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Jurnal Akutansi Manajemen Ekonomi Kewirausahaan (JAMEK)
Published by Forum Kerjasama Pendidikan TInggi
ISSN : -     EISSN : 2774809X     DOI : https://doi.org/10.47065/jamek.v2i2
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Akutansi Manajemen Ekonomi dan Keuangan di Publikasikan oleh Forum Kerjasama Pendidikan Tinggi (FKPT) yang Berisi artikel yang diambil dari penelitian di bidang Akuntansi Manajemen, Ekonomi,manajemen Bisnis, Manajemen Sumber daya Manusia, Manajemen Pemasaran, manajemen strategis, manajemen operasi,diterbitkan dalam tiga kali yaitu pada bulan Januari, Mei, dan September
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 209 Documents
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Determinan Keputusan Pembelian Mahasiswa pada Marketplace Lazada Akhyar, Muhamad Khairul; Junita, Audia; Fahlevi, Alvin
Jurnal Akutansi Manajemen Ekonomi Kewirausahaan (JAMEK) Vol 5 No 1 (2025): Edisi Januari 2025
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/jamek.v5i1.1746

Abstract

The industrial revolution 4.0 has had a major impact on the world's ecosystem and way of life. Human behavior in shopping has changed along with the development of the technological era. One of the changes is the rise of online shopping. This study analyzes the determinants of students' purchasing decisions on the Lazada marketplace, including consumer trust, promotion, and purchase interest. The study was conducted using a quantitative approach. The population of the study was 427 students of the Management Study Program, Faculty of Economics and Business, Harapan University, Medan, and a sample of 206 students selected using the proportional random sampling technique. Primary data were collected through the distribution of online google-form questionnaires. Path analysis techniques were used to answer research problems and hypotheses. The results of the study prove that consumer trust and promotion have a significant direct effect on students' purchasing decisions on the Lazada marketplace, as well as consumer trust and promotion have a significant effect on students' purchasing decisions on the Lazada marketplace through purchase interest as an intervening variable.
Analisis Strategi Pemasaran dalam Meningkatkan Penjualan Pestisida (insektisida) pada PT Kimika Usaha Prima Iqbal Asyraf Dzaky; Wasti Reviandani
Jurnal Akutansi Manajemen Ekonomi Kewirausahaan (JAMEK) Vol 5 No 1 (2025): Edisi Januari 2025
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/jamek.v5i1.1761

Abstract

The research focuses on analyzing the sales marketing strategy of PT Kimika Usaha Prima company to find alternative marketing strategies to the problems faced. The research uses a qualitative descriptive method to describe the problem and the information obtained during the research process. The research analysis tool uses SWOT Analysis to identify internal factors (strengths and weakness) and external factors (opportunities, and threat) in PT Kimika Usaha Prima. The results of the SWOT analysis will be in the form of several alternative options for marketing strategies that aim to increase sales of insecticide pesticides. The results of the study show that the company PT Kimika Usaha Prima needs to plan and implement alternative marketing strategies by conducting seasonal promotions on superior products, expanding online promotion efforts, organizing product trials, and product diversification to customers.
Pengaruh Capital Expenditure, Sales Growth, Revaluation Fixed Asset dan Leverage terhadap Kinerja Perusahaan Transportasi Ulfia Nabila Istiqomah; Hadi Ismanto
Jurnal Akutansi Manajemen Ekonomi Kewirausahaan (JAMEK) Vol 5 No 1 (2025): Edisi Januari 2025
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/jamek.v5i1.1772

Abstract

This study aims to test and analyze the effect of capital expenditure, sales growth, revaluation of fixed assets and leverage on company performance. The population in this study includes 46 transportation service sectorcompanies listed on the Indonesia Stock Exchange in 2019-2023. The sampling technique used purposive sampling so that a research sample of 42 manufacturing companies listed on the Indonesia Stock Exchange for the 2019-2023 period was obtained. The analysis technique uses a fixed effect model. The results in this studyindicate that the sales growth variable has a significant positive effect on company performance,while revaluation of fixed assets and leverage has a significant negative effect on company performance, and capital expenditure have no effect on company performance.
Dampak CSR dan ESG Terhadap Kinerja Keuangan dan Keberlanjutan Perusahaan Dimediasi oleh Green Finance Fransisca, Linda; Helma Malini; Anwar Azazi; Anggraini Syahputri
Jurnal Akutansi Manajemen Ekonomi Kewirausahaan (JAMEK) Vol 5 No 1 (2025): Edisi Januari 2025
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/jamek.v5i1.1789

