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Elsje Pauline Manginsela
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Jurusan Sosial Ekonomi, Fakultas Pertanian Universitas Sam Ratulangi Jl. Kampus Unsrat Kleak, Manado 95115 Sulawesi Utara, Indonesia
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INDONESIA
AGRI-SOSIOEKONOMI
Published by Universitas Sam Ratulangi
ISSN : 19074298     EISSN : 2685063X     DOI : https://doi.org/10.35791
Core Subject : Economy, Agriculture, Social,
Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Social Sciences
Focus and Scope The aims of this transdisciplnary journal is to provide a venue for academicians, researchers and practitioners for publishing the original research articles or review articles. The scope of the articles published in this journal deal with a broad range of topics, including: Agriculture (Plant Cultivation, Plantation, Forestry, Animal Husbandry, Fisheries), Social Economy
Arjuna Subject : Ilmu Pertanian dan Biologi (Semua) - Ilmu Pertanian dan Biologi (Lain-Lain)
Articles 1,054 Documents
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Strategi Pengembangan Usahatani Kakao Di Desa Mayakeli Kecamatan Pamona Puselemba Kabupaten Poso Provinsi Sulawesi Tengah Nde'oha, Aldy Novainus; Pangemanan, Paulus Adrian; Montolalu, Maya Hendrietta
AGRI-SOSIOEKONOMI Vol. 20 No. 1 (2024): Agri-Sosioekonomi
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrsosek.v20i1.52763

Abstract

This research aims to identify internal and external factors in the development of cocoa farming and formulate appropriate strategies for developing cocoa plants in Mayakeli Village, Pamona Puselemba District, Poso Regency, Central Sulawesi Province. This research was carried out in Mayakeli Village, Pamona Puselemba District, Poso Regency, Central Sulawesi from June to August 2023. The method used in sampling was purposive sampling with the consideration that this area is one of the cocoa producing areas in Pamona Puselemba District. The data obtained from the interviews and questionnaires were then analyzed using SWOT analysis. The results of the research show that cocoa development in Mayakeli Village, Pamona Puselemba District, Poso Regency, Central Sulawesi is at the point (0.98 : 1.74) which is located in the Growth I quadrant.    
Optimalisasi Produksi “Jakulawak” Dan “Jahe Merah” Di Desa Sinsingon Barat Kecamatan Passi Timur Kabupaten Bolaang Mongondow Pantow, Hendrik Josua; Loho, Agnes Estephina; Rengkung, Leonardus Ricky
AGRI-SOSIOEKONOMI Vol. 20 No. 1 (2024): Agri-Sosioekonomi
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrsosek.v20i1.52829

Abstract

This research aims to determine the optimal production amount of instant herbal drink products "Jakulawak" and "Red Ginger". This research was conducted in Sinsingon Village, East Passi District, Bolaang Mongondow Regency, and carried out during June 2023. The data used in this research is primary data which is how the product is made, production quantity, price of production raw materials, product selling price, number of workers, availability of raw materials used, labor hours and tools, availability of labor and working time for tools to be used by interviewing the owners of the herbal drink business "Jakulawak" and "Red Ginger". The secondary data used in this research was taken from google scholar, which is previous research and literature reviews related to the research topic, namely production optimization. The research results show the optimal combination of two types of products based on the availability of existing resources, namely X1 (Jakulawak) with a value of 14 and X2 (red ginger) with a value of 0 with the Z value (maximum profit) obtained being IDR 329,347.
Pengunaan Trichoderma sp Pada Poliembrioni Benih Jeruk Siam Madu (Citrus nobillis L) Habel, Milka Alvionita; Wanget, Sesilia A.; Sumayku, Betrje R.A.
AGRI-SOSIOEKONOMI Vol. 20 No. 1 (2024): Agri-Sosioekonomi
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrsosek.v20i1.53823

Abstract

This study aims to determine the effect of using Trichoderma sp on polyembryony of honey Siamese orange seeds. This research was conducted at the Plant and Environment Laboratory, Sub-Laboratory of Genetics and Plant Breeding, Faculty of Agriculture, Sam Ratulangi University, Manado. The design of this study used a completely randomized design (CRD) with 2 factors, namely the concentration of trichoderma sp. T1 (109), T2 (108), T3 (107) and immersion time, W1 (24 hours), W2 (16 hours), W3 (8 hours). The variables observed were: Germination Power (Viability), Polyembryony, Root Weight. The results of the research showed that Trichoderma sp at a dose of 108 and a soaking time of 8 hours obtained the highest germination of Siam Honey orange seeds. From the results of the polyembryony research on honey Siamese orange seeds using Trichoderma sp, 40% polyembryony was obtained, whereas polyembryonic growth on honey Siamese orange seeds without Trichoderma sp obtained 16,6% polyembryony.
Bauran Pemasaran Kacang Shanghai Jessivar Di Kelurahan Talikuran Barat Kecamatan Kawangkoan Utara Kabupaten Minahasa Pioh, Geby Karla; Jocom, Sherly Gladys; Laoh, Olly Esry Harryani
AGRI-SOSIOEKONOMI Vol. 20 No. 1 (2024): Agri-Sosioekonomi
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrsosek.v20i1.54024

