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National Conference on Applied Business, Education & Technology (NCABET)

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Published by Universitas Bina Bangsa

ISSN : 28084594 EISSN : 28084616 DOI : https://doi.org/10.46306/ncabet

Core Subject : Economy, Humanities, Science, Education, Social, Engineering,

Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Physics Social Sciences Other

National Conference on Applied Business, Education & Technology (NCABET) is a proceeding series that aims to publish proceedings from conferences on the theories and methods in the fields of Business, Education and Technology research. All proceedings in this series are open access, i.e. the articles published in them are immediately and permanently free to read, download, copy & distribute. Each volume is published under the Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License. which defines the permitted 3rd-party reuse of its articles. The Authors presenting at the national conferences get the opportunity to showcase their work online and secure their intellectual property rights. The online publication of each proceeding is sponsored by the conference organizers and hence no additional publication fees are required. NCABET helps the Conference Organisers to increase the impact of their conference with Online Abstract Book and also full paper book and Indexed Publication of the abstracts. The Authors presenting at the international conferences get the opportunity to showcase their work online and secure their intellectual property rights. The NCABET vision is to publish scholarly empirical and theoretical research articles, which offer its authors and readers a combination of academic rigour and professional development. We cannot achieve our mission without the contribution of authors who write and produce articles of the highest quality. We are continuing to develop a community that is composed of professionals and experts with backgrounds in a variety of subject areas concentrating on business, education and Technology and from different parts of countries. The editor of NCABET is inviting excellent authors to submit their papers for our next publication schedule

Arjuna Subject : Umum - Umum

Articles 116 Documents

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PENGARUH PROMOSI DAN ORIENTASI PASAR TERHADAP KEPUASAN PELANGGAN DENGAN MEDIASI KUALITAS PELAYANAN PADA DEALER MOTOR HONDA PONTANG PERKASA KABUPATEN SERANG Siti Hartati; Listiawati Listiawati; Kenedi Kenedi
National Conference on Applied Business, Education, & Technology (NCABET) Vol. 2 No. 1 (2022): The 2nd National Conference on Applied Business, Education & Technology (NCABET
Publisher : Universitas Bina Bangsa

Customer satisfaction is the key for companies to win business competition to achieve this the role of promotion, market orientation and service quality becomes very important. The purpose of this study is to analyze the influence of promotion and market orientation on customer satisfaction by mediating service quality at Honda Pontang Perkasa motorcycle dealers, Serang Regency. This study used primary data from the results of the distribution of questionnaires to 160 respondents using accidental sampling or convenience sampling techniques. Method of analysis using the PLS-SEM approach. The results of the study show that promotion has a direct effect on service quality and customer satisfaction, market orientation does not affect service quality and customer satisfaction and service quality has a direct effect on customer satisfaction, in addition, there is a mediation effect between promotion on customer satisfaction through service quality and no mediation effect between market orientation and customer satisfaction through service quality

DAMPAK HEALTH CAPITAL TERHADAP PERTUMBUHAN EKONOMI: PEMBUKTIAN DARI NEGARA TERPILIH DI ASIA TENGGARA DENGAN PENDEKATAN MODEL AUTOREGRESSIVE DISTRIBUTED LAG (ARDL) Kenedi Kenedi; Irwan Sukmawan
National Conference on Applied Business, Education, & Technology (NCABET) Vol. 2 No. 1 (2022): The 2nd National Conference on Applied Business, Education & Technology (NCABET
Publisher : Universitas Bina Bangsa

The purpose of this study is to analyze the long-term impacts of health capital on economic growth in Southeast Asia from 2000 – 2021. This study employed the autoregressive distributed lag (ARDL) model to estimate the long-run and short-run nexus among the variables. Furthermore, FMOLS, DOLS and CCR were used for a more robust examination of the empirical findings. The results of this study show that health capital (proxy by health expenditure per capita) has a long-run relationship with economic growth (proxy by GDP per capita) and its impact on economic growth is positive and significant, this implies that an increase in the health expenditure per capita will increase GDP per capita. In addition, the error correction term (ECT) estimation result is negative and significant (-1,395) implying disequilibrium of short-term shocks in the previous year will experience a long-term balance adjustment in the current year with average speed of 139,5% per year

