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Kalijaga Journal of Communication
Published by Universitas Islam Negeri Sunan Kalijaga Yogyakarta
ISSN : -     EISSN : 26851334     DOI : -
Core Subject : Education, Social,
Social Sciences Other
KKalijaga Journal of Communication always places studies related to Islamic broadcasting and journalism as the main focus on academic inquiry and invites comprehensive observations of multidisciplinary studies. The journal, which functions as a forum for the study of Islamic broadcasting in Indonesia and other parts of the world in a challenging local and global context, supports studies that focus on specific themes and studies across disciplines. Subjects include textual studies and fieldwork with a media development perspective.
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 84 Documents
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Social Criticism Da’wah Through Visual Works of @Terasdakwah During the COVID-19 Pandemic Al Faiz, Farkhan; Akhmad Rifa'i
Kalijaga Journal of Communication Vol. 6 No. 1 (2024)
Publisher : Communication and Islamic Broadcasting Study Program, Faculty of Da'wah and Communication, Universitas Islam Negeri Sunan Kalijaga Yogyakarta, Yogyakarta, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/kjc.61.05.2024

Abstract

This study aims to analyze the preaching message containing social criticism on the Instagram account @terasdakwah through a semiotic approach. The @terasdakwah account is a digital platform that actively spreads preaching content in a creative style relevant to current social issues. This descriptive qualitative study analyzes the meaning of the preaching message of social criticism (Tafriq) in a Visual Communication Design (VCD) work. The dissection of meaning in visual works uses the semiotic analysis knife of Sumbo Tinarbuko's visual communication and Roland Barthes' semiotic analysis. The results of this study show that: First, the connotative meaning revealed is that these visual works are a form of criticism of the government and society in general for the phenomena that occurred during the COVID-19 pandemic. The connotative level of meaning also found myths contained in the visual works studied, including the death of elderly Hajj pilgrims, the death of expertise, and prolonged frustration threatening mental health. Second, the message of social criticism (Tafriq) preaching contained in the three visual works uploaded by the Instagram account @terasdakwah is included in the first and second points in Alamsyah's theory. The first point is preaching as a correction for the reconstruction of social order, and the second point is preaching as an effort to institutionalize critical attitudes in Islamic society. Third, this study also shows that preaching is not only limited to religious rituals and formalities but can also be done by conveying social criticism. This research is hoped to provide scientific contributions to the study of preaching and communication science so that it can be a reference for further research on similar topics and discussions according to different contexts and objects of study.
Collaboration of Artificial Intelligence and Journalists in Online Media from the Perspective of Human-Machine Communication Rahmawati, Fiqih
Kalijaga Journal of Communication Vol. 6 No. 1 (2024)
Publisher : Communication and Islamic Broadcasting Study Program, Faculty of Da'wah and Communication, Universitas Islam Negeri Sunan Kalijaga Yogyakarta, Yogyakarta, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/kjc.61.06.2024

Abstract

This study aims to analyze the collaboration between Artificial Intelligence (AI) and journalists in online media using the Human-Machine Communication (HMC) approach. The research method used is a literature study. Data is processed using Miles and Huberman data analysis techniques. The results of this study indicate that AI is used in three primary stages of journalism: news gathering, news production, and news distribution. At the news gathering stage, AI assists journalists in collecting news materials from various sources and analyzing audience interest in specific topics. AI is used in news script creation, editing, and proofreading at the news production stage. AI chatbots and NLP programs help with automatic news writing and factual verification. Meanwhile, at the news distribution stage, AI is used for content personalization, news recommendations, and SEO optimization in online media. From the HMC perspective, collaboration between AI and journalists can be conceptualized as a unidirectional and two-way process. Collaboration between AI and journalists in a social context also occurs at the micro, meso, and macro levels, where interactions between humans and machines affect the social situation, the immediate reality of individuals, and the structure of society as a whole.
Discourse on Suicide among Students at Yogyakarta Universities Ajy Waskyto Sugiyanto, Bagus
Kalijaga Journal of Communication Vol. 6 No. 2 (2024)
Publisher : Communication and Islamic Broadcasting Study Program, Faculty of Da'wah and Communication, Universitas Islam Negeri Sunan Kalijaga Yogyakarta, Yogyakarta, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/kjc.62.01.2024

Abstract

Student suicide as a recent phenomenon is always discussed from a psychological and individualist perspective. Therefore, this research has a problem formulation of how regulated statements or discourse regarding DIY student suicide are formed. This research seeks to reveal knowledge about suicide by students. This knowledge is created by discourse. In Archeology of Knowledge (1972: 80), Foucault defines discourse as the "general domain of statement." This research is a type of qualitative research. The data collected is text data reporting suicides of Yogyakarta students. The analysis produces findings that strengthen Marsh's (2010) opinion that suicide cases in this era are seen in mental health discussions. With discussions about mental health, suicide is confused with a psychiatric medical lens that creates awareness of the importance of psychology in society. However, this view creates a reduction in the way suicide is viewed.
From Instagram to Campus: The Impact of Social Media Marketing on Students' Interest through Trust and Brand Recognition Sriyanto, Agus; Purwanto; Muttaqin, Zaenal
Kalijaga Journal of Communication Vol. 6 No. 2 (2024)
Publisher : Communication and Islamic Broadcasting Study Program, Faculty of Da'wah and Communication, Universitas Islam Negeri Sunan Kalijaga Yogyakarta, Yogyakarta, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/kjc.62.02.2024