Abstract

The manufacturing sector plays a vital role in the global economy but is often linked to environmental and social harm. This has driven companies to adopt sustainable practices through ESG and CSR, funded in part by green finance. This research investigates the connection between ESG and CSR implementation with financial performance and sustainability, alongside the mediating role of green finance. Using panel data from 48 BEI-listed manufacturing firms (2021-2023), resulting in a total of 108 observations after outlier removal. Multiple regression analysis and the Sobel test are used to test the hypotheses. The analysis shows CSR positively affects financial performance but not sustainability, while ESG negatively impacts financial performance but positively influences sustainability. The sobel test reveals green finance mediates CSR’s effect on financial performance but not ESG’s.
Analisis Faktor-Faktor yang Mempengaruhi Turnover Karyawan di Bank Mandiri Pekanbaru Sudirman Atas Frilla Degustia; Marwansyah; Hermansyah
Jurnal Akutansi Manajemen Ekonomi Kewirausahaan (JAMEK) Vol 5 No 1 (2025): Edisi Januari 2025
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/jamek.v5i1.1792

Abstract

This study aims to analyze the factors affecting employee turnover at Bank Mandiri Sudirman Atas Pekanbaru Branch. The phenomenon of increasing turnover from 8.5% (2021) to 12.7% (2023) has exceeded the 7% tolerance limit set by management, resulting in a 15% decrease in service performance and a 25% increase in recruitment costs. The research employed a quantitative approach with explanatory research method. The research population consisted of all 43 employees of Bank Mandiri Sudirman Atas Pekanbaru Branch, with sampling technique using census method. Data analysis used multiple linear regression with SPSS version 25 software. The results showed that all independent variables had positive and significant effects on employee turnover, both partially and simultaneously. Work stress was the factor with the largest influence (β=0.298), followed by organizational commitment (β=0.276), job satisfaction (β=0.245), work environment (β=0.223), and compensation (β=0.187). The research model was able to explain 76.7% of employee turnover variation (R²=0.767). These findings imply the need to prioritize stress management programs, strengthen organizational commitment, and review compensation systems to control employee turnover rates.
Pengaruh Kepuasan Kerja dan Iklim Organisasi Terhadap Organizational Citizenship Behavior OCB Pada Karyawan PT. Aisyah Makmur Sejahtera Pangkalan Kerinci Elvi Lastriani; Mira Rosmala; Andri Ongki Priyanto
Jurnal Akutansi Manajemen Ekonomi Kewirausahaan (JAMEK) Vol 5 No 1 (2025): Edisi Januari 2025
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/jamek.v5i1.1793

Abstract

Organizational Citizenship Behavior (OCB) is a voluntary action and outside theemployee's role that can make a positive contribution to the development and effectiveness of the organization. OCB is shown, among other things, in the form of altruism, consc ientiousness,sportsmanship, politeness and benevolence. The increase in OCB is influenced by two factors,namely internal factors such as job satisfaction, organizational commitmentThis research aims todetermine the influence of job satisfaction and organizational climate on organizational citizenshipbehavior (OCB) in PT employees. Aisyah Makmur Sejahtera Pangkalan Kerinci. Samples weretaken based on employees of PT. Aisyah Makmur Sejahtera Pangkalan Kerinci using census techniques, namely using the entire population without having to draw a research sample as anobservation unit of 50 people. From the results of instrument testing using IBM SPSS 29, the AdjutedR Square is 0.704 or the determinant coefficient value shows that the Job Satisfaction (X1) andOrganizational Climate (X2) variables on Organizational Citizenship Behavior (Y) are 70.4% while the remaining 29.6% influenced by other factors not discussed in this study.
Pengaruh Kepemimpinan Kepala Sekolah dan Kompetensi Guru Terhadap Prestasi Belajar Siswa SMPN 4 Pujud Kab. Rokan Hilir Prov. Riau Tengkoe Irawan; Mira Rosmala
Jurnal Akutansi Manajemen Ekonomi Kewirausahaan (JAMEK) Vol 5 No 1 (2025): Edisi Januari 2025
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/jamek.v5i1.1794

Abstract

This research aims to find out how much influence the principal's leadership and teacher competence have on student learning achievement at SMPN 4 Pujud Kab. Rokan Hilir Prov. Riau. In the validity and reliability test, it can be seen that the results are valid and reliable. In the partial test (t test) it can be seen that there is an influence between the principal's leadership and student learning achievement as proven by t-count (2.114) > t-table (2.0003), teacher competence on student learning achievement as proven by t-count (3.356) > t -table (2.0003), simultaneous test (F test) can be seen that there is a simultaneous relationship between the principal's leadership and teacher competence on student learning achievement as proven by F-count (6.454)>F-table (3.25). And the Determination Test (R2) was 0.177 (17.7%) that the principal's leadership and teacher competence would have a positive influence on student learning achievement while the remaining 0.823 (82.3%) was explained by other factors not examined in this research.
Pengaruh Reputasi, Budaya, dan Pengetahuan terhadap Niat mengunjungi Pariwisata Kota Medan Zulkarnain
Jurnal Akutansi Manajemen Ekonomi Kewirausahaan (JAMEK) Vol 5 No 1 (2025): Edisi Januari 2025
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/jamek.v5i1.1797

