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Aghnia Nadhira Aliya Putri
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International Journal of Entrepreneurship and Sustainability Studies
Published by Research Synergy Foundation
ISSN : 28071778     EISSN : 28071778     DOI : 10.31098/ijeass.v1i1
Core Subject : Science, Social,
Decision Sciences, Operations Research & Management Environmental Science Social Sciences
International Journal of Entrepreneurship and Sustainability Studies (IJEASS) focus to publish research papers in the fields of Business, Accounting, Economics and Banking, Entrepreneurship, Finance, Marketing, Supply Chain and Logistics, Tourism, Hospitality, Islamic Economics and Banking, Islamic Accounting, Tax, E-Commerce, Consumer Behavior, Human Resource, Economic Development, Islamic Stock Market, Organizational Behavior, Operations Research, Urban and Rural Development, Natural Resource Management, Small Medium Enterprises and Cooperatives, Microfinance, Sustainability Development, Leadership, Accounting Information System, Management Information System, Risk Management, Business Ethics, Contemporary Issues in Digital Accounting and Management, Knowledge Management, Monetary Economics, Regional Economics, Innovative and Creative Industry, Financial Literacy, Auditing, Financial Accounting, Management Accounting, Public Accounting, Green Accounting.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 74 Documents
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The Effect of Eco-Friendly Packaging on Purchase Intention with Consumer Perception as an Intervening Variable Esvandiari, Megia; Susan, Marcellia; Mulyaningsih, Hendrati Dwi; Muhardi; Oktini, Dede R; Nurhayati, Nunung
International Journal of Entrepreneurship and Sustainability Studies Vol. 3 No. 2 (2023): December 2023
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31098/ijeass.v3i2.1818

Abstract

The increasing use of plastic water bottles has exacerbated the global plastic waste crisis. Eco-friendly packaging is the concept of reducing and recycling plastic packaging waste. AQUA carried out this concept with Danone, who launched the AQUA Life product. This study aimed to determine the direct and indirect effects of eco-friendly packaging on the purchase intention of AQUA Life products through consumer perception and to analyze descriptively how eco-friendly packaging, consumer perception, and purchase intention of AQUA Life products. The analysis technique in this study uses Path Analysis to determine the role of consumer perception in mediating eco-friendly packaging on the purchase intention of AQUA Life products. The results showed that descriptive analysis for eco-friendly packaging, consumer perception, and purchase intention for AQUA Life products received good responses. \]And it was found that the magnitude of the indirect effect of eco-friendly packaging on purchase intention was more significant than the direct effect. This means that consumer perception as an intervening variable significantly influences eco-friendly packaging on purchase intention. The research results are expected to help the company add other features, such as the reuse idea for consumers, and reconsider product selling prices. To directly increase purchase intention, the company should pay attention to factors that influence consumer purchasing intentions, such as increasing the popularity of products.
Developing New Marketing Strategy to Enhance Customer Loyalty at the Boarding House in Palembang City, South Sumatra Alfandi, Muhammad Rifky; Siallagan, Manahan Parlindungan Saragih; Rahayu, Wulan Asti
International Journal of Entrepreneurship and Sustainability Studies Vol. 3 No. 2 (2023): December 2023
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31098/ijeass.v3i2.1821

Abstract

The hospitality business is one of the world’s largest and fastest-growing industries, with many sub-sectors, such as hotels, restaurants, and resorts. However, some boarding houses in Palembang City, South Sumatra, are experiencing a shortage of monthly room occupants, particularly between August and December 2022. The objective of this study is to investigate whether it is brand image, customer satisfaction, or customer relationship management (CRM) that influences customer satisfaction and customer loyalty towards boarding house residents in Palembang City, South Sumatra, to control and increase the monthly room occupants, especially from August until December 2022. Hopefully, this issue will never happen again. The study uses quantitative methodology research to utilize a structural equation modeling approach using Partial Least Square. The study included 128 respondents undertaking activities in Palembang, South Sumatra, and staying in a boarding house. According to the findings of this study, brand image has a negative association with customer satisfaction, but service quality and customer relationship management (CRM) have a positive association with customer satisfaction. Furthermore, it was shown that customer satisfaction has a favorable association with customer loyalty. Consequently, if they wish to encourage customer satisfaction and customer loyalty to the boarding house, they must improve service quality and customer relationship management (CRM).
Sustainable Performance Model and Strategy: A Conceptual Framework Arifin, Firmansyah; Wiryono, Sudarso Kaderi; Damayanti, Sylviana Maya; Yudoko, Gatot
International Journal of Entrepreneurship and Sustainability Studies Vol. 3 No. 2 (2023): December 2023
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31098/ijeass.v3i2.1904

