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Journal of Tourism and Economic

JTEC
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Published by Sekolah Tinggi Ilmu Ekonomi Pariwisata API

ISSN : 26224631 EISSN : 2622495X DOI : https://doi.org/10.36594/jtec.v4i2.120

Core Subject : Economy, Social,

Economics, Econometrics & Finance Environmental Science Social Sciences

Journal Of Tourism and Economic (e-ISSN: 2622-495X, p-ISSN:2622-4631) is published by the STIE Pariwisata API Yogyakarta. Journal Of Tourism and Economic SINTA 5 Accredited by Kemenristekdikti no: 36/E/KPT/2019 13 Dec 2019 since the first edition (e-ISSN: 2622-495X, p-ISSN: 2622-4631) encourages and enhances the development of research in the economic field and all related to tourism. Papers can be written in Bahasa or English. This journal serves as a forum for the international community to discuss and present the research as well as facilitate discussion of new methodologies or research techniques in the fields of economics and tourism. The Journal of Tourism and Economics continues to develop various sub-themes related to economics (including accounting and management) and tourism (including culture). Journal scope is international and includes research on aspects of economic studies and tourism issues. This journal also provides opportunities for researchers and scholars from various disciplines of science who have new views and ideas to share with other academics, especially in matters that focus on tourism, culture and economic studies. All papers will be followed up and reviewed by the research community before publication.

Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Tourism, Leisure and Hospitality Management

Articles 210 Documents

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MENGGALI POTENSI KAMPUNG WISATA DI KOTA YOGYAKARTA SEBAGAI DAYA TARIK WISATAWAN Wisnu Hadi
Journal of Tourism and Economic Vol 2, No 2 (2019): EDISI 2
Publisher : STIE Pariwisata API Yogyakarta

Yogyakarta as a city of culture and education city has a wide variety of tourism potentials that can attract domestic and foreign tourists. One of the potentials is tourist villages scattered in the sub-districts in the city of Yogyakarta. The characteristics of each tourist village can attract to be sold to tourists visiting the city of Yogyakarta. On the basis of this it is considered interesting to be a study material for research with a qualitative descriptive method where the understanding of explanations and findings will be described in the form of description of sentences so that the results of interpretation Critically argumentative based on data obtained from research results. The results of this study stated that the potential of tourist villages in the city of Yogyakarta has a variety of arts, culture, heritage, education, culinary and economics, each of which is a mainstay to always be offered to tourists. The tourist village areas that have art, culture and historical buildings are always become a priority for the development of tourism based on local wisdom by its management. Community empowerment in the tourist village is more emphasized on the economic results that are owned by the tourist village such as culinary and handicraft so that distinctiveness is always sought after by tourists. The participation of the community and the government in the development of tourism in the tourism villages in the city of Yogyakarta has been running synergistically

PENGELOLAAN DAYA TARIK PANTAI BERBASIS PEMBERDAYAAN MASYARAKAT (STUDI KASUS PANTAI GESING KABUPATEN GUNUNG KIDUL YOGYAKARTA) Su harto
Journal of Tourism and Economic Vol 1, No 2 (2018): EDISI 1
Publisher : STIE Pariwisata API Yogyakarta

The development of the attraction of tourist destinations is synonymous with management. The aim is that destination visited by tourists one of which is the development of attraction. In order to have real implications, the development of tourist attraction must be community-based, this makes sense because by the increase in attractiveness and by the increasing tourist visits it impacts on the economic, social and cultural community.This paper is based on the results of a survey conducted at Gesing Gunung Kidul Beach through exploration and observation methods on Gesing Beach tourist attraction and community involvement in it. Gesing Beach has natural attractions, cultural attractions and special interest tours that require management in order to increase tourist visit, but management is not yet fully based on the potential of the community due to the low level of education and public knowledge about tourism. Community involvement is limited to physical activities such as mutual assistance to repair roads, economic activities such as traditional food stalls. The cultural attractions that exist are only as annual routine activities for the remains of their ancestors. To further empower the community, it is necessary to synergize the three parties, namely the government, the private sector and the community itself, through the establishment of a network of cooperation, counseling, assistance, additional working capital. Addition to managerial insight in the tourism sector and the provision of working capital to fishermen, stall owners, organizations or community tourism groups.Keywords: Management of Tourist Attraction, Community Empowerment, Gesing Beach

