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Studi Ilmu Manajemen dan Organisasi
Published by Goodwood Publishing
ISSN : -     EISSN : 27457826     DOI : https://doi.org/10.35912/simo
Core Subject : Economy,
Studi Ilmu Manajemen dan Organisasi (SIMO) merupakan media publikasi ilmiah yang memuat artiket-artikel dibidang manajemen dan organisasi. Jurnal Penelitian Manajemen dan Organisasi didedikasikan untuk sharing idea dikalangan akademisi, industri atau praktisi serta pengambil kebijakan. SIMO menerima artikel dari berbagai pihak untuk dimuat pada jurnal ini dan diharapkan dapat berguna untuk pengembangan ilmu pengetahuan dan praktik terkait manajemen dan organisasi dimasa mendatang.
Articles 287 Documents
Optimizing Passenger Satisfaction in Public Transportation: The Role of Service Innovation and Accessibility Elmas, Muhammad Syarif Hidayatullah; Sari, Mila Diana; Hakim, Ikhwanul
Studi Ilmu Manajemen dan Organisasi Vol 7 No 1 (2026): April
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v7i1.6293

Abstract

Purpose: This study aims to analyze the mediation of trust on the influence of innovation and accessibility on the satisfaction of DAOP IX economy class railway service passenger. Research Methodology: This study aimed to analyze how trust bridges the influence of innovation and accessibility on the satisfaction of DAOP IX economy class train passengers. Using a quantitative approach with 108 respondents, the data were processed through descriptive analysis and Structural Equation Modelling (SEM) using AMOS software. Results: Based on SEM analysis using AMOS software, this research model met the criteria for a good goodness of fit. All hypotheses were answered and proven with significance values below 0.05, both directly and indirectly. These results support the satisfaction theory proposed by the experts. Conclusions: This study proves that trust is the key that transforms innovation and accessibility into passenger satisfaction in the DAOP IX region. PT KAI's digital transformation not only facilitates travel but also builds public trust that underpins service satisfaction profoundly. Limitations: This research has limitations in terms of the minimum sample size of 108 respondents and the narrow coverage area of DAOP IX, making it difficult to generalize the results. In addition, data collection was limited to the year-end holiday period, and the variables focused only on innovation, accessibility, trust, and passenger satisfaction. Contributions: This research provides a theoretical contribution to the development of satisfaction and service marketing management, particularly in strengthening the mediation model of trust that links technical (innovation) and operational aspects with passenger satisfaction in trains.
City Branding, Electronic Word-of-Mouth, and City Image in Shaping Tourists’ Visiting Decisions Satria, Ferry; Haryadi, Haryadi; Yacob, Syahmardi; Junaidi, Junaidi
Studi Ilmu Manajemen dan Organisasi Vol 7 No 1 (2026): April
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v7i1.6300

Abstract

Purpose: This study aims to examine how city branding and electronic Word-of-Mouth (e-WOM) influence tourists’ visiting decisions through the mediating role of city image in a medium-sized emerging tourism city. Research Methodology: This study was conducted in Sungai Penuh City, Indonesia, using a quantitative survey of 360 tourists who had previously visited the city. Data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS, and mediation effects were tested through bootstrapping. Results: The findings show that city branding and e-WOM have significant positive effects on both the city image and tourists’ visiting decisions. City image also has a strong direct influence on visiting decisions and significantly mediates the relationship between city branding, e-WOM, and visiting decisions. Conclusions: This study concludes that tourists’ visiting decisions in emerging urban destinations are shaped not only by institutional branding strategies and online narratives but also by how these factors are translated into a favorable city image. Limitations: This study was limited to one medium-sized tourist city and employed a cross-sectional design, which may restrict the generalizability of the results to other destinations. Contributions: This study highlights the city image as a key mechanism linking city branding and e-WOM to tourists’ visiting decisions and provides practical implications for destination managers to strengthen branding strategies and manage digital communication.
Using Social Media Marketing to Improve Marketing Performance: The Role of Digital Customer-Centric Intimacy Capability Hasibuan, Reza Rahmadi; Suliyanto, Suliyanto; Novandari, Weni
Studi Ilmu Manajemen dan Organisasi Vol 7 No 1 (2026): April
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v7i1.6325

