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jurnal syntax admiration
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jurnal syntax admiration
ISSN : 27227782     EISSN : 27225356     DOI : https://doi.org/10.36418
Syntax Admiration. Jurnal Syntax Admiration adalah jurnal yang diterbitkan sebulan sekali oleh CV. Syntax Corporation Indonesia. Syntax Admiration akan menerbitkan artikel ilmiah dalam lingkup ilmu sosial teknik. Artikel yang diterbitkan adalah artikel dari penelitian, studi atau studi ilmiah kritis dan komprehensif tentang isu-isu penting dan terkini atau ulasan buku-buku ilmiah.
Articles 1,381 Documents
Penggunaan Bahasa Indonesia Dikalangan Remaja Anita Candra Dewi; Andi Fitra Ramadani; Nur Afiza; Menny Rusada; Nur Reski Almawaddah
Jurnal Syntax Admiration Vol. 4 No. 7 (2023): Jurnal Syntax Admiration
Publisher : Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jsa.v4i7.809

Abstract

Bahasa Indonesia merupakan bagian penting dari identitas budaya dan nasional Indonesia, bangga berbahasa Indonesia merupakan bentuk kecintaan terhadap warisan budaya dan keberagaman linguistik di Indonesia. Hal ini juga menunjukkan penghargaan terhadap kesatuan bangsa melalui bahasa yang menjadi alat komunikasi bersama. Saat ini adalah generasi milenial semakin akrab dengan media sosial dan teknologi digital. Dan ini berdampak pada perkembangan bahasa Indonesia di kalangan remaja karena adanya pelaku menyelipkan bahasa gaul dan bahasa asing, hal ini juga dipengaruhi budaya asing yang masuk melalui musik dan film seperti k-pop dan drakor juga budaya asing lainnya. Ini memunculkan stigma pada mereka bahwa penggunaan bahasa asing pada sebuah percakapan terimakasih dengan sebutan “khamsahamida” ketimbang dengan terimakasih itu sendiri.
Peran Gubernur Provinsi Lampung sebagai Wakil Pemerintah Pusat dalam Melaksanakan Pembinaan dan Pengawasan atas Penyelenggaraan Pemerintahan Daerah Berdasarkan Undang-Undang Nomor 23 Tahun 2014 Ayu Resti Anjani; Andri Ardiansyah; Ahmad Muksin
Jurnal Syntax Admiration Vol. 4 No. 7 (2023): Jurnal Syntax Admiration
Publisher : Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jsa.v4i7.810

Abstract

Penelitian berjudul “Peran Gubernur Sebagai Wakil Pemerintah Pusat Dalam Melaksanakan Pembinaan Dan Pengawasan Atas Penyelenggaraan Pemerintahan Daerah Berdasarkan Undang Undang Nomor 23 Tahun 2014 (Gubernur Lampung)”. Penelitian dilakukan di Pemerintah Lampung, menggunakan metode kualitatif dengan data primer dan sekunder yang dimana dikumpulkan melalui wawancara dengan Staf Ahli (TA) Gubernur, dan perwakilan masyarakat, Observasi dan Dokumentasi serta pengambilan data jarak jauh dengan data kepustakaan sepenuhnya lalu diolah. Gubernur Lampung dipilih karena memiliki daya Tarik untuk di kaji dikarenakan hasil analisis terdahulu peneliti ada banyak kendala dalam menjalankan peran sebagai perwakilan dari pemerintah pusat. Analisis data mengikuti teori Neuman (Neuman, 2013) khususnya successive approximation di mana data empiris didiskusikan bolak-balik dengan teori, konsep dan kebijakan kemudian menarik simpulan. Adapun hasil dari kajian ini menujukkan Keberhasil dalam melaksanakan peran gubernur lampung di bagiang pembinaan dalam memberikan pelatihan kepada kabupaten atau kota yang berhasil menerapkan RAN-HAM generasi ke-5, yang fokus pada kelompok rentan seperti masyarakat adat, perempuan, anak, dan penyandang disabilitas. Selain itu, pelatihan harus diberikan kepada minimal 60 persen dari populasi kabupaten atau kota tersebut. Kementerian Hukum dan HAM memberikan penghargaan kepada kementerian dan pemerintah daerah yang berpartisipasi dalam pembangunan hak asasi manusia. Kemudian pengawasan lemahnya di bagian pembangunan Kerusakan jalan raya seperti jalan berlubang dan amblas dapat menyebabkan kecelakaan lalu lintas, membahayakan pengendara sepeda motor. Oleh karena itu, kerusakan jalan harus segera diperbaiki. Sebagai masyarakat pengguna jalan, kita seharusnya membantu mengurangi dampak kerusakan jalan jika jalan rusak tidak segera teratasi. Kita dapat menambal lubang-lubang dengan material yang ada di sekitar kita seperti pasir, sisa bangunan, tanah, atau material lainnya.
The Effect of Customer Experience, Customer Value and Customer Satisfaction on Grab Online Transportation Customer Loyalty on South Jakarta National University Students Jihan Fahima; Resti Hardini; Kumba Digdowiseiso
Jurnal Syntax Admiration Vol. 4 No. 1 (2023): Jurnal Syntax Admiration
Publisher : Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jsa.v4i1.811