Abstract

This study evaluates the influence of social media marketing activities (SMMA) on prospective students' intentions to choose higher education institutions, considering the mediating role of brand recognition and trust. The study was conducted using a quantitative method with the Structural Equation Modeling-Partial Least Squares (SEM-PLS) approach on 400 respondents who were followers of higher education institutions' Instagram accounts. The results showed trust was the most significant mediator between SMMA and prospective students' intentions (β = 0.709, T = 21.629). At the same time, brand recognition played a role in strengthening trust but did not directly influence prospective students' intentions (β = -0.018, T = 0.462). These findings emphasize the importance of building trust through authentic, relevant, and engaging social media content to improve educational marketing effectiveness. The implications of this study suggest that higher education institutions should prioritize trust-based marketing strategies integrated with brand recognition through social media. This strategy includes alumni testimonials, videos of campus atmosphere, and direct interactions that create emotional connections with prospective students.
Are Islamic Values Reduced and Dramatised in Memories of the Alhambra? Nurhalisa; Nurhakki; Hayat, Nahrul; Iskandar; Wahyuddin; Marta, Rustono Farady
Kalijaga Journal of Communication Vol. 6 No. 2 (2024)
Publisher : Communication and Islamic Broadcasting Study Program, Faculty of Da'wah and Communication, Universitas Islam Negeri Sunan Kalijaga Yogyakarta, Yogyakarta, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/kjc.62.03.2024

Abstract

This study aims to explore the plot and analyse the Islamic values in the Korean drama Memories Of The AlHambra and how they are displayed in the drama. The study method applies descriptive qualitative, with a semiotic analysis approach from Roland Barthes. The study results show that the drama Memories Of The AlHambra in denotation meaning, which tells a game created to find the lost game master with various conflicts. The connotation meaning is that these two characters have their own habits, a very high ambitious spirit related to the development of their company, J-One Holdings. The myth in this scene is very pro and con because many say religion should not be "dramatised". There is no theory that Fatima's hand is the key to heaven but in the drama Muslims believe Fatima's hand is the key to heaven, therefore there is a legend about the gate of justice on the day the key to heaven meets Fatima's hand, the gate will be opened and the AlHambra palace will collapse. As for Islamic values, they are found in the drama, namely, the value of worship, moral values, sharia values, moral values, and local wisdom values. There are plot principles in this drama, namely plot of actions, plot of characters and plot of though.
Communication Strategy of Alfamart Corporate Communication Department in Maintaining Positive Company Image Thariq, Mighty Razzaq Ath; Priliantini, Anjang
Kalijaga Journal of Communication Vol. 6 No. 2 (2024)
Publisher : Communication and Islamic Broadcasting Study Program, Faculty of Da'wah and Communication, Universitas Islam Negeri Sunan Kalijaga Yogyakarta, Yogyakarta, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/kjc.62.04.2024

Abstract

This study explores Alfamart's communication strategy for maintaining a positive image amidst the challenges of the digital era and tight business competition. This study's background discusses the negligence of Alfamart store cashiers in providing prices that went viral in 2020. The study focuses on the importance of a strong corporate image as a strategic asset in maintaining consumer loyalty and managing public perception. The purpose of this study is to understand the strategies implemented by Alfamart's Corporate Communication Department, especially in responding to issues that can damage the company's reputation. This study uses a qualitative-descriptive approach with interviews, observations, and documentation. The primary informants are the staff of Alfamart's Corporate Communication Department, supported by store personnel as secondary informants. The data were analyzed using the Image Repair Theory by William L. Benoit and communication strategies by Scott M. Cutlip et al. The results of this study indicate that Alfamart implements communication strategies such as clarification through social media, two-way interaction with consumers, and strengthening positive messages through marketing campaigns and CSR programs. This strategy has effectively improved the company's image since the viral issue. However, this study also found that similar problems recurred in 2024, thus indicating the need for continuous evaluation and improvement in future communication strategies. This study emphasizes the importance of a structured communication strategy and periodic assessment to maintain a positive company image in the digital era.
The Influence of Instagram and Brand Image on College Enrolling Interest at Universitas Muhammadiyah Jakarta Fauzalia, Dian; El Adawiyah, Sa'diyah; Patrianti, Tria; Swarnawati, Aminah
Kalijaga Journal of Communication Vol. 6 No. 2 (2024)
Publisher : Communication and Islamic Broadcasting Study Program, Faculty of Da'wah and Communication, Universitas Islam Negeri Sunan Kalijaga Yogyakarta, Yogyakarta, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/kjc.62.05.2024