Abstract

Purpose: This study clarifies the gap in research on the impact of social media marketing on marketing performance in the hospitality industry. This study advances the understanding of effective digital marketing strategies for Micro, Small, and Medium Enterprises (MSMEs) in the aesthetic healthcare sector and offers practical recommendations for optimizing social media for better marketing results. Methodology: This study surveyed MSMEs in the aesthetic health services sector in Central Java. With a population of 288, a 5% margin of error required a minimum sample size of 155 respondents. Data were analyzed using the Validating a New Construct Test and Structural Equation Modeling (SEM). Results: This study explains the variations in previous research by identifying the mediating and moderating variables. Social media use, supported by digital customer-centric intimacy, improves the effectiveness of marketing. Conclusions: This study addresses the research gap by showing that differences in earlier findings can be explained by the mediating and moderating variables. These results offer a model that integrates previous research by including digital customer-centric intimacy capability as a mediating variable. Limitations: The rapidly changing digital landscape and evolving consumer behavior limit the generalizability of these findings to the present context. Future shifts in social media trends or consumption patterns may yield different results in the future. Contributions: This study extends dynamic capability theory by demonstrating that digital interactions generate new capabilities when organizations use social media to identify consumer needs, make informed decisions, and refine strategies.
Workplace Ostracism and Employee Performance: The Interactive Roles of Leader-Member Exchange and Gender Suherman, Enjang; Pranata, Rengga Madya; Sumarni, Neni; Suroso, Suroso
Studi Ilmu Manajemen dan Organisasi Vol 7 No 1 (2026): April
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v7i1.6364

Abstract

Purpose: This study investigates the impact of workplace ostracism on employee performance, focusing on the role of Leader-Member Exchange (LMX) as a moderator and the influence of gender as a sub-moderator. Research Methodology: Using a quantitative explanatory design, this study surveyed 384 frontline employees from the retail, education, healthcare, hospitality and restaurant, finance, and public service sectors in Indonesia to test the hypotheses. Questionnaire data were analyzed using Hayes’ PROCESS macro model 3. Results: The findings show that workplace ostracism has a significant negative impact on employee performance. Additionally, the quality of the leader-member exchange relationship serves as a protective mechanism that reduces the negative effects of social exclusion, with a stronger influence on female employees. Gender has been shown to play an important role in moderating the relationship between leader-member exchange and workplace ostracism on performance. Conclusions: This study concludes that the leader-member exchange relationship can reduce the negative impact of workplace ostracism, with gender playing a significant role in strengthening or mitigating this impact. Limitations: This study is limited to the service sector in Indonesia; future research can expand to other sectors and include additional variables to enrich the findings. Contributions: This study provides valuable insights for organizations in creating healthy relationships between supervisors and subordinates and considering gender factors when designing more effective employee management policies, particularly in the service sector, which demands intensive social interaction. This study also opens avenues for further research in various sectors and cultural contexts.
Implementation of Prevention and Investigation Programs in Organizational Oversight Daud, Daud; Gusnita, Ari
Studi Ilmu Manajemen dan Organisasi Vol 7 No 1 (2026): April
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v7i1.6369

