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Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis
Published by Arka Institute
ISSN : 28305175     EISSN : 28306058     DOI : https://doi.org/10.55904/co-creation
Core Subject : Economy,
Economics, Econometrics & Finance
This journal covers various topics of economic and business activities, but is not limited to development topics and aspects of accounting and investment, including (but not limited to) the following topics: Economics, Monetary, Finance and Banking, Public Economics, Development Economics, Regional Economics, International Economics, Financial Accounting, Management Accounting, Public Sector Accounting, Sharia Accounting, Accounting Information Technology, Auditing, Capital Markets, Corporate Governance, Financial Management, Taxation , Management, Financial Management, Human Resource Management, Entrepreneurship, Taxation and Public Sector Accounting International Business, Accounting Information Systems, Financial Accounting Accounting, Management Behavior Accounting, Cooperatives and SMEs, Cooperatives and SMEs Accounting
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 159 Documents
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Pengaruh profitabilitas, ukuran perusahaan likuiditas dan leverage pada return saham Saragih, Rotua Devita; Wahyudi, Ichksanto
Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis Vol. 3 No. 1 (2024): Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis
Publisher : ARKA INSTITUTE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55904/cocreation.v3i1.697

Abstract

Tujuan penelitian ini untuk menganalisa bagaimana efek profitabilitas, ukuran perusahaan, likuiditas, leverage terhadap return saham. Dalam kajian ini, variabel bebas yaitu profitabilitas dengan indikator Return on Asset, ukuran perusahaan diproksikan dengan Sales Growth, likuiditas dengan Current Ratio, leverage diproksikan dengan Debt to Equity Ratio. Return saham digunakan sebagai variable terikat. Penelitian ini dilakukan pada perusahaan sektor otomotif dan komponen yang terdaftar di BEI tahun 2019 – 2021. Teknik penentuan sampel memakai nonprobability sampling yang disebut sebagai purposive sampling. Hasilnya, 12 perusahaan yang memenuhi kriteria. Pengujian yang dipilih untuk mengolah yaitu analisis regresi linier berganda yang didukung oleh aplikasi SPSS. Hasil studi menunjukkan profitabilitas, ukuran perusahaan, likuiditas mempunyai dampak positif pada return saham, sementara leverage memiliki pengaruh negatif pada return saham.
Sistem manajemen keamanan informasi dengan standar ISO/IEC 27001 dan ISO/ICE 27002 pada PT Jasa Marga Soesanto, Edy; Kurniasih, Fadila; Mutiara, Putri; Afifi, Salsabila Taqwaning
Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis Vol. 1 No. 4 (2023): Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis
Publisher : ARKA INSTITUTE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55904/cocreation.v1i4.700

Abstract

This study aims to analyze the security management system with ISO/IEC 27001 and 27002 standards at PT Jasa Marga. This study uses a literature search study method with an ISMS approach. Information security management system (ISMS) means a form of process organization based on a business risk approach for planning (Plan), implementation and operation (Execute), monitoring and inspection (Check), and maintenance and improvement or development (Act) of security gossip, ISO/IEC 27000, 27001 and 27002 companies are accepted and adapted using standards. Based on the results of the study, companies that use the ISO/IEC 27001 standard receive ISMS/SMKI professional benefits from third parties who have assessed the security and available evidence. PT Jasa Marga (Persero) Tbk as the first and largest toll road operator in Indonesia continues to improve services for road users, especially in the field of information and technology that continues to increase and develop. It can be concluded that the information security management system at PT. Jasa Marga has complied with the established standards.
Meningkatkan keputusan pembelian di Kopi Kenangan SPBU Pertamina (Sawangan Baru Depok) melalui sosial media co-creation Aurellia, Reire; Silitonga, Parlagutan
Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis Vol. 2 No. 1 (2023): Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis
Publisher : ARKA INSTITUTE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55904/cocreation.v2i1.706