Abstract

The purpose of this study was to measure the influence of Instagram and brand image on interest in enrolling in college at Universitas Muhammadiyah Jakarta partially and simultaneously. This research approach uses quantitative research. This study used proportional stratified random sampling with 239 student respondents at SMAS Muhammadiyah 8 Ciputat and SMAN 8 South Tangerang City. The data collection technique was carried out using a questionnaire. The data analysis technique used multiple linear regression tests, namely the F and T-tests. This study found that Instagram and brand image positively and significantly affect interest in enrolling in college at the Universitas Muhammadiyah Jakarta, both partially and simultaneously. In conclusion, all hypotheses are accepted. Kata Kunci: komunikasi bisnis, instagram, citra merek, minat, mendaftar kuliah
Majelis Selawat as a Political Communication Medium in Indonesia Zulhazmi, Abraham Zakky; Bakti, Andi M. Faisal
Kalijaga Journal of Communication Vol. 6 No. 2 (2024)
Publisher : Communication and Islamic Broadcasting Study Program, Faculty of Da'wah and Communication, Universitas Islam Negeri Sunan Kalijaga Yogyakarta, Yogyakarta, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/kjc.62.06.2024

Abstract

This study attempts to analyze the propaganda delivered by the Habib in PKB Bersholawat initiated by PKB’s Majelis Pesona. After the reformation, Majelis Selawat in Indonesia was utilized for various interests, including for conveying political messages. One of them was Partai Kebangkitan Bangsa (PKB) through the Majelis Pesona. Majelis Selawat in Indonesia became an effective medium for gathering large masses. Religion and politics touch the emotional and personal side of the congregation. Majelis Selawat are popular among Nahdliyin and Indonesian Muslims in general. PKB Bersholawat contains messages of da'wah and politics. PKB utilizes the Majelis Selawat as a medium of political communication to bring in the masses. PKB utilizes religious figures such as Habibs, Kiai, and Gus to achieve specific goals. With a qualitative approach and Jacques Ellul's propaganda theory, this study concludes that PKB utilizes the Majelis Selawat to convey political messages. The Majelis Selawat were chosen because they can bring in large numbers of Muslim masses and reflect PKB's identity as a party born from the aspirations of Nahdlatul Ulama members, with the jargon of the rahmatan lil alamin party. The propaganda used by PKB in PKB Bersholawat is a bandwagon, transfer, and glittering generalities, in the form of support for Muhaimin Iskandar to become president, which is conveyed through prayers read by a Habib.
The Development of Indonesian Press Freedom in the Period of Old Order (1950-1965) Sebastian, Andi; Yuwono, Ardi Tri; Clumpers, Pieter-Jan; Basara, Mustafa
Kalijaga Journal of Communication Vol. 7 No. 1 (2025)
Publisher : Communication and Islamic Broadcasting Study Program, Faculty of Da'wah and Communication, Universitas Islam Negeri Sunan Kalijaga Yogyakarta, Yogyakarta, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/kjc.01.2025.2025

Abstract

Freedom of the press is a basic principle that affirms that communication and expression through various channels, including publications, must be seen as a right that can be exercised without restrictions. However, during the Old Order period (1950-1965), the condition of the press in Indonesia fluctuated. This research aims to explore more deeply about press freedom in the Old Order era. The method used in this study is a historical method with a qualitative approach. In 1950-1956, the Indonesian press enjoyed a significant degree of freedom, where they could criticize the government through the print media. However, starting in 1956, signs of a decline in press freedom began to be seen, caused by the Old Order government's discomfort with criticism made by the press. In 1958, the government began to control the press by requiring a Printing Permit. When President Soekarno consolidated his power and began the era of guided democracy (1959-1965), press freedom in Indonesia effectively ended. This resulted in the press being under the control of Sukarno's power, although the press succeeded in overthrowing the power after the G30S incident in 1965.
Infographic Trends in Digital Media Communication from a Visual Communication Perspective Syaputri, Intan Kurnia; Frenika, Maisya; Verolyna, Dita; Thadi, Robeet
Kalijaga Journal of Communication Vol. 7 No. 1 (2025)
Publisher : Communication and Islamic Broadcasting Study Program, Faculty of Da'wah and Communication, Universitas Islam Negeri Sunan Kalijaga Yogyakarta, Yogyakarta, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/kjc.02.2025.2025

Abstract

This study attempts to explore visual content on the Instagram account @pinterpolitik, which uses infographics as the main display. This researcher uses a qualitative-descriptive approach that analyzes the visual communication elements in the infographic display of the Instagram account @pinterpolitik. The criteria for selecting infographic content are based on the highest number of likes between March - April 2024. This study concludes that the @pinterpolitik account uses typography, illustration, and color play techniques in every infographic design displayed. Verbal and visual signs are intertwined to form an infographic display that is visually attractive and data-accurate.

Page 8 of 9 | Total Record : 84

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