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Jurnal Ilmiah Manajemen Kesatuan
Published by Institut Bisnis dan Informatika Kesatuan
ISSN : 23377860     EISSN : 2721169X     DOI : https://doi.org/10.37641/
Core Subject : Economy, Social,
Economics, Econometrics & Finance Social Sciences
Jurnal Ilmiah Manajemen Kesatuan (JIMKES) dikelola dan diterbitkan oleh Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) Institut Bisnis dan Informatika Kesatuan bekerjasama dengan Fakultas Bisnis dan Fakultas Vokasional IBI Kesatuan.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Pemasaran
Articles 1,619 Documents
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PENGARUH LOAN TO DEPOSITE RATIO (LDR) DAN BEBAN OPERASIONAL PENDAPATAN OPERASIONAL (BOPO) TERHADAP PROFITABILITAS BANK Kusnadi, Nur Kamilah; Sukartaatmadja, Sukandi
Jurnal Ilmiah Manajemen Kesatuan Vol. 10 No. 1 (2022): JIMKES Edisi April 2022
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v10i1.1188

Abstract

Bank Konvensional adalah lembaga keuangan yang usaha pokoknyamemberikan pembiayaan dan jasa-jasa lainnya dalam lalu lintas pembayaran sertaperedaran uang yang berdasarkan prosedur dan ketentuan yang ditetapkan olehnegara. Mengenai aktivitas penyaluran pembiayaannya, pihak bank perlu berhati-hatikarena ditakutkan akan mengalami resiko likuiditas yang menyebabkan bank tidakdapat memenuhi kewajiban jangka pendeknya dan selain itu bank akan terkenaresiko pembiayaan dari adanya penurunan kualitas pembiayaan yang menyebabkanpembiayaan bermasalah yang dialami bank semakin meningkat. Data yang digunakan dalam penelitian ini adalah data kuantitatif. Dalam penelitian ini penulis menggunakan analisa regresi linear berganda berdasarkanlaporan keuangan bank umum Konvensional dengan sampel pada PT Bank BRI,PT Bank BNI, PT Bank Panin, PT Bank Cimb Niaga, PT Bank Mandiri, PT BankBCA, and PT Bank Danamon. Berdasarkan pengujian hipotesis dengan menggunakan uji f statistik menyimpulkan bahwa LDR dan BOPO berpengaruh secara signifikan terhadapReturn On Asset (ROA) Berdasarkan uji secara parsial LDR berpengaruh negatifdan signifikan terhadap Return On Asset (ROA) dan BOPO juga berpengaruhnegatif secara signifikan terhadap Return On Asset (ROA).
The Effect of E-Service Quality, Website Design, E-Trust, and Perceived Risk on E-Satisfaction: Survey of Shopee User Students in Sleman and Yogyakarta City Oktariani, Theresia Omiwa; Wisnalmawati, Wisnalmawati; Darpito, Surpiko Hapsoro
Jurnal Ilmiah Manajemen Kesatuan Vol. 10 No. 1 (2022): JIMKES Edisi April 2022
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v10i1.1203

Abstract

The purpose of this study was to determine the effect of e-service quality, website design, e-trust, and perceived risk on e-satisfaction (a survey of Shopee user students in Sleman and Yogyakarta City). This type of research is survey research using a questionnaire. The population in this study were all of the Shopee user students in Sleman and Yogyakarta City. This study used a sampling technique in the form of purposive sampling with 100 respondents who are students who live in Sleman and Yogyakarta City and have made purchases at Shopee at least two times as samples. The data analysis technique used in this study is multiple linear regression analysis with hypothesis testing, namely the F test and t test partially and the coefficient of determination (R2) test. The results obtained in this study were e-service quality, website design, e-trust, and perceived risk together have a significant effect on e-satisfaction, e-service quality, website design, and e-trust partially have a positive and significant effect on e-satisfaction, while perceived risk has a negative and significant effect on e-satisfaction.
The Effect of Perceived Usefulness, Perceived Ease of Use, Perceived Security, and Cashback Promotion on Behavioral Intention to the DANA E-Wallet: A Survey of People in the Special Region of Yogyakarta Raninda, Ratna; Wisnalmawati, Wisnalmawati; Oetomo, Hadi
Jurnal Ilmiah Manajemen Kesatuan Vol. 10 No. 1 (2022): JIMKES Edisi April 2022
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v10i1.1218