YOGYAKARTA DALAM PERSPEKTIF DESTINASI BACKPACKING TRAVEL Pitaya Pitaya
Journal of Tourism and Economic Vol 4, No 1 (2021): EDISI 4
Publisher : STIE Pariwisata API Yogyakarta

Yogyakarta has been famous for domestic and international tourist as designated tourism destination since the tourism industry grew in Indonesia circa 1960’s. Yogyakarta has almost all what the tourist needs and wants. There is no wonder because the tourism destination covers culture, nature, and man made atttractions. Along the historical event of tourism in this area, Yogyakarta become more attractive for many kinds of typical tourist, for the group inclucive tour (GIT), and also for free independent tourist (FIT) or in the current days more popular identified as backpackers. It is very interesting to learn much more about the phenomena, about the dynamic transformation from the cultural tourism destination to the destination for backpacking travel. The tourism components of a destination are certainly very influential in such changing situations. This research aim is to investigate the position and potentials of Yogyakarta from the perspective of backpacking travel. The methods using in this studies is compromising both quantitative and qualitative scheme, whereas quantitative data supported qualitative conclusions using qualitative descriptive analyzis. The quantitative data based on the Yogyakarta Tourism Office data and the qualitative data gathered from the 272 questionaries filled and completed by the backpackers who visiting Yogyakarta and shares about their trip experiences. The result show that for the backpackers, Yogyakarta is “one stop shopping destination”. It is easy to access, easy to explore, consists of many attractions, the nature is challenging, the native people very welcome to the foreigners and above all; for the backpackers as the budget travelers, the traveling cost in this destination is considered cheap and high quality.

STRATEGI PEMASARAN FOOD AND BEVERAGE UNTUK MENINGKATKAN PENJUALAN PADA MASA PANDEMI COVID-19 DI CAVINTON HOTEL YOGYAKARTA, INDONESIA Lutfi Hendriyati; Ihsan Budi Santoso
Journal of Tourism and Economic Vol 4, No 1 (2021): EDISI 4
Publisher : STIE Pariwisata API Yogyakarta

The Covid19 pandemic corona virus in Indonesia was first detected on March 2, 2020. The Covid19 outbreak had a very devastating impact on the world Various industries are experiencing a slump, especially in the tourism sector. The weakening of the tourism industry in Indonesia such as Bali, Yogyakarta, Lombok has experienced a very drastic decline. The method used in this research is descriptive qualitative. Through this method, the writer tries to reveal the Food and Beverage marketing strategy during the covid 19 period at the Cavinton hotel in Yogyakarta. The analysis tool used is SWOT analysis to formulate a strategy for identifying various factors based on the researcher's knowledge and understanding. SWOT analysis is used to formulate a strategy through maximizing strength and opportunities and simultaneously minimizing weaknesses and threats. The results of research due to Covid19 make public awareness of cleanliness, health, safety and environmental sustainability very large, The decline in the tourism sector due to social distance caused the hotel business to decline so that Food and Beverage used various innovations and strategies to survive the Covid19 Pandemic, Public interest in food and delivery services is increasingly in demand, with the increasing transmission of covid19 making people limit themselves from leaving the house.

