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Komang Adi Kurniawan Saputra
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INDONESIA
Journal of Tourism Economics and Policy
Published by Indonesia Strategic Sustainability
ISSN : 27752283     EISSN : 28072839     DOI : 10.38142/jtep
Core Subject : Economy, Health, Social,
Economics, Econometrics & Finance Public Health Social Sciences
The Journal of Tourism Economics and Policy is published biannually and published in March and November. JTEP also uses the LOCKSS system to ensure a secure and permanent archive for the journal. Concerned with the complex interactions between development and the environment, its purpose is to seek ways and means for achieving sustainability in all human activities aimed at such development. Coverage includes interactions among society, development, and environment, and their implications for sustainable development; Micro and Macro Economics, Economic Planning, Economic Control, Trade, Public Policy, Islamic Economics, Economic Circular, and much more
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 164 Documents
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Influence of Green Marketing, Price, and Influencers on Millennials’ Eco-Friendly Purchases PURNAMAWATI, Ida Ayu Putu Santi; DEWI, I Gusti Ayu Agung Istri Sari
Journal of Tourism Economics and Policy Vol. 5 No. 3 (2025): Journal of Tourism Economics and Policy (July - September 2025)
Publisher : PT Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/jtep.v5i3.1541

Abstract

This study aims to comprehensively examine the influence of green marketing, price, and influencers on the purchasing decisions of eco-friendly products among millennials in Denpasar City. The research adopts a quantitative approach using a survey method, in which structured questionnaires were distributed to 100 respondents selected through simple random sampling. The collected data were analyzed through a series of validity and reliability tests, classical assumption tests, and multiple linear regression analysis with the assistance of SPSS version 26. The results indicate that green marketing, price, and influencers each have a positive and significant effect on purchasing decisions, both simultaneously and partially. These findings highlight the crucial role of environmentally responsible marketing practices, competitive pricing strategies, and the persuasive impact of social media influencers in shaping millennial consumer behavior. Furthermore, the study offers practical implications for businesses seeking to strengthen sustainable marketing campaigns, as well as for policymakers aiming to encourage eco-friendly consumption patterns and support environmental sustainability initiatives in urban communities.
Implementation of Sustainable Purchasing at Hotel X WIJAYA, I Kadek Agus Artha; SUMARIATI, I Dewa Ayu Rai; RUKMIATI, Ni Made Sri
Journal of Tourism Economics and Policy Vol. 5 No. 3 (2025): Journal of Tourism Economics and Policy (July - September 2025)
Publisher : PT Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/jtep.v5i3.1544

Abstract

This study aims to analyze the implementation of sustainable purchasing at Hotel X based on the indicators listed in the Marriott International Responsible Sourcing Guide. Along with increasing awareness of sustainability issues and pressure from various stakeholders, the hotel industry is required to adopt environmentally friendly and socially responsible practices, including in the procurement process of goods and services. This study uses a qualitative descriptive approach with data collection techniques through in-depth interviews, direct observation, and internal hotel documentation. The results show that the purchasing department of Hotel X has implemented four of the six main product categories focused on in the Marriott guide, namely animal protein (crate-free pork), bottled water (using recycled glass bottles and gallons), coffee (from suppliers with sustainable agriculture standards), and seafood (from certified suppliers). The other three categories, namely cocoa, sugar, and cage-free chicken eggs, have not been fully implemented due to limited supplies from local suppliers who have not met Marriott International's sustainability standards. These findings indicate that the hotel has demonstrated a strong commitment to environmental sustainability by considering environmental, social, and ethical aspects in the purchasing process. This implementation also reflects the principles of stakeholder theory, where the hotel strives to meet the expectations of stakeholders such as customers, suppliers, communities, and parent companies, and contributes to the achievement of sustainable development goals promoted by Marriott International globally.
Intra-Parlamentary Political Parties' Behavior in the Candidation Process for Members of Parliament in the 2018-2023 General Elections in Timor-Leste CARDOSO, Teresinha Maria Noronha; SYARANI, Laurensius P.; ROHI, Rudi
Journal of Tourism Economics and Policy Vol. 5 No. 3 (2025): Journal of Tourism Economics and Policy (July - September 2025)
Publisher : PT Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/jtep.v5i3.1569