ANALISIS INFLASI DAN KURS TAHUNAN DALAM MELIHAT KONDISI RIIL EKSPOR KOPI INDONESIA DI 5 (LIMA) NEGARA UNI EROPA Leni Panca Mustika Sari; Ihwan Satria Lesmana; Risma Eka Desiyani
National Conference on Applied Business, Education, & Technology (NCABET) Vol. 2 No. 1 (2022): The 2nd National Conference on Applied Business, Education & Technology (NCABET
Publisher : Universitas Bina Bangsa

This research aimed to analyze annual inflation and exchange rates in view of the real condition of Indonesian coffee exports in 5 (five) European Union Countries (Belgium, France, Germany, Italy, and Netherlands) in 2016-2019. This research method with a qualitative approach and uses secondary data. The results of this study is, inflation condition in Indonesia and 5 (five) European Union Countries using the formula for calculating the consumer price index in 2016-2019 is Indonesia’s average annual inflation of 3,12% and the annual average inflation of 5 (five) European Union Countries at 1,5% and classified into the type of mild inflation.The condition of the annual axchange rate in export activities is a type of exchange rate pegged to the Dollar/USD and tends to fluctuate. Indonesia’s low inflation and rising exchange rate cuase the volume and value of exports to increase and when the highest exchange rate occurs, it causes a decrease in the volume and value of coffee exports in 5 (five) European Union Countries

PENGUATAN KARAKTERISTIK DAN KOMPETENSI KEWIRAUSAHAAN UNTUK MENINGKATKAN KINEERJA UMKM DI KABUPATEN SERANG M. Ilmi Syiraf; Syamsul Hidayat
National Conference on Applied Business, Education, & Technology (NCABET) Vol. 2 No. 1 (2022): The 2nd National Conference on Applied Business, Education & Technology (NCABET
Publisher : Universitas Bina Bangsa

Entrepreneurial characteristics and competencies are two important factors needed by entrepreneur Micro, Small and Medium Enterprises (SMEs) to face the environmental challenges in the dynamic world of business and achieve high business performance. This study aimed to examine the effect of the entrepreneurial characteristics and entrepreneurial competencieson SMEs performance. The study was conducted on SMEs in Serang. The research sample is 69 SMEs were determined through purposive sampling method. Data were collected through a survey with questionnaires. Data were analyzed using structural equation modeling with Partial Least Square (PLS) approach. The results showed that entrepreneurial characteristics have significant positive effect on entrepreneurial competencies, but entrepreneurial characteristics have not significant effect on the SMEs performance and entrepreneurial competencies have significant positive effect on the performance of SMEs. The results also indicate that entrepreneurial competence full mediation the relationship between entrepreneurial characteristics and SMEs performance.

THE POWER OF NETIZEN +62: KONTRUKSI KONFLIK FENOMENAL DI MEDIA SOSIAL Eka Susilawati; Rizqi Fitrianti; Noerma Kurnia Fajarwati
National Conference on Applied Business, Education, & Technology (NCABET) Vol. 2 No. 1 (2022): The 2nd National Conference on Applied Business, Education & Technology (NCABET
Publisher : Universitas Bina Bangsa

Unlimited information exchange in the modern era presents a new name for the media user audience, one of which is netizen +62. In Indonesia, the power of netizens +62 cannot be doubted, especially in constructing a growing social reality issue that is shared on social media. This study aims to describe the pros and cons of the existence of netizens +62 studied from the point of view of communication. The study used a qualitative approach with virtual ethnographic methods. This study concludes that netizen +62 has a significant role in influencing the flow of information and interactivity on social media. Netizens +62 in this case are no longer just objects of information exposure, but play an active role in controlling the flow of information that occurs, so that they have the power to build their 'own' construction related to phenomenal conflicts that are shared on social media

ANALISIS FAKTOR PENERAPAN E-COMMERCE SEBAGAI RINTISAN MINAT BERWIRAUSAHA : Studi Kasus Pada Mahasiswa Riset Pemasaran Universitas Buddhi Dharma Vandi Dwi Putra; Sonny Santosa; Rini Novianti
National Conference on Applied Business, Education, & Technology (NCABET) Vol. 2 No. 1 (2022): The 2nd National Conference on Applied Business, Education & Technology (NCABET
Publisher : Universitas Bina Bangsa