ANALISIS CUSTOMER ENGAGEMENT TERHADAP KAFE DI KOTA TEGAL Puput Dewi Anggraeni; Tantri Adithia Sabrina
Journal of Tourism and Economic Vol 4, No 1 (2021): EDISI 4
Publisher : STIE Pariwisata API Yogyakarta

The development of the tourism sector in Indonesia is always accompanied by the development of the hotel industry, tourist attractions, restaurants and cafes, this is a complementary entity between tourist attractions, lodging places and places to eat. The rise of the cafe business in the city of Tegal has made many changes in various fields both social and economic, however it needs to be further investigated about customer engagement in various dimensions and indicators that greatly affect the sustainability and business development of a cafe from the perspective of tourism and hospitality. The purpose of this study was to determine the dimensions of customer engagement of cafes in Tegal City and measure the level of customer engagement based on the dimensions that have been formulated. This research is a quantitative research with descriptive analysis method. The population in this study is the cafe customers, amounting to 30 peoples. The instrument in this study used questionnaires. The results of this study indicate that customer engagement has three dimensions: customer satisfaction, brand trust and brand loyalty. The suggestions is to improve services, maintain product quality and good service. This step is expected to increase customer satisfaction so as to maintain brand trust and brand loyalty of the cafe itself in the future.

ANALISA PENGARUH SOP ( STANDARD OPERATING PROCEDURE ) TERHADAP KINERJA WAITER DAN WAITRESS DI IN BLOOM RESTORAN HOTEL AYAARTTA MALIOBORO YOGYAKARTA, INDONESIA Slamet Supriyanto; Lutfi Hendriyati
Journal of Tourism and Economic Vol 4, No 1 (2021): EDISI 4
Publisher : STIE Pariwisata API Yogyakarta

Standard operating procedures or commonly called SOPs are important things that every company must have and must be a guide in carrying out work activities by all waiters and waiters at In Bloom Restaurant Hotel Ayaartta Malioboro Yogyakarta. This research uses a quantitative approach method, using data from questionnaires and uncovering problems in the form of numerical scores, which are then processed and tested by statistical analysis techniques in an effort to reveal the performance and effectiveness of SOP implementation in carrying out tasks at Bloom's Restaurant.

THE PERCEPTION OF TOUR GUIDE TRAINING: AN INSIGHT FROM THE BORDER AREA OF INDONESIA Ira Mutiaraningrum; Hikmah Trisnawati; Tita Rosalina
Journal of Tourism and Economic Vol 4, No 1 (2021): EDISI 4
Publisher : STIE Pariwisata API Yogyakarta

Temajuk village is one of the leading tourist attractions in West Kalimantan. It bridges Indonesia and Malaysia. With its rich culture and breathtaking scenery, Temajuk village is indispensably for promoting tourism in West Kalimantan. This study examines the participants’ perception of the tour guide training held in Temajuk Village. The training involved English lessons since the international tourists also visited Temajuk village through Telok Melano, Indonesia. Employing qualitative study, using interview and observation, this study establishes the reasons and expectations underpinning the respondents in joining the training. The responses are presented into the perceived benefits from the participants’ point of view, tour guide training and English language learning, and participants’ expectation. It is advised that this kind of training, especially in the border area can be held to since it is fruitful and prominent.

STRATEGI PENGEMBANGAN HEALTH TOURISM DI YOGYAKARTA Kartika Fajar Nieamah; Yitno Purwoko
Journal of Tourism and Economic Vol 4, No 1 (2021): EDISI 4
Publisher : STIE Pariwisata API Yogyakarta

Health tourism is a travel activity to get health services. Yogyakarta is one of the provinces that has the potential to develop health tourism. This is seen by Yogyakarta type A hospitals, having 11 5-star hotels that provide spa and fitness. However, currently health tourism has not been widely realized and has not been developed in Yogyakarta. The purpose of this study was to determine the components of health tourism development and to find out the strategy for developing health tourism. This research uses descriptive qualitative method with data collection techniques using in-depth interviews and literature study. The data analysis method used is the SWOT method. The result of this research is that the components of health tourism development are adequate facilities, qualified human resources, professional medical personnel, affordable prices, marketing, and information technology. The strategy in developing health tourism is to increase promotion from both social and print media, provide training to human resources, provide discounts on certain products, make attractive products, health tourism is covered by BPJS, complete health tourism support facilities, build buildings / interesting facilities so that it becomes its main attraction.