Abstract

One of the business opportunities engaged in Food and Beverage that is much loved by all people is coffee. Franchise business in Coffee drink has been largely practiced in Indonesia. One of the famous franchisors is Kopi Kenangan. Coffee has become the beverage of choice for many people to start the day or accompany daily activities. This research aims to improve purchasing decisions with product quality and price perception through the role of social media mediation co-creation in Kopi Kenangan. The study population is coffee buyers during January 2023. The sample technique used to determine 150 respondents by Accidental Sampling. Existing respondent data were obtained from the collection of questionnaires. The analysis used is using PLS-SEM using Smart-PLS 3.0 software. The results showed almost all good and there was a significant influence between each variable, only for product quality variables on purchasing decisions alone there was no significant influence. It can be concluded that the relationship between product quality and purchasing decisions is not strong enough so that there is no positive and significant influence.
The influence of entrepreneurship courses on entrepreneurial interest in PGSD students in the globalization era Andini, Tri Ayu; Zamhari, Ahmad; Rahmawati, Rahmawati; Maulidina, Luthfiyah; Tasia, Tasia
Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis Vol. 2 No. 1 (2023): Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis
Publisher : ARKA INSTITUTE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55904/cocreation.v2i1.769

Abstract

The problem of unemployment is one of the critical problems in Indonesia that is still difficult to overcome, because of the continuous increase in population, not balanced with the increase in employment. Companies are increasingly selective in accepting new employees, but the interest of Indonesia's young generation in entrepreneurship is currently relatively low. In this condition, the world of education has the responsibility to increase the interest in entrepreneurship of the younger generation. This study aims to determine the influence of entrepreneurship courses on the entrepreneurial interest of PGSD students. The research method used is qualitative descriptive. With data collection techniques using questionnaires and interviews on subjects, namely PGSD students of PGRI Palembang University semester 4 as many as 10 people were taken randomly. The results of this study show that there is an influence of entrepreneurship on the entrepreneurial interest of PGSD students in this era of globalization. So, it can be concluded that entrepreneurship courses can increase entrepreneurial interest among PGSD students of PGRI University.
Pengaruh promosi dan persepsi harga terhadap keputusan pembelian wafer Tango di Tara Minimarket Surabaya Munir, Mishbahul; Aminah, Siti
Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis Vol. 2 No. 1 (2023): Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis
Publisher : ARKA INSTITUTE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55904/cocreation.v2i1.790

Abstract

This study aims to see the influence of promotion and price perception as factors in purchasing decisions on Tango wafers at Tara Surabaya Minimarket. The approach used in this study uses a quantitative approach. The population in this study were consumers who had consumed Tango wafers. The sampling method used was the purposive sampling technique with a sample size of 45 respondents. The data used were primary data and secondary data. The data obtained were analyzed using the Partial Least Square (PLS) Technique. Based on the results of the study, it can be seen that promotion and price perception have a positive effect on purchasing decisions on Tango wafers at Tara Surabaya Minimarket. The results of this study indicate that promotion and price perception have a positive effect on purchasing decisions. So it can be concluded that the better the level of promotion, the higher the level of purchasing decisions, the lower the level of promotion, the lower the level of purchasing decisions.
Pengaruh financial literacy, childhood experience, financial behaviour terhadap financial satisfaction pada pengguna shoppepay Rahmawan, Hafidz Okky; Purwanto, Eko
Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis Vol. 2 No. 1 (2023): Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis
Publisher : ARKA INSTITUTE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55904/cocreation.v2i1.791

Abstract

This study aims to analyze the effect of financial literacy, childhood experience and financial behavior on financial satisfaction among Shopeepay users among students of the Faculty of Economics and Business UPN Veterans East Java. This type of research is descriptive quantitative with explanatory research design. The research population is students of the Faculty of Economics and Business UPN Veterans East Java for the 2022/2023 academic year who have the criteria of having made transactions and kept their money in the Shopeepay service. The number of samples in this study were 98 people. The sample was taken using the Solvin technique. The instrument used was a Likert scale questionnaire. The analysis tool uses Partial Least Square (PLS). The results of the study show that Financial Behavior has no role in financial satisfaction for shopeepay users. However, Financial Literacy and Childhood Experience have a role in financial satisfaction for shopeepay users.  It can be concluded that financial literacy and childhood experience can increase financial satisfaction in ShopeePay users.
Creative business in the mindset of PGSD University PGRI Palembang students towards an interest in entrepreneurship Zamhari, Ahmad; Uswatun Hasanah, Ummy; Moutia Asmini , Rahma; Safinatunnaja, Safinatunnaja; Fashohati Rozanah , Wafiq
Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis Vol. 3 No. 1 (2024): Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis
Publisher : ARKA INSTITUTE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55904/cocreation.v3i1.793