Abstract

Changing patterns of behavior in public financial transactions during this pandemic has increased the use of e-wallet services. One of the Indonesian people's most widely used e-wallet services is DANA. This study aims to determine the effect of perceived usefulness, perceived ease of use, perceived security, and cashback promotion on behavioral intention to the DANA e-wallet (a survey of people in the Special Region of Yogyakarta). The sampling technique used is non-probability sampling with the purposive sampling method. The number of samples in this study was 100 respondents with the criteria of people who have a DANA account but have never used it for transactions. The analytical technique used is multiple linear regression analysis. Based on the results of this study, it was found that perceived usefulness, perceived ease of use, perceived security, and cashback promotion simultaneously or together had an effect on behavioral intention in DANA e-wallet with a significance value of 0.00 < 0.05 and an Adjusted R-value by 55.1%. This shows that the variables perceived usefulness, perceived ease of use, perceived security, and cashback promotion can explain 55.1% of behavioral intention variables, and the remaining 44.9% is influenced by other variables outside of this study. In addition, this study also obtained results that perceived usefulness, perceived ease of use, perceived security, and cashback promotion partially or one by one affect behavioral intention.
Pengaruh Citra Perusahaan, Kepercayaan, Dan Word Of Mouth Terhadap Kepuasan Pelanggan Pada PT Grab Teknologi Indonesia: Studi Kasus Pada Masyarakat Pengguna Grab Di Bogor Afifah, Afra; Zuhdi, Saefudin; Mulyana, Mumuh
Jurnal Ilmiah Manajemen Kesatuan Vol. 10 No. 1 (2022): JIMKES Edisi April 2022
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v10i1.1276

Abstract

This research was conducted to find out the influence of corporate image, trust ,and word of mouth on customer satisfaction at PT Grab Teknologi Indonesia which was tested simultaneously and partially. Researchers used people who use Grab in the city of Bogor as respondents, the number of samples in this study was 160 people, using Hair et al. Data collection techniques using questionnaires that have been tested for validity and reliability. This study uses quantitative descriptive methods and the analysis used is multiple linear regression analysis using SPSS Version 25. The results show that partially: Corporate Image and Word of Mouth have a significant effect on customer satisfaction, this is evidenced by the value of t count > t table (4,227 and 6,951 > 1,978) and a significance value of 0.000 (sig <0.05), while the Trust variable has no significant effect. This is evidenced by the value of t count < t table (1.112 < 1.978 ) and a significance value of 0.264 (sig <0.05). Simultaneously Company Image, Trust, and Word of Mouth have a significant influence simultaneously on Customer Satisfaction in PT Grab Teknologi Indonesia. This is evidenced by the significant value of 0.000 <0.05 and the calculated F value of 84,483 > F table 0.266. In the coefficient of determination test, the influence of the variable Corporate Image, Trust, and Word of Mouth on Customer Satisfaction shows a value of 0.619 or equal to 61.9%. This figure implies that the variables of Corporate Image, Trust, and Word of Mouth simultaneously (together) affect the Customer Satisfaction variability by 61.9%. While the rest (100% - 61.9 = 38.1) is influenced by other variables outside the regression equation or variables not examined Key Word : Company Image, Trust, Word of Mouth, Customer Satisfaction
Pengaruh Kesadaran Merek Dan Citra Merek Terhadap Keputusan Pembelian Produk AMDK SUMMIT Apriany, Ade; Gendalasari, Gen Gen; Fadillah, Adil
Jurnal Ilmiah Manajemen Kesatuan Vol. 10 No. 1 (2022): JIMKES Edisi April 2022
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v10i1.1278