Abstract

This study is driven by the conditions of the energy sector, particularly the "oil field service industry" which serves as the main pillar of this sector. The significant oil price drop and the need for cost-cutting among oil and gas producers shows the vulnerabilities in this sector, necessitating improvement. Generally, industries that support key commodities must exhibit strong operational performance that intricately intertwines with the corporate strategy, mitigating potential obstacles, challenges, and business risks in order to achieve sustainable performance. Thus, this research aims to investigate how to develop a sustainable performance model for the industry in helping the industries the current and future business challenges. A systematic literature review was undertaken, encompassing prior studies on sustainable business, performance, and risk management strategies. This study investigates the dynamic interaction between three primary constructs: (1) context-business sustainability, (2) content-performance management, and (3) process-strategy formulation. Finally, gaps in the existing literature were identified and several future research directions were proposed.
Addressing The Importance of Financed Emissions to The Indonesian Financial Sector Rizky, Muhammad; Firmansyah, Amrie
International Journal of Entrepreneurship and Sustainability Studies Vol. 4 No. 1 (2024): July Volume
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31098/ijeass.v4i1.1953

Abstract

Business trends, including the disclosure of financed emissions, drive more precise sustainability reporting. Financed emissions are greenhouse gas emissions from activities or projects sponsored by financial institutions, such as banks, insurance firms, pension funds, and other financial institutions. This concept emerges from an examination of the function of a financial service institution in distributing capital to companies that emit emissions or have a high carbon footprint. This study aims to examine the phenomenon of financed emissions and formulate policy recommendations to disclose financed emissions in Indonesia. Employing a systematic literature review approach, this study discovered various emission accounting standards, including the GHG Protocol, PCAF, and new standards developed by the ISSB and TCFD. The issuance of green bond instruments, sustainable loans, and the formation of carbon exchanges all contribute to Indonesia’s emission accounting reporting regime. Policy recommendations include the development of environmentally sound KYC policies for financial services institutions, the synchronization of business classification according to the Green Taxonomy or KUBL, and proposals for investment emission intensity taxation in Indonesia. However, hurdles to financed emission disclosure include data quality, complexity of the finance transaction structure's complexity, the technology's equivalency, and incomplete standard setting.
Potential Benefits of Crowd-Collaborative Farming in Sustaining Small Scale Dairy Farming Business Performance Penwell, Mokoena Oratilwe; Sam, Ntuli Thembelihle; Tshepo, Ramarumo; Matshonisa, Seeletse Solly
International Journal of Entrepreneurship and Sustainability Studies Vol. 3 No. 2 (2023): December 2023
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31098/ijeass.v3i2.1972

Abstract

The importance of small scale agricultural sustainability is gradually declining in low and middle income economies due to the assortment of changes in agriculture and the environment. Moreover, the high withdrawal of small scale farmers from the market disrupts the direct relationships between producers and consumers, and also puts at risk food security, primarily on the local and regional scale. This paper focuses on optimizing farming activities of the small scale dairy farmers (SSDFs) through crowdsourcing and synergy (CSS) platforms. The methodology for this paper is anchored on the construction of resolve using logic and rationality. This paper points that agricultural outputs are more valuable when delivered by teams because of positive synergies. Moreover, agricultural activities could be optimized through collaborative farming and community supported agriculture as CSS platforms known as crowd-collaborative farming (CCF). CCF could effect increased benefits due to suitability of the crafted member composition, yielding improved local market performance in many settings. Moreover, research on CCF as a tool to develop efficient mechanisms for revenue distribution among the collaborators is necessary. The study further recommends that SSDFs should be trained towards CCF to enhance their production output, especially those experiencing high failures and less returns due to debt erosion. SSDFs they should keep in sync with the consumers.
Quality Control Management Practices in a Semiconductor Company in Laguna, Philippines and its Impact on Customer Satisfaction Rivera, Racquel G; Briones, Jesus; Baldovino, Flormando P
International Journal of Entrepreneurship and Sustainability Studies Vol. 3 No. 2 (2023): December 2023
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31098/ijeass.v3i2.1976

