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Journal of Research in Social Science and Humanities
Published by UK Institute
ISSN : 28093356     EISSN : 28073916     DOI : http://doi.org/10.47679/jrssh.v1i2.12
Core Subject : Religion, Economy, Humanities, Science, Education, Art, Social,
Religion Arts Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Social Sciences Other
Journal Research of social science and Humanities is a peer-reviewed, international, and intercultural journal. It promotes interdisciplinary research with a primary focus on original research or reviews in humanities and social sciences. Articles are welcome in the following seven sections: Education and Assessment, English Language & Literature, Media & Journalism, Politics & Governance, Psychology, Sociology, and Economics & Commerce. Journal audiences are learned readers, researchers, policymakers, administrators, and educational organizations.
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 52 Documents
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Search results for , issue "Vol 4, No 2 (2024)" : 52 Documents clear
Analysis Of Public Opinion On Tourist Visit Rates During Covid-19 (Case Study Of Namalatu Beach Tourism And Hunimua Beach Tourism) Bandjar, Rahmadi; Sahusilawane, A. M.; Apituley, Y. M. T. N.
Journal of Research in Social Science and Humanities Vol 4, No 2 (2024)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v4i2.203

Abstract

The research aims to determine public opinion regarding the level of tourist visits in the case study of Namalatu beach tourism and Hunimua beach tourism during Covid-19. Respondent sampling was carried out using the purposive sampling method using qualitative analysis. These results show that the level of tourist visits explained during the Covid-19 period was usually mostly local tourists, visits to tourist locations at that time were in accordance with Health protocols and limited visitors came. The number of tourist visits during the Covid-19 pandemic decreased drastically as a result of restrictive government regulations and public concerns about the Covid-19 pandemic. Local tourist visits have also influenced the number of visits to tourist attractions. This shows that the significant decrease in the number of visitors will have a direct effect on the income of small traders in beach tourism. Because traders' income really depends on the number of visitors who visit Hunimua beach and Namaltu beach
The Influence Of Service Features, Perceived Convenience And Financial Literacy In The Decision To Use Ovo E-Wallet On Generation Z Of Bengkulu City Tarigan, Heskyel Pranata; Susena, Karona Cahya; Abi, Yudi Irawan
Journal of Research in Social Science and Humanities Vol 4, No 2 (2024)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v5i1.200

Abstract

The purpose of this study was to determine the effect of service features, perceived ease and financial literacy on the decision to use the OVO E-Wallet in Bengkulu City. This study is a type of quantitative research. The population used in this study were OVO E-Wallet users in Bengkulu City. This study used incidental sampling techniques or non-probability sampling, so that a research sample of 100 respondents was obtained from Generation Z in Bengkulu City. The collection of respondent data was distributed via Google Form.The results of the multiple linear regression analysis are the equation Y = 1.566 + 0.621 X1 + 0.253 X2 + 0.212 X3 +e, this illustrates a positive regression direction, meaning that the service feature variables (X1), perceived ease (X2) and financial literacy (X3) have a positive influence on the decision to use (Y) in Generation Z in Bengkulu City.From the results of the calculation using SPSS version 25.0, the coefficient of determination of R square can be seen as 0.842. This means that the value of service features (X1), perceived ease (X2) and financial literacy (X3) influence the decision to use (Y) by 84.2% while the remaining 15.8% is influenced by other variables not examined in this study. The results of the t-test at a significance level 0.05 explain that partially service features (X1), perceived ease (X2) and financial literacy (X3) have a significant influence on the decision to use (Y) in Generation Z of Bengkulu City. The results of the f-test are smaller than 0.000, so the variables of service features (X1), perceived ease (X2) and financial literacy (X3) have a significant influence on the decision to use (Y) in Generation Z of Bengkulu City.
The Phenomenon Of Sadbor Dance On Tiktok: Farmers' Weak Weapon In The Spiral Of Silence And Daily Resistance Matondang, Abdul Rahman; Kholil, Syukur
Journal of Research in Social Science and Humanities Vol 4, No 2 (2024)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v%vi%i.209