Abstract

In order to fulfill the desire for entrepreneurship in tertiary institutions, a mindset is needed for PGSD students, so that students can have knowledge and skills. The mindset and entrepreneurial spirit of students can ultimately foster student entrepreneurial interest. The formulation of the problem is how students think in creative endeavors. The aim is to find out the mindset of PGSD students at PGRI Palembang University towards their interest in creative endeavors. The research method used is descriptive qualitative. With data collection techniques using a questionnaire via Google Form to second semester PGSD students. The results of this study indicate that entrepreneurship education, entrepreneurial mindset, and creativity have a positive and significant effect on students' creative business mindset in entrepreneurial intentions in PGSD University PGRI Palembang students.
Implementation of entrepreneurship education in increasing student entrepreneurship skills Denti Anggiran, Nafisha; Zamhari, Ahmad; Aprilia, Tiara; Firliana, Dini; Ambar, Ambar
Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis Vol. 2 No. 1 (2023): Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis
Publisher : ARKA INSTITUTE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55904/cocreation.v2i1.794

Abstract

Entrepreneurship education is interpreted as a science that is studied by students in higher education institutions that involve students to develop their skills and potential by thinking creatively, being innovative and taking risks. In order to fulfill the desire for entrepreneurship, skills are needed for students so that they can optimal in entrepreneurship. How is the application of entrepreneurship education in improving student entrepreneurship skills. This study aims to determine the application of entrepreneurship education in improving student entrepreneurship information. The research method used is descriptive qualitative with data collection techniques using questionnaires or questionnaires to respondents via the Google form to 20 students. The results of this study indicate that 86.88 percent of students have the same perception that the application of entrepreneurship education can improve student entrepreneurship skills. It can be concluded that the application of entrepreneurship education can improve student entrepreneurship skills.
Risk management against the mindset of PGSD students in entrepreneurship Maharani Putri, Dian; Zamhari, Ahmad; Afriza, Agnes; Maharani, Ira; Afriyansya, Nando
Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis Vol. 3 No. 1 (2024): Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis
Publisher : ARKA INSTITUTE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55904/cocreation.v3i1.795

Abstract

This study aims to find out how Risk Management Against the Mindset of PGSD Students in Entrepreneurship. Using the Quantitative Approach Method by calculating student data about the risks to the mindset of every PGSD student at PGRI Palembang University. The sample used was 40 first grade PGSD students. By conducting surveys, distributing questionnaires and determining the scale of the entrepreneurial mindset then analyzing data for each PGSD student in entrepreneurship. The results of this study are to prove that the risk mindset of PGSD students in entrepreneurship can develop the businesses they develop through their mindset, and by taking the questionnaire researchers can find out how much risk management mindset they face.
Strategi pemasaran dalam membangun brand awareness produk Camille Beauty melalui platform Tiktok Permana, Erwin; Ahyani , Syafira; Ramadhanti , Diah; Ananda , Diva
Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis Vol. 2 No. 2 (2023): Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis
Publisher : ARKA INSTITUTE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55904/cocreation.v2i2.803

Abstract

The cosmetic industry in Indonesia has grown very rapidly from year to year with various brands, both imported and local. One local brand that is growing rapidly is Camille Beauty. One of the factors that has boosted the popularity of Camille Beauty products is the marketing carried out using the tiktok platform. This study aims to analyze marketing strategies in building brand awareness for Camille Beauty products through the TikTok platform. This study uses a qualitative approach. The research data uses secondary data. The data was obtained from searches on various official and popular sites as well as various scientific publications. Data is presented by using descriptive data analysis techniques. The results of the study show that there are several marketing strategies in building brand awareness for Camille Beauty products through the TikTok platform, namely first, Camille Beauty creates creative and interesting content; second, implementing the use of hashtags that are relevant to their products and the beauty industry in general; third, using the live feature on TikTok which really helps Camille Beauty in promoting its products directly through online networks; Fourth, give discounts. It can be concluded that Camille Beauty has implemented its marketing strategy appropriately and in accordance with its targets.

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