Abstract

The purpose of this study is to understand the behavior of intra-parliamentary political parties in the process of nominating parliamentary candidates in Timor Leste in the 2018-2023 parliamentary elections. The research method is qualitative with informants from CNE circles, political party members, parliamentary candidates, academics, the press, independent institutions, and the community. The results of the study show competition in political parties so that they do not focus on the interests of the community. The regulatory regulations for submitting female parliamentary candidates are placed in the numbered space between 2-3, one must be a woman and so on, each space is up to 95 prospective parliamentary candidates. However, women are placed in the last numbered space and so on. It is necessary to make changes according to the times because the system is not a dogma in order to continue to exist. However, it remains on the legal path, it must be honest that revisions need to be made. Recruitment of parliamentary candidates focuses on three main criteria: broad insight, mass influence, and economic independence. Political elites should ensure proportional representation from youth and women’s organizations, tribes, districts, intellectuals, and high-electability independents. However, accommodating multiple party interests increases political costs and wastes state funds, leading to voter apathy. Female candidates also face discrimination, often placed last on candidate lists.
Capturing Doughnut Economy Concept in Bali PUTRA, I Komang; PRAMARTHA, I Made Aditya; CATURYARTA, Anak Agung Putu Agung
Journal of Tourism Economics and Policy Vol. 5 No. 3 (2025): Journal of Tourism Economics and Policy (July - September 2025)
Publisher : PT Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/jtep.v5i3.1577

Abstract

This study aims to examine the community's understanding of the concept of donut economy and explore its potential application in the social and economic context in Bali Province. With a focus on equitable and sustainable development, this research is expected to provide an empirical basis in formulating local economic transition strategies that are in accordance with the principles of the donut economy. The method used in this research is a descriptive-analytical approach with primary data collection through a survey using questionnaires to communities and stakeholders in Bali. The data will be strengthened by literature review and content analysis of scientific journals, policy reports, and case studies from other relevant regions. The results show that the interaction relationship of understanding the concept of doughnut economy with the support of Balinese traditional culture has a positive effect on the potential application of doughnut economy while the variables of perceived social needs and ecological awareness have not shown a significant effect, either directly or through moderation of Balinese traditional cultural support. This finding indicates that the potential of doughnut economy implementation in Bali is strongly influenced by the extent to which its principles can be integrated into local cultural values, norms and practices.
The Role and Impact of Macrame Business on Women's Economic Empowerment in Lampeji Village, Mumbulsari District FIRDAUSI, Ifrohatul Dini; PRASETIYORINI, Pudhak; REDJEKI, Sri
Journal of Tourism Economics and Policy Vol. 4 No. 4 (2024): Journal of Tourism Economics and Policy (October - December 2024)
Publisher : PT Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/jtep.v5i4.1456

Abstract

Macrame business in Lampeji Village, Mumbulsari District is one of the alternatives for women's economic empowerment. Macrame is the art of weaving threads that can be made into various products such as bags, wall hangings, and other accessories. Through this business, village women not only get additional income but also skills that improve their quality of life. Rahman, A. & Indriani, T. (2018). The main objective of this study is to determine the role of macrame business in women's economic empowerment in Lampeji Village and how the business can improve the economic welfare of women in Lampeji Village and identify the challenges faced by women in running the macrame business. This study uses a qualitative approach with a case study method. Data were obtained through interviews, direct observation and related documentation. The data analysis technique used is thematic analysis technique to explore information related to the impact of the business on women's economic empowerment. The results of this study are expected to provide insight into the potential of the macrame business as a tool for women's economic empowerment in the village, as well as provide policy recommendations to improve welfare through training, marketing and access to a wider market.
Business Strategy Analysis at PT. Kapitol Era Mas Using The Business Model Canvas and Swot Method Approaches (Case Study: “Coklat Mimpi” Franchise Business Unit) RIZQI, Miftahur; ARDIANSAH, Irfan
Journal of Tourism Economics and Policy Vol. 4 No. 4 (2024): Journal of Tourism Economics and Policy (October - December 2024)
Publisher : PT Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/jtep.v5i4.1554