Abstract

This study aims to analyze the effect of customer experience, customer value and customer satisfaction on customer loyalty for Grab Online Transportation at the National University of South Jakarta. The research method used in this study is a descriptive quantitative method with a population of South Jakarta National University students who use Grab Online Transportation. There were four variables studied in this study, namely Customer Experience (X1), Customer Value (X2) and Customer Satisfaction (X3) as independent variables, and Customer Loyalty (Y) as the dependent variable. This study used a sample of 96 respondents. The technique used in this research is non-probability sampling with purposive sampling. This study uses primary data collected through questionnaires which are processed using multiple linear regression and hypothesis testing on the IBM SPSS 25.0 application. The results of the study based on the t-test showed that customer experience (X1) had a positive and significant influence on customer loyalty, this can be seen from the results of the t-test where tcount > ttable (2.823 > 1.984) and significance (0.006 < 0.05). Customer value (X2) has a positive and significant effect on customer loyalty, this can be seen from the results of the t-test where tcount > ttable (2,013 > 1,984) and significance (0,047 < 0,05). Customer satisfaction (X3) has a positive and significant effect on customer loyalty (Y), this can be seen from the results of the t test where tcount > ttable (4,420 > 1,984) and significance (0,00 < 0,05). Thus, it can be concluded that the variables of customer experience, customer value and customer satisfaction have a positive and significant effect on customer loyalty.
The Influence of Product Quality, Brand Image, and Brand Trust on Customer Loyalty of Honda Vario Motorcycle Products at The Honda Margo Mulyo Megah Dealership, South Jakarta Muhammad Abiyyu Daffa Iqbal; Resti Hardini; Kumba Digdowiseiso
Jurnal Syntax Admiration Vol. 4 No. 1 (2023): Jurnal Syntax Admiration
Publisher : Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jsa.v4i1.812

Abstract

This study aims to determine Product Quality, Brand Image, and Brand Trust on Customer Loyalty for Honda Vario Motorcycle Products at the Honda Margo Mulyo Megah Dealer Pasar Minggu, South Jakarta. The technique uses Multiple Linear Regression Analysis and uses the SPSS program. The results of this study indicate that the partial regression coefficient of the Product Quality variable (X1) has no positive and significant effect on customer loyalty for Honda Vario motorcycle products based on the t-count value of 0.616 <1.984 t table and sig value 0.540> 0.05. The existence of a partial regression coefficient of the Brand Image variable (X2) has no positive and significant effect on Customer Loyalty for Honda Vario products based on the t-count value of 1.714 <1.984 and the sig value of 0.090> 0.05. And the partial regression coefficient of the Brand Trust variable (X3) has a positive and significant effect on customer loyalty for Honda Vario products based on the t-count value of 2.228>1.984 t table and sig value of 0.028 <0.05. Partially among the three variables whose results are significant is the Brand Trust Variable (X3) with a t-count value of 2.228>1.984 t table and a sig value of 0.028 <0.05. The results of this study expect that trust can increase Brand Trust (X3) which can support Customer Loyalty.
The Effect of Product Differentiation, Customer Experience and Product Quality on The Purchase Decision of Compass Shoes in Jakarta Deni Akbar Saputro; Elwisam Elwisam; Kumba Digdowiseiso
Jurnal Syntax Admiration Vol. 4 No. 3 (2023): Jurnal Syntax Admiration
Publisher : Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jsa.v4i3.813

