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INDONESIA
Jurnal Manajemen
Published by Universitas Tarumanagara
ISSN : 14103583     EISSN : 25498797     DOI : 10.24912
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Manajemen [p-ISSN 1410-3583 | e-ISSN 2549-8797] is a peer-reviewed journal published three times a year (February, June, and October) by Faculty of Economics, Universitas Tarumanagara. Jurnal Manajemen is intended to be the journal for publishing articles reporting the results of research on management. Jurnal Manajemen invites manuscripts in the various topics include, but not limited to, functional areas of marketing management, finance management, strategic management, operation management, human resource management, e-business, knowledge management, management accounting, management control system, management information system, international business, business economics, business ethics and suistainable, and entrepreneurship
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 622 Documents
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Digital Payment Loyalty Across Generations: Evidence from QRIS Users Anisya Rahmelia; Mimin Aminah; Megawati Simanjuntak
Jurnal Manajemen Vol. 30 No. 2 (2026): June 2026
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jm.v30i2.3795

Abstract

The rapid expansion of digital payment systems has accelerated the transition toward a cashless ecosystem in Indonesia, particularly through the adoption of the Quick Response Code Indonesian Standard (QRIS). However, limited studies examine how digital payment loyalty is formed. This study analyzes the determinants of QRIS usage loyalty while providing insights into variations across user groups. Data were collected from 175 QRIS users in the Jabodetabek region using an online survey and analyzed with Structural Equation Modeling–Partial Least Squares (SEM-PLS). The results show that perceived ease of use, loyalty programs, and cashless society orientation positively influence trust, which in turn enhances user satisfaction. Satisfaction is identified as the strongest predictor of QRIS usage loyalty. The findings indicate that variations in user responses are reflected in the strength of relationships rather than fundamental structural differences.
Excessive Product Packaging and Brand Credibility in The Bottled Water Industry Nani Suretno; Willy Abdillah; Ferry Tema Atmaja
Jurnal Manajemen Vol. 30 No. 2 (2026): June 2026
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jm.v30i2.3900

Abstract

This study investigates the influence of excessive product packaging (EPP) on consumers' perceptions of greenwashing, green confusion, and green skepticism, and their implications for green brand equity (GBEQ), examining brand credibility as a moderator in the Indonesian bottled water market. A quantitative, cross-sectional causal-comparative survey was conducted, with data collected via an online questionnaire distributed to Indonesian consumers who recently purchased AQUA or Le Minerale, using purposive sampling. Data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) in SmartPLS 4, with multigroup analysis assessing differences between the two brands. Results show EPP significantly and positively affects greenwashing, green confusion, and green skepticism. Only green skepticism significantly and negatively influences GBEQ, functioning as the sole mediator linking EPP to GBEQ. Contrary to expectations, higher brand credibility strengthens, rather than mitigates, the adverse effect of green confusion on GBEQ. Structural relationships did not differ significantly between AQUA and Le Minerale.

Page 63 of 63 | Total Record : 622

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