STRATEGI PEMULIHAN DAMPAK WABAH COVID PADA SEKTOR PARIWISATA DI DAERAH ISTIMEWA YOGYAKARTA Pangky Arbindarta Kusuma; Dyah Mutiarin; Janianton Damanik
Journal of Tourism and Economic Vol 4, No 1 (2021): EDISI 4
Publisher : STIE Pariwisata API Yogyakarta

The shocks caused by the Covid-19 pandemic had a major impact on the tourism sector and the economy. Yogyakarta is one of the main destinations for domestic and international tourism in Indonesia. Unfortunately, the tourism sector in Yogyakarta is also affected by the COVID-19 pandemic. This study aims to analyze the impact of the Covid-19 pandemic on the tourism sector and recovery strategies during and after the Covid-19 pandemic in the Special Region of Yogyakarta. This research was compiled using a descriptive qualitative methodology, data collection was carried out by studying literature and interviews with resource persons. The results showed that the growth of tourists during the pandemic period was negative, as well as the growth rate of hotel occupancy was also negative. The tourism industry perpetrators suffered huge losses and many workers were sent home without being paid until they were terminated. The recovery of the tourism sector requires a long stageand will be carried out in stages. The first phase has been started in june 2020 and is expected to move towards a new normal in 2022. Several action plans are drawn up for the recovery process. The action plan includes developing health protocols, creating digital tourism, a tourism information system, and SMART Tourism. Local governments and tourism industry players in DIY need to build SMART Tourism for sustainable tourism after the Covid-19 pandemic.SMART Tourism is an innovation in the tourism sector by utilizing information technology in integrating tourism activities.

PENGARUH DAYA TARIK TERHADAP KEPUASAN WISATAWAN DI COFFEE ON THE BUS PO. REJEKI TRANSPORT YOGYAKARTA Benediktus Primus Gunteja; Enny Mulyantari; Arif Dwi Saputra
Journal of Tourism and Economic Vol 4, No 2 (2021): Edisi 4
Publisher : STIE Pariwisata API Yogyakarta

This study aims to determine whether the tourist attraction factors which consist of attractions, amenities, and accessibility have an effect on tourist satisfaction at Coffee On The Bus PO. Fortune Transport. The research sample was 50 tourist respondents who visited the Coffee on The Bus. This type of research is a type of quantitative research using multiple linear analysis located in Yogyakarta. The results showed that the three variables simultaneously and significantly affected tourist satisfaction.

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name
Setiawan Priatmoko

Contact Email
eraynesance@gmail.com

Phone
+62818464394

Journal Mail Official
jurnalapi@gmail.com

Editorial Address
Gedung Pusat STIEPAR API Jl. Glendongan TB XV No. 15B Catur Tunggal Depok, Sleman, Yogyakarta, Indonesia

Location
Kab. sleman,

Daerah istimewa yogyakarta

INDONESIA

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Setiawan Priatmoko

Contact Email eraynesance@gmail.com

Phone +62818464394

Journal Mail Official jurnalapi@gmail.com

Editorial Address Gedung Pusat STIEPAR API Jl. Glendongan TB XV No. 15B Catur Tunggal Depok, Sleman, Yogyakarta, Indonesia

Location Kab. sleman, Daerah istimewa yogyakarta INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Setiawan Priatmoko

Contact Email
eraynesance@gmail.com

Phone
+62818464394

Journal Mail Official
jurnalapi@gmail.com

Editorial Address
Gedung Pusat STIEPAR API Jl. Glendongan TB XV No. 15B Catur Tunggal Depok, Sleman, Yogyakarta, Indonesia

Location
Kab. sleman,

Daerah istimewa yogyakarta

INDONESIA