact on the health of the fetus. The role of health cadres is crucial in addressing anemia in pregnant women.Purpose: To evaluate the influence of community support interventions on the knowledge and self-efficacy of health cadres in managing anemia in pregnant women in the Thousand Islands region, Indonesia.Method: The research design is quasi-experimental with a single intervention group. A total of 30 health cadres on Kelapa Island and Harapan Island received community support interventions for managing anemia in pregnant women. Assessments of knowledge and self-efficacy were conducted before and after the intervention. Data analysis was performed using paired sample t-tests.Results: Indicate that community support interventions significantly improved the knowledge of health cadres about anemia in pregnant women (p < 0.05). Furthermore, the self-efficacy of health cadres also experienced a significant increase after the intervention (p < 0.05).Conclusion: Community support interventions effectively enhance health cadres' knowledge and self-efficacy in managing anemia in pregnant women in the Thousand Islands region. This study has implications for improving the quality of health services and the management of anemia in pregnant women.

Non-adherence to anti-tuberculosis treatment and determinant factors during intensive phase treatment of pulmonary tuberculosis Saimi, Saimi; Hadi, Nursini Juiban
Malahayati International Journal of Nursing and Health Science Vol 6, No 8 (2024)
Publisher : Program Studi Ilmu Keperawata Fakultas Kedokteran Universitas Malahayati Bandar Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33024/minh.v6i8.13399

Background: The number of Tuberculosis (TB) sufferers in various regions is still high. Efforts to reduce tuberculosis rates carried out by the health service have not produced much results. One of the factors that determines the recovery of TB patients is compliance in taking anti-tuberculosis medication. Tuberculosis sufferers who do not comply with taking intensive phase medication according to the dosage rules set by health workers can develop drug resistance or rifampicin resistance, so the chance of being cured is smaller.Purpose: To determine factors of non-adherence to anti-tuberculosis treatment during intensive phase treatment of pulmonary tuberculosisMethod: This research uses cross-sectional research. This method is used to examine the relationship between one or more dependent variables and one or more independent variables at a certain time, in this case variables related to patient compliance in the intensive phase of TB treatment. The subjects in this study were 53 patients suffering from pulmonary TB in the working area of the Aikmel Community Health Center, East Lombok. The research sample was selected using the total sampling method. Data collection uses interviews and questionnaires. Data analysis in cross-sectional research involves several steps to describe and interpret the characteristics or variables observed at a particular point in time.Results: The variables education level, attitude and age have a significant relationship with adherence to taking anti-tuberculosis drugs in the intensive phase. In the education variable, the p-value (Significance Value): 0.008, Relative Influence (PR): 5.989 and Confidence Interval (CI): 1.602 – 22.389, in the attitude variable p-value: 0.038, Relative Influence (PR): 3.473, Interval Confidence (CI): 1.074 – 11.226 and p-value: 0.039, Relative influence (PR) 3.943 and Confidence Interval (CI): 1.075 – 14.468. For the variables Gender, Occupation, Side Effects of Drugs, Role of Health Workers, and Role of Drug Swallowing Supervisor, there is no significant relationship between these variables and adherence to taking anti-TB drugs in the intensive phase.Conclusion: Based on the research findings, the conclusion that can be drawn is that low education, a supportive attitude, and older age can be significant risk factors for non-adherence to taking intensive phase anti-TB drugs in pulmonary TB patients in the Aikmel Health Center area. The variables gender, occupation, drug side effects, health worker role, and therapeutic drug monitoring (TDM) role did not have a significant relationship. Therefore, intervention strategies and public health approaches can be focused on these risk groups to increase the level of compliance in taking intensive phase anti-TB drugs.

Physical activity and the risk of falls in community-dwelling elderly in Central Java in urban and rural areas Maisaroh, Maisaroh; Komalasari, Dwi Rosella
Malahayati International Journal of Nursing and Health Science Vol 6, No 8 (2024)
Publisher : Program Studi Ilmu Keperawata Fakultas Kedokteran Universitas Malahayati Bandar Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33024/minh.v6i8.13298

Background: In the elderly, there is a deterioration in the physical structure of the muscles. This includes a decrease in muscle strength and contraction, entering old age, the risk of falling will increase due to additional risk factors. This study will examine the effect of physical activity on the risk of falls in the elderly.Purpose: To understand the differences and impact of physical activity on the risk of falls in the elderly population in Rural and Urban environments.Method: This study used a cross-sectional design. The research was conducted in Boyolali Regency, Central Java, which represents rural areas, and Gonilan as a representative of urban areas. The research was conducted in August 2023 involving 116 participants in each region.Results: The Mann-Whitney test results showed a p-value of 0.000 <0.05, while the Fisher's Exact test resulted in a p-value of 0.538>0.5. Regression test results showed that the coefficient of determination in urban areas was 0.063 and rural areas was 0.029.Conclusion: From the results, it is concluded that there is a difference in physical activity between rural and urban neighborhoods. However, there is no significant difference in the risk of falls in the elderly between urban and rural areas. Furthermore, it can be concluded that the physical activity variable has a 63% influence on the risk of falls in urban areas, while the rest is influenced by other factors in each region.