Abstract

The Sadbor dance phenomenon on TikTok shows how Indonesian farmers use social media as a survival strategy amid economic constraints. This trend emerged amidst a difficult economic situation, where many farmers were forced to seek additional income through digital platforms. This study aims to understand the Sadbor dance as a form of everyday resistance in the context of James Scott's theory and as a response to the Spiral of Silence by Elisabeth Noelle-Neumann. The novelty of this study lies in the effort to connect the socio-economic phenomenon of farmers with the theory of symbolic resistance in the digital era. This study uses a qualitative method with content analysis of the Sadbor dance video and public responses. The results show that the Sadbor dance is not just entertainment, but also a hidden medium of expression that reflects farmers' dissatisfaction with unfair economic conditions. The recommendation of this study is the need for more attention from the government to the welfare of farmers through stronger economic support, so that they have alternatives outside of social media to improve their standard of living.
THE INFLUENCE OF COMPENSATION, CAREER DEVELOPMENT, AND ORGANIZATIONAL CULTURE ON EMPLOYEE RETENTION Hasym, Wachid; Permana, Permana; Rustianah, Rustianah
Journal of Research in Social Science and Humanities Vol 4, No 2 (2024)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v4i2.196

Abstract

In the era of globalization and increasingly fierce business competition, companies are faced with the challenge of retaining qualified employees. Competent and experienced employees are valuable assets for organizations because they contribute significantly to the achievement of company goals. Therefore, employee retention is an important strategic issue to be considered by company management. Compensation is one of the main factors that influence employees' decision to stay with a company. According to several studies, fair and competitive compensation can increase employee satisfaction, which in turn has a positive impact on employee retention. Good compensation includes not only basic salary, but also incentives, bonuses, allowances, and other facilities that can improve employee welfare. Thus, effective compensation management is crucial in the effort to retain employees. Career development is another very important aspect in influencing employee retention. Employees tend to feel more satisfied and committed to companies that provide clear and structured career development opportunities. Training programs, further education, mentoring, and transparent career paths can help employees feel valued and motivated to continue growing within the organization. Research shows that employees who see career development prospects where they work tend to have higher loyalty to the company. A strong and positive organizational culture also plays an important role in employee retention. A culture that is supportive, inclusive and in line with employees' personal values can increase their sense of attachment to the company. Organizational culture includes values, norms, and behaviors that are accepted and shared by all members of the organization. When employees feel that the organizational culture matches their personal values, they tend to be more at home and motivated to stay with the company. The objectives of this study are: to find out whether compensation, career development and organizational culture affect employee retention both partially and simultaneously. Then the stages in this research methodology are to test the validity and reliability of the research instrument, after passing these tests, the classical assumption test will then be carried out and then use multiple linear regression tests where the data will be processed using minitab statistical software / SPSS. The implication of this research is that the company will later find out what variables can affect employee retention, especially in the variables of compensation, career development, and organizational culture.
The Relationship Between Parental Role And Peer Social Support With Adolescent Alcohol Consumption Behavior Rizka, Muhammad Maula; Harisuci, Tinon Citraning
Journal of Research in Social Science and Humanities Vol 4, No 2 (2024)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v4i2.208

Abstract

The role of parents and social support of peers can potentially cause an adolescent to have a high tendency of alcohol consumption behavior that causes indifferent behavior to the environment, loss of interest in the surrounding environment, irritability or anger, and lack of concern for the scope or social. The purpose of this study was to examine the relationship between parental role and peer social support with adolescent alcohol consumption behavior. This study uses quantitative research methods. The sampling technique used was non probability sampling with purposive sampling method. The number of participants was 173 respondents. The results showed that the pearson correlation value was 0.932 with sig. = 0,000 (? 0,05). This means that there is a highly significant relationship between parental role and peer social support with alcohol consumption behavior. The implication of this study is that there needs to be an intervention on parental role and peer social support in adolescents so that the level of alcohol consumption becomes low.
Translanguaging In Social Media : A Case Study Of Zhafira Aqila’s Youtube Channel Misbah, Amalia Rosyidah; Syamsudin, Syamsudin
Journal of Research in Social Science and Humanities Vol 4, No 2 (2024)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v4i2.192