Abstract

Quality control management practices (QCMP) are a driving force in augmenting organizational quality performance. This study determined the QCMP of a semiconductor company in Laguna, Philippines and assessed its perceived impact on customer satisfaction. A researcher-made survey instrument was validated and pilot-tested, establishing a Cronbach Alpha of 0.892. The surveyed respondents are 150 employees of the subject-semiconductor company who consented to participate in the study. The collected data were analyzed utilizing frequency, percentage, weighted mean, and ANOVA. The study found that employees were aware of the implementation of company-wide QCMP, and they likewise perceived that the quality system was appropriately set in place. The study proved that the company's dedication to continuous improvement and employee engagement leading to customer satisfaction is evident. Moreover, the study also proved that profile indicators employed in the study are not varying factors for the company's QCMP implementation. To continue reaping the highest implementation, it is recommended that the company sustain the commitment to maintain its QCMP through continuous training, employee feedback, exploring opportunities, better customer relations, and enhancing cross-functional processes. 
Employability Skills Requirements in the Professional Services Sector: An In-depth Analysis of Graduates Aguenza, Benjamin B.; Ingles, Cathlene D.
International Journal of Entrepreneurship and Sustainability Studies Vol. 4 No. 1 (2024): July Volume
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31098/ijeass.v4i1.1989

Abstract

In today’s competitive job market, the gap between academic preparation and industry expectations has become increasingly evident, highlighting the urgency of identifying the key employability skills required by graduates.  This study evaluates the essential employability skills of graduates in the professional services sector. Using a descriptive research design, a questionnaire was administered to 282 respondents in the Philippines.  The sample size was determined using Slovin's formula and a stratified random sampling technique. Data analysis involved frequency percentage distribution, weighted mean, and analysis of variance (ANOVA).  Findings reveal a significant proportion of respondents as team leaders, holding bachelor’s degrees, and working in professional services firms with more than 151 employees. Effective communication skills emerged as the foremost requirement, complemented by leadership skills that foster enthusiasm and commitment within organizations.  Notably, disparities in employability skills were found when respondents were categorized based on organizations’ sizes. Concurrently, respondents reported challenges in articulating well-defined career objectives and demonstrating adaptability.  These findings underscore the imperative for higher institutions to emphasize curricula that enhance graduates’ employability skills, particularly in communication, leadership, critical thinking, and problem-solving. Universities should tailor their academic programs to strengthen these crucial skills, benefiting both graduates and the professional services industry.  Furthermore, continuous professional development and industry-academic partnerships are recommended to keep curricula aligned with evolving industry needs, ensuring that graduates are well-equipped for the dynamic job market.
Resource-Based View Theory to Achieve a Sustainable Competitive Advantage of the Firm: Systematic Literature Review Mailani, Desi; Hulu, Margareth Zhandra Trixie; Simamora, Mikhael Radot; Kesuma, Sambas Ade
International Journal of Entrepreneurship and Sustainability Studies Vol. 4 No. 1 (2024): July Volume
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31098/ijeass.v4i1.2002

Abstract

The Resource-Based View (RBV) Theory  explains the importance of VRIN/O resources and characteristics for achieving the sustainable competitive advantage. The purpose of this SLR is to analyze the role of RBV in the process of achieving SCA, especially in the supply chain and customer information field, as well as the role of RBV in previous research and for independent startup companies. This Systematic Literature Review (SLR) was created based on previous research that was collected and analyzed to obtain facts that support the current research findings. Data collection was carried out using the literature review method by classifying and eliminating data sources that did not meet certain indices, which then resulted in the finding that the RBV Theory plays a role in the supply chain in forming SCA by creating VRIN/O resources, namely maintaining good relationships with suppliers and then deploying and using resources. power properly. In addition, customer information can be a resource in VRIN/O, which is expected to increase and maintain customer loyalty, which is part of a sustainable competitive advantage. Based on previous research, RBV is not suitable for application in operations management research and startups. However, it encourages entrepreneurs to be more creative in managing their limited resources. Efforts have been made to write and collect facts in this SLR as much as possible, but like research in general, this SLR cannot be free from the limitations of dependence on actualization of previously collected data sources.
Strategic Implementation of OneStream Systems: Identifying and Prioritizing User-Centric Criteria Prabowo, Ery Restu; Putro, Utomo Sarjono
International Journal of Entrepreneurship and Sustainability Studies Vol. 3 No. 2 (2023): December 2023
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31098/ijeass.v3i2.2014