The pandemic period encourage the application of digitalization in the marketing field, the application of marketing culture is currently supported by e-commerce. On the other hand, students who should be in the potential group have been able to take advantage of this moment to develop creativity that results in innovation, at least as a first step as an effort to participate in and develop an interest in entrepreneurship. The purpose of this study is to analyze what factors are the pioneers of interest in entrepreneurship in marketing research students at the Faculty of Business, Buddhi Dharma University. As part of the “small research” activity, the researcher used a survey method and was included in the descriptive statistics group. The population taken was all students who took marketing courses in the odd year 2022/2023 which opened 40, thus the researchers took the entire population as a sample in this study. The analysis technique uses factor analysis. The results of this study indicate that personality and self-motivation factors are the dominant factors in the interest in entrepreneurship among students

MEDIASI SEBAGAI SALAH SATU ALTERNATIF PENYELESAIAN SENGKETA : STUDI KASUS PENGADILAN AGAMA DI YOGYAKARTA Nanang Andrianto; Syeh Assery; Suhartono Suhartono
National Conference on Applied Business, Education, & Technology (NCABET) Vol. 2 No. 1 (2022): The 2nd National Conference on Applied Business, Education & Technology (NCABET
Publisher : Universitas Bina Bangsa

This study aims to understand and evaluate mediation as one of the factors for the achievement of the performance assessment of religious courts. The research method uses a descriptive qualitative approach with the data collection of interview, observation and documentation. The informants in the study were 3 who played a role in the mediation process at the Wates Religious Court in Yogyakarta. Data were analyzed by reduction, display, and verification. The results of the study found that (1) the success of mediation has not been maximized because there are partially successful and some are unsuccessful (2) factors inhibiting the mediation process are competency and discipline of the mediator in fulfilling the schedule. (3) Efforts to increase the success of mediation, namely by increasing the competence of the mediator and improving the discipline of the mediator. The leadership of the Religious Courts also needs to carry out monitoring and evaluation of the competence and discipline of the mediator and evaluate the mediation on an ongoing basis

PENGARUH PROFITABILITAS, LEVERAGE, DAN PERTUMBUHAN PENJUALAN TERHADAP TAX AVOIDANCE PADA PERUSAHAAN MANUFAKTUR FARMASI YANG TERDAFTAR DI BEI Sinta Kurnia; Nani Rohaeni; Ade Samsinar
National Conference on Applied Business, Education, & Technology (NCABET) Vol. 2 No. 1 (2022): The 2nd National Conference on Applied Business, Education & Technology (NCABET
Publisher : Universitas Bina Bangsa

Tax Avoidane is an effort to reduce tax legally to reduce or even eliminate the tax burden. The purpose of this study was to determine the effect of profitability ratios, leverage, and sales growth on tax avoidance in pharmaceutical manufacturing companies listed on the Indonesia Stock Exchange (IDX) for the 2017-2021 period. This study uses a quantitative method with a descriptive statistical approach. The population in this study were 12 companies with a sample of 8 pharmaceutical manufacturing companies listed on the Indonesia Stock Exchange (IDX) for the 2017-2021 period. The sampling technique in this study used purposive sampling, with a research time of 5 years and 40 data were obtained. The results of this study show that partially the profitability variables proxied by ROA and leverage as proxied by DER have a significant effect on tax avoidance, and sales growth has a negative effect on tax avoidance, while profitability as proxied by ROE and leverage as proxied by DAR has no effect on tax. avoidance. However, simultaneously variable X1, X2, X3, X4 and X5 had significant effect on variable Y

PENGARUH UKURAN PERUSAHAAN, UMUR PERUSAHAAN DAN LEVERAGE TERHADAP MANAJEMEN LABA PADA PERUSAHAAN MANUFAKTUR SUB SEKTOR MAKANAN DAN MINUMAN YANG TERDAFTAR DI BURSA EFEK INDONESIA Sofi Nurul Fatonah; Nani Rohaeni; Ade Samsinar
National Conference on Applied Business, Education, & Technology (NCABET) Vol. 2 No. 1 (2022): The 2nd National Conference on Applied Business, Education & Technology (NCABET
Publisher : Universitas Bina Bangsa