Abstract

This study aims to investigates the use of translanguaging by Indonesian students who are continuing their education in the United States. The research was motivated by the rampant use of translanguaging, especially through the use of social media such as YouTube. The study examines forms of translanguaging, including code-switching (CS), code-mixing, and multimodal communication, as well as the functions these serve in shaping audience engagement. Through a qualitative descriptive analysis of three videos, the research identifies that code-switching is the most prominent component, appearing in 82% of "Grad School Decision Reaction," 80% of "Welcome Orientation at Harvard," and 70% of "Last Week of the Semester at Harvard." Translation and interpretation (TI) are more prevalent in academic videos, particularly in "Last Week of the Semester at Harvard" (30%) and "Welcome Orientation at Harvard" (18%), while less frequent (18%) in "Grad School Decision Reaction." Speech functions such as referential (RF) and metalinguistic (MF) are the most prominent, with MF accounting for 64% of speech functions across all videos, emphasizing Zhafira’s reflection on language use. This study emphasizes the significance of translanguaging as a key strategy for effective communication and identity expression in digital media, offering insights into how creators like Zhafira engage with multilingual audiences in today’s globalized environment.
Literacy and Emotional Intelligence in Informal Learning: Key Competencies for the Era of Industry 5.0 Helmi, Helmi; Hardiansyah, Rila
Journal of Research in Social Science and Humanities Vol 4, No 2 (2024)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v4i2.216

Abstract

This study explores the role of literacy and emotional intelligence as essential competencies in informal learning for Industry 5.0, emphasizing the need for adaptive skills to navigate technological advancements balanced with human values. Using a Systematic Literature Review (SLR) approach, the research analyzed publications from 2021 to 2024 in the Scopus database, focusing on studies that address literacy, emotional intelligence, informal learning, and critical competencies for Industry 5.0. Findings reveal that social-emotional skills, digital literacy, and future literacy are foundational for preparing individuals to thrive in complex work and social environments. Evidence suggests that early development of social-emotional learning (SEL) enhances cognitive and interpersonal skills, fostering resilience and adaptability. Informal learning through social activities, sports, and future-oriented reflections strengthens competencies in self-regulation, empathy, and critical thinking, which are essential in rapidly changing contexts. The study recommends integrating SEL into both formal and informal curricula, promoting digital and emotional literacy training, embedding future literacy, and enhancing community-based activities. These strategies can better equip individuals for the collaborative and adaptive demands of Industry 5.0, bridging the gap between technical expertise and human-centred skills.
Service Quality, Price, and Customer Loyalty: Moderating Role of Customer Satisfaction Nuranti, Barida Rakhma; Rahayu, Sri; Ansori, Ayu Diana; Shofro, Puteri Awaliatush; Tibaroiya, Muhammad Ardana; Nugroho, Adhi
Journal of Research in Social Science and Humanities Vol 4, No 2 (2024)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v4i2.207