Knowledge of stunting and balanced diet among nursing students Apriliawati, Anita; Sutini, Titin; Astuti, Medya Aprilia; Noprida, Dayana; Waluyo, Ineke Kusuma
Malahayati International Journal of Nursing and Health Science Vol 6, No 8 (2024)
Publisher : Program Studi Ilmu Keperawata Fakultas Kedokteran Universitas Malahayati Bandar Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33024/minh.v6i8.13343

Background: Stunting is a chronic nutritional issue in children that remains a primary focus for the government to prevent and reduce its prevalence. Various efforts have been made in collaboration with various parties to improve the nutritional status of children aged 0-2 years, pregnant women, and before pregnancy (adolescent girls). The proper food composition for teenagers should adhere to the 'Fill my plate' principle with a composition of 1/3 staple food, 1/3 vegetables, 1/6 fruit, and the remaining 1/6 containing animal and vegetable protein. Good knowledge about balanced nutrition consumption in adolescent girls is essential to support the prevention of stunting in children in the future.Purpose: To identify the relationship between knowledge about stunting prevention and the consumption of balanced nutritious food in adolescent girls.Method: This research is an observational analytical quantitative study with a cross-sectional approach. The population in this study consisted of 95 female first-semester students at the Faculty of Nursing, Muhammadiyah University, Jakarta. The sampling technique used was purposive sampling with criteria being young female respondents aged 16-20 without chronic illnesses. The number of samples was 86. Data analysis used the chi-square statistical test to determine the relationship between knowledge about stunting prevention and the consumption of balanced nutritious food in young women.Results: The average age of respondents was 18 years, the average score for knowledge about stunting prevention was 26.6, the majority of teenagers had a very good knowledge category, with 65 people (75.5%), and the majority of teenagers consumed balanced nutrition, 48 people (55.8%). The results of the statistical test obtained a p-value of 0.26 (>0.05), which means there is no relationship between teenagers' knowledge about stunting and the consumption of balanced nutrition.Conclusion: It is hoped that healthcare professionals, especially nurses, can be involved and provide education and other interventions in preventing stunting by supporting young women to consume balanced nutrition.

Maternal characteristics and stunting in children aged 24–60 months in West Jawa, Indonesia: A retrospective study Nintyas, Felantina Restyar; Komariah, Maria; Sukmawati, Sukmawati; Rahayuwati, Laili; Mirwanti, Ristina; Eriyani, Theresia
Malahayati International Journal of Nursing and Health Science Vol 6, No 8 (2024)
Publisher : Program Studi Ilmu Keperawata Fakultas Kedokteran Universitas Malahayati Bandar Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33024/minh.v6i8.13407

Background: Stunting is a nutritional health problem that can have both short and long-term adverse effects on children and will ultimately lead to a decrease in human resources.Purpose: To determine the relationship between maternal characteristics and the incidence of stunting in children aged 24-60 months in Sukamulya Village.Method: Quantitative research with a case-control approach. The sample in this study amounted to 93 respondents. Data analysis that will be used in this study is univariate and bivariate analysis using Chi-square Results: The results of the bivariate statistical test showed that there was a relationship between maternal height (p-value=0.000) and maternal age at pregnancy (p-value= 0.000) on stunting of toddlers aged 24-60 months in Sukamulya Village The results of bivariate statistical tests showed there was no relationship between birth spacing (p-value=0.147) to stunting of toddlers aged 24-60 months in Sukamulya Village.Conclusion: Factors associated with the incidence of stunting are maternal height and age at pregnancy and factors that are not associated with the incidence of toddler stunting are birth spacing.

Fermented sorghum porridge fortified with moringa leaf powder for physical growth in stunted children in East Nusa Tenggara, Indonesia Cahyani, Sisilia Leny; Bedho, Marthina; Kurnia, Theresia Avila
Malahayati International Journal of Nursing and Health Science Vol 6, No 8 (2024)
Publisher : Program Studi Ilmu Keperawata Fakultas Kedokteran Universitas Malahayati Bandar Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33024/minh.v6i8.13397

Background: East Nusa Tenggara is one of the provinces in Indonesia that has a higher stunting problem compared to other provinces. This value is a contribution to the prevalence of stunting in various districts in East Nusa Tenggara, one of which is Ende District. Currently, East Nusa Tenggara Province is promoting the use of moringa and sorghum plants for re-cultivation as substitutes for rice and corn.Purpose: To find out the effect of giving sorghum and moringa cookies on the growth and development of stunted children in Ende Regency.Method: This research uses a quasi-experimental type of research with a one group pretest-posttest design. Carried out in the work area of the Ende Regency, research was conducted from 2 August-3 September 2021, totaling 96 people sampling was carried out using non-probability sampling so that the total was 55 people. The independent variable in this study was consumption of cookies made from sorghum and moringa, while the dependent variables were height, body weight, and upper arm circumference. The instruments used in this research were interview guides, observation sheets, and tools for measuring height, weight, and upper arm circumference.Results: This research states that there is an effect of increasing height, weight, upper arm circumference in stunted children when given cookies sorghum and Moringa leaves because there is an increase after being given the intervention.Conclusion: Providing sorghum and moringa has an effect on the growth and development of stunted children in Ende Regency.Suggestion: Public health centers can provide education regarding providing additional food to stunted children by providing local foods such as sorghum and moringa. Meanwhile, the Regional Government of Ende Regency should encourage sorghum cultivation more massively.

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Teguh Pribadi

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Abstract

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Teguh Pribadi

Contact Email -

Phone +6282282204653

Journal Mail Official nursing@malahayati.ac.id

Editorial Address Jl. Pramuka no 27 Kemiling Bandar Lampung, Kode Pos 35152

Location Kota bandar lampung, Lampung INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Teguh Pribadi

Contact Email
-

Phone
+6282282204653

Journal Mail Official
nursing@malahayati.ac.id

Editorial Address
Jl. Pramuka no 27 Kemiling Bandar Lampung, Kode Pos 35152

Location
Kota bandar lampung,

Lampung

INDONESIA