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Hengki Tamando
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enrichment@iocspublisher.org
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INDONESIA
Enrichment : Journal of Management
ISSN : 20876327     EISSN : 27217787     DOI : -
Core Subject : Economy,
The Enrichment : Journal of Management offers wide ranging and widespread analysis of all surfaces of management and science. Published two times per year, it delivers a emphasis for universal proficiency in the vital methods, techniques and areas of research; presents a opportunity for its readers to share mutual understandings across the full range of businesses and skills in which management and science is used; covers all areas of management science from systems to practical facets; links concept with training by publishing case studies and covering the latest important issues.
Articles 1,382 Documents
Anticedent of Capital Structure for MNC Beby Kendida Hasibuan; Khaira Amalia Fachrudin; Maria Monica Sihombing
Enrichment : Journal of Management Vol. 12 No. 2 (2022): Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (307.391 KB) | DOI: 10.35335/enrichment.v12i2.537

Abstract

Multinational companies are companies that carry out business activities internationally in many countries and have subsidiaries in more than one country. This study aims to analyze whether there is an influence of the firm size (size), asset growth (GP), Return on Asset (ROA), Current Ratio (CR), Fix Assets Ratio (FAR), Sales Growth (TP) on Capital Structure (DER). This study uses a quantitative method with the 2013-2022 observation year in 23 multinational companies. The analysis technique used is multiple regression analysis. From the results of the study showed that 1. ROA and SIZE have a negative and significant effect on DER, 2. FAR and CR have a positive and significant effect on ROA, 3. whereas TP and GP have a positive and not significant effect on DER.
The Influence of Social Media on The Development of Songket Entrepreneurship in Bukittinggi City Emi Vovo Sembiring; Muhammad Giatman; Yuliana
Enrichment : Journal of Management Vol. 12 No. 2 (2022): Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (319.666 KB) | DOI: 10.35335/enrichment.v12i2.539

Abstract

The development of increasingly sophisticated technology requires business people to improve their product sales strategies. Businesses conducted in the conventional way will be difficult to compete in the era of globalization. One of the challenges faced moment is that numerous business people use advances in communication technology, similar as the use of social media, this will clearly be more profitable because it provides easy access to product deals, reaching numerous consumers. The author is interested in conducting exploration to find out how important influence the use of information communication technology similar as social media has on the development of songket entrepreneurship in the megacity of Bukittinggi. This study used descriptive qualitative method. Descriptive research is used to obtain data systematically about understanding. Qualitative research is research that aims to obtain information rationally. The results in this study can be seen from several aspects including social media being able to increase product sales results, always adapting to the times, product quality that must be maintained. From the analysis of the data obtained using interviews and literature studies, it can be concluded that sales by utilizing social media as a place of promotion can increase sales results, but cannot be separated from that of course the product is packaged as well as possible to attract buyers. The use of social media has an impact on the development of songket entrepreneurship in Bukittinggi.
Analysis of Marketing Strategies to Increase MSME Income (Case Study of STAMPAI MSME) Ruhul Fitri Rosel; Muhammad Giatman; Yuliana
Enrichment : Journal of Management Vol. 12 No. 2 (2022): Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (382.066 KB) | DOI: 10.35335/enrichment.v12i2.543

Abstract

Indonesia is one of the countries with a large number of MSME sectors. The establishment of MSME is one solution that can overcome both economic problems and unemployment problems. The goal of this study is to learn about MSMEs' marketing strategies in order to help them boost their revenue. The study, planning, implementation, and supervision of programs aimed at developing exchanges with the target market with the goal of accomplishing business goals is referred to as marketing strategy. Marketing strategy is able to describe a series of activities in achieving predetermined goals. This type of research is descriptive qualitative. This research was conducted at the STAMPAI MSME which is located at Jl, Kurnia, Tiakar Village, Kec. East Payakumbuh, Payakumbuh City. By using a SWOT analysis, you can find out what kind of marketing strategy is the most effective. Internal factors such as strengths and weaknesses, as well as external factors such as opportunities and threats are considered by MSMEs. The marketing strategy applied to this MSME is the Marketing Mix which consists of 4Ps, namely product, price, place, and promotion.
Economic Feasibility Analysis of PT Trigunapratama Abadi's Hazardous Waste Processing and Collection Activities Latifah Istiqomah; Syifa Pramudita Faddila; Ery Rosmawati
Enrichment : Journal of Management Vol. 12 No. 2 (2022): Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1152.395 KB) | DOI: 10.35335/enrichment.v12i2.545