Abstract

The purpose of this study was to determine and analyze the effect of Product Differentiation, Customer Experience and Product Quality on purchasing decisions for Compass shoes in Jakarta and also to identify and analyze the most dominant factors influencing purchasing decisions. This research was conducted on respondents in the Jakarta area. The population in this study were members of the Teman Compass Official (TCO) who were still active and users of Compass shoes. The sample of this study was 98 respondents obtained by purposive sampling method. The analytical method used is descriptive analysis method and multiple linear regression analysis method. The type of data used is primary data and secondary data obtained through the study of documentation and a list of questionnaire questions whose measurements are using a Likert scale. The data was statistically processed using the IBM SPSS statistics 23 program by testing the F-test model, t-test, and the determinant coefficient (????2). The results of this study indicate that simultaneously product differentiation, customer experience and product quality have a positive and significant impact on purchasing decisions for Compass shoes in Jakarta. Partially, each variable product differentiation, customer experience and product quality has a positive and significant effect on purchasing decisions. Then product differentiation is the most dominant variable influencing the decision to purchase Compass shoes in Jakarta. Furthermore, the value of R Square is 0.395, which means that the variability of the dependent variable which can be explained by the independent variables, namely product differentiation, customer experience and product quality, is 39.5%, while the remaining 60.5% can be explained by variables not examined in this study.
The Role of Firm Age Moderation on The Effect of Profitability and Leverage on The Share Price of Pharmaceutical Companies Listed on The Indonesia Stock Exchange Dwi Utami; Elwisam Elwisam; Kumba Digdowiseiso
Jurnal Syntax Admiration Vol. 4 No. 1 (2023): Jurnal Syntax Admiration
Publisher : Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jsa.v4i1.814

Abstract

This study aims to analyze the role of firm age moderation on the effect of profitability and leverage on the share price of pharmaceutical companies listed on the Indonesia Stock Exchange. This research comes from secondary data obtained from the Annual Report of companies engaged in the pharmaceutical financial industry listed on the Indonesia Stock Exchange during the observation year, namely 2018-2022 through the IDX website (www.id.co.id). Descriptive Analysis and Moderation Regression Analysis are data analysis techniques used in this study with the EVIEWS 9 program. Based on the results of this study, it was found that Profitability has a positive and significant effect on stock prices and Leverage has a positive and significant effect on stock prices. As well as the age of the company is able to moderate the effect of profitability and leverage on the stock price.
The Effect of Service Quality, Trust and Customer Satisfaction on the Behavioural Intention of BTN Batara Savings Customers at Bank BTN KC Depok Nurul Hasanah; Resti Hardini; Kumba Digdowiseiso
Jurnal Syntax Admiration Vol. 4 No. 1 (2023): Jurnal Syntax Admiration
Publisher : Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jsa.v4i1.815

Abstract

This study aims to determine the effect of service quality, trust and customer satisfaction on the behavioural intention of BTN Batara Savings customers at Bank BTN KC Depok. The sample in this study was 100 respondents who used BTN Batara Savings at Bank BTN KC Depok. This study used primary data with a data collection method through questionnaires distributed to 100 respondents. Data analysis techniques using inferential analysis with multiple linear regression and using the Statistical Product and Service Solution (SPSS) program version 24.0. From the results of multiple linear regesion analysis, using a t test where Service Quality (X1) does not have a positive and significant effect on Behavioural Intention because it has a total score of -2.083 < 1.984. Trust (X2) has a positive and significant effect on Behavioural Intention with a score of 2,193 > 1,984 and Customer Satisfaction (X3) has a positive and significant effect on Behavioural Intention with a score of 3,599 >1,984. So it can be concluded that Service Quality does not have a positive effect on Behavioural Intention, while Trust and Customer Satisfaction have a positive and significant influence on Behavioural Intention.
The Influence of Product Quality, Brand Image and Word of Mouth on the Interest in Repurchasing Scarlett Whitening Body Lotion Products in Jakarta National University Students Nadia Nadia; Resti Hardini; Kumba Digdowiseiso
Jurnal Syntax Admiration Vol. 4 No. 1 (2023): Jurnal Syntax Admiration
Publisher : Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jsa.v4i1.816