Abstract

This research explores the implementation of OneStream, a sophisticated software platform used in financial planning and reporting, within an organization. It emphasizes a thorough internal and external analysis to evaluate the organization's resources and capabilities, and to understand the external factors influencing the adoption of OneStream. The internal analysis identifies strengths such as technical expertise and a skilled workforce, and weaknesses including insufficient training and limitations in OneStream's utilization. The external analysis uncovers opportunities like market growth and strategic partnerships, alongside threats from competition and global economic uncertainties. Data collection involved in-depth interviews with six OneStream experts, followed by a detailed Analytic Hierarchies Process (AHP) for quantitative analysis. The findings reveal key factors influencing OneStream implementation, categorized under Security and Reliability, Accuracy and Data Integration, Efficiency and Performance, and Ease of Use. AHP results indicate a lower consensus in Security and Reliability than expected, with System Reliability and Availability emerging as critical. Accuracy and Data Integration show a moderate consensus, emphasizing the importance of Data Accuracy. Based on these analyses, three strategic pathways for advancing OneStream usage are proposed: preserving the status quo, refining and enhancing OneStream, and integrating OneStream with other systems. The research concludes that integration is the most preferred solution, receiving the highest preference in the AHP analysis. This strategy involves not only technical adjustments but also organizational developments, particularly within the Capital Accounting Administration, to ensure effective integration and collaboration. This study provides valuable insights for organizations considering similar technology adoption, balancing the preservation of foundational principles with embracing technological innovations for sustainable growth and efficiency.
Bandung as a Creative City in Indonesia: The Role of Community in Developing a Creative Tourism Urban Village Initiative Hermawan, Daniel
International Journal of Entrepreneurship and Sustainability Studies Vol. 4 No. 1 (2024): July Volume
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31098/ijeass.v4i1.2177

Abstract

Bandung City Government, in collaboration with the Bandung City Culture and Tourism Office, has implemented the activation of creative tourism urban villages as a strategic measure to promote regional autonomy through the development of the creative economy. Prior studies have not extensively addressed the concept of creative tourism in urban villages as an alternative form of tourism. Therefore, this research aims to explore the involvement of communities in the management of creative tourism urban villages in Bandung, seeing them as the primary stakeholders. The objective of this study is to chart the potential and obstacles facing creative tourism urban villages in Bandung City from the perspective of tourism awareness groups as managers of creative tourism urban villages. The study employed qualitative methodologies with a phenomenological approach, specifically in-depth interviews with managers of creative tourism urban villages, as well as field observations of 8 activated creative tourism urban villages in Bandung city. The activation of creative tourism urban villages in the city of Bandung to promote the sustainable development goal is characterized by three primary themes: community dynamics, infrastructure readiness and external support. Community dynamics refers to the interactions that take place among community members as they collaborate to establish creative tourism urban villages in different regions through stories, conflicts and the active involvement of community members. The availability of infrastructure is contingent upon the presence of tangible assets that facilitate the execution of creative tourism urban village business operations, encompassing aspects such as road accessibility, parking availability, and building structures. Assistance from external entities refers to the support provided by external parties to foster the growth of creative tourism in urban villages, including mentoring, training, sponsorship, and collaboration networks. The activation of creative tourism urban villages needs to be accompanied by community independence and involvement in a bottom-up development process, not just a top-down one, so as to maintain the sustainability of creative tourism urban villages after the government no longer supports activities carried out by tourism awareness groups.

Page 5 of 8 | Total Record : 74

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