Abstract

This study aims to describe the marketing mix of Jessivar shanghai beans in Talikuran Barat Village, Kawangkoan Utara District, Minahasa Regency. This research was conducted from May to July 2023. The selection of respondents was done intentionally. The data used are primary data and secondary data. Primary data was obtained from respondents through direct interviews using a prepared questionnaire. Secondary data was obtained from other information data related to the research. The sampling method used purposive sampling, and the samples taken were 1 Jessivar shanghai bean business owner as a producer and 17 kiosk owners in the Kawangkoan area as consumers who bought shanghai beans at the Jessivar shanghai bean business. The results showed that the Jessivar shanghai bean marketing mix has a good assessment by consumers as seen from the total overall score of 540 with an interpretation of 88.23 percent being in an agreed assessment based on aspects of product, price, place, promotion, and there are several variables that must be considered and improved such as the use of promotional media and business locations that are easily accessible to consumers.
Faktor-Faktor Yang Mempengaruhi Loyalitas Pelanggan Di Kopi Kenangan Bahu Kota Manado Pangerapan, Angel Sharen; Kaunang, Rine; Waney, Nordy Fritsgerald Lucky
AGRI-SOSIOEKONOMI Vol. 20 No. 1 (2024): Agri-Sosioekonomi
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrsosek.v20i1.54166

Abstract

This research aims to analyze the factors influencing customer loyalty at Kopi Kenangan Bahu Kota Manado. The study was conducted from May to June 2023, and respondent selection was done randomly. Both primary and secondary data were utilized in the research. Primary data were collected through interviews based on questionnaires from 58 consumers at Kopi Kenangan Bahu Kota Manado. Secondary data were obtained from Kopi Kenangan Bahu and through relevant journal articles and theses related to the research topic, which is Factors Affecting Customer Loyalty. The research findings indicate that the quality of products and services at Kopi Kenangan Bahu does not significantly affect customer loyalty. On the other hand, promotions through social media, such as discount offers and loyalty programs, play a significant role in building and maintaining customer loyalty. The analysis results reveal that promotions have the highest coefficient value, indicating that this promotional strategy is a key factor that Kopi Kenangan Bahu should pay attention to in order to maintain a positive relationship with customers.
Analisis Pendapatan Usahatani Cabai Rawit Di Desa Bongo Empat Kecamatan Paguyaman Kabupaten Boalemo Boki, Hardik Alvo; Pangemanan, Paulus Adrian; Rori, Yolanda Pinky Ivanna
AGRI-SOSIOEKONOMI Vol. 19 No. 3 (2023): Agri-Sosioekonomi
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrsosek.v19i3.54314

Abstract

This study aims to analyze the income of cayenne pepper farmers in Bongo Empat Village, Paguyaman District, Bolemo Regency. This research was conducted from June to December 2022. This research used 2 types of data, namely primary and secondary data. Sampling using purposive sampling method (intentionally). The population of cayenne pepper farmers in Bongo Empat Village is 67 farmers. The samples used were 20 chili farmers who were harvesting during the research. The data analysis method used in this research is descriptive analysis. The results of this study indicate that the net income of cayenne pepper farmers in Bongo Village, Paguyuman District, Boalemo Regency can be IDR62.361.311 per hectare.
Tingkat Kepuasan Konsumen Pada Kairos Cafe Di Desa Rasi Kecamatan Ratahan Kabupaten Minahasa Tenggara Pontororing, Juwita Petricia; Manginsela, Elsje Pauline; Benu, Noortje Marselianie
AGRI-SOSIOEKONOMI Vol. 19 No. 3 (2023): Agri-Sosioekonomi
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrsosek.v19i3.54315

