cover
Contact Name
Warto
Contact Email
warto@uinsaizu.ac.id
Phone
+6281327567868
Journal Mail Official
komunika@uinsaizu.ac.id
Editorial Address
Fakultas Dakwah UIN Saizu Jl. Jend. A. Yani No. 20A Purwokerto 53126 Jawa Tengah - Indonesia
Location
Kab. banyumas,
Jawa tengah
INDONESIA
Komunika: Jurnal Dakwah dan Komunikasi
ISSN : 19781261     EISSN : 25489496     DOI : https://doi.org/10.24090/komunika
Journal Komunika is a journal published by the Dakwah Faculty of IAIN Purwokerto, which has a concentration related to the field of Dakwah, Islamic Communication, communication theory, mass communication, dakwah management, dakwah messages, dakwah media, dakwah methods, dakwah organizations, Islamic broadcasting, Islamic journalism, public relations, dakwah, dakwah in the digital era. Journal Komunika really expects the participation of submission of manuscripts or articles that are expected to be published in every print or electronic edition. Through the journal, Komunika will improve the quality of the content of the manuscript or articles in accordance with the rules of the journal Komunika and the results can be useful for the progress of science and society.
Articles 387 Documents
Netnography Study on @bibit.Id Instagram Account as a Digital Literature Fund Investment Nada Nadhifah Kamilia; Edy Prihantoro
KOMUNIKA: Jurnal Dakwah dan Komunikasi Vol. 16 No. 1 (2022)
Publisher : Fakultas Dakwah UIN Saizu Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24090/komunika.v16i1.5034

Abstract

The growing use of social media is used not only for personal gain but also as a place to gain new knowledge. This research was conducted to explain how Bibit's use of Instagram social media is a digital literacy medium regarding mutual fund investment. As a mutual fund investment marketplace, Bibit takes advantage of its role to educate the public about mutual fund investment so that they are motivated to start investing so that they can increase the number of local investors. This study uses a netnography method so that observations on the subject of the research object and data collection are carried out online. The results of this study indicate that Bibit uses its Instagram account to educate its audience about mutual fund investment through educational content in the form of illustrated images and videos with a microblogging content style. This study concludes that Bibit chose Instagram as a digital literacy medium for mutual fund investment. His audience is the right choice because Instagram has features that help convey information efficiently. In addition, Instagram has many users and easy access.
Communication Organization of "Salima Mazari" Governor Charkint Afghanistan on the Conflict Against the Taliban Wuri Annisafitri; Ahmad Toni
KOMUNIKA: Jurnal Dakwah dan Komunikasi Vol. 16 No. 1 (2022)
Publisher : Fakultas Dakwah UIN Saizu Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24090/komunika.v16i1.5954

Abstract

The creation of a harmonious relationship within an organization becomes the most crucial part of the process of achieving organizational goals. Cooperative relationships in an organization begin with communication and interaction between members, in addition to having an attitude of responsibility, honesty, broad-mindedness, and the courage to make decisions. Furthermore, a leader in an organization must maintain good communication skills. A similar case happened under the leadership of Salima Mazari as Governor of Charkint Afghanistan during the conflict in Afghanistan with the Taliban group. As a leader, Salima must be competent to defend her citizens and survive. Thus, communication makes it essential for Salima to communicate with government officials and the community. This study aimed to determine the communication pattern of Salima Mazari as a leader in Charkint, Afghanistan, an area that is being hit by a prolonged political conflict. The data collection method used in this research is a literature study with secondary data that discusses the managerial and leadership style of Salima Mazari as the Governor of Charkint Afghanistan during the conflict that hit Afghanistan by analyzing his motivation and leadership style. The theory used is organizational communication theory. Based on the results of this study, Salima Mazari tends to have a managerial and leadership kind of "Inviting Participants."
Utilization of Social Media in Building Personal Branding for Career Women in the Society 5.0 Era Muhamad Bisri Mustofa; Fahrul Shiddiq; Khoirul Miftakhudin; Heni Rahmawati; Siti Wuryan
KOMUNIKA: Jurnal Dakwah dan Komunikasi Vol. 16 No. 1 (2022)
Publisher : Fakultas Dakwah UIN Saizu Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24090/komunika.v16i1.6479

Abstract

The development of information technology in the digital era 4.0 continues towards the era of society 5.0, providing a variety of innovations and benefits for the community, especially career women. The social era of society 5.0 is a concept that defines technology and humans will coexist sustainably, improving the standard of living. However, limited people realize that social media can be used as a medium to create professional personal branding. This study aims to determine the use of social media in building personal branding for career women in the era of society 5.0. This research uses the Library Research Method and data collection based on previous research and journal. This study confirmed that Personal branding is crucial for self-promotion and support achievement for career women, specifically in the era of Society 5.0. The primary strategy to develop personal branding for career women is to utilize social media. Building strong personal branding on social media will make it easier for us to be known, both individually and in a professional scope. People can easily see our work, expertise, and achievements through social media that is automatically connected worldwide. 0 social media has a massive role in building someone's branding, including for a woman. Building strong personal branding on social media will make it easier for us to be known, both individually and in a professional scope. Social media lets people easily regard our work, expertise, and achievements worldwide.
LAZISMU Partnership Communication with Companies in the Implementation of Managing Corporate Social Responsibility Programs Yulia Rahmawati; Farida Hariyati
KOMUNIKA: Jurnal Dakwah dan Komunikasi Vol. 16 No. 1 (2022)
Publisher : Fakultas Dakwah UIN Saizu Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24090/komunika.v16i1.5615