Abstract

PT Triguna Pratama Abadi is a company that manages and destroys hazardous and toxic B3 waste. In addition, the company also produces B3 waste, for example paper-producing waste that is used as scrap paper for egg holders and contaminated soil waste into red bricks, not only that this company is also a medical waste destruction company whose scope can be from outside the city of Karawang. This business feasibility analysis activity is one of the efforts in providing alternative policies for processing and collecting B3 waste. The purpose of this study is to determine whether or not a company is feasible. With descriptive research methods and literature, the results of the analysis of the economic feasibility of processing activities are as follows, NPV Rp. 239.029 million, IRR 183% B/C value 14.28 and PBP 2 years. And the analysis of the economic feasibility of collecting activities is obtained as follows, NPV Rp. 445.269 million , IRR 238% B/C value 1.61 and PBP 7 years. With these results, a decent result is obtained in the economic activities of B3 waste management and collection at PT Triguna Pratama Abadi.
Work Family Conflict and its Implications, Could Policewomen Cope? Debbie Novia Rizal; Yulihasri Yulihasri; Donard Games
Enrichment : Journal of Management Vol. 12 No. 2 (2022): Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (746.44 KB) | DOI: 10.35335/enrichment.v12i2.548

Abstract

This study aims to identify the work family conflict experienced by the Police and its implications or involvement in work stress, work-life balance and psychological wellbeing, especially during the Covid-19 pandemic, as well as identify strategies for overcoming work family conflict so as to reduce negative impacts. This study used a qualitative approach by conducting semi-structured interviews with 5 policemen who were married and had children with an age range of 2-15 years and worked in the operational field. Data analysis was carried out with thematic analysis and using NVIVO 12 software. The results of this study found that police felt the impact of work family conflict physically such as fatigue, headache or fever or psychically such as sadness, easier emotions, feeling burdened with responsibilities in the office and at home in addition to the unbalanced division of time between work and family. Contrary to the impact felt, the police officers feel happy and proud of the multi-role conditions they have because being a policeman is their ideal from the beginning so that the risk of facing work family conflict has been prepared from the beginning. The combination of problem focused coping and emotion focused coping is a strategy to deal with work family conflict and its implications for work stress, work-life balance and psychological wellbeing. Such as time management, support from superiors, help from family and getting closer to the religious side. Especially during the Covid-19 pandemic, where school children learn online which requires the presence of parents to accompany children to study at home, the flexibility of working time in the office is needed by police.
Analysis of the Effect of Monetary Variables on Economic Growth in Indonesia Stellamaris Metekohy; Arsad Matdoan; Sri Andriani
Enrichment : Journal of Management Vol. 12 No. 2 (2022): Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1116.72 KB) | DOI: 10.35335/enrichment.v12i2.549

Abstract

This study aims to determine the relationship and influence of inflation, interest rates and exchange rates on economic growth in Indonesia. In this study, which will examine the Economic Growth in Indonesia in the last five years which is the problem to be studied. The method used in this study is a qualitative and quantitative analysis method with multiple regression analysis (OLS) with the help of Eviews. The type of data used is secondary data obtained from the Representatives of Bank Indonesia Maluku Province using a time series (times series) in 2016 – 2020. The results show that simultaneously the variables of Inflation, Interest Rates and Exchange Rates have a positive and insignificant effect on growth. Economy in Indonesia. And partially the inflation variable (X1), Interest Rates (X2) and Exchange Rates (X3) have a positive and insignificant effect on Economic Growth in Indonesia. From the regression results, the value of R-Squared (R2) is 0.066, this means that the independent variable is able to explain the dependent variable by 6.6% while the remaining 93.4% is explained by other variables outside the model.
Impact of Digital Technology on Entrepreneurship in Fashion Departement if Vocational High School Afri Ola Dewi; Muhammad Giatman; Yuliana
Enrichment : Journal of Management Vol. 12 No. 2 (2022): Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (375.818 KB) | DOI: 10.35335/enrichment.v12i2.550