Abstract

This study aims to analyze the influence of reputation, culture, and knowledge on tourists' intention to visit Medan City tourism. Using a quantitative approach, this research involved 210 respondents selected through purposive sampling technique. Data were collected using a structured questionnaire with a 5-point Likert scale and analyzed using descriptive statistical methods, correlation analysis, multiple linear regression, and Structural Equation Modeling (SEM). Descriptive analysis results showed highly positive perceptions toward all research variables, with mean values above 4 out of 5. Correlation analysis revealed strong relationships between variables, with perfect correlation (1.00) between culture and knowledge variables. Regression and SEM results indicated that all independent variables had positive and significant effects on visit intention, with culture/knowledge factor having a stronger influence (β = 0.512, p < 0.001) compared to reputation (β = 0.275, p < 0.001). The research model demonstrated good fit indices (CFI = 0.956, RMSEA = 0.068) and explained 53.4% of the variation in visit intention. These findings imply the importance of tourism development strategies that emphasize cultural aspects and tourist education, while maintaining Medan City's reputation management as a tourist destination. This research contributes theoretically to understanding factors influencing tourists' visit intention and practically to the development of Medan City's tourism strategies.
Pengaruh Motivasi Belanja Hedonis, Gaya Hidup Belanja, Promosi Penjualan Terhadap Pembelian Implusif Gen Z Sari, Putri Novita; Dadang Wiratama
Jurnal Akutansi Manajemen Ekonomi Kewirausahaan (JAMEK) Vol 5 No 1 (2025): Edisi Januari 2025
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/jamek.v5i1.1799

Abstract

This research aims to identify the influence of the independent variables hedonic shopping motivation, shopping lifestyle, and sales promotions on the dependent variable impulse buying among Shopee consumers, especially gen z in Lamongan district. The method used is a quantitative approach by distributing questionnaires via Google Form then the test stages carried out include validity test, reliability test, multiple linear analysis test, partial t test, simultaneous F test, and coefficient of determination test (R2). The sample in this study was 100 respondents with the characteristics of generation Z, who had made purchases at Shopee, and lived in Lamongan district. The sampling method in this research used a non-probability sampling technique. Data analysis in this research utilized SPSS version 30 software as a testing tool. The research results show that hedonic shopping motivation, shopping lifestyle, and sales promotions all have a positive and significant influence on impulse buying. This is reinforced by the results of the coefficient of determination (R2) test for the independent variable of 55.9%, the remaining 44.1% is influenced by other variables outside the independent variable used in the research.
Optimalisasi Kinerja Karyawan Melalui Lingkungan Kerja, Reward, dan Punishment di STIKES Surya Global Yogyakarta Priyanto, Muhammad Arif; Sutanto, Aftoni; Hidayat, Abdul Choliq
Jurnal Akutansi Manajemen Ekonomi Kewirausahaan (JAMEK) Vol 5 No 1 (2025): Edisi Januari 2025
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/jamek.v5i1.1809

Abstract

The purpose of this study is to find out how employee performance at STIKES Surya Global Yogyakarta is affected by the work environment, rewards and punishments. The benefit of this research is to provide a new scientific understanding of human resource management, specifically the extent of employee performance in private universities. This kind of research falls under the category of quantitative research. This study used a population of 60 permanent employees of the Yogyakarta Surya Global College of Health Sciences. Using questionnaires and the Issac and Michael approach, this study selected 56 respondents with a margin of error of 1%. The data analysis approach of this study includes the use of smartPLS 3 software to support multiple linear regression analysis, determination coefficient test (R2), and partial significance test (T test). The Likert scale questionnaire was used as a research instrument. This study obtained the following results: 1) Employee performance at STIKES Surya Global Yogyakarta is positively and significantly influenced by the work environment with a significance value of 0.008 and a t-statistical value of 2.667; 2) Employee performance at STIKES Surya Global Yogyakarta was positively and significantly influenced by rewards with a significance value of 0.000 and a t-statistical value of 6.869; and 3) Employee performance at STIKES Surya Global Yogyakarta was positively and significantly influenced by punishment with a significance value of 0.000 with a t-statistic of 4.754. Employee performance can be affected by creating a positive working environment with the implementation of appropriate rewards and punishments. The Work Environment, Reward, and Punishment factors at STIKES Surya Global Yogyakarta contributed 78.6%, based on the R square score or determination coefficient of 0.786; While the remaining 21.4% was influenced by other variables that were not studied in this study

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