Abstract

Lembaga Amil Zakat Infak dan Shodaqoh Muhammadiyah (LAZISMU) is a national Obligatory charity foundation engaged in community empowerment. Furthermore, this foundation manages the charity and helps supervise the company's Corporate Social Responsibility. The implementation of the company's CSR with LAZISMU is related to the existence of a partnership, which is believed to be a solution for solving significant societal problems. Communication is influential in partnerships to reach the initial of the company. However, finding the meeting point among the organizations involved in the partnership is challenging, so it requires communication strategies to build sustainable partnerships. Therefore, This study aims to identify LAZISMU's partnership communication strategy with companies implementing CSR. Second, to find out the LAZISMU program ideas with companies in implementing CSR. The research method uses qualitative methods with a descriptive approach. The results of the study found that 1) Communication is a crucial factor in promoting the running of the partnerships, 2) LAZISMU's partnership communication strategy with companies prioritizes proactive engagement, 3) The implementation of CSR managed by LAZISMU includes education, health, economics, da'wah, social programs, and humanity.
Digital Literacy Vs Flexing Culture on Youtube Risnawati; Muhammad Farid
KOMUNIKA: Jurnal Dakwah dan Komunikasi Vol. 16 No. 1 (2022)
Publisher : Fakultas Dakwah UIN Saizu Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24090/komunika.v16i1.7432

Abstract

This research aims to analyze how flexing can become a popular culture in Indonesia. This research analyzes the flexing phenomenon on YouTube social media for some Indonesian content creators. How can YouTube become a mechanism for spreading and flexing popular culture, and how is it related to digital literacy? This study used a qualitative method with a phenomenological approach and data collection through literature study and interviews. The Ecumenical Culture and Invasion diffusion theory is used as a theoretical framework. The results of the research stated that when it comes to Indonesian digital literacy, numerous people take the information hypocritically and are deceived by the lifestyle of influencers and try to follow the influencer's lifestyle. People who do not have an adequate understanding of digital literacy tend to believe what they see more easily. Listen and read regardless of their level of education and generate a desire to own things that are seen on the YouTube content watched. At the same time, people who know about digital literacy will tend to be more selective in finding and absorbing information.
Women Representation as Symbols of Mother Nature: An Ecofeminism Perspective in Moana Film Mohd Hanafi Jumrah; Haryati Abdul Karim
KOMUNIKA: Jurnal Dakwah dan Komunikasi Vol. 16 No. 2 (2022)
Publisher : Fakultas Dakwah UIN Saizu Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24090/komunika.v16i2.6422

Abstract

Women are often considered weak and discriminated against, so women rise through the wave of feminism. Ecofeminism is one of the social thoughts and movements that connect women and ecology in facing environmental challenges. This study investigates the relationship between women and nature featured in Moana (2016) film from ecofeminist thinking. The study also wanted to examine women’s relationships with ecological issues featured in the same film. This study would look at the relationship between women and nature featured in Moana (2016) film from an ecofeminist perspective and semiotic. The study also wanted to examine relationships between women’s ecological issues in the film. The emergence of ecofeminism shows the relationship between women with nature and animals. This study uses a qualitative method which is a textual analysis of the movie in six frames. These frames were selected based on several elements from the miseenscene. Once the frames are selected, the frames will be analyzed and form the themes and categories. The results found that women’s relevance to these ecological issues is divided into three based on the framework of interpretation of the ecological revolution namely ecology, reproduction, and consciousness, women in the film Moana (2016) are often associated with nature through two ecofeminism thoughts: natural ecofeminism and spiritual ecofeminism. In addition, this study also found that women's association with ecological issues is divided into two based on the framework of interpretation of the environmental revolution, namely ecology and reproduction. This study also shows that female characters in Moana (2016) films are more dominant, showing gender equality.
Postmillenial Netizens' Reception of Da'wah Messages on Social Media Muhammad Qadaruddin; Wahyuddin Bakri
KOMUNIKA: Jurnal Dakwah dan Komunikasi Vol. 16 No. 2 (2022)
Publisher : Fakultas Dakwah UIN Saizu Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24090/komunika.v16i2.6428