Abstract

The purpose of this research was to determine the factors of brand awareness and brand imager which can affects customer’s buying decisions on AMDK Sumit. This research use independent variables (Brand Awareness and Brand Image) and dependent variable (Buying Decision). It was conducted in Bogor and spread quisioners to 120 citizen to collect the data. It was processed using SPSS program. The results shows that (1) Brand Awareness has no positive and insignificant effect on customer’s Buying Decision at AMDK Summit with a regression coefficent value of 0,039 and a significant value of 0,885. (2) Brand Image has a positive and significant effect on customer’s Buying Decisions at AMDK Summit with a regression coefficent value of 1,015 and a significant value of 0,000. (3) Brand Awareness and Brand Image have a positive and significant effect on customer’s Buying Decisions at AMDK Summit with an F value of 183,549 and greater than the F table of 3,07 with a significant value of 0,000.
Pengaruh Bauran Pemasaran Ritel Terhadap Keputusan Pembelian: Studi Kasus Pada Pelanggan Super Indo di Kota Bogor Lina, Ade; Nurendah, Yulia
Jurnal Ilmiah Manajemen Kesatuan Vol. 10 No. 1 (2022): JIMKES Edisi April 2022
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v10i1.1279

Abstract

The purpose of this study was to analyze the influence of products, prices, distribution (physical facilities), promotions and purchasing decisions at Super Indo. The population in this study are all consumers who have made purchases at Super Indo. The sampling technique used was purposive sampling, with 100 respondents. Data were collected using a questionnaire as the main instrument, and the questionnaire used a Likert scale to measure respondents' answers. Data testing was performed using SPSS 22 software. The results of this study are as follows: (1) Product (X1) can be concluded that it has a positive effect (2,041> 1.98) on Purchasing Decisions (Y) and is significant. (2) Price (X2) can be concluded to have a positive effect (2,386> 1.98) on Purchasing Decisions (Y) and is significant. (3) Distribution (Physical Facilities) (X3) can be concluded as having a positive effect (2,386> 1.98) on Purchasing Decisions (Y) and significant. (4) Promotion (X4) can be concluded positive (0.457 <1.98) of the Purchase Decision (Y) and not significant. (5) Product (X1), Price (X2), Distribution (Physical Facilities) (X3), Promotion (X4) can simultaneously be concluded to have a positive effect (9,758> 2.47) on the Purchasing Decision (Y) and significant. Keywords: Product, Price, Distribution (Physical Facilities), Promotion, Purchase Decision
Analisis Pengaruh Dana Pihak Ketiga Dan Tingkat Suku Bunga Kredit Terhadap Profitabilitas Bank BUMN Tofan, Muhamad; Munawar, Aang; Supriadi, Yoyon; Effendy, Marwan
Jurnal Ilmiah Manajemen Kesatuan Vol. 10 No. 1 (2022): JIMKES Edisi April 2022
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v10i1.1280

Abstract

This study aims to see the effect of third parties and credit interest rates on profitability at state-owned banks. The analytical method used in this research is multiple linear regression with ROA profitability being the dependent variable and two independent variables, namely Third Party Funds and Credit Interest Rates. The results of data processing have obtained a regression model = Y: 0.934 + 2.369X1 + -0.089X2. The regression coefficient shows that if each increase in third party funds is 2.369 one unit, it is predicted that it will increase profitability by 0.934 units and vice versa. The coefficient of determination (R1) is 0.299, this shows that the variable Third Party Funds and the Credit Interest Rate contribute or influence 29% on the profitability variable ROA at BUMN Banks. Partially, the test results show that each variable of third party funds has a positive and significant effect on ROA so that it is accepted and credit interest rates have a negative and insignificant effect on ROA. Simultaneously, the results of the F test show that together the variables of Third Party Funds and Interest Rates have a significant effect on ROA so that they are accepted. Keywords: Third Party Funds, Profitability Ratios, ROA, Credit Interest Rates
Pengaruh Citra Merek, Kualitas Produk Dan Persepsi Hargaterhadap Minat Beli Konsumen Deterjen Attack: Studi Kasus Pada Ibu Rumah Tangga di Kota Bogor Septiani, Murti; Fadillah, Adil
Jurnal Ilmiah Manajemen Kesatuan Vol. 10 No. 1 (2022): JIMKES Edisi April 2022
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v10i1.1281