Abstract

This research aims to determine the level of consumer satisfaction with products, prices, places, promotions and services. The research was carried out from May to July 2023. The data collection method used was primary and secondary data. Respondents in this study consisted of 42 people who were selected using accidental sampling techniques. Data was measured using a Likert scale, then analyzed using the Consumer Satisfaction Index. The research results show that Kairos Cafe's consumer satisfaction level is classified as very satisfied with a consumer satisfaction index of 86.00%. More specifically for each aspect, the level of satisfaction with the product is 86.50%, price is 86.66%, place is 87.14%, promotion is 84.76%, and service is 85.07% which are classified as very satisfied.
Pemanfaatan Lahan Pekarangan Di Kelurahan Kleak Kecamatan Malalayang Kota Manado Tamboto, Christiani C. Putri; Manginsela , Elsje Pauline; Maweikere, Audrey J. Maria
AGRI-SOSIOEKONOMI Vol. 19 No. 3 (2023): Agri-Sosioekonomi
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to determine and describe the use of yard land in terms of aspects of living dispensaries, beauty, living kitchens, social and economic in Kleak Village. The study will be conducted from June to July 2023. The determination of the sample in this study was by purposive method. The data used are primary data and secondary data. Primary data were collected through observation and interviews using questionnaires to families who owned yard land in their homes. The total number of respondents was 7 people. Secondary data was obtained from the Malalayang sub-district office related to the demographics of the Kleak sub-district area. Secondary data is also obtained from the internet through google scholar in the form of publications, journal articles and theses related to the topic of Yard Land Use in Kleak Village, Malalayang District, Manado City. The results showed that the use of the yard as a living dispensary to reduce the consumption of chemical drugs by using spices planted in the yard while for ornamental plants as decoration to add beauty to the yard of the house (not traded plants) just to fill free time and hobbies. Planting plants as a living kitchen to increase the need for kitchen spices for cooking purposes and reduce the cost of spending on kitchen materials, by planting plants in the yard of the house is used as part of social interaction in the surrounding environment and yard land can also produce plants that have economic value. *eprm*
Karakteristik Pedagang Buah Di Pasar Bersehati Manado Sumampouw, Mario; Manginsela, Elsje Pauline; Talumingan, Celcius
AGRI-SOSIOEKONOMI Vol. 19 No. 3 (2023): Agri-Sosioekonomi
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research aims to analyze the characteristics of traders in Bersehati Market, Manado City. The research was conducted for three months from October to December 2022 from preparation to preparation of research reports. The research place is Bersehati Market, Manado City. The data collection method used in this research is primary data obtained from the research field, namely to fruit traders in Bersehati Market, Manado City by direct interview to traders using a list of questions (questionnaire). Secondary data obtained from the market office, literature and journals related to the research. The research sampling method used purposive sampling technique to fruit traders in Bersehati Market, Manado City which was taken as many as 15 respondents. The data analysis method used in the study used qualitative analysis. The results showed that the characteristics of fruit traders in Pasar Bersehati Manado City included traders aged between 21 years and 60 years, the gender of fruit traders was dominated by female traders, the last education of fruit traders was elementary school (SD) to senior high school (SMA) and equivalent, the number of dependents owned by traders was 1 to 5 family members, the capital of fruit traders varied from Rp1,000,000 to more than Rp3,000,000. The working hours of fruit traders vary from 10 working hours to 16 working hours, and the trading experience of fruit traders ranges from 1 year of work experience to the longest 30 years of work experience.
Analisis Keuntungan UMKM Teh Stevia Sweetson Di Desa Kolongan Atas II Kecamatan Sonder Kabupaten Minahasa Horopu, Leodegario Alan; Manginsela, Elsje Pauline; Tarore, Melissa Lady Gisela
AGRI-SOSIOEKONOMI Vol. 19 No. 3 (2023): Agri-Sosioekonomi
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to analyze the profitability of Stevia sweetson tea MSMEs. This research was conducted from June to July 2023. Respondent selection was carried out using the survey method. The data used were primary data and secondary data. Primary data was collected through interviews with Stevia sweetson tea MSME business actors and the UNSRAT Student Creativity Program team. Secondary data were obtained from the Hukum Tua and the Sonder District Office, Minahasa Regency. Secondary data was also obtained from the internet through google scholar in the form of books, journal articles and theses related to the topic of this research, namely the profit analysis of Stevia sweetson tea MSMEs. The results showed that the profit obtained by Stevia swetetson tea MSMEs within three months on a land area of seventy square meters (70 m2) was IDR 3,786,339 with a total production of 15.1 kg of dried Stevia and fixed costs of IDR 34,343 total variable costs of IDR 2,219,318 and revenue of IDR 6,040,000. The calculation of the R / C ratio obtained is 2.7, this shows that every 1 rupiah spent is obtained 2.7 revenue. It is stated that it is greater than one (R / C> 1), which means that the Stevia sweetson tea MSMEs in Kolongan Atas II Village, Sonder District are economically profitable.*eprm*

Page 88 of 106 | Total Record : 1054

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