Abstract

This study aims to determine how the application of entrepreneurship in the field of fashion at SMKN 1 Ampek Angkek. This study uses a descriptive qualitative approach. The research instrument in the form of a questionnaire filled out by students was then analyzed to see the proportion of student interest and the form of entrepreneurship they have in using social media platforms. The results showed that 95% of students carried out entrepreneurial activities using social media, especially Tik Tok. They take advantage of information technology in the form of easy internet access with their social media account platforms in entrepreneurship to introduce their work.
Analysis of Emergent Strategy Business Network Clinic PT. Amalia Jannah Medika During the Covid-19 Pandemic Afrini Saraswati; Shirly Kumala; Indah Masri
Enrichment : Journal of Management Vol. 12 No. 2 (2022): Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (484.336 KB) | DOI: 10.35335/enrichment.v12i2.552

Abstract

The Covid-19 pandemic has had an unhealthy impact on the economy, in line with this many companies are updating and adjusting their corporate strategies in order to survive or to continue to grow in these circumstances. The purpose of this study was to analyze the internal and external environmental factors of PT. Amalia Jannah Medika so that she can find out alternative strategies that can be used during the Covid-19 Pandemic. This type of research uses an exploratory descriptive method. Collecting data using direct observation, structured interviews and focus group discussions (FGD). The population and research sample are policy makers and PICs in each clinical branch of PT. Amalia Jannah Medika. Analysis of the data on the strength and weakness factors used the Internal Factor Evaluation (IFE) matrix and the External Factor Evaluation (EFE) matrix, then to look for alternative strategies using the Strength, Weakness, Opportunity, Threat (SWOT) matrix and to determine the most appropriate strategy for implemented using the Quantitative Strategic Planning Matrix (QSPM). The results of the SWOT analysis of PT. Amalia Jannah Medika is in quadrant I with aggressive criteria so that the recommended alternative strategy to be implemented is the strength-opportunities strategy. Furthermore, based on the results of the QSPM analysis, the selected strategy was obtained, namely increasing the marketing of PT. Amalia Jannah Medika through digital marketing by joining various health and tourism marketplaces and platforms.
Human Resource Development Through KYT Training (Kiken Yochi Training) To Improve Employee Performance at PT. Nichias Rockwool Indonesia (Autopart) Siti Hasnah Rosmiyati; Wike Pertiwi; July Yuliawati
Enrichment : Journal of Management Vol. 12 No. 2 (2022): Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (540.736 KB) | DOI: 10.35335/enrichment.v12i2.553

Abstract

This study aims to describe human resource development through KYT training (kiken yochi training) to improve employee performance at PT. Nichias Rockwool Indonesia (autopart). The analytical method used in this research is literature study, case study and documentation. The research approach used in this research is descriptive qualitative. The results of this study are the performance of employees at PT. Nichias Rockwool Indonesia (Autopart) has been carried out and is improving by conducting KYT training activities. This KYT training aims to reduce the level of work accidents in the work environment, prevent the occurrence of human errors, reduce the level of potential hazards in the work environment and increase the level of employee alertness to abnormal situations and conditions.
Digitial Marketing Strategy of Property Agents in Civil Departement Masrizal; Muhammad Giatman; Yuliana
Enrichment : Journal of Management Vol. 12 No. 2 (2022): Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (387.786 KB) | DOI: 10.35335/enrichment.v12i2.554

Abstract

This study aims to determine how the digital marketing strategy of property agent in the civil department at SMKN 1 Sumatera Barat. This study uses a descriptive approach. The research instrument in the form of a questionnaire filled out by students was then analyzed to see the proportion of student interest and the form of entrepreneurship they have on social media platforms. Digital marketing strategy for real estate agents in civil department i.e. Social media, Email Marketing, Digital Pay per Click Advertising, Search Engine Optimization.

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