Abstract

Purpose: This study aims to analyze and describe the implementation of the Prevention and Investigation program within the scope of supervisory duties carried out by the Metro City Inspectorate in Indonesia. Research Methodology: A qualitative descriptive method was used to describe the conditions in the Prevention and Investigation Sector. The research sample from the Prevention and Investigation Sector consisted of six individuals: (1) Assistant Inspector for Prevention and Investigation, (2) Intermediate Auditor, (3) Intermediate Pengawas Penyelenggaraan Urusan Pemerintahan Daerah (PPUPD) Officer, (4) Junior Auditor, (5) Laporan Hasil Kekayaan Pejabat Negeri (LHKPN) Administrator, and (6) Head of the Planning, Evaluation, and Reporting Subdivision. The data used were primary and secondary, and the data collection techniques included interviews, collection of related documents, and direct observation. Results: The Prevention and Investigation Program at the Metro City Inspectorate achieved quality supervisory results by implementing a reporting system using the e-LHKPN application, with a significant increase in the e-LHKPN score from 42.37% to 100%. Conclusions: The ongoing program may require mandatory changes to achieve good governance. Limitations: The organizational scope of The Metro City Inspectorate is limited to prevention and investigation programs. Contributions: Improving the quality of the Metro City Inspectorate's organizational oversight function through the implementation of the e-LHKPN.
Enhancing Inclusive Talent Management and FinancialEnhancing Inclusive Talent Management and Financial Management Literacy through Digitalization to Improve Human Resource Performance Management Literacy through Digitalization to Improve Human Resource Performance Widodo, Zandra Dwanita; Kurniawati, Susilaningtyas Budiana; Ambarwati, Retnoning; Kusumawati, Eny
Studi Ilmu Manajemen dan Organisasi Vol 7 No 1 (2026): April
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v7i1.6422

Abstract

Purpose: This study aims to examine how strengthening inclusive talent management and financial management literacy through digitalization can improve human resource performance at TK Aisyiyah X Jaten Karanganyar. Research Methodology: A descriptive qualitative approach with a case study design was employed. Data were collected through Focus Group Discussions and in-depth interviews with the principal, teachers, and administrative staff. The data were analyzed using NVivo 14 through data reduction, coding, data display, verification, and thematic analysis. Results: The findings identified four major themes: management, development, finance, and performance. Management emphasized the importance of communication, teachers’ roles, and organizational structure. Development highlighted the need for continuous digital training despite challenges such as limited facilities and resistance to change. Finance showed that financial literacy and administrative digitalization were essential for transparency and accountability. Performance stressed the value of digital-based evaluation in monitoring teacher competence, training outcomes, and the effectiveness of digital transformation. Conclusions: Digitalization functions as the key link connecting talent management, financial literacy, and performance evaluation. It is therefore necessary for TK Aisyiyah X Jaten Karanganyar to pursue sustainable educational transformation, strengthen financial literacy, and consistently apply technology-based performance evaluation. Limitations: The study focused on a single institution, which limits the broader generalizability of the findings. Contributions: This study contributes to educational management by providing insights into inclusive talent management, financial literacy, and digital transformation in early childhood education. The findings may inform school leaders, teachers, administrative staff, and policymakers in developing more effective and sustainable institutional strategies.
An Exploratory Sequential Mixed-Method Study on Ghost-Demography and Economic Exclusion in Automated Economies Siagian, Desmon Gunadi; Situmorang, Rismawati; Simbolon, Yohana Yulianti; Tarigan, Jenny Sari; Harefa, Agusman; Poniman, Poniman; Sirait, Katrin Jenny
Studi Ilmu Manajemen dan Organisasi Vol 7 No 1 (2026): April
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v7i1.6432

Abstract

Purpose: This study develops the concept of ghost demography, referring to a demographic condition in which repeated automation-driven disruption gradually produces structurally detached population segments from productive labor market participation. This study aims to explain how technological change, beyond short-term job displacement, may accumulate into long-term socioeconomic exclusion at the population level. Research Methodology: An exploratory sequential mixed-method design was applied. The qualitative phase involved expert interviews to identify the mechanisms linking automation and exclusion. These insights inform the quantitative phase, which tests the relationships using cross-country labor market and digital economy indicators across 60 country sector observations from international data sets. Results: The findings reveal three interrelated mechanisms underlying the emergence of ghost demography: economic obsolescence, structural adaptation barriers driven by skill mismatch and digital inequality, and cumulative socioeconomic detachment. Regression analysis indicates that automation exposure significantly increases socioeconomic exclusion. Skill mismatch and digital inequality further intensify this relationship, whereas Institutional Quality moderates the effect by reducing the exclusionary impact of automation. Conclusions: Automation may progressively reshape labor participation patterns and generate early demographic signatures of exclusion. Limitations: The analysis relies on aggregated country sector indicators and does not fully capture individual-level labor mobility dynamics. Contributions: This study contributes to the literature on automation and labor markets by conceptualizing technological exclusion as a demographic transformation process.