Abstract

The purpose of this study was to analyze whether there was an effect of Product Quality, Brand image, and Word of mouth on the Repurchase Interest of Scarlett whitening Body lotion products in students at the National University of Jakarta. The data used in this research is using primary data. The data collection technique was carried out using a questionnaire obtained by distributing questionnaires via google form to 96 National University students. The data analysis technique used in this research is multiple linear regression analysis, which is processed through the SPSS version 25 program. The data analysis technique used is a quantitative method where the results are expressed by numbers. Based on the results of research that has been done, it shows that product quality has a positive and significant effect on repurchase intention, brand image has a positive and significant effect on repurchase interest, word of mouth has a positive and significant effect on repurchase interest.
The Influence of Product Quality, Product Design and Brand Image on the Purchase Decision of Honda Beat Motorcycle Nusantara Sakti Dealer West Jakarta Fitra Pratama Putra; Resti Hardini; Kumba Digdowiseiso
Jurnal Syntax Admiration Vol. 4 No. 1 (2023): Jurnal Syntax Admiration
Publisher : Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jsa.v4i1.817

Abstract

This study aims to determine the effect of the t test on product quality, product design and brand image variables on purchasing decisions. The sample in this study was 100 respondents who made a decision to purchase a Honda Beat motorcycle dealer Nusantara Sakti. Inferential analysis technique with multiple linear regression and using Statistical Product and Service Solution (SPSS) version 20. From the t test results show that the Product Quality variable (X1) does not have a large influence 0.498 < 1.984 Product Design variable (X2) does not have a significant effect 0.828 < 1.984 and Brand Image (X3) has an influence of 8.098 > 1.984 on purchasing decisions. It can be concluded that product quality and product design have no effect on purchasing decisions and brand image variables affect purchasing decisions.
The Influence of Service Quality, Trust, and Company Image on Customer Loyalty at Bank Mandiri Tebet South Jakarta Branch Ayumi Alica Putri; Resti Hardini; Kumba Digdowiseiso
Jurnal Syntax Admiration Vol. 4 No. 1 (2023): Jurnal Syntax Admiration
Publisher : Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jsa.v4i1.818

Abstract

This study aims to analyze how much influence the quality of service, trust and company image on loyalty. This quantitative study used primary data obtained from the distribution of questionnaires to 100 respondents. Research methods with descriptive analysis and inferential analysis. Data analysis through several tests with instrument tests, multiple linear regression correlation analysis, model feasibility tests and hypothesis testing. The results of regression analysis in this study provide clues that a positive influence was found on purchasing decisions based on the results shown in the regression equation Y = 0.303 X1 + 0.253 X2 + 0.395 X3. In the results of the feasibility test of the model obtained, where the amount of significance value is 0.000 shown in the ANOVA table which means the model is feasible to be used in research based on the significance value obtained. The conclusion on the hypothesis is partially obtained the significance value on the service quality variable which is 0.000, while on the confidence variable where the magnitude is 0.004 and the significance result on the company's image variable which is 0.000. Therefore, it was partially concluded that the three independent variables in this study gained a positive and significant influence on customer loyalty at Bank Mandiri Tebet, South Jakarta. Management is advised to pay more attention to the company's image factor to focus more on improving reputation which in the end is expected to contribute more to increasing customer loyalty, because the company's image has the greatest contribution value in terms of influencing loyalty and in order to further improve the quality of its services must focus more on increasing the speed and responsiveness of employees so that the company's goals are The whole can be achieved.

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