This study aims to determine the effect of firm size, firm age and leverage on earnings management in food and beverage sub-sector manufacturing companies listed on the Indonesia Stock Exchange for the 2017-2021 period simultaneously and partially. The method used is a quantitative method that is intended for large data and in the form of numbers, including classical assumption test analysis and assumption test of data analysis with computer assistance through SPSS version 25 software. Based on the results of the t test (partial) the variables of firm size (X1) and earnings management (Y). The value of tcount > ttable (2,964 > 1,669) with a significance level of 0,004 (0,004 < 0,05). Company age (X2) and earnings management (Y) variables. The value of tcount < ttable (0.381 < 1.669). Leverage (X3) and earnings management (Y) variables. The value of tcount > ttable (2.509 > 1.669) with a significance level of 0.015 (0.015 < 0.05). Meanwhile, the results of the F test (simultaneous) of firm size (X1), firm age (X2) and leverage (X3) on earnings management (Y). The value of Fcount > Ftable (4.307 > 2.75) with a significance level of 0.008 (0.008 < 0.05). Based on the results of the study, firm size, firm age and leverage simultaneously have a significant effect on earnings management, partially firm size and leverage have a significant effect on earnings management, while firm age has no significant effect on earnings management

PENGARUH GAYA KEPEMIMPINAN PATERNALISTIS DAN LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN MELALUI KOMITMEN ORGANISASI SEBAGAI VARIABEL INTERVENING DI PT. PARKLAND WORLD INDONESIA 1-SERANG Billy Tejaarief; Nita Afrillia
National Conference on Applied Business, Education, & Technology (NCABET) Vol. 2 No. 1 (2022): The 2nd National Conference on Applied Business, Education & Technology (NCABET
Publisher : Universitas Bina Bangsa

The purpose of this study was to see the direct and indirect influence between the variables of paternalistic leadership style (X1), work environment (X2), organizational commitment ( Z ) on employee performance ( Y ). The research method used in this study is a survey method with a correlational quantitative approach, the data analysis technique used in this study uses parametric statistical data analysis techniques. The analytical tools used for hypothesis testing in this study include multiple regression analysis using SPSS version 26 which is then followed by path analysis. The number of samples in this study was 103 employees of PT. Parkland World Indonesia 1-Serang. The results of the study state that the Paternalistic Leadership Style (X1) has a direct and significant influence on organizational commitment ( Z ), the Work Environment (X2) has a direct and significant influence on organizational commitment ( Z ), Paternalistic Leadership Style (X1) and Work Environment (X2) have a direct and direct influence on organizational commitment ( Z ), Paternalistic Leadership Style Variable (X1) has a direct and significant influence on employee performance ( Y ), Work Environment (X2) has a direct and significant influence on organizational commitment ( Z ), organizational commitment ( Z ) has a direct and significant influence on Employee Performance ( Y ), Paternalistic Leadership Style (X1 ), Work Environment (X2), and Organizational Commitment ( Z ) have a joint and direct influence on Employee Performance ( Y ), Paternalistic Leadership Style Variable (X1) has Indirect influence on Employee Performance ( Y ) with Organizational Commitment ( Z ) as Intervening Variable and Work Environment Variable (X2) has an indirect effect on Employee Performance ( Y ) with Organizational Commitment ( Z ) as Intervening Variable

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Jaka Wijaya Kusuma

Contact Email jakawijayak@gmail.com

Phone +6285718831118

Journal Mail Official ncabet@conferences-binabangsa.org

Editorial Address Jl. Raya Serang – Jakarta KM.3 No.1B (Pakupatan) Kota Serang Provinsi Banten Telp. (0254) 220158; Fax. (0254) 220157

Location Kota serang, Banten INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Jaka Wijaya Kusuma

Contact Email
jakawijayak@gmail.com

Phone
+6285718831118

Journal Mail Official
ncabet@conferences-binabangsa.org

Editorial Address
Jl. Raya Serang – Jakarta KM.3 No.1B (Pakupatan) Kota Serang Provinsi Banten Telp. (0254) 220158; Fax. (0254) 220157

Location
Kota serang,

Banten

INDONESIA