Abstract

The rapid development of the modern lifestyle opens great opportunities in the culinary sector, which continues to grow, including in South Tangerang City. This study analyzes the business strategy of the “Coklat Mimpi" business unit, a culinary venture selling bread and chocolate drinks with a simple concept but targeting a broad market. The research uses a qualitative descriptive approach with a case study conducted over 94 working days, including observation, interviews, documentation, and literature review. The analysis is carried out using the Business Model Canvas (BMC) and SWOT analysis to identify strengths, weaknesses, opportunities, and threats. The results indicate that "Coklat Mimpi" excels in attracting working customers, but it also faces weaknesses, including unclear store theme design and the lack of a direct customer feedback channel. The business opportunities are quite significant due to a high number of visitors and close customer relationships, while the main threat comes from competition in the surrounding food business. In conclusion, "Coklat Mimpi” needs to optimize its strengths and opportunities and formulate strategies to overcome weaknesses and threats to sustain and develop the business sustainably.
The Innovation Model of Smartphone Adoption Among The Lecturers of Private Universities in Bandung RACHMAWATI, Indira
Journal of Tourism Economics and Policy Vol. 1 No. 2 (2021): Journal of Tourism Economics and Policy (August- November 2021)
Publisher : PT Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study reveals innovations particularly related to the acceptance of mobile technology (smartphones) by lecturers. A smartphone is able to change the work performance of lecturers and academicians, especially with respect to technology. The purpose of this study is to determine whether the Job Relevance, observability, Compatibility, Personal demographics, Personal experience, Internal environment, and External environment have effects on attitude and its impact on the behavioral intention in the use of smartphones. The sampling technique used is non-probability sampling of 300 respondents who are lecturers of private universities in Bandung, by the deployment of questionnaires containing 27 question items. The data obtained from these respondents were processed using the technique of Partial Least Squares (PLS), and the results revealed that there is are influence of innovation factor on Attitude at 71% and there is an influence of Attitude on Behavioral Intention, amounting to 60.58%. There are five variables of innovation factor that affect the attitude, namely Job Relevance, observability, Compatibility, Personal experience, and Internal environment, while the other two variables, which do not affect the attitude, are the Personal Demographics and External Environment.
The Importance of Product Quality in Shaping Hotel Guest Satisfaction and Loyalty GHOFUR, Abdul; LISTYORINI, Haniek
Journal of Tourism Economics and Policy Vol. 5 No. 3 (2025): Journal of Tourism Economics and Policy (July - September 2025)
Publisher : PT Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/jtep.v5i4.1350

Abstract

As an industry that has a level of fierce competition, it is important for the hospitality industry to not only increase market share but also maintain customer loyalty through product quality and managing guest satisfaction. The research aims to test the influence of hotel product quality in creating satisfaction and loyalty as well as mediating guest satisfaction in fostering loyalty. The research was carried out by quantitative method by distributing questionnaires to hotel guests as many as 100 respondents. Data is processed with SMART PLS version 3. The results of the study show that the quality of hotel products has a positive and significant effect on guest satisfaction, guest satisfaction affects guest loyalty, product quality also positively has a direct influence on guest loyalty and guest satisfaction can mediate the influence of product quality on hotel guest loyalty.
Tourism Villages: Developing Tourist Attractions Based on Environmental Conservation for Sustainable Tourism GEE, Sonia; LISTYORINI, Haniek
Journal of Tourism Economics and Policy Vol. 5 No. 3 (2025): Journal of Tourism Economics and Policy (July - September 2025)
Publisher : PT Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/jtep.v5i4.1365

Abstract

Tourism villages are tourism activities that are considered as a means of preserving nature and cultural heritage of certain communities. Tourism villages are considered to be able to create sustainable tourism that is beneficial to the local community. This researcher aims to explain the form of development of environmentally friendly tourist attractions in Asinan Tourism Village and its contribution to sustainable tourism. The research method uses qualitative research with data collected through informants, observation and document studies. The data is analyzed through an inductive process to be able to draw a number of conclusions. The results of the study stated that the development of tourist attractions in Asinan Village relies on the wealth of environmental resources, both the natural environment, socio-culture and the economy of the swamp fishing community. Tourism attractions based on the swamp environment include natural tourism, cultural tourism typical of swamp fishermen, artificial tourism, culinary tourism, and educational tourism. Managed tourist attractions play a role in the preservation of the natural environment, cultural environment, economic environment and community empowerment.
Tourism Village Community Participation: Forms, Benefits, Strategies and Barriers to Participation Towards a Sustainable Tourism Village AMALINA, Wijhatun; LISTYORINI, Haniek
Journal of Tourism Economics and Policy Vol. 5 No. 3 (2025): Journal of Tourism Economics and Policy (July - September 2025)
Publisher : PT Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/jtep.v5i4.1366

Abstract

Tourism villages in Indonesia are generally a form of rural community-based tourism that aims to benefit local communities, so the role of community participation is very important to preserve and promote local culture and traditions. This research aims to explore the importance of community participation in the development of Asinan Tourism villages, both benefits, strategies for fostering participation and obstacles to participation. The research method used was qualitative research with village government informants, tourism village institutions, tourism actors, MSME community groups, guides and transportation providers. The results of the study show that the people of Asinan village have participated through active participation in various institutions supporting tourist villages, as providers of attractions, amenities and accessibility. The benefits obtained are the preservation of traditions and culture, economic opportunities and environmental preservation. The strategy carried out in increasing participation is to provide an understanding of tourism villages, funding, training, community involvement in ideas and decisions, and increasing the role of village governments. Some of the obstacles to fostering community participation include lack of understanding of the benefits of tourism villages, reluctance to change, concerns about exploitation and lack of resources and infrastructure.

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