Abstract

The purpose of this study is to test and analyze the influence of service quality and price on customer satisfaction, test and analyze the influence of service quality, price, and customer satisfaction on customer loyalty. In addition, this study aims to examine the indirect influence between price and service quality on customer loyalty through customer satisfaction. A quantitative approach was used in this study, with the population and sample being consumers of Pamella Supermarket in D.I. Yogyakarta. The sampling technique uses purposive sampling, with the criteria of at least 17 years old, male and female gender, having shopped at Pamella Supermarket at least 2 times. The data was collected through the distribution of online questionnaires to respondents, and the data was processed with SEM PLS version 3. The results of the study found that service quality and price have an effect on customer satisfaction. Service quality and customer satisfaction have a positive and significant effect on customer loyalty. However, price does not have a significant effect on customer loyalty. In addition, this study proves that price and service quality have a direct and indirect effect on customer loyalty, namely through customer satisfaction. In other words, the consumer satisfaction variable can act as a mediating variable in the influence of price and service quality on Pamella Supermarket customer loyalty. This research provides theoretical and practical recommendations to build customer loyalty in retail businesses and other businesses. 
The Effect of Inflation, Provincial Minimum Wage (UMP) and GRDP on Trade Balance in Java Island Wandira, Trisna; Purmini, Purmini
Journal of Research in Social Science and Humanities Vol 4, No 2 (2024)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v4i2.225

Abstract

This research studies the effect of inflation, UMP, and GRDP on the trade balance of Java Island by considering the complexity of the relationship between these variables. The methodology used is multiple linear regression analysis with secondary data from the Central Bureau of Statistics and the Ministry of Trade for the period 2017-2023. The Common Effect Model (CEM) is used, and the results of the analysis show that the independent variables can explain 72.28% of the variation in the trade balance. The results show that inflation has a significant negative effect on the trade balance, where an increase in inflation can reduce the competitiveness of domestic products. UMP also has a significant and negative effect, where an increase in UMP may increase purchasing power but also production costs, potentially reducing competitiveness. In contrast, GRDP shows a significant positive effect, where economic growth can increase export volume despite the risk of increasing imports. This study recommends the need for effective economic policies to control inflation and adjust UMP to suit local economic conditions, in order to improve Indonesia's trade balance performance.
The Role of Product Quality in Influencing Consumer Decisions to Purchase Televisions in Way Jepara, East Lampung Parianti, Eka; Sulastri, Susi; Wahyudi, Diki
Journal of Research in Social Science and Humanities Vol 4, No 2 (2024)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v4i2.247

Abstract

In line with the rapid advancements of the times, accompanied by the development of science andinformation technology, people are increasingly required to enhance their potential to understand and adaptto emerging technologies and changes in their respective fields. The need for accurate and fast informationservices has become essential for everyone. As a result, televisions have now become a basic need for many,as they cater to a person#39;s needs in various areas such as business, entertainment, and more. This hascontributed to the booming growth of the electronics trade, as the increasing demand from society makes iteasier for electronic stores, especially those selling televisions, to sell products from various brands.The electronic stores in the Way Jepara subdistrict of East Lampung sell a wide range of electronicproducts, including televisions. The brands of televisions that are most frequently purchased or favored bythe community include Panasonic, Sharp, and Goldstar. Meanwhile, other brands, such as those from China,are also popular among consumers, contributing to the stable monthly sales of televisions. However, there isa need to increase consumer trust to encourage more purchases or product selection.Therefore, in this study, the researcher formulates the problem: quot;Is there a relationship between productquality and consumer decisions in purchasing televisions in the Way Jepara subdistrict of East Lampung?quot;The purpose of this study is to identify and analyze whether there is a relationship between product qualityand consumer purchasing decisions for televisions in the Way Jepara subdistrict of East Lampung.The data collection techniques used in this study include field research, literature research, andquestionnaires. The population of this study consists of individuals or consumers who have purchasedtelevisions in the Way Jepara subdistrict of East Lampung. This study uses the independent variable ofproduct quality (x) and the dependent variable of consumer decision (y).The analytical technique used in this research is the Spearman Rank correlation. Based on the analysisconducted, it was found that the calculated rho value is greater than the table rho value, or 0.985 gt; 0.364.This means that the alternative hypothesis (Ha) is accepted, and the null hypothesis (Ho) is rejected,indicating that there is a relationship between product quality and consumer decisions in purchasingtelevisions in the Way Jepara subdistrict of East Lampung, amounting to 98%. Meanwhile, the remaining2% is influenced by other factors such as product price and others.

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