Abstract

Marketing in modern times is no longer focused on how the product sells, but there are many factors and strategies that companies must have. The development of the detergent industry in Indonesia is growing very rapidly. Evidenced by the number of circulating various brands. Detergent is one of the industrial products that is very important in everyday life, especially for household and industrial purposes. Detergents can be in the form of liquid, paste, or powder containing constituents of the active ingredients on the surface and constituents of additives. The purposes of this study are (1) to determine and analyze the effect of brand image on consumer buying interest, (2) to determine and analyze the effect of product quality on consumer buying interest, (3) to determine and analyze the effect of price perception on consumer buying interest ( 4) To find out and analyze the effect of Brand Image, Product Quality and Price Perception together on Consumer Buying Interest. The number of respondents in this study found 100 respondents who were taken from housewives in the city of Bogor. The research data was processed using SPSS. The results of this study are as follows: (1) Brand Image has a positive and significant effect on Buying Interest in Attack detergent products with a regression coefficient value of 0.340 and a significant value of 0.028. (2) Product quality has a positive and significant effect on Buying Interest in Attack detergent products with a regression coefficient value of 0.272 and a significant value of 0.029. (3) Price Perception has a positive and significant effect on Buying Interest on Attack detergent products with a regression coefficient value of 0.325 and a significant value of 0.012. (4) Brand Image, Product Quality and Price Perception together have a positive and significant effect on Purchase Interest in Attack detergent products with a calculated F value of 28.912 and greater than the F table of 2.70 and has a significance value of 0.000. Keywords: Brand Image, Product Quality, Price Perception and Consumer Buying Interest
Analisis Faktor-Faktor Yang Mempengaruhi Penyaluran Dana Bank Syariah: Studi kasus PT Bank Syariah Mandiri Risma, Risma; Roestiono, Harry; Suharmiati, Suharmiati
Jurnal Ilmiah Manajemen Kesatuan Vol. 10 No. 1 (2022): JIMKES Edisi April 2022
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v10i1.1282

Abstract

This study aims to determine the effect of NPF, ROA and BOPO on Fund Distribution. This research was conducted using the method of collecting and processing financial report data for the 2005-2020 period of Bank Syariah Mandiri based on a predetermined sample using a saturated sample. This study used a data test tool, namely the classical assumption test and the data were analyzed using multiple linear regression analysis. The results of this study are as follows: Partially the Non-Performing Financing Ratio has a significant effect on the distribution of funds, the significance value is -2.971 <0.012. Return on Assets has a significant effect on the distribution of funds with a significance value of -2.361 <0.036. Operational Expenses Operational income has no significant effect on the distribution of funds, the significance value is 1.050> 0.314. Simultaneously, the effect of NPF<ROA, and BOPO has a significant effect on Fund Distribution with a significance value of 0.012<0.05. The value of Adjusted R2 is 0.479, which means that the three independent variables affect the dependent variable by 0.479 (47.9%) and the rest is influenced by other variables.
Analysis Driving Factors of Economic Growth During Covid-19 Pandemic: Indonesian Experiences Purba, Jan Horas Veryady
Jurnal Ilmiah Manajemen Kesatuan Vol. 10 No. 1 (2022): JIMKES Edisi April 2022
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v10i1.1296

Abstract

Pandemic Covid-19 impact on health and economic aspects. These two aspects are trade-offs with each other, so handling the health aspect also pays attention to aspects of economic growth, so that Indonesia's economic performance during the Covid-19 pandemic is well preserved. The objectives of this study were to analyze: (1) the effect of the Covid-19 pandemic and relaxation factors on public consumption, government spending, investment, and net exports; (2) the effect of public consumption, government spending, investment and net exports on Indonesia's economic growth; and (3) the factors that drive economic growth during the Covid-19 pandemic in Indonesia. The analytical method used is ordinary least square, with multiple regression. The data used are secondary data, quarterly 2018-2020 quarter. The findings of this study indicate that the Covid-19 pandemic has a negative and significant effect on public consumption, investment, exports, and imports. The relaxation factor has a positive effect on public consumption, government spending, and net exports, but has not succeeded in creating positive investment growth. Government policies seek to strengthen people's purchasing power and strengthen the production sector. This has an impact on increasing public consumption and is a dominant factor in influencing economic growth during a pandemic. The Covid-19 pandemic affected a contraction of economic growth by 2,07% and also decreased per capita income from 4.192,7 US $ (2019) to 3.911,7 US $. The handling of Covid-19 managed to overcome the worse potential (-4,58%) and kept the per capita income from falling to 3.774,4 US $. Keywords: Covid-19, economic growth, Keynesian formula, people's purchasing power

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