Abstract

Content of proselytizing at receptions differently. Da'wah content on social media is a negotiation process. Da'wah's content shows the potential position of postmillennial netizens as active meaning. They are free to choose proselytizing content. This research uses a qualitative method with an interpretive approach. The data were analyzed to find the postmillennial netizens' reception pattern. This research was conducted at State Islamic Religious universities in South Sulawesi Province. There are three groups in the reception of proselytizing content on social media. Firstly, netizen postmillennial oppositional position. In this group, postmillennial netizens are inconsistent in particular groups but watch a variety of messages and preachers. In this group, netizens examine religious concepts from multiple sources. The second negotiated position of this group is postmillenial netizens fanatical on certain mubaligh but still, put tabayyun on certain mubaligh. A third hegemonic position is a militant group without putting forward the principle of tabayyun. However, in this study, social media is a medium that offers various types of preaching and different proselytizing messages. So, some netizens experience the hybridization of proselytizing messages. But some netizens do not experience hybridization of religious understanding because they only watch certain mubaligh.
The Patterns of Early Childhood Media Consumption in the Digital Television Era Suci Lukitowati; Widha Anistya Suwarso; Dea Varanida
KOMUNIKA: Jurnal Dakwah dan Komunikasi Vol. 16 No. 2 (2022)
Publisher : Fakultas Dakwah UIN Saizu Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24090/komunika.v16i2.6853

Abstract

This study aims to analyze consumption patterns of children's programs on digital media in Indonesia. The research uses a qualitative approach with the uses and gratification theory as a theoretical framework—collecting research data through in-depth interviews with respondents. The research respondents were ten informants aged at least 21 years with children ranging in age from 2 to 6 years. The respondents were interviewed in-depth to get answers regarding the pattern of watching children's entertainment media shows in their respective homes. The study results reveal that parents choose television and YouTube as entertainment media for their early childhood. Parents give these two media because YouTube has three elements: interactivity, demassification, and asynchronous, while television is considered a counterbalance to smartphone addiction in children. The media consumption patterns of each family are remarkably diverse but have identical motives. The primary reason parents provide children's entertainment. Digital television has not been popular as an entertainment media option for early childhood.
Constructing Community Identity and Local Wisdom Content in Regional TV Stations Digital Broadcasting Lopulalan, Dortje L. Y.; Salakay, Selvianus; Sopacua, Yustina; Alfredo, Ronald
KOMUNIKA: Jurnal Dakwah dan Komunikasi Vol. 16 No. 2 (2022)
Publisher : Fakultas Dakwah UIN Saizu Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24090/komunika.v16i2.7116

Abstract

This study analyzes Net TV Ambon and Indosiar Ambon as media that broadcast and show local content. The TV station show material with added value to explore the local wisdom, highlight cultural identity, and maintain its existence entering the digital broadcasting era. This study uses the qualitative approach and descriptive data as analysis methods. Data collection from research subjects was carried out using purposive sampling techniques. Primary data, namely the main data in the study, was conducted through in-depth interviews with informants, specifically KPID Maluku, KSP TV Indosiar Ambon, Liaison Officer Net TV Ambon, and local PH (Production House) in Ambon. Secondary data is obtained through reviewed impressions and various libraries from related sources. The results revealed that: 1) Net TV Ambon and Indosiar Ambon have the jargon "local wisdom and its existence in maintaining and preserving the culture of “The Basudara People”. 2) TV Net Ambon and Indosiar Ambon catch opportunities from the digitalization of broadcasting to expand and develop broadcast services for the public. The Net TV Ambon and Indosiar Ambon develop the distribution of local content and various information on local wisdom in the Maluku region that can be watched widely throughout Indonesia and even globally.
Nahdlatul Ulama Da'wah Dynamics: Socio-Cultural Change and Disruption Siti Uswatun Khasanah
KOMUNIKA: Jurnal Dakwah dan Komunikasi Vol. 16 No. 2 (2022)
Publisher : Fakultas Dakwah UIN Saizu Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24090/komunika.v16i2.6810

Abstract

The dynamics of da'wah and social and cultural change/disruption, especially since the middle of the last century, have challenged major civic organizations such as Nahdlatul Ulama (NU). The Nahdlatul Ulama is often considered a conservative organization, unprogressive, and even often stigmatized, but this organization continues to fly its wings and capture the code of change. This study examines the dynamics of Nahdlatul Ulama's da'wah method, especially in the deal with changes and socio-cultural disruptions. This paper uses qualitative methods with a transdisciplinary approach. It consists of a sociological, historical, and cultural approach, mainly emphasizing integrating da'wah and communication science. The subjects of this study are the Chairmen at PBNU for the 2015-2020 period—data analysis in this study by data reduction, display, conclusion,  and verification. The results of this study expose: (1) The era of disruption has a tremendous impact on the da'wah method (2) Nahdlatul Ulama utilizes digital da'wah Media, such as social media (Twitter, Facebook,  Instagram, Youtube, and Google Plus), NU Online, 146 Chanel, Aswaja TV, Nutizen, Islamic.com, and Film. (3) Nahdlatul Ulama's da'wah materials contain: countering fundamentalism, radicalism, terrorism, and Wahabism by strengthening aswaja content, ukhuwah trilogy (ukhuwwah bashariyyah, ukhuwwah wathaniyyah, ukhuwwah Islamiyyah). (4) Nahdlatul Ulama continues to revive slametan, praise, tahlilan, dhikr after prayer, maulid nabi, berzanji, halal bi halal, sarong, skullcap, turban, blangkon, istighasah, recitation, pilgrimage, haul, and bahth al-masa'il.